• Korean Journal of Human Ecology
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• v.22 no.6
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• pp.659-672
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• 2013

Nowadays, sports and outdoor market has been popular and expanding since the implementation of the five-day workweek and change of lifestyle. Outdoor clothing considered exclusive property of the middle-aged individuals in the past. Recently there is a drift towards having outdoor looking at the age of 10-20. The purpose of this study was to analyze the features of purchasing behaviors and demographics by each groups targeting middle school and high school students. The study was conducted with questionnaires towards people who live in the city of Busan and who have experiences of buying outdoor clothing. Data analysis was conducted via SPSS 18.0 with factor analysis, cluster analysis, ANOVA, cross tabulation, frequency analysis and Duncan's multiple range test. The results showed that there were five factors sought for outdoor wear benefits: Individuality/Fashion, Brand, Attractive appearance, Economic value, Comfort/Functional. Cluster analysis showed that there were four groups of outdoor wear benefits sought. Overall, the four groups were different in regard to purchasing behaviors and demographics. Based upon the results mentioned above, this study summarizes the key features of each group and can provide applicable suggestion for conducting strategic marketing activities.

• Journal of the Korean Institute of Educational Facilities
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• v.26 no.1
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• pp.17-23
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• 2019

Nowadays, the concept of outdoor campus is different from the past. U-Campus with a well-developed high-speed computer network is no longer a constraint on the campus interior and exterior spaces. From this point of view, today's large-scale university outdoor spaces need to be changed from a simple green space. The university campus outdoor spaces need to be changed into a new concept space. This study analyzed the changes in academic activities and preferences of college students who are users of university campus outdoor spaces and it is aimed at space planning that reflects the preference. The university campus should be remodified through changes in students' behaviors. Participants in this study were four different departments students (Social science, Physical education, Natural science and Engineering). The preference results of 17 items were analyzed. As a result of this preference analysis, we found that there is a difference in preference among students belonging to four different departments students. In conclusion, this study will propose that the preferences of each college should be considered in planning the outdoor rest spaces of university campus.

• Journal of Fashion Business
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• v.20 no.2
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• pp.32-45
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• 2016

Outdoor wear, which is typically worn for outdoor activities, has become a style that is worn on a daily basis, much like ordinary clothes, through recent megatrends. There are new approaches to outdoor wear with high-fashion brands and designers recently taking part in the trend. This indicates that outdoor wear has already reached high-fashion, no longer making it just a megatrend or daily fashion. Therefore this study aims to find new features of outdoor looks and designs, through the latest women's ready-to-wear collections from 2014 to 2015. The study will focus on mega collections, which have shown many new approaches, and searches to change and development the present day outdoor look design, by using the word 'outdoor look' which is explained as a 'style' in a broad sense, and using it a general term of 'clothes'. High fashion brands have pursued changing their styles by mixing their designs with outdoor wear's variety, functionality and details; attempting new approaches and challenges. Due to these updated changes, the outdoor look is thriving and becoming part of high fashion. Looking forward to future new approaches and the development of the outdoor look will help catapult this type of 'style' into a new category of modern fashion.

• Journal of the Korean Institute of Educational Facilities
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• v.20 no.5
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• pp.27-34
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• 2013

Public outdoor spatial environment and its convenient facilities are playing an important role in providing space for various student activities in university campus. Previous studies have shown that many socio-demographic-economic students' background and motivation have impacted the level of academic achievement. Moreover, research also contended that school facilities at some points also influenced students' academic performance. Thus, the aim of this research was to investigate the relationship between the level of academic achievement and satisfaction of various spatial environment through survey. For that purpose, one university campus was selected and evaluation indexes were categorized into five major components of physical and experimental environment, later supported by factor analysis. Correlation analysis found that extracted factors were significantly interrelated to academic achievement. Further, regression analysis also explored sense of belonging as major predictor of academic achievement. Finally the study suggested that campus plan be approached carefully, because such experimental environment as diverse club activities at outdoor environment is a key element to academic achievement even though rated low scores in satisfaction.

• Journal of Agricultural Extension & Community Development
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• v.29 no.2
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• pp.51-64
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• 2022

This study aims to investigate relationships between lifestyle and benefit sought of rural healing tourists. For data collection, a total of 3,000 copies of questionnaires were collected by nationwide online survey. The data were analyzed by using SPSS 26.0. The factor analysis identified seven dimensions of the lifestyle : conservative, sports activity orientation, health orientation, consumption orientation, achievement orientation, adventure orientation, and personal orientation. Five dimensions of benefit sought were identified as psychological recovery, outdoor activities, rest, rural experience, and exercise. The results of the canonical correlation analysis indicated that adventure orientation of lifestyle and psychological recovery, outdoor activities, rural experience, exercise of benefit sought were highly correlated. This means it is important to place an emphasis on psychological recovery, outdoor activities, rural experience, and exercise for tourists looking for an adventure away from everyday life. Rural healing tourism marketers should consider lifestyle aspects as the most important factors affecting benefit sought of rural healing tourism.

• Asia Marketing Journal
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• v.12 no.3
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• pp.99-116
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• 2010

There is now intense competition among many outdoor brands in the domestic market. Establishing differentiated brand image and enhancing brand identity are very important in this situation. This case is to investigate Black Yak's strategy for enhancing their brand identity. The Black Yak builds up their popularity by implementing social responsibility activities along with sustaining their extreme traditional outdoor image. It is effective to step up their brand identity. Future challenges and suggestions are discussed at the end.

