• Title/Summary/Keyword: multi-attribute

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A Study on the Consumer Preferences and Choice Attributes of Purchasing Organic Instant Rice (유기농 즉석밥 구입 시 소비자 선호 및 선택 속성에 관한 연구)

  • Kim, Su-Hyeon;Baek, Seung-Woo
    • Korean Journal of Organic Agriculture
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    • v.28 no.2
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    • pp.189-208
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    • 2020
  • The purpose of this study aims to estimate consumption selection attribute, part-worth of organic instant rice through the use of conjoint analysis method. The conjoint analysis is to trace the development of consumer preference among multi-attribute alternatives. The selection attribute was including 4 factors preferred Type of rice, Capacity, Brand and payment price. For this research, a total of 192 questionnaires was collected of which 200 were completed. The research design was a full profile method by orthogonal design then 9 main profiles, 3 holdout sets were created. The results of this research were as follows. Consumers of organic instant rice are consider their importance of selection attributes was in order to price (25.87%), Type of rice (27.231%), Brand/Purchase channel (24.013%) and Capacity (18.494%). The findings of this study have identified 3 clusters for each experience visitors. Each cluster has a different and showed the relative importance or preference values for each accessible attribute of the segmentation.

Priority Decision Making for Planning A Long-term Sustainable High-speed Rail Network using Multi-Attribute Utility Theory (지속가능한 고속철도망 계획을 위한 투자우선순위 선정에 관한 연구 : 다원-속성 효용이론을 이용하여)

  • Park, Jin-Kyung;Eom, Jin-Ki;Lee, Jun
    • Journal of the Korean Society for Railway
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    • v.11 no.1
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    • pp.45-53
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    • 2008
  • With the growing international consensus regarding sustainable development of transportation, the plan of transportation infrastructure needs to meet various requirements toward enhancing environmental conditions. Accordingly, the upcoming long-term plan of high-speed rail network has to be reflecting the sustainability of transportation systems. In this paper, we demonstrate an application of methodologies based on multi-attribute utility theory for determining priorities of sustainable high-speed rail investment. The proposed methodologies identify indicators for sustainable transportation systems such as economic, environmental, and social ones and then, evaluate priority for planning a long-term sustainable high-speed rail network by comparing the relative importance among indicators. This will help transportation agencies to prioritize high-speed rail investment toward sustainable transportation systems.

Using the Contingent Valuation Method Based on Multi-attribute Utility Theory to Measure the Environmental Value of the Nakdong-river Estuary (다속성 효용이론에 근거한 조건부 가치측정법을 이용한 낙동강 하구의 환경가치 추정)

  • Yoo, Seung-Hoon
    • Ocean and Polar Research
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    • v.29 no.1
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    • pp.69-80
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    • 2007
  • This paper attempts to measure the environmental value of the Nakdong-river estuary, which is ecologically important but confronted with the threat of development. Especially, in order to elicit the environmental values of its four attributes, contingent valuation method(CVM) based on multi-attribute utility theory is applied and the CVM survey was rigorously designed to comply with the guidelines for best-practiced CVM studies. We surveyed a randomly selected sample of 400 and 350 households in Busan and six large cities(Seoul, Incheon, Daegu, Daejeon, Gwangju, and Ulsan), respectively and asked respondents questions in person-to-person interviews about how they would willing to pay for the estuary conservation and management program. Respondents overall accepted the contingent market and were willing to contribute a significant amount(2,457 won in Busan and 3,560 won in six large cities), on average, per household per year, which implies that there exists a large difference between the two. The aggregate values of the Nakdong-river estuary in Busan and six large cities amount to 2.92 and 22.32 billion won, respectively, per year. In addition, expanding the values to Korea produces 51.34 billion won per year. The quantitative values can be utilized in planning and decision-making about development versus conservation of the estuary.

Performance of Spatial Join Operations using Multi-Attribute Access Methods (다중-속성 색인기법을 이용한 공간조인 연산의 성능)

  • 황병연
    • Spatial Information Research
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    • v.7 no.2
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    • pp.271-282
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    • 1999
  • In this paper, we derived an efficient indexing scheme, SJ tree, which handles multi-attribute data and spatial join operations efficiently. In addition, a number of algorithms for manipulating multi-attribute data are given , together with their computational and I/O complexity . Moreover , we how that SJ tree is a kind of generalized B-tree. This means that SJ-tree can be easily implemented on existing built-in B-tree in most storage managers in the sense that the structure of SJ tree is like that of B-tree. The spatial join operation with spatial output is benchmarked using R-tree, B-tree, K-D-B tree, and SJ tree. Results from the benchmark test indicate that SJ tree out performance other indexing schemes on spatial join with point data.

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Fuzzy and Multi Criteria Decisions for Business Management in Product Design Industries

  • Liao, Shih-Chung
    • The Journal of Industrial Distribution & Business
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    • v.5 no.3
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    • pp.5-14
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    • 2014
  • Purpose - This study illustrates research product industrial engineering, which needs to be promoted to encourage knowledge intensive businesses. Research traditions related to industrial business products and a fuzzy multi criteria decision approach in technology management for product design industries have undergone continuous changes over time. However, there is no clarity on the present situation, and there is a need to reform business enterprises. Research design, data, and methodology - Using fuzzy theory and appraising multi-goal plans, the manner of promoting the competitive advantage of industrial businesses is analyzed using a case study. In the case study, various aspects are examined, such as product design and manufacture, fuzzy set decisions with multi attribute policy making, flaws in the present system, and a review of the related literature. Results - New fuzzy and multi criteria designs can improve the existing keyboard by solving product problems, resulting in a clear and durable typeface for a creative LED keyboard. Conclusion - Using a fuzzy set with multi attribute policy-making influences the achievements appraisal system and can help achieve the anticipated strategy goal of product design.

