• 패션비즈니스
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• 제15권6호
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• pp.85-100
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• 2011

The objective of this study was to analyze body measurements, BMI and body type according to age in the male and female groups based on 3D scan body measurement data of adult men and women in their 20's~30's and to provide basic information usable in the clothing and fashion industry. For this purpose, we analyzed 3D scan body measurement data of 848 adults measured in the 6th Size Korea project and the results were as follows. First, there were differences in 3D scan body measurements according to age in the male and female groups, and in general the measurements of the height items were larger in younger adults and the measurements of the circumference, breadth and depth items were larger in older ones. Second, there were differences in 3D scan body measurements according to BMI in the male and female groups, and in general body measurements were largest in the obesity group and lowest in the underweight group. Third, BMI was different according to gender and in general BMI was higher in men and obesity and overweight were more frequent in men than in women. Moreover, BMI was significantly different according to age and was higher in the 30's than in the 20's. Fourth, the mean difference in the drop and lower drop values according to age in the male and female groups was significant, and the drop and lower drop values were lower in the 30's than in the 20's. These results are considered meaningful as data for the development of clothing size systems, patterns and grading in the areas of clothing and fashion targeting consumers in their 20's~30's.

• 한국의류학회지
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• 제27권5호
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• pp.453-462
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• 2003

The pantyhose is a close-fitting garment, and consumers are highly sensitive to any progress made in fitting the garment to their lower body and increasing comfort. However, the pantyhose manufactured in Korea are only one-sized. The purpose of this study is to suggest a sizing system for pantyhose. The results of this study are as follows: 1. As a results of questions regarding the sizing system of pantyhose, 88.2% of people who responded to our questionnaire preferred multi-sized pantyhose. In particular, larger women opposed to thin women expressed some dissatisfaction in the length and the width of the pantyhose. In addition, most of women preferred an indication of the sizing system and the body size of the control dimension (body mass and height). 2. The 13 species of pantyhose that were manufactured abroad are of all sizes, and only one type of pantyhose is one-sized. However, most domestic pantyhose except one, are one-sized. 3. As a result of the experiment, the spandex content in pantyhose was approximately 12∼18%. Moreover, the elongation rate was approximately 200-370%, which differed according to the features of the material. The stretch size of the pantyhose had varies greatly, add has not yet been standardized. 4. The methods for indicating the pantyhose size in this study are the square method and the stair method. The characteristics of the square method are simple, but the coverage is relatively low. The characteristic of the stair method are so complicated that older women have a low preference for this method. However, the coverage rate is high.

• 한국가금학회지
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• 제43권2호
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• pp.55-61
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• 2016

With the aim of investigating the differences in the quality traits of breast meat between spent hen and broiler chicken, the physicochemical characteristics, fatty acid profile and sensory attributes of breast meat from the two chicken types were assessed. A higher protein content and a lower moisture content were found in breast of spent hen compared to that of commercial broilers (P<0.05). No significant differences in crude fat and ash contents were detected between commercial broilers and the older spent hens (P>0.05). Spent hens showed a significantly lower pH value than did commercial broilers. Spent hen meat had a higher $L^*$ value than broiler chicken meat did (P<0.05). However, $a^*$ and $b^*$ values of breast meat were similar between spent hens and commercial broilers. Water holding capacity values measured in the breast meat were comparable between the two types of chicken used in this study (P>0.05). However, spent hen meat showed a higher cooking loss value than did broiler meat (P<0.05). Total polyunsaturated fatty acid content was significantly higher in spent hen meat compared to broiler meat, in particular eicosapentaenoic acid and docosahexaenoic acid. Nevertheless, sensory characteristics of breast meat were comparable between spent hen and broiler chicken. This information can help consumers to understand better the nutritive value and important quality traits of breast meat from commercial broilers and spent hens.

