• The Journal of Asian Finance, Economics and Business
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• v.7 no.2
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• pp.213-219
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• 2020

Studies related to Electronic Word-of-Mouth (eWOM) show that the acceptance of eWOM information is an important factor in customer purchase decisions. When consumers accept eWOM information, they tend to use that information in considering before making purchase decisions. In Viet Nam, there are few studies about eWOM information, especially on the acceptance of eWOM information. Research is conducted to test the influence of consumers on the perception of the senders' identity to the acceptance of online reviews (a kind of eWOM) in Viet Nam - a case study in Ho Chi Minh City. Using adjustment techniques, inspecting the scales and a theoretical model represent the relationship among the influential factors. The research is based on a sample of 522 consumers who use the Internet to search for product reviews before buying and used Structural Equation Modeling (SEM) to test the relationships among the variables. The research results show that the scales of the variables: Message Quality, Source Credibility, Perceived Message Usefulness, Perceived Senders' Identity, Perceived Message Credibility, Message Acceptance attain the validity and reliability in the research. The research contributes to the understanding of the determinants that influence the acceptance of eWOM information, which are informational factors, and factors related to consumer skepticism.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.17 no.8
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• pp.2292-2313
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• 2023

With improving computing performance, various digital platforms are being developed to enable easily utilization of high-performance computing environments. EDISON 1.0 is an online simulation platform widely used in computational science and engineering education. As the research paradigm changes, the demand for developing the EDISON 1.0 platform centered on simulation into the EDISON 2.0 platform centered on data and artificial intelligence is growing. Herein, a data framework, a core module for data-centric research on EDISON 2.0 digital platform, is proposed. The proposed data framework provides the following three functions. First, it provides a data repository suitable for the data lifecycle to increase research reproducibility. Second, it provides a new data model that can integrate, manage, search, and utilize heterogeneous data to support a data-driven interdisciplinary convergence research environment. Finally, it provides an exploratory data analysis (EDA) service and data enrichment using an AI model, both developed to strengthen data reliability and maximize the efficiency and effectiveness of research endeavors. Using the EDISON 2.0 data framework, researchers can conduct interdisciplinary convergence research using heterogeneous data and easily perform data pre-processing through the web-based UI. Further, it presents the opportunity to leverage the derived data obtained through AI technology to gain insights and create new research topics.

• Proceedings of the Korean Printing Society Conference
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• 2001.06a
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• pp.63-77
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• 2001

PDF(Portable Document Format) is a file format that Adobe advances postscritp technique and use in managing document information or electric publishing(internet, CD-ROM, DVD). PDF is a devised document type for being able to read and print anywhere, independent of OS, printer type, resolution, and the kind of computer etc. Because this includes a compressing function, it transfers document through a small size of file in internet or intranet. In addition, that is a file format has various advantages-sharing of information and transfering documents in on line or off line environment. In this paper, we developed electronic document system using PDF format. Electronic document system consists of filter, automatic indexing, special searching system and web server. The information used in this paper is database made using Zwon\`s DocuCom. The filter recognizes various kinds of document structure. And according to property of document, it produces ASCII output. In addition to processing various formats of document, the filter can extract keywords in documents of MS WORD, Excel, Powerpoint, PDF, CAD etc. This filter uses the structure of window printer drive and can extract the information for text, page, font type and size from relevant document. The automatic indexing recognizes the formatted tag of document form ASCII text produced by filter and extracts adequate keyword to structure and property of document. PDF electronic document systems proposed in this paper can be used in Internet, PC communication. Users can choose and read electronic documents by two ways. First, users can choose and read relevant books using PDF electronic document homepage. Second, users can use PDF integrated-search system. User can search after inputing keyword and choose reference field and type of data. But, now, PDF products of Adobe can\`t support the Korean character. If this problem is resolved, we thick that PDF applications system looks active. Although there is limited function in case of using Zwon DocuCom used in this study, we think that there isn\`t a great deal of difficulty in electronic document and building digital database.

