• 한국의류학회지
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• 제21권1호
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• pp.82-92
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• 1997

The purpose of this study is to segment an infant's wear market on the base of housewife's fashion life-style for satisfaction of varied needs and high efficiency of marketing activity. This study was used 183 questionnaires (20∼30 generation housewife in Seoul) for statistical analysis. This study was used factor analysis and cluster analysis to group same respondents and frequency analysis, x2_analysis, ANOVA, duncan-test to analyze characteristics of demographics, clothing purchase pattern for each segmented group. The respondents were divided into 4 groups of differnt housewife's fashion life-style matte tons according to the results of analysis. The findings of the research on each groups are summarized as follows: 1) Subdividing market was classified such as a fashion-seeking/shoping-oriented group, personality-seeking group, practical/planning group, traditional conservative group. 2) According to characteristics of demographics in Subdividing market, there were significant difference in their school career, family monthly income, existence of job. 3) According to clothing purchase pattern in Subdividing market, there were significant difference in housewife's fashion life-style. But there were only partly significant difference in characteristics of demographics. In this study, housewife's fashion life-style segmentation in infant's wear market has purpose that marketing managers are given these infornations and various wants of consumers can be satisfied.

• 복식
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• 제60권10호
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• pp.118-132
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• 2010

The purpose of the research is to develop a systematic model to interpret makeup signs through a case analysis of makeup shown in Alexander McQueen's ready-to-wear collections from 2001 to 2010 and to prove an importance of makeup as a communication medium to deliver social and cultural values. This research employed Panofsky's Iconology theory to analyze data. This theory consists of three steps to interpret the meaning of a work: (1) pre-iconographical description, (2) iconographical analysis, and (3) iconological interpretation. Alexander McQueen's makeup was analyzed with the three steps in order. As a result of the pre-iconographical description step, makeup styles (icons) in his collections are identified which are Egyptian style, Gothic style, Androgynous style, Victorian style, Fantasia style, and Futuristic variant style. The iconographical analysis step identified that the elements used in his makeup are inspired by his identity and life. In the final step of iconological interpretation, the researcher concluded that Alexander McQueen's makeup expresses social, cultural, and aesthetical value of the time period when the collection was created. His makeup shows postmodernism that accepts a diversity of views (the pluralism) and humanism, romantic narcissism that is his personality trait, and avant-garde that pursues a new, creative aesthetics.

• 한국가구학회지
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• 제17권3호
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• pp.69-78
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• 2006

Recently, the aspect of consumers' preference for design has been changed to a pattern of respect for personality, based on 'personal value of passion'. The differentiated personal passion of modern people does not allow them to select mass-produced industrial product, and leads them to choose life style different from others. Specially, consumers want to express. their differentiated personality by preferring and possessing the originally designed products. Therefore, the originally designed products that are clearly identifiable become the object of consumers' consideration, and stimulate the consumers' desire to purchase. According to new needs of consumers, it is required to reconsider the old design pattern of furniture based on simplicity and propose new design for furniture to meet the needs of consumers. Mass production has resulted in a strong focus on simplicity rather than difficulty and complexity of the production process. This tendency shows the design pattern that leans toward one side excluding the expression of correlative concept among design elements. This one sided design leads modern people to have no personality, and shows only simple and uniform expression of passion. Therefore, this paper is purposed to develop furniture with more personality by applying correlative concept that has been taken less seriously in the field of design to furniture design.

• 한국언론정보학보
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• 제37권
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• pp.418-451
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• 2007

본 연구는 청소년기의 고등학생들을 대상으로 이들의 갈등관리유형을 또래간의 관계를 중심으로 파악하고, 이같은 갈등유형이 성격 5요인, 자아존중감, 및 자기감시와 어떤 관계가 있는지 살펴보았다. 먼저 성격 5요인이 갈등관리스타일에 어떠한 영향을 미치는가를 살펴 본 결과 친화성, 성실성, 외향성, 개방성이 높을수록 협력전락을 더 많이 사용하는 것으로 나타났다. 반면 신경불안증이 높고, 친화성과 외향성이 낮을수록 공격전략을 더 많이 구사하는 것으로 드러났다. 성실성, 외향성, 개방성이 낮고 신경불안증이 높을수록 회피전략을 더 많이 사용하는 것으로 밝혀졌다. 또한 자아존중감과 자기감시가 청소년의 갈등관리스타일에 어떠한 영향을 미치는가를 살펴본 결과 자아존중감이 높을수록 협력전략을 더 많이 사용하는 반면 공격전략과 회피전략은 더 적게 표출하는 것으로 나타났다. 자기감시 정도가 높을수록 갈등상황에서 협력전략을 더 많이 사용하는 반면 회피전략은 더 적게 행사하는 것으로 분석되었다.

