• 한국의류산업학회지
• /
• 제2권4호
• /
• pp.331-338
• /
• 2000

To study on the actual condition of care label attached to clothing and consumers' perception, 250 summer clothes sold at department store-blouse, trousers, one-piece dress, knit cardigan and skirt-were investigated during July 2000. In addition, a questionnaire was administered to 192 women in Taegu during August. The fiber contents of surveyed clothes were polyester 100% & polyester blend (26%), rayon 100% & rayon blend (18%), cotton 100% & cotton blend (17%), wool 100% & wool blend (14%) and others. All clothes surveyed were attached care label and the signals showed on care labels were 4~6 kinds about cleaning, squeezing, drying, bleaching, and ironing methods. 92% of clothes had to be dry-cleaned and only 8% could be wet-cleaned. Considered the surveyed clothes were for summer which needs frequent washing and the clothing items, the number of clothes had to dry-cleaned were too many. The bleaching instructions were no chlorine bleach (74%), no bleaching (21%) and others. The ironing instructions were cool ironing ($80{\sim}120^{\circ}C$) with cover (24%) and warm ironing ($140{\sim}160^{\circ}C$) with cover (69%) primarily. The drying instructions was dry on a hanger in the shade (54%) and 38% had no signal or incorrect signal. The properties of summer clothes considered important by consumers were wrinkled hardly, hand-washable, machine-washable, needed no iron and etc. Actually most of summer clothes were hand or machine-washed. Also, the majority of respondents felt inconvenient to have to dry-clean summer clothes. More than 80% respondents looked over care label and fiber content label before buying clothes. However most of respondents did not followed that instructions exactly and thought care label instructions were not correct. Considered this results, the suppliers have to make efforts to attach correct and appropriate care label which furnish the correct information to consumers.

• 한국의류산업학회지
• /
• 제12권6호
• /
• pp.774-780
• /
• 2010

The purpose of this study was to better assess and understand current needs and wearing sensation, including clothing behavior for early elderly women in the Korea and USA. The subjects in this study were 135 and 173 early elderly women in the Korea and USA. This research was done by a survey method and chi-square test. The major objectives of this study were as follows; First, it was found that the early elderly women of Korea utilize mostly human information as information source when purchasing clothing, whereas those of USA mostly media information. The women of Korea were found to put most emphasis in esthetic aspects of clothing, whereas those of USA in comfort. The most frequently worn clothes by the early elderly women of Korea were jumper, T-shirt and slacks, whereas jacket, sweater and slacks by those of USA. As for skirt, flare skirt was highly preferred in Korea, whereas A-line skirt in USA. Second, regarding the wearing sensation of ready-made clothing, the wearing sensation of jacket was found to be worst on the shoulder in Korea, whereas on the waist in USA. And the early elderly women of both Korea and USA had poor wearing sensations due to the length of sleeve, of trouser, of skirt and of one-piece dress. The comparison of the clothing behavior and wearing sensation of the early elderly women between Korea and USA showed a greater difference in clothing behavior than in wearing sensation.

• 복식문화연구
• /
• 제19권3호
• /
• pp.473-487
• /
• 2011

The purpose of this study is to analyze the body type and fashion of posthuman in SF movies. The method of this study was to analyze documentaries, internet web site, fashion books and so forth. The results were as follows: The body types of posthuman were expressed as mutation type, prosthetic type, clone type by biological hybrid or renovation and digital type by computer simulation. The mutation type was expressed as reinforcement of masculinity or feminity and reinforcement of body functions. The fashion item was expressed as a black tailored suit, leather jacket, cat suit, whip, black sunglass, garter belt, high heel shoes, short pants, black one piece dress and functional body suit. The prosthetic type was expressed as reinforcement of body functions and reinforcement of masculinity or feminity. The fashion item was expressed as a military item, high-tech power suit and ergonomic armor suit. The clone type was expressed as the plural ego with reinforcement of body functions. The fashion item was expressed as a power shoulder jacket, fake fur coat, vinyl, black see-through look and functional suit. The digital type was expressed as reinforcement of masculinity or feminity and the plural ego with reinforcement of body functions. The fashion item was expressed as a data suit, leather jacket, black over coat, boots, black sun glass, ethnic items and military items. The meanings of posthuman fashion in SF movies were impurity of posthuman, display of superhuman's power by sexuality, metaphor of power and fantasy of superhero in opposition futuristic dystopia. As mentioned above, posthuman body type and fashion in SF movies become the conversational topic in the real world. The fact that we think about utopia and identity of posthuman in the future is of great significance.