• Journal of the Korea Society of Computer and Information
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• v.22 no.3
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• pp.107-113
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• 2017

Most of online bookstores are providing a user with the bibliographic book information rather than the concrete information such as thematic words and atmosphere. Especially, thematic words help a user to understand books and cast a wide net. In this paper, we propose an efficient extraction method of thematic words from book text by applying the compound noun and noun phrase synthetic method. The compound nouns represent the characteristics of a book in more detail than single nouns. The proposed method extracts the thematic word from book text by recognizing two types of noun phrases, such as a single noun and a compound noun combined with single nouns. The recognized single nouns, compound nouns, and noun phrases are calculated through TF-IDF weights and extracted as main words. In addition, this paper suggests a method to calculate the frequency of subject, object, and other roles separately, not just the sum of the frequencies of all nouns in the TF-IDF calculation method. Experiments is carried out in the field of economic management, and thematic word extraction verification is conducted through survey and book search. Thus, 9 out of the 10 experimental results used in this study indicate that the thematic word extracted by the proposed method is more effective in understanding the content. Also, it is confirmed that the thematic word extracted by the proposed method has a better book search result.

• Journal of Information Management
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• v.43 no.1
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• pp.41-62
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• 2012

Because of the electronic commerce development, share of the internet bookstore is rising every year in the publication circulation market. Also, the book search in the internet bookstore may smarten more forward according to development trend of the electronic book, and importance of the classification system of the internet bookstore is expected that also rise continuously. The purpose of this study is to offer the classification system that can search the social science books of the internet bookstore efficiently. For this study, compared and analyzed the classification system of internal and external 10 internet bookstores. This study may be used to other subject study of the internet bookstore, and it expect to is used to basic data for the classification system of the internet bookstore in the future.

• Industrial Engineering and Management Systems
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• v.11 no.1
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• pp.82-86
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• 2012

In For the past few years, query log data has been collected to find user's behavior in using the site. Many researches have studied on the usage of query logs to extract user's preference, recommend personalization, improve caching and pre-fetching of Web objects, build better adaptive user interfaces, and also to improve Web search for a search engine application. A query log contain data such as the client's IP address, time and date of request, the resources or page requested, status of request HTTP method used and the type of browser and operating system. A query log can offer valuable insight into web site usage. A proper compilation and interpretation of query log can provide a baseline of statistics that indicate the usage levels of website and can be used as tool to assist decision making in management activities. In this paper we want to discuss on the tasks performed of query logs in pre-processing of web usage mining. We will use query logs from an online newspaper company. The query logs will undergo pre-processing stage, in which the clickstream data is cleaned and partitioned into a set of user interactions which will represent the activities of each user during their visits to the site. The query logs will undergo essential task in pre-processing which are data cleaning and user identification.

• Clinics in Shoulder and Elbow
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• v.25 no.2
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• pp.145-153
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• 2022

Background: While online orthopedic resources are becoming an increasingly popular avenue for patient education, videos on YouTube are not subject to peer review. The purpose of this cross-sectional study was to evaluate the quality of YouTube videos for patient education in ulnar collateral ligament (UCL) injuries of the elbow. Methods: A search of keywords for UCL injury was conducted through the YouTube search engine. Each video was categorized by source and content. Video quality, reliability, and accuracy were assessed by two independent raters using five metrics: (1) Journal of American Medical Association (JAMA) benchmark criteria (range 0-4) for video reliability; (2) modified DISCERN score (range 1-5) for video reliability; (3) Global Quality Score (GQS; range 1-5) for video quality; (4) ulnar collateral ligament-specific score (UCL-SS; range 0-16), a novel score for comprehensiveness of health information presented; and (5) accuracy score (AS; range 1-3) for accuracy. Results: Video content was comprised predominantly of disease-specific information (52%) and surgical technique (33%). The most common video sources were physician (42%) and commercial (23%). The mean JAMA score, modified DISCERN score, GQS, UCL-SS, and AS were 1.8, 2.4, 1.9, 5.3, and 2.7 respectively. Conclusions: Overall, YouTube is not a reliable or high-quality source for patients seeking information regarding UCL injuries, especially with videos uploaded by non-physician sources. The multiplicity of low quality, low reliability, and irrelevant videos can create a cumbersome and even inaccurate learning experience for patients.

