• 여성건강간호학회지
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• 제15권3호
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• pp.231-241
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• 2009

Purpose: This study was designed to construct and test a structural equation model for life satisfaction in grandmothers who were parenting grandchildren Methods: Grandmothers assuming part-time parenting responsibilities for grandchildren were recruited in four cities in South Korea. They were asked to complete a questionnaire through face to face interviews or self reports, and 248 data units were analyzed with Structural Equation Modeling. Results: Model fit indices for the final model revealed a fit at an excellent level, and all of the 12 paths were statistically significant explaining 51% of the variance. Predictors of life satisfaction in the final model were parenting efficacy, perceived health status, parenting stress, amount of parenting, and demographic factors. The new findings of this study were as follows: First, the satisfaction with life of part-time parenting grandmothers was less than that of non-parenting grandmothers. Second, parenting stress and parenting efficacy revealed determinants to life satisfaction. Third, motivation of parenting and amount of parenting affect both parenting stress and parenting efficacy. Conclusion: The value of parenting and the grandmother-adult children relationship quality should also be considered in developing a grandmothers' educational program, because these are the factors which strengthen parenting efficacy and alleviate parenting stress.

• 한국비블리아학회지
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• 제3권1호
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• pp.13-38
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• 1978

When the Professional Librarians can be satisfied with the needs in perfoming their jobs, they feel the job satisfaction. In other words, the job desire consists of the directly related factors such as fitness, dexterity and the value of the work and those opinions regarding the environments, pays, problems of the promotion, promise of the job. This thesis is a study of these factors that affect the Professional Librarans' job desire of the university libraries in Korea. The purpose of the study is to analyze the perceived degree of Professional Librarians' job desire. To meet this purpose, this study is based upon A.H. Maslow's motivation theory "Hierarchy of Needs" and analyzed by the method of "Cafeteria Question" the answers gathered from 226 Professional Librarians who are work ing in University Libraries. The analyzed results show that generally the job desires of Professional Librarians in university libraries are low and stands in a situation that doesn't meet even the low dimensional needs of Maslow's theory. So the top library managers should establish the long-term plan to promote the job desire and the factors which cause the frustration of the Professional Librarians should be removed as soon as possible.

• 한국콘텐츠학회논문지
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• 제18권4호
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• pp.677-687
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• 2018

본 연구는 온라인 동영상 콘텐츠를 시청하기 전에 재생되는 프리롤(pre-roll) 광고의 회피 요인을 탐색하고자 방송 콘텐츠 클립과 웹 오리지널 콘텐츠로 구분하여 이용 동기를 살펴보고, 콘텐츠 요인과 광고 요인이 광고 회피에 미치는 영향을 살펴보았다. 분석 결과, 방송 콘텐츠 클립은 오락성/습관성 이용 및 사회적 교류가 높을수록, 웹 콘텐츠는 오락성/이용편리성 및 선택적 이용 동기가 높을수록 이용시간이 긴 것으로 나타났다. 다음으로 방송 콘텐츠 클립의 경우 지각된 침입성이 광고회피에 가장 큰 영향을 미치고 있으며 웹 콘텐츠는 광고에 대한 긍정적 태도가 유의미한 요인인 것으로 나타났다. 콘텐츠 선호도나 인게이지먼트와 같은 콘텐츠 요인은 광고 회피에 아무런 영향을 미치지 않는 것으로 밝혀졌다.

• 유통과학연구
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• 제14권8호
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• pp.9-21
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• 2016

Purpose - This research analyzes the impact of motivations to dine out and selected attributes of customers on customer satisfaction and loyalty. Based on collected data, this study aims to suggest effective marketing strategies to help manage traditional Korean food restaurants. Research design, data, and methodology - The data were collected from the customers who visited traditional Korean food restaurants in Jeon-Ju for two months from December, 2015. The available data were 402 from collected 450 customers' data and they were analyzed by using SPSS 19.0. Result - These are the results of data analysis. First, environmental, personal and perceived factors influence on the motivations to dine out at Korean food restaurants which affect customer satisfaction. Next, selected attributes from Korean food restaurants have impacts on customer satisfaction. Third, motivations to dine out Korean food restaurants affect customer loyalty. Moreover, physical environments, curiosity and need satisfactions, which are the selected attributes, have impacts on customer loyalty. Lastly, it has been identified that customer satisfaction in Korean food restaurants influences customer loyalty. Conclusions - Satisfaction and good brand image of Jeon-Ju will increase customers' intention to revisit. This study has found that high customer satisfaction leads to re-visitation.

• 한국안전학회지
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• 제25권4호
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• pp.76-83
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• 2010

As one of crucial industries, the service industry occupies a large part of economy in Korea poor in natural resources. However, prevention of industrial disasters has been promoted mainly in manufacturing and construction industries where the frequencies of such disasters and victims are high. Research on the evaluation of workplace safety climate has been conducted centering on traditional industries like manufacturing and construction, and few studies have been made for service businesses. The objective of this study was to evaluate workplace safety climate perceived in the field by workers engaged in service businesses and to contribute to the establishment of industrial safety and health policies in consideration of the characteristics of each business category. Using research variables safety knowledge, safety attitude, safety motivation, safety participation, safety compliance, and safeness of work environment, we evaluated comprehensive workplace safety climate based on the causal relations among the variables. In the results of analyzing data from a questionnaire survey of service business employees, statistically significant effect relations among the variables were identified, and the fitness of the model with approved reliability and validity was verified.