• 패션비즈니스
• /
• 제20권1호
• /
• pp.157-172
• /
• 2016

The purpose of this thesis was to investigate the transitional aspects of the power shoulders with a comparative analysis of the patterns observed from the late 20th century to the present. The method of study was through review of papers as well as phenomenological approaches. Books, domestic and international journals, and dissertations were studied as part of the paper review. Phenomenological study was performed by analyzing the pictures from late 20th to present; and categorized by 10 year time span i. e., 1980-1990, and 2002-2012. Hundred representative fashion photos were selected, respectively. As a result, the power shoulder found in late 20 centuries was largely limited to horizontal and diagonal shape, addressed mainly to the jackets; while they were straight, and wide shouldered, with emphasis on masculine style. On the other hand, in early 21 century, the power shoulder was applied in various forms of straight, diagonal, circular and ornamental with objects, not only to the jackets, but also to feminine styles such as one-piece dress, vest, and blouse. This finding may be attributed to the fact that the modern people desire newer trends and women tend to show off their ability in transcending those of men. The findings of analysis of the transitional aspects of power shoulder in this thesis might contribute as basic resources for anticipating the trends that might be revived in the future.

• 한국의상디자인학회지
• /
• 제16권3호
• /
• pp.75-85
• /
• 2014

This study is aimed to examine color expressed in fashion items and color of new senior generation in America and Korea. For this study, the three brands were selected by country after examining new senior fashion brand in the United States and Korea. The results of this study are as follows. First, In the case of Korea, t-shirt, cardigan, jacket, coat, and pants were investigated in order. In the case of the United States, blouse, sleeveless t-shirt, skirt, and one piece dress were investigated in order. In other words, Korea is characterized the practical and comfort features, the United States is characterized the practical and feminine modernity. Second, in the case of color, Korea is characterized Bk, YR, R, PB, G and the United States is characterized W, Y, YG, B, BG. In the case of tone, Korea is characterized dark greyish tone, light greyish tone, strong tone, vivid tone, deep tone, and light tone. In the United States, greyish tone, dull tone, soft tone, pale tone, bright tone, and dark tone were used. In the case of color by tone, both Korea and the United States are characterized R, RP, and PB in gorgeous tone. In the case of light tone, both Korea and the United States are characterized Y. In the case of plain tone, Korea is characterized Y and the United States is characterized B and G. In the case of dark tone, Korea is characterized R, Y, G, B and the United States is characterized P, R, and B. The results of the study is expected to be provide as forecasting dates of design planning for the new senior generation.

• 한국의류산업학회지
• /
• 제15권2호
• /
• pp.173-181
• /
• 2013

This research analyzed the expression trend about the slit which composes the open space by the visual concept and then introduced the imbedded aesthetic value in it. Based on it, this work aims at showing the evidence on the slit as a utilizing tool for various design applications and providing the basic materials in order to develop the creative design production in the fashion area in the future. Specifically, for the theoretical background in this research, the concept of slit and its chronological changes were reviewed through literature. For the empirical analysis on the slit, a total of 226 designs with its application were analyzed from collection pieces in the four major collections including Paris, Milan, New York, and London from 2006S/S to 2012S/S. As a result of analysis, types of slit appeared as a slash, opening, slit, or a mix of them. These were applied to many different items of clothing, and among which, one-piece or dress was adopted most for application. In regard to space form, perpendicularity was used most frequently. But other various forms like cross and geometrical pattern were also used as well as curve, oblique line and horizontality. As to the arrangement of slit, single type was most frequently used. However, in addition to it, other types were also applied, producing both the functionality and the decorative detail such as bilateral symmetry, free irregularity, and a combination of regular and repeated layout which makes an effect of single pattern. Aesthetic values imbedded in slit were revealed as functionality, sensuality, spatiality, and decorativeness.

