• 한국조리학회지
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• 제13권2호
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• pp.12-21
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• 2007

The purpose of this study was to examine the effect of subjective norms on customers' intention to engage in voice of dissatisfaction responses, the effect of subjective norms on attitude, and the mediating effect of attitude on the relationships between subjective norms and customers' intention to engage in voice of dissatisfaction responses. The simple regression analysis is used in order to estimate the effects of subjective norms on customers' intention to engage in voice of dissatisfaction responses and attitude. The mediated regression analysis is used in order to estimate the mediating role of attitude of the effect of subjective norms on customers' intention to engage in voice of dissatisfaction responses. Results of the study demonstrated that the inclusion of perceived behavioral control did significantly improve the predictability of the voice of dissatisfaction response intentions. Furthermore, the mediating analysis indicated that the influence of subjective norms was mediated by mediator. In the contests of voice behavior, the effect of subjective norms on intention was mediated by attitude.

• 디지털융복합연구
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• 제14권6호
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• pp.167-175
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• 2016

본 연구는 인과관계 분석에서 주로 활용되는 SPSS statistic(회귀분석)과 구조방정식모델을 구현하는 프로그램 중 하나인 AMOS 프로그램을 각각 활용하여 동일한 데이터에 대하여 실증분석을 실시하였다. 실증분석 결과, 회귀계수 및 유의확률에서 서로 다른 결과값이 나왔으며, 특히 매개효과 검정에서 귀무가설 기각역 근처의 유의확률값(즉, t값 및 C.R.값의 절대값이 1.96 근처)을 보이는 상황에서 SPSS statistic(회귀분석)에서는 매개효과가 있는 반면, AMOS 프로그램(구조방정식)에서는 매개효과가 없는 것으로 나타났다. 결국, 동일한 데이터임에도 불구하고 어떤 통계프로그램을 활용하느냐에 따라 다른 결과값(특히, 측정오차가 클수록 결과값이 크게 달라짐)이 나올 수 있음을 알 수 있다.

• 한국콘텐츠학회논문지
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• 제5권5호
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• pp.211-218
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• 2005

호텔기업은 양질의 서비스를 제공하기 위해 종사원의 행위에 보다 많은 관심을 가져야 한다. 호텔의 특성상 서비스품질은 종사원들이 어떻게 서비스를 수행하는 가에 달려있다. 즉 호텔종사원이 서비스 현장에서 신속하게 의사결정을 할 수 있는 시스템이 절실히 요구된다. 그렇게 하기 위해서는 종사원의 임파워먼트가 대단히 중요하다. 따라서 본 연구는 호텔종사원의 임파워먼트와 서비스제공수준의 관계를 분석하고 이들의 관계에서 직무만족과 조직몰입이 매개역할을 하는 가를 파악하려고 하였다. 매개효과의 조건충족에 대한 분석은 Baron 과 Kenny(1986)가 제시한 삼 단계의 매개효과 분석과정을 이용하였다. 235명의 호텔종사원을 대상으로 한 분석결과 설정된 가설은 모두 지지되는 것으로 판명되었다. 분석결과에 따르면, 임파워먼트는 직무만족, 조직몰입, 서비스제공수준에 영향을 미치는 것으로 나타났다. 또한 임파워먼트와 서비스제공수준의 관계에서 직무만족, 조직몰입 각각은 매개의 역할을 하는 것으로 검증되었다.

• Human Ecology Research
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• 제53권3호
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• pp.331-339
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• 2015

This study investigates the effects of parental abuse and neglect on school life adjustment mediated by self-esteem in adolescents. Participants consisted of 2,259 middle school students from the Korean Children and Youth Panel Study 2012. Secondary questionnaire data on parental abuse and neglect, self-esteem, and school life adjustment are used for this study. Data were analyzed using descriptive analysis, Cronbach's a, Pearson's correlation analysis and multiple regression analysis. Baron and Kenny's method determined the mediation effect. SPSS ver 18.0 was adopted. The results were as follows. First, parental abuse and neglect were negatively correlated with the adolescent school life adjustment; however self-esteem was positively correlated with adolescent school life adjustment. Second, the results of the regression analysis revealed that adolescent school life adjustment was influenced both directly and indirectly; parental abuse had a direct effect on adolescents' school life adjustment and also had an indirect effect on mediated by self-esteem. Parental neglect had a direct effect on adolescent school life adjustment and had an indirect effect on adolescent school life adjustment mediated by self-esteem. The results indicated that self-esteem plays a crucial variable in the relationship of parental abuse and the school life adjustment. Also, self-esteem plays a crucial variable in the relationship between parental neglect and school life adjustment.