• 한국콘텐츠학회논문지
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• 제21권9호
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• pp.516-527
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• 2021

노인복지관은 노인들의 다양한 복지 욕구에 따른 서비스를 제공하여 지역사회 노인복지 증진에 기여하고 있다. 고령화 및 베이비부머의 고령층 진입으로 인해 노인들은 동일한 욕구를 가진 단일한 집단이 아닌 다양성을 가진 집단으로 인식되고 있다. 따라서 수요자 관점에서 노인들이 복지관을 이용하는 요인을 파악하려는 노력이 필요하다. 도시지역 노인의 복지관 이용 요인을 확인한 결과, 성별, 나이, 학력, 직업, 경제상태, 사회계층, 친구 수, 사회활동 참여 수, 질환 수, 우울감이 유의미한 것으로 확인되었다. 즉, 남성보다 여성이, 나이가 많을수록, 고학력자가, 직업이 없는 노인이, 경제상태가 나쁜 노인이, 낮은 사회계층에 속하는 노인이, 친구가 많을수록, 참여하는 사회활동이 많을수록, 질환이 많을수록, 우울감이 높을수록 복지관을 이용할 확률이 높아졌다. 학력수준이 높은, 친구가 많은, 사회참여에 적극적인 노인들과 나이가 많은, 경제적으로 어려운, 건강상태가 나쁜 노인 등 이질적인 노인집단이 복지관을 이용하는 것으로 나타났다. 이러한 연구결과를 바탕으로 노인복지서비스의 질적 제고를 위한 정책적·실천적 제언을 하였다.

• 한국중재학회지:중재연구
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• 제31권1호
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• pp.83-105
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• 2021

If aggrieving consumers or employees cannot prove both substantive and procedural unconscionability, many U.S. state courts will enforce arbitration agreements. Additionally, U.S. courts weigh a variety of factors to determine whether an arbitration agreement is substantively unconscionable. For example, U.S. courts have considered one or a combination of the following factors: (1) the fairness of contractual terms; (2) the severity of contractual terms' deviation from prevailing standards, customs, or practices within a particular industry; (3) the reasonableness of goods-and-services contract prices; (4) the commercial reasonableness of the contract terms; (5) the purpose and effect of the terms and (6) "the allocation of risks between the parties." Further, procedural unconscionability characterized by surprise or lack of knowledge focuses on terms that are deceptively hidden in a mass of contract language, the object of another concealment, or imposed in the circumstances involving haste or high-pressure tactics so that they are not likely to be read or understood. This unconscionability doctrine can be applied to a situation where an alcoholic dementia-afflicted older adult is admitted to a nursing home. At that time, because she had alcoholic dementia, which precluded her reading, comprehending, writing, negotiating, or signing of any legal document, her son, who did not understand the adhesion contract, signed the standardized residential contract and the arbitration agreement.

• 한국콘텐츠학회논문지
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• 제21권10호
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• pp.409-421
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• 2021

본 연구는 4차산업혁명 시대에 있어서 뷰티케어 원격제조 시스템의 혁신기술 특성이 혁신저항 및 수용의도에 미치는 영향을 검증하는 것을 목적으로 하였다. 이를 위해 20대 이상 여성 소비자 567명을 대상으로 설문조사를 수행하였다. 수집된 설문자료는 구조방정식모형분석을 통해 가설검증을 하였다. 분석 결과, 첫째, 뷰티케어 원격제조 시스템의 지각된 유용성과 지각된 사용 용이성은 혁신저항에 부(-)의 영향을 미치는 것으로 나타났다. 둘째, 뷰티케어 원격제조 시스템에 대한 혁신저항은 수용의도에 부(-)의 영향을 미치는 것으로 나타났다. 셋째, 뷰티케어 원격제조 시스템에 대한 지각된 위험은 수용의도에 부(-)의 영향을 미치는 것으로 나타났다. 본 연구를 통해 4차산업혁명 시대 화장품산업의 새로운 혁신기술을 적용함으로써, 혁신기술에 대한 소비자의 저항과 수용에 미치는 영향 요인을 도출하였고, 화장품 제조산업의 새로운 트렌드와 나아갈 방향을 제시하였다는 점에서 본 연구의 의의가 있다.

• 한국의상디자인학회지
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• 제23권1호
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• pp.129-142
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• 2021

This study aims to identify the perception of New-Hanbok one-piece dresses that female consumers have purchased and to analyze the design preference based on design types and brands. Analysis was conducted on New-Hanbok brand websites, and additional research was carried out through a survey of 402 women in their 20s and older. The survey consisted of 36 questions, which were divided into categories including pattern, color, material, and recognition of the one-piece dress. The research results are as follows. First, the preferred design form of the New-Hanbok one-piece dress was long length, medium fit, princess line, round git, rectangular git, regular width git, V neckline, regular width dongjeong, front closing with a wide overlap of the chest are a, narrow goreum, a skirt part with moderate crease spacing and number of pleats, A-line skirt silhouette, long and narrow sleeves, diagonal shoulder line, and a cuff at the end of each sleeve. Second, the preferred colors of the New-Hanbok one-piece dress were bright, neutral, or light and were predominately monochromatic Third, the preferred fabric conveyed a contemporary atmosphere through its print pattern. The most favored fabric material was cotton. Through this study, more systematic design development research should be carried out focusing on the current situation and identifying problems, thereby improving traditional culture.

