• 제목/요약/키워드: new business

검색결과 7,015건 처리시간 0.029초

Enhancement of Transmittance Efficiency of TFT-LCD using High Transmittance Polarizer and Dielectric Anisotropy Liquid Crystal

  • Lim, Sung-Hoon;Son, Dong-Yeon;Choi, Kyung-Seob;Choi, Jae-Ho;Lee, Jong-Hwan;Choi, Kwang-Soo
    • 한국정보디스플레이학회:학술대회논문집
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    • 한국정보디스플레이학회 2009년도 9th International Meeting on Information Display
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    • pp.661-663
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    • 2009
  • This paper describes a fabrication method for high transmittance panel using newly designed polarizer and liquid crystal with a high dielectric anisotropy (${\Delta}{\varepsilon}$). To enhance the transmittance of the panel without contrast ratio reduction, new polarizer with high transmittance and high ${\Delta}{\varepsilon}$ liquid crystal were used. The transmittance of the liquid crystal display (LCD) panel employed by a new polarizer was increased by 6% over that of the panel with a conventional polarizer and liquid crystal in LCD industry.

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Human Response Capability and Customer Relationship Management Advantage: The Direct, Indirect, and Interactive Roles of Information Technology Service Application

  • Yang, Yi-Feng;Chen, Ching-Yaw;Lee, Yu-Je;Lee, Shyh-Hwang
    • 동아시아경상학회지
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    • 제2권3호
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    • pp.33-42
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    • 2014
  • The main purpose of this study intends to study the theoretical interconnection between human response capability and customer relationship management advantage while considering the essential role of service application of information technology as direct, indirect (mediating), and interactive (moderating) influences in the theory. Based on the study sample, the new findings help comprehend the overall interconnected relationship which includes the direct and indirect (mediating) effects of information technology service capability and human response capability as well as their interaction (moderation) on customer relationship management advantage. The new insights interprets the two capabilities (human and information technology) are vital to business because they are the foundation set of service resources significantly to enhance customer relationship management advantage.

ISP 방법론 비교 선정을 위한 프레임워크 (A framework for selecting information systems planning (ISP) approach)

  • Sung Kun Kim;Soon Sam Hwang
    • Journal of Information Technology Applications and Management
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    • 제9권3호
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    • pp.129-139
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    • 2002
  • There exist a number of information systems planning (ISP) methodologies. Historically these methodologies have been evolving to reflect new technologies and business requirements. In fact, it is an uneasy task to select a methodology that fits a business need. Though there have been a number of studies proposing new ISP approaches, we are unable to find much research doing a comparative analysis on existing ISP methodologies. Our study, therefore, is to present a classification scheme for ISP approaches and to provide a guideline framework for selecting an approach most suitable to a particular firm's need. Our classification utilizes types of components covered in ISP deliverables and the peculiarity of these components. Such classification scheme and selection framework would help derive an IT-driven new enterprise model more effectively.

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Tablet PC를 이용한 차세대 텔레메틱스 플랫폼 전략과 이를 응용한 비즈니스 모델에 관한 연구 (A Study of Telematics Platform Realizatipn Strategy & Business Modelusing Tablet PC System)

  • 김세중;김태규
    • 경영과정보연구
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    • 제15권
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    • pp.187-222
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    • 2004
  • The existing fixed telematics facilities for car were restricting of efficiency, utilization, communication, possibility, so it become disconnected with reality in the domestic and foreign market within thy near future, like as the case of 'car-phone'. It is too difficult to make a various business model on the restrict basis. To solve these problems, We suggested Tablet PC system as a new mobile telematics platform. The telematics platform based on the Tablet PC realize the perfect office, because it shows an excellent portability, high power and extension, various input equipment, and environment of communication in the car. To realize this concreteness, it needs a proper marketing strategy for a new business model. For this purpose, We analyzed the structure of industry, selected a proper target market, and established the strategy of marketing. Additionally, We proposed new business models ; particularly Portal site, Car-Home network, Car Software Tuning, and T-Vaccine(Intelligent Car Inspection System). These are made possible by the only Tablet PC platform.

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New product concept evaluation using the AHP

  • Lee, Jae-Hwan;Chang, Suk-Gwon
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 1989년도 추계학술발표회 발표논문초록집; 이화여자대학교, 서울; 23 Sep. 1989
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    • pp.91-107
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    • 1989
  • New product concept evaluation is one of the most important activities among many possible evaluation activities involved in the whole new product process. This paper aims at exploring the applicability of the Analytic Hierarchy Process(AHP) to this new product concept evaluation. To this aim, an AHP based concept evaluation model was formulated and explained using an illustrative example. A number of issues were also raised and discussed concerning the applicability of AHP to out problem. Finally, some further research areas were identified.