• Journal of Intelligence and Information Systems
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• v.20 no.2
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• pp.179-192
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• 2014

Keeping in line with the recent changes in the information technology environment, the online learning environment that supports multiple users' participation such as MOOC (Massive Open Online Courses) has become important. One of the largest professional associations in Information Technology, IEEE Computer Society, announced that "Supporting New Learning Styles" is a crucial trend in 2014. Popular MOOC services, CourseRa and edX, have continued to build active learning environment with a large number of lectures accessible anywhere using smart devices, and have been used by an increasing number of users. In addition, collaborative web services (e.g., blogs and Wikipedia) also support the creation of various user-uploaded learning materials, resulting in a vast amount of new lectures and learning materials being created every day in the online space. However, it is difficult for an online educational system to keep a learner' motivation as learning occurs remotely, with limited capability to share knowledge among the learners. Thus, it is essential to understand which materials are needed for each learner and how to motivate learners to actively participate in online learning system. To overcome these issues, leveraging the constructivism theory and collective intelligence, we have developed a social bookmarking system called WeStudy, which supports learning material sharing among the users and provides personalized learning material recommendations. Constructivism theory argues that knowledge is being constructed while learners interact with the world. Collective intelligence can be separated into two types: (1) collaborative collective intelligence, which can be built on the basis of direct collaboration among the participants (e.g., Wikipedia), and (2) integrative collective intelligence, which produces new forms of knowledge by combining independent and distributed information through highly advanced technologies and algorithms (e.g., Google PageRank, Recommender systems). Recommender system, one of the examples of integrative collective intelligence, is to utilize online activities of the users and recommend what users may be interested in. Our system included both collaborative collective intelligence functions and integrative collective intelligence functions. We analyzed well-known Web services based on collective intelligence such as Wikipedia, Slideshare, and Videolectures to identify main design factors that support collective intelligence. Based on this analysis, in addition to sharing online resources through social bookmarking, we selected three essential functions for our system: 1) multimodal visualization of learning materials through two forms (e.g., list and graph), 2) personalized recommendation of learning materials, and 3) explicit designation of learners of their interest. After developing web-based WeStudy system, we conducted usability testing through the heuristic evaluation method that included seven heuristic indices: features and functionality, cognitive page, navigation, search and filtering, control and feedback, forms, context and text. We recruited 10 experts who majored in Human Computer Interaction and worked in the same field, and requested both quantitative and qualitative evaluation of the system. The evaluation results show that, relative to the other functions evaluated, the list/graph page produced higher scores on all indices except for contexts & text. In case of contexts & text, learning material page produced the best score, compared with the other functions. In general, the explicit designation of learners of their interests, one of the distinctive functions, received lower scores on all usability indices because of its unfamiliar functionality to the users. In summary, the evaluation results show that our system has achieved high usability with good performance with some minor issues, which need to be fully addressed before the public release of the system to large-scale users. The study findings provide practical guidelines for the design and development of various systems that utilize collective intelligence.

• The Journal of the Korea Contents Association
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• v.6 no.3
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• pp.75-84
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• 2006

The internet has the capabilities of supporting and facilitating several forms of consumer interaction including one-to-one, one to many, or many-to-many interactions. Especially, previous studies revealed that the Online Word-of-Mouth communication is widely used as a source of customer's information seeking and purchase decision making. Even with this importance of the Online Word-of-Mouth communication on internet, few research has systematically addressed the issue. This study investigates the effect of interpersonal communication on consumers' information search activities and develops a model that depicts the key antecedents and mediating variables of interpersonal communication in internet shopping environment. The results are as follows: First, choice uncertainty, perceived risk, and knowledge uncertainty play an important role for perceived usefulness. Second, perceived usefulness has directly affected interactive communication of consumers' communication style. Thus, it is essential for internet companies to find ways to encourage their customers to engage in word-of-mouth communication.

• Journal of the Korea Society of Computer and Information
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• v.13 no.3
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• pp.15-25
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• 2008

Recently, with the growing use of e-learning, instructors develop new online courses using a variety of contents and then store the results on their computers. These contents should be updated with new information as time goes on, and a new content also can be produced by reusing these ones. However, a lot of time will be needed for instructors to search, edit, and manage various contents stored from place to place on their computers. Currently, the development of the e-learning content management tool. which performs efficiently these functions on the PC environment, leaves much to be desired. Therefore, in this paper, we proposed an e-learning content creation and management system which can manage efficiently a variety of contents stored from different locations on an instructor's computer and can develop easily new online courses. The proposed system can be used widely to develop contents for instructors based on the PC environment. For performance evaluation, this paper compared the proposed system with the previous system according to the retrieval time of content keyword, and the experiment showed that our system is much better than the previous one.