• Fashion & Textile Research Journal
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• v.16 no.3
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• pp.446-455
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• 2014

This study revealed the results related to the functionality of outdoor wear required when man and women in their 30s to 50s engage in outdoor activities. Based on the results of the survey, we proposed composition draft for a smart outdoor jacket with main functions of GPS device and light-emitting device using solar cell and EL. Absorption and release of sweat, functionality regarding rain and wind, and lightweightness, etc. from material functionalities of outdoor wear were found to be important. From function required in clothing for outdoor activity, location tracking, night glow, and lighting functions were found to be most important. For results investigating the necessity of the jacket's location tracking function and lighting function using solar cell, high scores of 3.9~4.0 were given. Purchase intentions for smart outdoor jacket with location tracking and lighting functions devised by this study were fairly positive and most responses indicated that the appropriate purchase price was between 200,000 to 300,000 won while possible problems of this smart outdoor jacket were listed in the order of washing inconvenience, high price, device weight, and discomfort in movement. The draft proposal to integrate with wearable devices for smart outdoor jacket prototype is as follows: Solar cell has been attached to the upper arm but placed inside a transparent pocket which has been detachable for washing convenience while the solar cell and controller have been integrated into a single unit. Using frequent movement exhibited by the arms, EL has been attached along the center line of the raglan sleeve for easy spotting when used as an emergency signal or for night lighting function during outdoor activity. GPS has been attached on the left sleeve so that the person can bend the left arm inward and operate the GPS screen with the right hand while walking or running outdoors.

• Korean Journal of Human Ecology
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• v.15 no.2
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• pp.209-225
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• 2006

The purpose of this study is to research the actual condition of environment and management of outdoor play at child care centers in Seoul, and to present a planning guideline for outdoor play environment. For this purpose, data were collected by a structured questionnaire and subjects were 164 directors of child care centers located in Seoul. The contents of the questionnaire were composed of general facts about the respondent and facility, environmental condition, managerial condition, and director's understanding about outdoor play. The data were then analyzed using the frequency, percentage, mean and crosstab. The major results have shown the following: 1) Most child care centers in Seoul had some space for outdoor play. 62% of them used front yard and 11 % a rooftop. 2) The space usually included fixed play instruments such as slide and complex unit structures, sand play area, and open area. It also had many natural elements as shrubs and earth. 3) 78% of the centers had a schedule for outdoor play. The schedule operates flexibly according to each center's own day schedule. Generally, a time for outdoor play was 21 to 30 minutes. 4) The directors of child care centers thought highly of outdoor play for it contributes to the balanced development of children. They answered that equipments and spaces, program devices, and teacher's understanding are some of the important factors for active outdoor play. 5) Most of them wanted wood-working area (construction activity area), water play area, and cages.

• KIEAE Journal
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• v.4 no.2
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• pp.29-36
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• 2004

Designing outdoor lighting on landmarks has been activated in Korea since 2002 World Cup. And outdoor lighting has been important method to create nighttime activities. Especially, historic buildings which are illuminated by outdoor lighting expresses cultural beauty of the heritages in the region. Therefore, this study aims to analyze the outdoor lighting effect of historic buildings with particular reference to four historic buildings - Namdaemun, Kwanghwamun, Changanmun and Paltalmun. For the purpose, luminance of outdoor lighting are measured. Outdoor lighting of the historic buildings were mainly illuminated by the floodlights. In addition, up-lighting and accent lighting were used for expressing the bracket structure. Basements and rooflines are emphasized by floodlighting, and they represented the night image of historical buildings. For the subjective evaluation on the outdoor lighting of historic buildings, outdoor lighting images of four historic buildings - Namdaemun, Kwanghwamun, Changanmun and Paltalmun were photographed. Questionnaire surveys were conducted by hundred and twenty university students of architectural department And collected papers were statistically analyzed by SPSS. Factors that shows outdoor lighting images of historical buildings are as follows; atmosphere, clearness, intimacy, modelling. On the question of general impression of outdoor lighting, Kwanghwamun has got the most satisfactory responses and the next is Changanmun and Namdaemun, Paltalmun. Major variables which related to the 'general impression' of outdoor lighting for historic buildings have been 'dignity', 'match', 'elegance', 'beauty' in the order.

• Asian-Australasian Journal of Animal Sciences
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• v.27 no.1
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• pp.140-146
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• 2014

This experiment aimed to evaluate the effects of different housing systems on behavioral activities, welfare and meat quality of fast-growing broilers. Two hundred broilers were allocated into two housing systems: indoor housing vs indoor with outdoor access. Their general behavior (feeding, drinking, fighting, standing, lying, walking, investigating, dust-bathing and preening) was observed, and tonic immobility, fluctuating asymmetry of legs and wings were measured, and meat quality was analyzed. The results showed that the indoor-housed broilers with outdoor access had significant higher standing, walking, investigating, dust-bathing and preening than those indoor only. However, farming system was not found to significantly affect their feeding, drinking and fighting activities (p>0.05). The value of FA of tibia length of the broilers with outdoor access was significantly lower than that of the indoor-housed birds ($1.57{\pm}1.30$ vs $2.76{\pm}1.40$, p<0.05), while no difference was found for the value of FA in tibia diameter and wing length (p>0.05). TI of the broilers with outdoor access was 165.5 that was significantly higher than that (147.2) of the indoor birds (p<0.05). However, death rate in the outdoor run groups was significantly higher than that of the indoor ones ($2.0{\pm}0.81$ vs $4.0{\pm}0.82$, p<0.05). Meat quality was not affected by the two farming systems. It can be concluded that the results of this study may suggest that the indoor housing with outdoor access provides enriched environment for broilers and facilitates the expression of natural behaviors of the broilers but resulted in poorer performance and higher death rate.