• Journal of Distribution Science
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• v.15 no.4
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• pp.33-40
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• 2017

Purpose - This study aims to examine the analysis of pattern on Arab countries consumers' preferences of the Korean Contents using social media, Facebook since Korean entertainment contents have been distributed in the global marketplace. Then we focus on developing Predictive model using a Data Mining Technique. Research design, data and methodology - In order to understand preference growth of Korean contents in Arabic countries, we- collected data from two popular Facebook pages: 'Korean movies and drama' and 'K-pop'. Then, we adopted a data-driven approach based on Data Mining techniques. Results - It is obvious that the number of likes for K-pop will increase for all North African and Middle Eastern countries, however concerning Korean Movies and Drama except Tunisia it is decreasing for Algeria, Egypt and Morocco. Also, concerning Saudi Arabia and United Arab Emirates, the number of likes will decrease for Korean Movies and Drama which is not the case for Iraq. Conclusions - It is noted in this study that K-contents such as drama, movie and music are sometimes a gateway to a wider interest in Korean culture, food and brands. Moreover, this study gives significant implications for developing predictive model to forecast Korean contents' consumption and preferences.

• Cartoon and Animation Studies
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• s.22
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• pp.47-63
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• 2011

Recently, contemporary cultural contents have been shown its diversity changes followed by the birth of new media platforms with consumers' new needs in the global market. Also, developments of Internet and computer system networks are the main contributors of making this changes happened rapidly. This study aims to know that how to usefully use those new media platforms through the great example of stop-motion animation music video by analyzing its production and marketing process. The music video production had been focused to be completed with high quality by adjusting the production process economically in spite of the relatively short period(less than one month)from its crank-up to the deadline. Because the production was planned that main characters lead the whole story, the creative team had been tried to reduce the production hours by commonly use the same mold when they make original clay models by collecting the similarities of characters' appearances. By using CG technic, could overcome the visual monotonous from the similarities which inferred above. Also, the repeated rhythm in the music video, the similar scenes of backgrounds were commonly used by copy of the original scene. At the point of directing, the creative team considered both economical and art aspects for the quality work. In details, they divided the scenes into foreground and background, and removed unnecessary parts to save the production hours and budget but make depth of fields in the scenes. Except the viral marketing purposes, was searching for the methods to compensate the production cost. For this, the characters in the music video dressed the same T-shirts which are world-cup logo on, and those were designed for the sale after released the music video. Even the result of the sales was not enough to satisfied, it was estimated a great attempt to the domestic animation industry.

• International Commerce and Information Review
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• v.12 no.3
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• pp.55-78
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• 2010

This study analyses recent development of digital contents industry. The purpose of this study is to show how the convergence phenomenon is occurring in the digital contents industry. Furthermore, this study examines the influence of digital convergence on the digital contents industry. The characteristics of the digital contents industry falls roughly into three features. To begin with, technical aspect of the industrial feature is that digitalized contents can be used in various digital devices, namely OSMU(One Source Multi Use). The second feature is related to protection of copyright against illegal file sharing and downloading. One final point is that platform for distribution channels has been universal by digital convergence. To sum up, the notable feature of digital contents industry is high value-added. Also, digital contents industry is composed of users, digital device, network, and universal contents. Users are the key component of digital contents industry, who is distinguished from consumers. Digital devices such as mobile phone, PDA can play all kinds of digital contents and make users communicate in two-ways. Portable devices also allow the users to consume digital contents at any place. Digital contents can be distributed by both wire and wireless networks. And most of transactions can be made through networks. There are three key issues about digital convergence. Entry barriers for market become lowered; the age of contents users is changed from old generation to young generation. And the form of contents devices is changing rapidly. Traditional contents field such as movie, music, broadcasting, publishing, animations are combined into one digital contents territory. As a result, this paper suggests that digital convergence phenomenon will be accelerating for the future. According to the result of this study, the advent of digital convergence and e-Commerce will have significant influence on trade of digital contents.

