• Title/Summary/Keyword: primary customer

Search Result 200, Processing Time 0.023 seconds

The Level of Customer Participation in Retailing Service (소매서비스업에서의 고객참여행동 수준에 관한 연구)

  • Ahn, Jin-Woo
    • Management & Information Systems Review
    • /
    • v.30 no.3
    • /
    • pp.191-215
    • /
    • 2011
  • Retailing service companies need to manage customer's behavior participating in service production and delivery process, while trying to differentiate from competitors with customer services. They also need to know the level of customer participation to make good use of customer participation in retailing service delivery process. Therefore, this paper expects to show the level of customer participation in domestic primary retailing service types. In details, this paper empirically identifies how different the level of customer participation is in four retailing service types-family restaurant, hair service, hospital service, educational service. As results, activity effort, communication effort, and compliance effort variables of customer participation were significantly in different level. But, sympathy effort variable of customer participation was not identified on the level of difference in four retailing service types. Additionally, hospital service showed the highest level of customer participation in four retailing service types, then family restaurant, education service, and hair service were in order. Judging these results, this paper suggests that the level of customer participation according to retailing service types would be different empirically. Also, this paper provides the opportunities to make properly good use of customer participation suitable to individual retailing type.

  • PDF

A Study on the Voltage Stabilization Method of Distribution System Using Battery Energy Storage System and Step Voltage Regulator

  • Kim, Byung-ki;Park, Jae-Beom;Choi, Sung-Sik;Jang, Moon-Seok;Rho, Dae-Seok
    • Journal of Electrical Engineering and Technology
    • /
    • v.12 no.1
    • /
    • pp.11-18
    • /
    • 2017
  • In order to maintain customer voltages within the allowable limit($220{\pm}13V$) as much as possible, tap operation strategy of SVR(Step Voltage Regulator) which is located in primary feeder, is widely used for voltage control in the utilities. However, SVR in nature has operation characteristic of the delay time ranging from 30 to 150 sec, and then the compensation of BESS (Battery Energy Storage System) during the delay time is being required because the customer voltages in distribution system may violate the allowable limit during the delay time of SVR. Furthermore, interconnection of PV(Photovoltaic) system could make a difficultly to keep customer voltage within the allowable limit. Therefore, this paper presents an optimal coordination operation algorithm between BESS and SVR based on a conventional LDC (Line Drop Compensation) method which is decided by stochastic approach. Through the modeling of SVR and BESS using the PSCAD/EMTDC, it is confirmed that customer voltages in distribution system can be maintained within the allowable limit.

The Effect of Emotional Image on Customer Attitude

  • PARK, Hyeyoon;PARK, Soyeon
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.6 no.3
    • /
    • pp.259-268
    • /
    • 2019
  • This study examines the color image of uniform of airline cabin crew according to the demographic characteristics of the customer and demonstrates how it affects the cognitive image of airlines. Adjective adjectives were derived for uniform color images of all eight airlines in Korea and analyzed the image of airline brand color. Based on the analysis of color images, the difference in perception according to the demographic characteristics of passengers was analyzed. When the colors of airline uniforms are mainly blue, sky blue, white and ivory, they have a lot of trust, neat and elegant images. Uniforms with primary colors such as red, orange and green beans are found to have a lot of cheerful, developmental and enterprising images. In addition, the empirical analysis of the impact of the customer's cognitive perception and favoritism on the uniform color image of the airline crew showed that the more positive the airline's positive perception of the uniform color image, the more positive the cognitive image is. In other words, the empirical analysis revealed that the airline's uniform color image, its cognitive image of the airline, and its popularity have significant positive relationships.

Study on comparison of quality factors, which effect on service satisfaction by passengers who use multi-airport (복수공항 이용객의 서비스 만족에 영향을 미치는 품질요인의 비교 연구)

  • Jang, Soon-Ja;Kim, Kee-Woong
    • Journal of the Korean Society for Aviation and Aeronautics
    • /
    • v.18 no.3
    • /
    • pp.55-69
    • /
    • 2010
  • The role of airports in the metropolitan area in Korea is very important which is located on the center of Northeast Asia considered as the highest potential growth continent in the world air transport market. This study includes comparison on service quality between Gimpo Airport and Incheon Airport which are indicated as multi-airport system in the metropolitan area appraised by passengers from Korea, Japan and China, and analysis on primary factors of airport service which affect the customer satisfaction and loyalty. The service quality appraised in the order of Chinese, Korean, and Japanese and the analysis result indicated that the service quality factors which influence on customer satisfaction and loyalty were all different among passengers from three countries. Information service was the priority factor for customer satisfaction to Chinese and Korean, but Japanese considered that personal service was the most important factor. This research paper tried to provide many current issues and guides to operational strategy including plan for the specialized routes of multi-airport system in domestic metropolitan area.

A Study on the Between Service Quality of National Airline Sales Promotion Event and Customer Satisfaction (국적항공사 판매촉진이벤트의 서비스품질과 만족도 연구)

  • Yoon, Sun-Young
    • Journal of Advanced Navigation Technology
    • /
    • v.13 no.4
    • /
    • pp.566-576
    • /
    • 2009
  • The primary purpose of this study is not only to understand the concept of event service quality but also to identify the service experimental factor for the better measure of sales promotion event service quality. The major findings from the study were as follows: There was difference influence power in event service quality, the experimental factor is more important than prior service quality factors such as reliability, assurance, tangibles, empathy and responsiveness. Also, customer's satisfaction was influenced by their behavioral intention such as overall reusing intention and recommendation intention. In conclusion, this study is especially meaningful that experimental factor is more important than prior service quality factors and will help the airline marketing staff in charge to build up their strategy for maintaining customer. And it is hoped that this study has been helpful to comprehend relationship among the service quality factor that have strong effects on increasing airline's profitability.

