• 제목/요약/키워드: perception of consumption society

검색결과 291건 처리시간 0.03초

로컬푸드와 친환경식품에 대한 인식과 소비행태에 대한 연구 (A Study of Perception and Consumption Behavior of Consumers with regards to Local Food and Eco-friendly Food)

  • 정재란;김태희;배혜진
    • 한국조리학회지
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    • 제23권2호
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    • pp.104-116
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    • 2017
  • 본 연구의 목적은 로컬푸드와 친환경식품에 대한 최근 소비자들의 인식과 소비행태에 대한 실증조사를 진행하는 것이다. 서울, 경기지역을 중심으로 로컬푸드와 친환경식품에 대해 들어보거나, 구매해 본 경험이 있는 소비자 266명을 대상으로 설문을 실시하였고, 모든 자료의 통계분석은 SPSS(Version 23.0) 프로그램을 이용하여 빈도, 백분율 등의 기술적 통계 값을 산출하였고, 카이스퀘어 검정을 실시하였다. 로컬푸드 구매장소는 대형마트/슈퍼, 로컬푸드매장, 친환경식품 구매장소는 대형마트/슈퍼, 친환경식품 전문샵 순으로 많이 구매하는 것으로 나타났다. 소비자들이 가장 많이 구매하는 로컬 푸드는 과일, 채소 순으로 나타났고, 친환경식품의 경우 채소, 과일의 순서로 많이 구입하는 것으로 나타났다. 로컬푸드를 구매하는 이유 1순위는 "신선하고 품질이 우수할 것 같아서"가 가장 높게 나타났고, 친환경식품을 구매하는 이유 1순위는 "농약이나 첨가제로부터 안전한 것 같아서"가 가장 높게 나타났다. 또한 카이스퀘어 검정을 통해 로컬푸드와 친환경식품을 들어보고, 구매해본 경험 모두, 여성이 남성보다, 미혼이 기혼보다, 연령대가 낮아질수록 구매 경험이 높아지는 것으로 나타났다. 연구결과를 통해 로컬푸드와 친환경식품이 분명히 다른 개념임에도 불구하고, 소비자들의 인식에는 두 식품의 차이를 명확히 구분하지 못하고 있는 것으로 나타났다. 따라서 소비자 교육을 통해 로컬푸드와 친환경식품에 대한 올바른 정의와 인식을 갖도록 해야 하며, 식품 구매 시 올바른 선택을 할 수 있도록 도와야 할 것이다.

포스트코로나 뉴노멀 시대의 ESG 실천 방안으로서의 지속가능한 패션경향 및 디자인 방향성 연구 (A Case Studies on the Sustainable Fashion Trend and Design as ESG Practice in the Post-Corona New Normal Period)

  • 이달아;김찬호
    • 한국의상디자인학회지
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    • 제24권3호
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    • pp.169-184
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    • 2022
  • This study aims to discuss sustainable fashion trends and sustainable design directions that fashion companies are practicing with ESG in the post-corona new normal era. As a research method, this study examined sustainable fashion trends and ESG practices through empirical case studies focusing on each fashion brand's website, including previous research and literature research, using materials such as newspapers and magazines. As for ESG practice plans, they were divided into four categories: technology orientation, design orientation, consumption orientation, and social value pursuit orientation. The sustainable fashion trends were also divided into four categories. First, the trend exhibits cyclical sustainability using pro-environmental materials, such as pro-environmental fibers, recycled fibers, biodegradable fibers. Second, high sensitivity and rare value sustainability were shown using reuse and upcycling. Third, consumption-oriented trends were promoted through slow fashion. Fourth, in order to realize eco-friendly sustainable fashion and ESG as practical ways to pursue social values, there is a trend of integrating sustainability through changes in perception considering people, society, and the environment. Beyond spreading concern about value consumption trends and the environment, it presents a direction for future industries concerning core values with social roles, responsibility, and ethical awareness from various perspectives.