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중년 직장인의 퇴직 후 창업효능감 및 창업의도에 영향을 미치는 요인 (Study on Factors for Efficacy and Purpose of Starting Business after Middle Aged Workers' Retirement)

  • 최명화;조성숙
    • 한국콘텐츠학회논문지
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    • 제14권7호
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    • pp.226-241
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    • 2014
  • 본 연구는 중년직장인의 퇴직 후 창업효능감과 창업의도에 영향을 미치는 요인에 관한 연구로서, 이들 종속변수들과 창업자 개인의 혁신성, 성취욕구, 위험감수성향, 통제소재, 그리고 가족지지와의 관계를 분석하였다. 이를 위하여 서울 및 경기지역에 근무하는 중년직장인들을 대상으로 설문조사를 하였으며, 총 346부의 자료를 사용하였다. 연구결과는 다음과 같다. 첫째, 개인의 성취욕구, 위험감수성향 그리고 통제소재가 강할수록 창업효능감이 높고 둘째, 혁신성, 성취욕구 그리고 위험감수성향이 높을수록 창업의도가 높은 것으로 나타났으며 셋째, 가족지지는 성취욕구와 창업효능감 간에 조절역할을 하는 것으로 나타났다. 마지막으로 인구사회학적 특성에 따라 개인특성, 가족지지, 창업효능감 그리고 창업의도는 부분적으로 차이가 났다.

전자무역에서 구매자와 판매자의 역할분석 (An Analysis the Role between the Buyer and Seller in the Field of e-Trade)

  • 이주원
    • 통상정보연구
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    • 제7권3호
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    • pp.195-212
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    • 2005
  • International trade has been changed from traditional trade to e-trade due to the fast expanding of information technology like e-marketplace, EDI (Electronic data interchange) using Internet since mid of 1990's. e-Trade, as a new trade method, could handle every trade procedure such as market research, contract, customs clearance, logistics and payment using IT like internet without restriction of time and space. The evolution of transaction-based business model is upon us. The business models of many e-Marketplace in their early stages have typically been based on transaction fees. Many e-Marketplaces have even called out transaction revenues as a core element of their business plans. The transaction business represents the most simple of business models, but it does not provide a long-term sustain able advantage. For buyer's convenience, wide selection and test price hold appeal. For suppliers, the extended global market reach and direct access to customers and consortiums of customers is powerful. To maximize leverage of these new e-marketplace, you must from both a buyer perspective as well as a supplier perspective. Also required is a strategy that takes in account all of the various e-Marketplace transaction standards and one that allows the easy accomodation to new e-marketplace as the market change. These new e-marketplace will need to be factored into the sales channel strategies. To be successful, integration with these e-marketplaces should occur at a complete business process level. This study would suggest on the role of buyers and sellers for e-trade which could maximize effect of e-trade in order to cope with rapid changing IT environment and global trade environment. Therefore, this study suggests top priority tasks for implementing on the specialization strategy of e-trade process.

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The Effects of International New Ventures' Social Responsibility Engagement on Local Customer Loyalty: A Perspective of Relationship Marketing in Emerging Economies

  • An, Sang-Bong;Oh, Han-Mo;Kim, Sung-Kwon
    • 아태비즈니스연구
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    • 제9권3호
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    • pp.25-35
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    • 2018
  • Research addressing international new ventures' social responsibility activities is scarce. Specifically, researchers have little account for the effects of an international new venture's social responsibility efforts on the outcomes of relationships with local customers in emerging economies. Against this background, we attempt to extend the boundaries of an understanding of the effects of international new ventures' social responsibility engagement on local customers' loyalty through customer trust and customer identification in emerging economies. Based mainly on the stakeholder theory and the relationship marketing theory, our study conceptualize two facets of international new ventures' social responsibility efforts: ethical and philanthropic corporate social responsibility engagement. In addition, we identify positive customer relationship-building mechanisms for each facet. Furthermore, our study presents an empirically testable propositions that would explain how international new ventures' social responsibility efforts influence the outcomes of relationships with local customers in emerging economies. Finally, this manuscript provides a discussion of the present study' implications for theory and practice and limitations that naturally lead to future research on international new ventures' social responsibility activities in developing economies.

B2B 전자시장에서의 비지니스 모델 (A Study on the Business Models of B2B eMarketplace)

  • 조원길
    • 정보학연구
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    • 제4권3호
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    • pp.125-138
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    • 2001
  • B2B전자시장에서의 비즈니스 모델은 매우 다양하고, 자료이동에 이용되는 통신망에 따라서도 구분되기도 한다. 또한 내부의 조직적인 자료 통신망은 전자시장에서의 구매자-판매자 관계에 대해 대조적인 영향을 미친다. 통신망은 구매자와 판매자사이에 더욱 짧은 거래에 의해 특징화된 전자시장을 조장하기 위해 이용된다. 그러나 상거래 관계를 강화하기 위한 통신망의 사용과 새로운 거래 파트너에 형성하는 비용 증가로 여러 가지 어려움이 많이 있다. 이에 따라 B2B전자시장에 대한 인식의 폭이 매우 높아지고 있음에 따라 본 논문은 B2B전자시장의 이론적인 접근과 논리적 근거들을 바탕으로 B2B전자시장에 적합한 비즈니스 모텔들을 알아보고자 한다.

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