• 한국수학교육학회지시리즈A:수학교육
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• 제44권4호
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• pp.565-586
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• 2005

The purpose of this paper is to analyze the selection difference of mathematical problem solving strategy by mathematical learning style, that is, the intellectual, emotional, and physiological factors of students, to allow teachers to instruct the mathematical problem solving strategy most pertinent to the student personality, and ultimately to contribute to enhance mathematical problem solving ability of the students. The conclusion of the study is the followings: (1) Students who studies with autonomous, steady, or understanding-centered effort was able to solve problems with more strategies respectively than the students who did not; (2) Student who studies autonomously or reconfirms one's learning was able to select more proper strategy and to explain the strategy respectively than the students who did not; and (3) The differences of the preference to the strategy are variable, and more than half of the students were likely to select frequently the strategy 'to use a formula or a principle' regardless of the learning style.

• 패션비즈니스
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• 제8권2호
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• pp.141-153
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• 2004

The various colors are used in our whole life as much as the modern society is called "the age of colors". The colors in the hair style express the individual taste, personality and the psychological condition, and play an important role as a visual language. The western people, who has thought that the blonde hair is a symbol of beautiful woman from the ancient times, has tried to get the blonde hair continuously even though they had not the technique of hair dyeing. On the other hand, the korean people whose hair color is usually dark brown or black, enjoy a various hair color due to the development of dyeing and decoloration technique. In this study, I deal with the yellow hair style, the most prevalent color which is an important means of communication in the our times.

• 한국정보처리학회:학술대회논문집
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• 한국정보처리학회 2023년도 추계학술발표대회
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• pp.293-294
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• 2023

이 연구는 사람의 외적인 요소와 마이어스-브릭스가 제안한 16 가지 성격유형을 결부한 연구이다. 기존의 성격유형에 대한 기준을 기반으로 하여, 일반적인 MBTI 판독기와는 다르게 StyleCLIP 을 활용해서 추상적인 단어로 이미지를 변환하고 전이학습 AI 를 이용하여 비교 테스트를 진행한다. 최종적으로 이 연구를 통해 외모와 성격은 연관이 있다는 가설을 증명한다.

• 한국콘텐츠학회논문지
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• 제6권10호
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• pp.72-79
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• 2006

고객들이 인지하는 국내 외 외식업체에 대한 브랜드 개성을 파악하고, 기업의 매출액과 직결되는 선호도와 재방문에 어떤 영향을 미치는지 파악함으로써 지속적으로 핵심고객의 유인 및 유지하기 위한 기초자료를 제시하고자 한다. 본 연구의 결과는 국내 브랜드에서 '성공적인', '건전한', '부지런한'의 순으로 중요하게 인지하고 있고, 친근성 요인(호의적이고 정직하면서 다정함)을 강하게 인지할수록 선호도와 재방문과 밀접한 관련이 있는 것으로 나타났다. 해외 브랜드에서 '서구적인', '호의적인', '젊은'의 순으로 높게 인지하고 있고, 특히 유쾌함 요인과 성공 요인에 대해 선호도와 재방문 의도가 높은 것으로 나타났다. 이에 대한 시사점으로는 국내 브랜드는 핵심고객의 취향과 일치되는 레스토랑의 정확한 컨셉을 설정해야 한다. 해외 브랜드는 톡톡 튀는 분위기의 엔터테인먼트 요소를 강화해야 한다.

• 기술혁신연구
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• 제20권3호
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• pp.153-180
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• 2012

이 연구는 고성과 R&D인력의 특성을 규명하고, 리더-멤버 교환(LMX)와 변혁적 리더십(TFL)이 직무만족 및 조직몰입에 미치는 영향력을 실증 분석하였다. 분석 결과를 요약하면 다음과 같다. 첫째, 저성과 R&D인력과 비교하여 고성과 R&D인력은 인성(personality) 측면에서 '위험감수성향', '자기효능감', '성취욕구'가 더 높다. 둘째, 고성과 R&D인력은 '혁신적 문제해결 스타일'이 더 높으며, '적응적 문제해결 스타일'은 차이가 없다. 셋째, LMX와 TFL은 각각 직무만족 및 조직몰입에 긍정적인 관계를 갖고 있다. 넷째, TFL은 LMX의 효과를 넘어서는 증분효과(augmentation effect)는 저성과 R&D인력의 경우에 존재한다. 고성과 R&D인력의 경우에는 TFL과 LMX 중 하나만 존재하면 다른 것은 추가적인 효과가 없다. 이상의 연구결과에 근거하여 리더십에 대한 이론적 의미와 R&D인력 관리 및 리더십 개발의 실무적 시사점을 논의하였다.

• 한국의류학회지
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• 제29권3_4호
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• pp.425-437
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• 2005

The purpose of this study was to identify the categories and contents of the cognitive inferences of both men and women regarding the style and color of clothing. The study was conducted by survey method, using open-ended questions. The data were collected from 420 male/female university students and analyzed by the qualitative method. The main results are as follows: First, cognitive inferences are formed from stereotypes that fall into six categories--appearance, personality, background, behavior, situation, and reaction. Second, there are some differentiations in these stereotypes depending on clothing style and color. Specifically, the amount of exposure represented in the clothing style is a salient features, one that shows situational attribution. Third, the strength of stereotype differs depending on the sex of perceivers: women indicate a stronger tendency to stereotype-based on clothing-than do men. In conclusion, each of cognitive inferences occurs between wearer and the actual perceiver. Stereotypes are important determining factors fDr making cognitive inferences.