A Method for Generating and Evaluating Multi-Attribute Proposals in Automated Negotiation Systems (자동협상시스템 구현을 위한 다속성 협상안 생성 및 평가 방법에 관한 연구)

  • Choi, Hyung-Rim;Kim, Hyun-Soo;Hong, Soon-Goo;Park, Young-Jae;Park, Yong-Sung;Yoo, Dong-Yeol
    • Journal of Intelligence and Information Systems
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    • v.11 no.1
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    • pp.35-51
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    • 2005
  • The wide spread of Internet and rapid development of e-commerce-related technology have brought sweeping changes on the traditional commercial transactions. Accordingly, many efforts to transform these transactions electronically under e-commerce environment have been carried out. As most transactions are usually made through negotiations, the function of automated negotiation is also required in the e-commerce environment. This paper aims to develop the method to generate and evaluate the multi-attribute negotiation proposals for automated negotiation systems. To this end the related articles are reviewed and the method dealing with e-negotiation strategy is suggested. In this method, the seller generates his or her own negotiation proposal and then evaluates the buyer's proposal based on SAW (Simple Additive Weighting Method), one of the MADM (Multi Attribute Decision Making) methods. To verify the suggested method, a case study is conducted in the order-based manufacturing environment.

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A Link-Based Label Correcting Multi-Objective Shortest Paths Algorithm in Multi-Modal Transit Networks (복합대중교통망의 링크표지갱신 다목적 경로탐색)

  • Lee, Mee-Young;Kim, Hyung-Chul;Park, Dong-Joo;Shin, Seong-Il
    • Journal of Korean Society of Transportation
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    • v.26 no.1
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    • pp.127-135
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    • 2008
  • Generally, optimum shortest path algorithms adopt single attribute objective among several attributes such as travel time, travel cost, travel fare and travel distance. On the other hand, multi-objective shortest path algorithms find the shortest paths in consideration with multi-objectives. Up to recently, the most of all researches about multi-objective shortest paths are proceeded only in single transportation mode networks. Although, there are some papers about multi-objective shortest paths with multi-modal transportation networks, they did not consider transfer problems in the optimal solution level. In particular, dynamic programming method was not dealt in multi-objective shortest path problems in multi-modal transportation networks. In this study, we propose a multi-objective shortest path algorithm including dynamic programming in order to find optimal solution in multi-modal transportation networks. That algorithm is based on two-objective node-based label correcting algorithm proposed by Skriver and Andersen in 2000 and transfer can be reflected without network expansion in this paper. In addition, we use non-dominated paths and tree sets as labels in order to improve effectiveness of searching non-dominated paths. We also classifies path finding attributes into transfer and link travel attribute in limited transit networks. Lastly, the calculation process of proposed algorithm is checked by computer programming in a small-scaled multi-modal transportation network.

Make-or-buy Decision Model Using Fuzzy-AHP Method for School Foodservice System

  • Hwang, Heung-Suk;Ko, Wen-Hwa
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2007.11a
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    • pp.121-129
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    • 2007
  • Recently a multi-attribute structure analysis method is one of the evident areas of important points in the decision support system analysis. This research developed an internet/intranet-based solution builder for a three-step decision support system using fuzzy-AHP in the view of 1) brainstorming far the idea generation, 2) fuzzy-AHP (fuzzy analytic hierarchy process) as a multi-attribute structured analysis method and 3) aggregation logic model to integrate the results of individual analysis. We applied this decision support system to the make-or-buy decision problem for school foodservice system considering the multi-attributes in the decision making. A computer program is developed and demonstrated it internet/intranet-based decision problem. It was known that this solution builder provides decision makers a good tool for mate-of-buy group decision making.

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A Study on application limitation of AHP priority vector with Expert measurement (전문가 설문에 의한 AHP 가중치 산출의 적용한계에 관한 연구)

  • Kim, Woong-Yi;Kim, Do-Hyun;Choi, Yun-Chul
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.18 no.3
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    • pp.92-98
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    • 2010
  • The AHP methodology compares criteria, or alternatives with respect to a criterion, in a natural, pairwise mode. AHP has been applied in a wide variety of applications multi objective decision making being just one. If a group of expert with different aspect, they need some way to revise expert group. We proposed the concatenation of expert to survey the AHP pairwise question for multi-attribute decision making. In this paper, we suggest a way to revise the expert's priorities in hierarch using concept of different group opinion.

A R&D Project Evaluation Model Based on Multi-attribute Utility (다 속성 효용이론을 이용한 R&D 프로젝트의 평가 모델의 연구)

  • 황흥석
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 1998.10a
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    • pp.103-106
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    • 1998
  • 본 연구는 연구·개발 프로젝트의 평가를 위하여 연구·개발 프로젝트의 다-속성(Multi-attributes)을 고려하한 평가 모델의 연구이다. 이를 위하여 우선 평가구조를 구축하고 각 속성별 평가를 종합하기 위한 종합성과도(Total Preference Index)로 단일 측정치로 평가 할 수 있도록 종합하기 위한 적절한 효용함수를 도입하여 사용하였다. 이러한 평가 과정을 다-속성 의사결정 모델(Multi-attribute Utility Model)로 통합하였으며 연구·개발프로젝트의 특성을 고려하여 각 연구실의 책임자(Laboratory Directors)의 평가체계를 개발하여 본 평가모델에 포함하였다. 본 평가모델의 시험 적용을 위하여 특정 연구소에 시험적용하고 그 결과를 보였으며, 부분적으로 보완 연구될 경우 일반적인 프로젝트의 평가모델로 활용될 수 있으리라 생각된다.

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