여대생의 단맛 인지도에 따른 식행동 및 간식류를 통한 당류 섭취량 평가 (Dietary Behaviors and Total Sugar Intake from Snacks of Female College Students according to Sweet Taste Perception)

  • 김미현;배윤정;연지영
    • 한국식품영양학회지
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    • 제29권2호
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    • pp.267-274
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    • 2016
  • Increasing sugar intake of population has become a nutritional issue in Korea. Sweet taste perception may be related to behaviors such as eating sweet food including high sugars and total sugar intake. This study aimed to evaluate objective and subjective sweet taste perception and the association among objective sweet taste perception, dietary behaviors related to eating sweet snack food including high sugar, and total sugar intake from the snacks. Participants were 261 healthy female college students (mean age: $21.0{\pm}1.6years$), who were divided into three subgroups based on oral sweet taste evaluation using a sweet taste assessment tool provided by Ministry of Food and Drug Safety: sweet-seeker group (n=139), medium sweet-seeker group (n=54), and unsweet-seeker group (n=68). There was no significant difference in weight and body mass index (BMI) among the three groups; however, the sweet-seeker group had significantly higher sweet taste preference than that of the other groups. Though more people in the sweet-seeker group thought they tended to eat sweet foods than the medium sweet-seeker and unsweet-seeker groups, over half of the sweet-seekers did not think they tended to eat sweet foods. The sweet-seeker group was more likely to eat sweet snacks such as breads, chocolate products, sugar-sweetened milk, and so on than the unsweet-seeker group. Total sugar intake from the selected sweet snacks was 44.4 g for the sweet-seeker group, 34.4 g for the medium sweet-seeker group, and 28.0 g for the unsweet-seeker group with a significant difference. These results indicated the absence of relationship between objective sweet taste perception and the obesity index; however, significant associations were detected among objective sweet taste perception, eating sweet snacks and total sugar intake from the snacks. We also found high disagreement between objective and subjective sweet taste perception of the subjects. The present study provided the novel insight that measuring objective sweet taste perception may be useful for assessing the risk of high sugar consumption and undesirable dietary behaviors.

청소년 건강행태에 따른 정신건강 위험 예측: 하이브리드 머신러닝 방법의 적용 (Predicting Mental Health Risk based on Adolescent Health Behavior: Application of a Hybrid Machine Learning Method)

  • 고은경;전효정;박현태;옥수열
    • 한국학교보건학회지
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    • 제36권3호
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    • pp.113-125
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    • 2023
  • Purpose: The purpose of this study is to develop a model for predicting mental health risk among adolescents based on health behavior information by employing a hybrid machine learning method. Methods: The study analyzed data of 51,850 domestic middle and high school students from 2022 Youth Health Behavior Survey conducted by the Korea Disease Control and Prevention Agency. Firstly, mental health risk levels (stress perception, suicidal thoughts, suicide attempts, suicide plans, experiences of sadness and despair, loneliness, and generalized anxiety disorder) were classified using the k-mean unsupervised learning technique. Secondly, demographic factors (family economic status, gender, age), academic performance, physical health (body mass index, moderate-intensity exercise, subjective health perception, oral health perception), daily life habits (sleep time, wake-up time, smartphone use time, difficulty recovering from fatigue), eating habits (consumption of high-caffeine drinks, sweet drinks, late-night snacks), violence victimization, and deviance (drinking, smoking experience) data were input to develop a random forest model predicting mental health risk, using logistic and XGBoosting. The model and its prediction performance were compared. Results: First, the subjects were classified into two mental health groups using k-mean unsupervised learning, with the high mental health risk group constituting 26.45% of the total sample (13,712 adolescents). This mental health risk group included most of the adolescents who had made suicide plans (95.1%) or attempted suicide (96.7%). Second, the predictive performance of the random forest model for classifying mental health risk groups significantly outperformed that of the reference model (AUC=.94). Predictors of high importance were 'difficulty recovering from daytime fatigue' and 'subjective health perception'. Conclusion: Based on an understanding of adolescent health behavior information, it is possible to predict the mental health risk levels of adolescents and make interventions in advance.

중국 상해지역 대학생의 김치에 대한 인식조사 (A Survey on Chinese University Students' in Shanghai Perception for Korean Kimchi)

  • 한재숙;한경필;남출륭구;이승언;김영진
    • 한국식생활문화학회지
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    • 제19권6호
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    • pp.701-709
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    • 2004
  • The purpose of this study was to investigate Chinese university students' in Shanghai perception for Korean Kimchi. The results were as follows : A questionaire was examined on male 139(49.5%) and female 142(50.5%) college students of residing in Shanghai. Nationality of Kimchi answered Korea 75% of ail the participants, and have eaten Kimchi was 60.9%. Male purchsed commercial Kimchi 42.2% and female restaurant 46.3a(p< .01). The first answered 'it was taste' 51.6% when commercial Kimchi purchsed, and packing size of commercial Kimchi was 200g 56.9%. Among the intake experience have eaten Kimchi was the highest Baechu Kimchi 77.8%, Mu Kimchi 58.5% and Oi Kimchi 35.7%, also preference of Kimchi was Baechu Kimchi 49.7%, Mu Kimchi 26.9% and Oi Kimchi 13.8% in order. After have eaten Kimchi answered good 54.5%(p< .01), Kimchi liked reason were the highest 'refreshing taste' 39.7%, unliked were odor(of garlic, ginger and anchovy juice, etc) and too spicy in order Improvement on consumption extention of Kimchi answered 'not too hot' 30.4%, 'not too salty' 28.6% and 'not over-riped' 21.7%. Perception for Kimchi answered the highest mean 3.51'Kimchi can be preserved for a long time' (p< .05) and 'Kimchi is a good side dish with cooked rice'.