• 동아시아식생활학회지
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• 제21권4호
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• pp.609-624
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• 2011

The purpose of this study was to examine the physical environmental factors in coffee shops which determine customer brand loyalty, and to investigate the mediated effects of customer satisfaction and emotional responses on the causal relationship between the physical environmental factors and brand loyalty. A sample of 400 coffee shop customers was collected from Seoul and Gyeonggi in March, 2011 through a self-administered questionnaire. 351 of 400 subjects were used for validity and reliability analysis. 12 outliers were removed from the analysis, and 339 subjects were used to derive the results. Multiple linear regression and stepwise regression were conducted after the construct validity and reliability. The results can be summarized as follows: (1) Physical environmental factors in coffee shops consists of 5 dimensions such as facility aesthetics, cleanliness, ambiance, layout, and internet environment. (2) Facility aesthetics, ambiance, and internet environment had an influence on brand loyalty. (3) The effects of cleanliness and layout on brand loyalty, were not significant on multivariate analysis. However, the relationship between cleanliness and brand loyalty was mediated by emotional responses and also the relationship between layout and brand loyalty was mediated by customer satisfaction. (4) The mediating effects of customer satisfaction were higher than those of emotional responses.

• 수산해양교육연구
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• 제29권2호
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• pp.365-379
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• 2017

The purpose of this study was to test the mediated effects of emotional regulation in the relations between maternal parenting and children's adaptation to school life of elementary school students. Three-hundred Seven elementary school students completed the maternal parenting scale, the emotional regulation scale, and the adaptation to school life scale. In order to find to identify how maternal parenting, emotional regulation were related with their adaptation to school life, Pearson correlation coefficients were used in the computation. To examine the effects of maternal parenting, emotional regulation on adaptation to school life, multiple regression analyses were conducted. To examine whether emotional regulation as a mediating variable in the process that maternal parenting is influencing children's adaptation to school life, hierarchical regression analyses were performed. The results of this study were summarized as follows. First, the analysis of the relationship of maternal parenting, emotional regulation with adaptation to school life shows that there is a significant positive correlation between maternal parenting, emotional regulation and adaptation to school life. Second, in the multiple regression analysis with maternal parenting and emotional regulation as a predictor and adaptation to school life as an outcome variable it has been shown that the emotional regulation were significant in adaptation to school life, but maternal parenting were not significant in adaptation to school life. The higher the emotional regulation is the better can children adapt themselves to school life. Third, the analysis on the mediating effects of emotional regulation in the relationship of maternal parenting and adaptation to school life showed that emotional regulation full mediates the relationship of maternal parenting with adaptation to school life.

• Journal of Information Technology Applications and Management
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• 제30권1호
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• pp.97-114
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• 2023

The purpose of this study is to derive practical implications by verifying the influence of MSME owners' leadership type and management performance on knowledge management. In addition, we tried to verify the mediating role of knowledge management between the leadership type and management performance of MSME owners. Leadership types were divided into transformational leadership and transactional leadership. Transformational leadership consisted of charisma and inspirational motivation, while transactional leadership consisted of situational rewards and management by exception. For data collection, we conducted a survey targeting workers in small businesses. After excluding insincere data that were inappropriate for analysis, we used the remaining 243 samples for empirical analysis. To test the hypothesis, we adopted regression analysis and three-step mediated regression analysis as analysis methods. As a result of the empirical analysis, all seven hypotheses derived were supported, and the main results are summarized as follows. First, we found that MSME owners' transformational leadership and transactional leadership had a positive effect on knowledge management and management performance. Second, we found that knowledge management of MSME owners had a positive effect on business performance. Third, both transformational leadership and transactional leadership of MSME owners were found to be partially mediated by knowledge management in relation to management performance. Based on these research results, we derived practical implications for MSME owners.