  • PDF

E-SERVQUAL and Its Impact on the Performance of Islamic Banks in Malaysia from the Customer's Perspective

  • Baber, Hasnan
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.6 no.1
    • /
    • pp.169-175
    • /
    • 2019
  • Service quality has been a point of discussion from the decades as it is important for customer satisfaction, loyalty and retention. Various models have been proposed to measure the quality in the service sector. Models are modified in accordance with context and geography to assess the quality of service better. This study aims to investigate the impact of the modified e-SERVQUAL model on the customer perception about the existing relation and potential scope of doing business with a bank which in-turn will decide the performance of the bank. Statistical data was analyzed through various tests like reliability analysis, correlation and regression analysis using SPSS 25.0. The primary data of e-SQ and performance was gathered from 721 internet banking users using 32 item questionnaire, representing 72% response rates, of four selected Islamic banks of Malaysia. E-SERQUAL was modified by adding Shariah Compliance information about banks and products for Islamic banking customers. The finding specified that efficient & reliable services, fulfillment, security/trust, and Shariah compliance information have a significant association with the performance of Islamic banks. The research is original and its implications will be helpful for Islamic banks across the world to enhance the online experience of customers, which will help them to retain the customers in the rapid changing virtual environment.

A Study on Outage Restoration Guide Including Load Cutoff in Distribution System (부하차단을 포함한 배전계통 정전복구방안에 관한 연구)

  • 김세호
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
    • /
    • v.18 no.1
    • /
    • pp.98-104
    • /
    • 2004
  • This paper represents the fast and efficient load transfer guide for fault or outage restoration in distribution system. For restoration guide, system trace is performed to reverse direction(source side) from tie breaker in tree-structured distribution network. Search space and breaker's combinational number for restoration guide are greatly reduced. It is proposed the load transfer method including first stage restoration(single load transfer, double load transfer, triple load transfer), second stage restoration(transferring load to neighboring feeder in order to expand the capacity margin) and load cutoff guide. The proposed method can be easily applied to primary customer restoration, multi-fault recovery and distribution automation system.

The Effects of Information Satisfaction on Customer's Trust and Future Behavior Intention in Open Markets (오픈마켓의 정보만족도가 고객 신뢰와 미래행동 의도에 미치는 영향)

  • Jung, Chul-Ho;Namn, Su-Hyeon
    • Management & Information Systems Review
    • /
    • v.29 no.4
    • /
    • pp.67-88
    • /
    • 2010
  • The primary purpose of this study is to examine the effects of information satisfaction on customer trust and future behavior intention in open markets. Based on relevant literature reviews, this study posits three information satisfaction characteristics, that is, seller information satisfaction, product information satisfaction, and transaction procedure information satisfaction as key determinants of customer trust and future behavior intention. And then we structured a research model and hypotheses about relationship between these variables. A total 253 usable survey responses of open market users have been employed in the analysis. The major findings from the data analyses are as follows. Firstly, all three kinds of seller information satisfaction, product information satisfaction, and transaction procedure information satisfaction have a positive influence upon customer trust. Secondly, customer trust have very significantly related to repurchase intention in open markets.

  • PDF

The Impact of The Sales Scale to Fisheries Products Processing Business on Primary Fisheries Cooperatives in Korea (수협 회원조합의 매출액 규모가 수산물 가공사업에 미치는 영향)

  • Park, Joon-Mo
    • The Journal of Fisheries Business Administration
    • /
    • v.46 no.3
    • /
    • pp.1-14
    • /
    • 2015
  • This study aims to examine factors affecting the seafood processing business of primary cooperatives. For this purpose, I divided primary cooperatives that participate to seafood processing business into three group by sales scale. And then analyzed survey results for the four items that might be affecting the seafood processing business, type of seafood processing methods, HACCP certification status, distribution channels, processing difficulties during project implementation, etc. The result offers four implications. First, It is desirable to reduce the burden of the initial investment by leveraging the consignment process at the initial entry to seafood processing business. Second, HACCP certification is essential factor in order to promote seafood processing business as a long-term economic business. Third, To the steady growth of the seafood processing business, it is important to secure fixed large customers, as well as a individual customer. Fourth, For the continued growth of the seafood processing business it should be approached differently by way of sales, when the National Federation of Fisheries Cooperatives support to primary cooperatives.

A Study of Establishment of Medical CRM Model in the Post-Corona Era : Focusing on the Primary-Level Hospital (포스트 코로나시대 의료기관 CRM시스템 구축모형 : 의원급 의료기관을 중심으로)

  • Kim, Kang-hoon;Ko, Min-seok;Kim, Hoon
    • Journal of Information Technology Applications and Management
    • /
    • v.28 no.1
    • /
    • pp.1-12
    • /
    • 2021
  • The purpose of this study is to analyze the medical ecosystem in the post-corona era. In addition, this study introduces a new medical CRM model that allows primary-level hospitals to overcome the economic difficulties and to occupy a competitive advantage in the post-corona era. The medical environment in the post-corona era is expected to be changed by non-face-to-face treatment, reinforcement of public medical care, the transformation of a medical system centered on the primary-level hospitals, and the use of AI and big data technologies. The medical CRM model presented in this study emphasizes the establishment of mutual customer relationships through close information exchange between patients, primary-level hospital, and the government. In the post-corona era, primary-level hospitals should not simply be approached as private hospital pursuing profitability. These should be reestablished as the hospitals that can provide public health care services while ensuring stable profitability.