중국 북경지역 대학생의 김치에 대한 인식조사 (A Survey on Chinese University Students' in Beijing Perception for Korean Kimchi)

  • 한재숙;한경필;이진식;김영진
    • 한국식생활문화학회지
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    • 제20권6호
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    • pp.754-760
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    • 2005
  • The purpose of this study was to investigate Chinese university students' in Beijing perception for Korean Kimchi. The results were as follows: A questionnaire was examined on male 145 (45.7%) and female 172 (54.3%) college students of residing in Beijing. Nationality of Kimchi answered Korea 83.3% of all the participants, and have eaten Kimchi was 59.0%. Male purchased commercial Kimchi 39.7%, and female restaurant 44.9% (p< .05). The first answered 'it was taste' 52.1% when commercial Kimchi purchased, and packing size of commercial Kimchi was 50g 50.0%. Among the intake experience have eaten Kimchi was the highest Baechu Kimchi 79.1%, Mu Kimchi 68.4% and Oi Kimchi 63.6%, also preference of Kimchi was Baechu Kimchi 44.3%, Mu Kimchi 29.3% and Oi Kimchi 19.2% in order. After have eaten Kimchi answered good 64.6% (p< .05), Kimchi liked reason were the highest 'refreshing taste' 42.4%, unliked were 'oder (of garlic, ginger and anchovy juice, etc)' and 'too spicy' 33.3%, respectively. Improvement on consumption extention of Kimchi answered 'not too salty' 30.2%, 'not too hot' 28.5% and 'not too strong seasoning' 22.7%. Perception for Kimchi answered the highest mean (3.95) 'Kimchi is a good side dish with cooked rice'.

청년층(만19~39세)의 한의의료이용 결정요인 및 행동의도 - 『2017년 한방의료이용 및 한약소비실태조사』 마이크로데이터를 중심으로 - (The Determinants and Behavioral Intentions of Korean Medicine Utilization in Youth Aged 19-39 Years : Based on the microdata of national survey on Korean Medicine Utilization and Herbal Medicine Consumption, 2017)

  • 윤량숙;임병묵
    • 대한예방한의학회지
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    • 제25권2호
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    • pp.85-98
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    • 2021
  • Objectives : This study aimed to analyze characteristics of the Korean Medicine users aged 19-39 years, the determinants of Korean Medicine use and effects of Korean Medicine use experience on behavioral intentions among youths. Methods : We studied Korean Medicine Utilization and Herbal Medicine Consumption Survey(2017) data set by complex-sample survey data analysis. In order to derive the characteristics of younger users, Rao-scott χ2 test and t-test were conducted. Through multiple logistic regression model adjusted by general characteristic variables, the determinants and behavioral intentions of the Korean Medicine utilization among youths were derived. Results : Fist of all, young users and non-users have significant differences in socio-demographic characteristics and perception on Korean Medicine. Among the general characteristic variables, region, age, marital status, occupation, chronic disease, and private health insurance plans had an effect on the Korean Medicine use in young people(Model II). And adjusted by general characteristic variables as control variables, awareness of Korean Medicine and perception of safety of herbal medicine were deduced as determinants of Korean Medicine use(Model III). Secondly, Korean Medicine use experience increased intentions to use and recommend Korean Medicine services(Model IV-1, 3). Conclusions : In order to increase the use of Korean Medicine among young people, Korean Medicine institutions should strive to increase users' satisfaction, and public health insurance coverage for Korean Medicine services needs to be expanded.