• 복식
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• 제51권8호
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• pp.77-91
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• 2001

The purpose of this study was to investigate the effects of the perceived facial attractiveness and appropriateness of clothing on the evaluation of task performance of target person mediated by subjects'likability toward and trait evaluation of the target person. The facial attractiveness of the female university students were used as index of physical attractiveness in this study. Three levels of facial attractiveness was manipulated based on the judgements by 30 female university students. Four types of clothes were selected perceived appropriate for two assumed situations by female university students. Three female faces having high. medium, and low attractiveness were simulated with the same body dressed four types of clothing respectively using CAD system, and a total of 12 stimulus persons were created. The design for the experiment was a $3\tiems4\times2$ randomaized factorial. with three levels of facial attractiveness(high, medium, low), and four types attire(formal-masculine, formal-feminine, casual-masculine, casual-feminine), two kinds of context (job interview, dating) in which perceptions were occurred. The subjects of this study was 524 male and female(262 of male, 262 of female) university students from 3 universities in Kwangju, Korea. The data were analysed using factor analysis. descriptive statistics, regression, path analysis. The results were as follows : 1. In bogus job interview. the direct effect of perceived facial attractiveness on task performance evaluation was .175 and the indirect effect mediated by likability and trait evaluation was .285 in path analysis model. The direct effect of perceived appropriateness of clothing on task performance evaluation was .111 and the indirect effect mediated by likability only was .0564 in pass analysis model. 2. In dating situation, the direct effect of perceived facial attractiveness on task performance evaluation was .355, the indirect effect mediated by likability and trait evaluation was .188 in path analysis model. The direct effect of perceived appropriateness of clothing on task performance evaluation was .108, the indirect effect mediated by likability and trait evaluation was .060 in Pass analysis.

• 융합경영연구
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• 제6권2호
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• pp.21-29
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• 2018

Purpose - This study aimed to check the influence of job characteristics of members of small and medium businesses on authentic leadership awareness of superiors and organizational citizenship behavior, and if the MPS between awareness of authentic leadership and organizational citizenship behavior mediated. This study aimed to find the influence of job characteristics of SMEs members on leadership awareness and organizational citizenship behavior, and the role of motivating Potential Score. Research Design, Data, and Methodology - Total of 150 valid questionnaires were collected. Frequency analysis, descriptive statistical analysis, correlation analysis, simple & multiple regression analysis, and 3-step mediated regression analysis were conducted. Results - The sub-factors of job characteristics all had positive influence on authentic leadership except skill variety and positive awareness on authentic leadership enhances organizational citizenship behavior of members. Also, MPS partially mediates awareness of authentic leadership and organizational citizenship behavior. Conclusion - Providing skill variety such as expanding jobs to members of SMEs does not have influence of positive leadership awareness of leaders and partial mediation of MPS means that job characteristics along with positive leadership awareness on superiors enhance organizational citizenship behavior and contributes in developing the organization.

• 한국산학기술학회논문지
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• 제19권6호
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• pp.355-364
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• 2018

본 연구의 목적은 대학생들의 의사소통능력을 향상시키기 위한 프로그램을 개발하기 위한 기초연구로서 도형심리유형과 의사소통능력과의 관계에서 긍정심리자본이 매개할 수 있는지 확인해보는 것이다. 이를 위해 전국의 대학생들 321명을 대상으로 설문조사하였으며 척도의 신뢰도분석, 회귀분석, 경로분석으로 자료를 분석하였다. 회귀분석을 통해 도형심리유형, 긍정심리자본, 의사소통능력의 변수들이 서로 긍정적인 회귀결과로 나타났다. 경로분석을 통해 도형심리 유형과 의사소통능력과의 관계에서 긍정심리자본이 매개역할을 하는 것을 확인하였으며 그 결과는 도형심리의 각 유형에 따라 다른 양상을 보였다. 동그라미 유형은 의사소통능력에 대하여 긍정심리자본의 하위인 복원력을 매개하거나 직접적으로 영향을 미치고 있으며 세모 유형은 의사소통능력에 대하여 긍정심리자본의 하위요인인 자기효능감과 복원력을 매개해 영향을 미치는 것으로 나타났다. 네모 유형은 의사소통능력에 대하여 긍정심리자본의 하위요인인 자기효능감을 매개하거나 직접적으로 영향을 미치고 있으며 에스 유형은 의사소통능력에 대하여 긍정심리자본을 매개하지 않고 직접적으로만 영향을 미치는 것으로 나타났다. 따라서 대학생들을 위한 의사소통향상프로그램을 개발하기 위해서는 위와 같은 결과를 고려하여 도형심리유형별로 긍정심리자본이 적용된 프로그램을 개발할 수 있을 것이다.