• Journal of Service Research and Studies
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• v.13 no.1
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• pp.48-62
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• 2023

As seen in the recent K-pop craze, the size and influence of the Korean music industry is growing even bigger. At least 6,000 songs are released a year in the Korean music market, but not many can be said to have been successful. Many studies and attempts are being made to identify the factors that make the hit music. Commercial factors such as media exposure and promotion as well as the quality of music play an important role in the commercial success of music. Recently, there have been many marketing campaigns using Internet memes in the pop music industry, and Internet memes are activities or trends that spread in various forms, such as images and videos, as cultural units that spread among people. Depending on the Internet environment and the characteristics of digital communication, contents are expanded and reproduced in the form of various memes, which causes a greater response to consumers. Previously, the phenomenon of Internet memes has occurred naturally, but artists who are aware of the marketing effects have recently used it as an element of marketing. In this paper, the mediated effect of Internet memes in relation to the success factors of popular music was analyzed, and a prediction model reflecting them was proposed. As a result of the analysis, the factors with the mediated effect of 'cover effect' and 'challenge effect' were the same. Among the internal success factors, there were mediated effects in "Singer Recognition," the genres of "POP, Dance, Ballad, Trot and Electronica," and among the external success factors, mediated effects in "Planning Company Capacity," "The Number of Music Broadcasting Programs," and "The Number of News Articles." Predictive models reflecting cover effects and challenge effects showed F1-score at 0.6889 and 0.7692, respectively. This study is meaningful in that it has collected and analyzed actual chart data and presented commercial directions that can be used in practice, and found that there are many success factors of popular music and the mediating effects of Internet memes.

• The Journal of the Korea Contents Association
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• v.21 no.9
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• pp.477-492
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• 2021

The purpose of this paper is to examine the problems caused by the lack of institutional establishment of broadcasting contents' concept, to present the categories and significance of broadcast contents concepts, and to promote discussions on defining broadcasting contents concepts. As the pattern of enjoying contents becomes fragmented, broadcasting contents such as dramas, entertainment, and documentaries are enjoyed in various ways through N-screens, beyond the distribution structure of the traditional broadcasting industry. But, the concept of broadcasting contents is subordinate to(or even absent from) the distribution structure of the broadcasting industry. This paper seeks to correct this problem by proposing a new definition of broadcasting contents. First of all, as a result of looking at the need to define the concept of broadcasting contents in various ways in principle, legal, and industrial aspects, broadcasting contents needed to be defined as a new concept independent of broadcasting media. Based on this, the existing discussions on the concept and type of broadcasting contents were reviewed to confirm the direction for establishing broadcasting contents concepts, and to define broadcasting contents into higher categories (liberal arts, entertainment), and lower categories ('documentaries, current affairs, education', 'dramas, animation, music, variety, sports').

• Journal of Information Technology Applications and Management
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• v.18 no.2
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• pp.1-21
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• 2011

In this era of convergence, which is characterized by the integration and combination of technology and industries, broadcasting and communications, offline and online, and devices and services, the content industry is also experiencing rapid changes including inter-genre exchange, the creation of new industries, and customized demand. Specifically, IT-based digital content industries such as the online game, e-book, mobile contents and web portal industries are no longer restricted to the boundaries of video, music and games but are being expanded into the realms of education, medicine, fashion and sports thanks to CT innovation of 3D, CG, AR/VR, VFX, etc. As such, various countries have come to recognize the convergent content industry as a new growth engine that will pick up where the IT industry left off, and are forming policies for its development accordingly. This research aims to optimize the system of content taxonomy which is currently genre-focused and unable to support technological development and convergence, and to discover and select star contents to be rigorously developed with governmental support. In this paper, 20 star contents in 8 areas were selected, and these are expected to create tremendous cultural and economic value through ongoing technological and industrial development.