The Effects of Authenticity Perception on Used Trading App Service Satisfaction

  • Sangyeon Song;Jeonghoon Lee
    • Journal of Information Technology Applications and Management
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    • 제29권6호
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    • pp.43-62
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    • 2022
  • As the used trading market grows centered on online platforms, it is evolving from practical consumption to pursuing various forms of consumption value. Consumers purchase rare products, enjoy the transaction itself with consumers with the same preference, and investment or eco-friendly value consumption is also increasing. In this regard, the transaction of the second-hand transaction app service must have sincerity in order to respond to various consumption values. In addition, it is necessary to study what components the second-hand trading app service should aim for to secure authenticity and how the usefulness and ease of second-hand trading apps affect the relationship. The research used a questionnaire method to test hypotheses and surveyed 215 consumers in their 20s, 30s, and 40s who had purchased used clothing online within a year. Among them, 200 responses, excluding outliers, were statistically analyzed using SPSS 21.0 and AMOS 22.0 as confirmatory factor analysis and structural equation models. This study aims to determine the effect of the authenticity of the online used trading app service on the satisfaction of the used trading app service. To this end, based on the previous research results, the following research hypotheses were established and verified statistically. First, the authenticity of the online used trading app service will significantly impact the satisfaction of the used trading app service. Second, the usefulness of the used trading app service will have a moderating effect on the effect of the authenticity of the used trading app service on the satisfaction of the used trading app service. Third, the ease of the used trading app service will have a moderating effect on the authenticity of the used trading app service on the satisfaction of the used trading app service. As a result of the study, the authenticity of the used trading app service significantly affected the satisfaction of the used trading app service. Appeared to be The results of this study will help understand used transaction app services where consumption of used products occurs from the viewpoint of product circular use behavior and can be used as a strategic plan to promote the use of used transaction apps in the future.

가격인지차원과 점포속성이 패션제품 점포선택행동에 미치는 영향;백화점, 할인점, 인터넷 쇼핑몰을 중심으로 (Effects of Price Perception and Store Attributes on Fashion-Related Store Choice Behavior;Focused on Department Store, Discount Store, and Internet Shopping Mall)

  • 성희원
    • 한국의류학회지
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    • 제32권8호
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    • pp.1274-1285
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    • 2008
  • The purpose of this study is to investigate influences of perceived price dimensions and store attributes on store choice behavior. Three major retail formats, department store, discount store, and internet shopping mall in retail industry were compared with respect to store attributes and intention to purchase fashion products. Data were obtained from 427 consumers aged 25-49 years old. The results were as follows. (1) Multidimensional aspects of the price construct were identified: price-quality schema, prestige sensitivity, price mavenism, value consciousness, price consciousness, and sales proneness. (2) Store attributes included product assortment, quality per price (Q/P), service, and symbolic image in general. However, store attribute factors of three retail formats consisted of slightly different items. Department stores presented the highest level of mean scores on product quality, customer service, and symbolic images, while internet mall exhibited highest on product variety, information comparison, and quality per price. (3) Respondents presented high level of intention to purchase fashion products at internet mall, department store, and discount store in that order. (4) Purchase intention at department store was predicted by Q/P, service, symbolic image, prestige sensitivity, product assortment, clothing consumption, and age in order. Purchase intention at discount store was influenced by assortment & Q/P, symbolic image, clothing consumption, and sales proneness, whereas internet mall was predicted by product assortment, Q/P, service, price mavenism, and price-quality schema.

우리나라 중학생의 체질량지수 및 주관적 체형인식과 우울감 경험의 관련성 (The Relationship between BMI, Weight Perception and Depression-like Symptoms in Korean Middle School Students)

  • 변해원
    • 한국산학기술학회논문지
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    • 제14권12호
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    • pp.6317-6323
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    • 2013
  • 이 연구에서는 우리나라 중학생의 체질량지수 및 주관적 체형인식과 우울감 경험의 관련성을 파악하였다. 2012년도 청소년 건강행태 온라인 조사에 참여한 중학교 1학년부터 3학년 재학생 37,297명을 분석대상으로 하였다. 비만 및 주관적 체형인식과 우울증의 관련성은 위계적 로지스틱 회귀분석을 이용하여 분석하였다. 연구결과, 자신의 체형이 저체중이라고 인지하는 중학생은 우울감 경험의 관련성이 약 111%(OR=1.11, 95% CI: 1.03-1.20) 더 높았고(p<0.01), 비만으로 인지하는 중학생은 우울감 경험의 관련성이 약 114%(OR=1.14, 95% CI: 1.06-1.22) 더 높았다(p<0.001). 그러나 체질량 지수는 저체중과 비만 모두 우울감 경험과 관련성이 유의미하지 않았다. 이 결과를 근거로 청소년 정신건강의 증진을 위해서 주관적 비만뿐만 아니라 주관적 외소집단의 정서적 문제에도 관심이 요구된다.