• 한국의류학회지
• /
• 제30권4호
• /
• pp.507-518
• /
• 2006

This study aims to prove that traditional patchwork wrapping cloth can be a creative motive for modem fashion, and the application of it can be a way of expressing not only the pride in our cultural heritage but also the originality of fashion design. The analysis of the plasticity of 108 patchwork wrapping clothes has come up with the following findings: Firstly, the plane structure consists of 41 basic forms and 67 applied ones. Secondly, 61 contrast color harmony and 47 similarity color harmony. Thirdly, the fabric consists of 88 silk clothes, 19 ramie clothes, and 1 silk and ramie cloth. Fourthly, 47 unlined clothes and 61 lined ones. The study also expresses the analyzed plasticity of patchwork wrapping cloth for fashion with the following findings: Firstly, basic plane structures, contrast color harmony, silk cloth and the press flower coating technique become one piece dress to express splendid and elegant image. Secondly, application plane structures, similarity color harmony of natural dyeing method using persimmon, ramie cloth and the press flower coating and over lock technique become a jacket and a blouse to express calm and dynamic image. Thirdly, the needling and over lock technique used to patch clothes has become a desirable way to express fabric with unique surface effects. Fourthly, the press flower coating which modernizes embroidery in patchwork wrapping. cloth has become a new technique which can create high values with its extended the visual effects of the material. Fifthly, Patchwork wrapping cloth in Chosun Dynasty has now become a motive for modem fashion design to express tradition and creation.

• 복식
• /
• 제56권9호
• /
• pp.14-23
• /
• 2006

The purpose of this study is to identify the esthetic features of femme fatale character fashions, which are shown in Movie . The feature of evil femineity is the attribute of evil which brings men to ruin by the dangerous, cunning, and cruel trick, and is expressed in black color, red color, and slash fashion. This fashion shows the dark reverse side of women's sexual desire in relation to anxiety, evil, and death. The feature of sensuality evokes physical pleasures or desires, and maximizes the exposure of sexual regions by tightening or loosening women's body. In the fashion expressing this feature, the forms are fit or loose silhouette. and the colors are black and red. and the materials are soft. This fashion seems to deconstruct the past concept of sex consciousness and emphasize the independent and autonomous femineity. The feature of positiveness combines feminine elements with masculine elements in relation to power elements. This feature is expressed in tailored suit and trousers, with few patterns and details, and in black color and gray color. This fashion reflects the aggressive, challenging, and independent femineity, and expresses the potential defense for the weakness and danger of female body. The feature of purity expresses the earnest and truthful mind, and is expressed in the soft and light one-piece dress, the elegant suit, and the pink color and black color fashion. This fashion shows angel-like and reliable womanly beauty, but at the same time shows women's attribute which changes their behavior and thinking every moment, so that this fashion shows women's double-sided attribute which combines women's weakness and violence, or tenacity and conflict.

• 한국의류산업학회지
• /
• 제12권3호
• /
• pp.279-290
• /
• 2010

The purpose of this study was to investigate the clothing purchasing behavior, clothing preference images of the elderly woman according the fashion Items by 3 age groups(65-69 yr, 70-74 yr, over 75 yr). The subjects in this study were 372 elderly women over sixty-five years old in Kimhae and Busan. The major objectives of this study were as follow; 1. Compare the differences in the fashion interest according to the age groups. 2. Compare the differences in the clothing behaviors according to the age groups. 3. Compare the differences in the preference styles of the clothing items according to the age groups. 4. Relationship between age and clothing preference images according the fashion items. The results were as follows: 1. In the fashion interests, 3 age groups of the elderly woman showed significant difference in following fashion interest. 2. In the clothing behaviors according the fashion items, 3 age groups of the elderly woman showed significant difference in the outer, the upper, the underwear, the sportswear and the accessories. 3. In the clothing preference styles according the fashion items, 3 age groups of the elderly woman showed significant difference in the length of jacket, the pants, the skirt. 4. In the clothing preference images according the fashion items, 3 age groups of the elderly woman showed significant difference in all images of the jacket, the pants, the skirt and the one-piece dress.

• 디지털융복합연구
• /
• 제19권11호
• /
• pp.445-456
• /
• 2021

본 연구는 소비자의 구매행동에 영향을 미치는 거시경제변수와 소비자 판매가격을 변수로 여성 골프웨어 판매량에 영향을 미치는 변수의 중요도를 확인하고 골프웨어의 판매 증진을 위한 가격전략을 제안하는 것을 목적으로 한다. 국내 여성 골프웨어 브랜드의 매출자료를 의사결정나무 알고리즘과 앙상블을 이용해 분석하였다. 티셔츠, 팬츠와 니트류는 소비자 판매가격이 판매량에 가장 중요한 영향을 미치는 요인인 것으로 밝혀졌으며, 스커트와 원피스의 경우 소비자 판매가격 외에 카테고리가 중요 요인인 것으로 밝혀졌다. 이러한 연구 결과는 아이템에 따라 소비자의 구매 행동에 영향을 주는 경제 변수가 다르다는 것을 의미하는 것으로 적절한 가격전략을 통해 매출 및 이윤을 극대화할 수 있음을 시사하고 있다.