• The Journal of the Korea Contents Association
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• v.11 no.3
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• pp.116-127
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• 2011

This paper proposes interactive game elements for children : contents, design, sound, gesture recognition, and speech recognition. Interactive games for early children must use the contents which reflect the educational needs and the design elements which are all bright, friendly, and simple to use. Also the games should consider the background music which is familiar with children and the narration which make easy to play the games. In gesture recognition and speech recognition, the interactive games must use gesture and voice data which hits to the age of the game user. Also, this paper introduces the development process for the interactive skipping game and applies the child-oriented contents, gestures, and voices to the game.

• Digital Contents
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• no.12 s.127
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• pp.78-79
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• 2003

음악을 더 재미있게! 더 편리하게! 종이악보에도 디지털 바람이 불었다. 그리고 그 바람의 선두에는 뮤즈북 스코어(www.musebook.co.kr)가 있다. 뮤즈북 스코어는 최근 개발 된 태블릿 PC를 이용해 수만 장의 악보를 저장해 연주할 수 있는 프로그램으로 음악인식기술을 이용한‘음악인식 전자악보’이다. 피아노 악보대에 종이악보 대신 태블릿 PC를 올려놓고 하드디스크에 저장된 MusicXLM 전자악보들을 마음대로 불러서 사용하는 뮤즈북 스코어는 피아노를 연주 하면 태블릿 PC의 마이크로 소리를 듣고 분석해 자동으로 페이지를 넘겨준다. 사용자의 연주속도 가 빨라지거나 느려지더라도 현재 연주위치를 계 속 추적하기 때문에 사용자는 연주에만 집중할 수 있다.

• Digital Contents
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• no.12 s.127
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• pp.154-159
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• 2003

반지를 지키고자 하는 미들 사이즈의 난쟁이족인 호빗족과 반지를 손에 쥐어 제왕이 되고자 하는 여타의 부족간의 전쟁을 그린 비벤디유니버셜게임(Vivendi Universal Games)의 ' 반지의 제왕' 타이틀(Middle-Earth Online 포함) 제작에서 고심한 부분은‘원작자인 톨킨의 컨셉을 어떻게 기술로 표현할 수 있느냐’였다. 특히 그의 책에서 증거로 제시된 무자비한 야망 추구를 어떻게 나타내고 여러 개발자와 작자, 플랫폼과 게임의 전체 시리즈를 묶을 수 있는 음악을 만드는 것은 타이틀 제작에 있어 가장 큰 문제였다. 이번호에는 이 반지의 제왕 타이틀에서 출판사와 개발자 모두가 원하는 수준의 혁신적인 음악 구현을 어떻게 했는지 살펴본 후 혁신적인 음악 구현 시스템을 유지할 수 있는 프랜차이즈를 위한 진정한 음악 스타일 가이드를 제시한다.

• Proceedings of the Korean Information Science Society Conference
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• 2003.04a
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• pp.647-649
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• 2003

최근 들어 디지털 음악 컨텐츠의 사용량이 증가하면서 데이터베이스로부터 다양한 포맷의 음악 컨텐츠를 효과적으로 찾을 수 있는 음악 검색 시스템의 필요성이 증가했다. 본 논문에서는 사용자들이 자주 질의하는 멜로디를 이용하여 효율적인 검색을 하기 위한 기법을 제안한다. 사용자의 허밍이나 오선지를 통한 질의로부터 추출된 음높이와 음의 길이를 분석하여 UDR과 LSR 스트링으로 변환하고 자주 검색되는 멜로디의 관리를 통해 검색의 성능을 향상시켰다. 또한 XLM을 사용하여 음악 정보를 구조화하는 새로운 데이터 모델을 제안하고 음높이. 음의 길이 , 리듬 등의 음악 특징 정보를 이용한 복합 질의를 통하여 제안한 시스템의 성능 평가를 하였다.