• 한국콘텐츠학회논문지
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• 제21권2호
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• pp.562-571
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• 2021

본 연구는 친환경 화장품에 대한 소비가치가 소비자 효과성과 시장 영향력, 그리고 친환경 화장품 구매행동과의 관계를 공분산 모델을 통해 검증하였다. 조사대상은 최근 6개월 이내 친환경 화장품을 구매한 적이 있는 20대 이상 여성 소비자로 2020년 5월 17일부터 5월 30일까지 온라인 전문조사기관의 패널을 통해 300부를 최종분석에 사용하였다. 분석결과, 친환경 화장품에 대한 소비가치로 기능적 가치, 사회적 가치, 녹색 소비가치가 도출되었다. 사회적 가치와 녹색소비가치는 소비자 효과성과 시장 영향력에 유의한 영향을 미치는 것으로 나타났으나 기능적 가치는 영향관계가 확인되지 않았다. 또한, 소비자 효과성과 시장 영향력은 친환경 화장품 구매행동을 증진 시키는 것으로 확인되었다. 본 연구를 통해 친환경 화장품 구매에 있어서 환경문제에 대한 지각수준(소비자 효과성, 시장 영향력)이 가지는 중요성을 규명하였고 소비자들에 대한 이해를 바탕으로 친환경 제품 개발과 마케팅전략 수립에 유용한 자료로 활용되기를 기대한다.

• 한국병원경영학회지
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• 제27권3호
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• pp.1-14
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• 2022

Purposes: This purpose of this study was to check how much the online word of mouth influences on customer's hospital selection according to Kano's model. Methodology: Kano classified the attributes that affect customer's satisfaction into attractive, one-dimensional, indifferent, must-be, and reverse attributes. Among them, attractive and one-dimensional attributes make up the largest portion in hospital selection. Based on this, the influence of positive or negative online reviews on the selection of hospitals was investigated. Differentiated service was selected as the attractive attributes, and a kind, sufficient explanation was selected as the one-dimensional attributes. Then a questionnaire was conducted how much the positive or negative online reviews influence on hospital selection, respectively. It was conducted from August 7 to September 7, 2021 for medical consumers in their 20s and older who have used medical services for the past 3 years, and the final 142 questionnaires were analyzed. All data was analyzed by chi-square and two-way ANOVA using SPSS ver 25.0. Findings: The results showed that, in one-dimensional attributes, the difference between positive and negative reviews was not statistically significant, but in attractive attributes, positive and negative reviews showed a statistically significant difference. It suggests that positive reviews on attractive attributes had a greater influence on hospital selection. In terms of hospital selection, when the experimental participants were exposed to the positive reviews, the hospital selection ratio did not differ by Kano's attributes, but to the negative reviews it differed. The hospital selection ratio, even after they were exposed to negative reviews, was higher in the attractive attributes than in the one-dimensional attributes. Practical Implication: This study confirmed that hospital selection is influenced differently depending on the Kano's attributes and the direction of the reviews, and suggests that marketers should respond differently to each Kano's attributes when they deal with online reviews of hospitals.

• The Journal of Asian Finance, Economics and Business
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• 제9권7호
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• pp.239-247
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• 2022

Maintaining and expanding brand equity is regarded as an essential component of brand development. Effective management of brand equity leads to more opportunities for brand extension and the ability to draw in more customers. Brand equity, in particular, has a positive impact on consumer purchase intention. The purpose of this study is to look into the relationships between brand equity and consumption intention from the perspective of Vietnamese customers of India's COVID-19 vaccine products. Primary data is aggregated from 475 Vietnamese citizens with different occupations and backgrounds 18 years of age or older. The findings of the study show that consumption intention is positively inspired by brand equity, including brand association and brand quality. If consumers perceive high brand equity, it will have a higher impact on promoting consumption intention to the brand. India's COVID-19 vaccine needs to invest more in building brand equity in the Vietnamese market if it wants to increase the consumption choices of Vietnamese people. To create a good brand association and brand quality for India's COVID-19 vaccine, it is necessary to focus on communicating the good properties of the Indian-made vaccine such as safe, high protective effect, high immunity and protection, and long duration of immunity of vaccines.