• 한국콘텐츠학회논문지
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• 제18권10호
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• pp.111-120
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• 2018

대학에서 운영하는 페이스북에 대한 대학생들의 인식을 설문조사를 통해 요인분석한 결과, 대학생들은 정서적 친밀감, 정보 업데이트성, 일상공유 욕구, 시간활용 동기, 정보획득 등의 요인으로 페이스북을 활용하려는 동기로 나타났다. 이러한 요인을 가지고 페이스북에 대한 참여의향을 회귀분석한 결과, 콘텐츠가 정서적 친밀도 높은 내용, 주기적인 정보의 업데이트성, 일방적 정보제공보다는 일상공유 콘텐츠가 재학생들의 페이스북 참여의향에 영향을 주는 것으로 나타났다. 이러한 결과는 대학 페이스북 운영시 일방적인 정보제공 매체로서 소셜미디어를 활용하기 보다는 수용자 학생들의 동기파악을 통해 친밀감제고, 일상공유와 같은 친구 만들기가 중요하다는 점을 시사한다.

• 복식문화연구
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• 제12권6호
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• pp.984-998
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• 2004

The purpose of this study was to analyze contents of clothing product evaluation statements in the internet shopping mall and to discover consumers' recognition and evaluation of it. The data were collected from 151 consumers' statements in the four internet apparel shopping malls and a questionnaire was developed to measure consumers' recognition of clothing product evaluation statements. The questionnaire was administrated 272 consumers over 18 years old. The results of this study were as follows; First, The contents of clothing product evaluation statements in the internet shopping blog, were divided into three categories which were product, service and consumer buying decision process. Product category include evaluation of clothing product, description of difference between real product and product on the screen, and advice of uses. Service category include quickness and kindness in delivery, store preference for good service. For consumer buying decision process, motivation of purchasing, perceived risk, expression of satisfaction from good buying and canvassing for purchasing were included. Second, consumer recognized that clothing product evaluation statements has function of furnishing information, confirmation of purchasing decision, risk reduction of internet shopping, and interesting entertainment. Consumers also were dependent on product evaluation statements for making purchasing decision. And it was trusted by consumers. This recognition & evaluation were correlated with consumer's clothing product knowledge, involvement, risk perception of internet shopping, experiences of internet shopping. Managerial implications are provided for internet shopping mall.

• 기본간호학회지
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• 제17권1호
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• pp.16-25
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• 2010

Purpose: The purpose of this study was to identify the impact that health motivation, stage of change and cardiac risk factors have on health behaviors in Korean patients with coronary artery disease(CAD) admitted to hospital. Method: The participants in this study were 127 patients with CAD hospitalized between May 2008 and July 2009. A structured questionnaire with personal interviews and chart reviews were used to collect data. Data were analyzed using the SPSS. Results: Of the relatively significant factors, including a stage of change, self efficacy, modifiable risk factor score, and perceived barriers, stage of change was found to be the most significant predictor of health behavior in patients with CAD. These variables accounted for 48.2% of the variance in health behavior. Conclusion: The results of the study indicate the necessity of developing a cardiac rehabilitation program for use in their daily lives after discharge from the hospital. Stage of change should be assessed for all patients with CAD being discharged from acute care hospitals.

• 보건교육건강증진학회지
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• 제20권3호
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• pp.171-188
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• 2003

This study, based on stages of behavioral change, was aimed at suggesting strategies for the adoption of moderate drinking habits for community-based health education designed to help rural people. An interview survey was conducted during the period from March 4 to April 5, 2002 by sampling 467 rural people living in 6 villages covered by a public healthcare clinic. The results of this study can be summarized as follows； 1. The perceived non-moderate drinkers were less prepared for behavioral change. 2. The heavier drinking habits were ‘drinking alone’, ‘meals accompanied by drinking’ and ‘drinking twice or more at a time’. The agricultural off-season and the custom of brewing liquor at home were negative environmental factors for moderate drinking. 3. The predisposing factors affecting moderate drinking were recognition of health, expectation of the drinking effect, etiquette encouraging overdrinking and control of drinking. The reinforcing factors were stress from ordinary life and perception of being loved. The enabling factor was accessibility to the public healthcare clinic. 4. Rural residents are less motivated to participate in health education for moderate drinking. Based on the above findings, health education strategies for each stage can be suggested as follows： 1) Pre-contemplation stage： improvement of perception, motivation, sharing of experiences, and reawakening. 2) Contemplation/preparation stag e： measurement of value, departure from the inertia against a change, formation of a habit, and reinforcement of the behavior. 3) Action/maintenance stage： creation of a social atmosphere, encouragement of participation, change of life style, and improvement of environment.

• 보건교육건강증진학회지
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• 제27권4호
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• pp.131-139
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• 2010

Objectives: This pilot study was designed to examine whether the adolescent smoking cessation program with harmonica therapy was effective or not. It was qualitatively explored perceived smoking consequences, cessation and relapse experience, specific harmonica help to overcome smoking urge, preference of harmonica toward cessation, and harmonica intervention planning to quit. Methods: The treatment program was conducted 30-minute, 6-session, and once a week basis. Qualitative data using Focus Group Interview were collected at the completion of the program with 6 participants, and analyzed by Krueger's systematic process. Results: Participants were smoking daily and consumed 3-10 cigarettes. They recognized undesirable smoking consequences in terms of cost, interpersonal relationship, and health that might lead to cessation attempts in the past. Participants who did not want to quit smoking at the program beginning changed their attitude to quit after exploring partial cessation efforts with the help of harmonica therapy. They believe harmonica's consistent help of quitting and leading to success. Conclusion: Adolescent attitudinal change toward smoking cessation has promising insight of motivation enhancement through harmonica therapy that was a major barrier to successful quit.