• Journal of Korea Game Society
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• v.19 no.5
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• pp.133-142
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• 2019

In this study, 100 types of computationally proposed digital games were analyzed based on the expected marketability. The game classification methodology with five classification criteria proposed by Kim (2017) and the elimination method leveraged by the Decision Tree have been adopted as the methodology of the study. As a result, digital games could be classified into three groups. With the result, designers in the field will be able to leverage computational design methodology to develop a new type of digital game more efficiently by following the proposed hierarchy.

• The Journal of Economics, Marketing and Management
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• v.11 no.6
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• pp.35-41
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• 2023

Purpose: This study aims to determine the marketability of the heritage sites in Region III, Philippines. More specifically, it will obtain information on the: (a) profile of the heritage sites in Central Luzon; (b) dimensional issues of their marketability along social, environmental, and economic lines; (c) quality of services in terms of tangibility, responsiveness, empathy, assurance, and reliability; and (d) its business model canvas. Research design, data, and methodology: This will utilize a descriptive survey of the heritage sites in Central Luzon, namely: Aurora, Nueva Ecija, Bulacan, Pampanga, Tarlac, Zambales, and Bataan. There will be 60 respondents, including 5 facilitators, 24 residents, and 31 tourists. The results will be statistically measured through the measures of central tendencies, dispersion, and the test of significance. Result and conclusion: This study will comprehensively examine the local tourism sector, benefiting various stakeholders. It serves as a valuable resource for tourists by providing insights into destination marketing strategies and enhancing heritage tourism experiences. Administrators benefit from coping strategy evaluations, aiding in the formulation of effective strategies aligned with industry goals. Tourism businesses align with industry objectives and the study streamlines ordinances for site protection for local government units. Additionally, the community gains empowerment through insights into employable activities and potential businesses, influencing assessments of the justification for local preservation ordinances.

• Journal of Mushroom
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• v.20 no.3
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• pp.138-146
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• 2022

To optimize initial cooling conditions, forced-air cooling was applied to freshly harvested oak mushrooms at 2 levels (0℃ for 30 minutes, at 0℃ for 1 hour) followed by room cooling at 3 levels (-3℃ for 1 day, 0℃ for 1 day, 3℃ for 1 day). After initial cooling, the oak mushrooms were packaged with PVC film, then held in a storage room at 1℃ for 6 weeks. Quality characteristics and percentage marketability were then investigated. As a control, Mushrooms were placed in storage with no initial cooling. The quality factors impacting marketability of fresh oak mushrooms were color change and appearance of decay. Off-odor did not occur or developed only slightly, so it did not affect oak mushroom quality within 6 weeks of low temperature storage. In all treatment groups, the shelf life in which 100% marketability was maintained was up to 3 weeks. At week 5, percent marketability of the 3 treatment groups 1 hour room cooling treatment at 0℃, 1 hour forced air cooling, and control was 100%. 80% In the group that underwent 30 min forced air cooling retained 80% marketability, and the group exposed to 1 day in room cooling at -3℃ retained 86.7% marketability. At week 6 of 1℃ storage, the marketability ratio was 80% in the 1 day room cooling at 0℃ group, 66.7% in the 1 day room cooling at 3℃ group, 46.7% in the 1 hour forced air cooling group, and 33% or less in all other treatment groups. Therefore, the most suitable initial cooling parameter to extend shelf-life of oak mushrooms is 1 day of in room cooling at 0℃ immediately after harvest.

• Food Industry And Nutrition
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• v.1 no.1
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• pp.11-14
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• 1996

• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.5 s.153
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• pp.733-741
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• 2006

This study was to investigate categories of valuation and make the standard on developing valuation of natural dyes by Delphi method. The three-round Delphi tests were performed with 36 professional in the academic, the industrial, and the art field.'Dyeability property' meant levelling, adsorption, color diversity with mordant, color stability, 'marketability', possibility of mass production, economical efficiency, functionality, demand and supply of natural dyes, 'color', yield, beautiful color, value of color and 'color fastness', washing, perspiration and light fastness. Indigo, persimmon, cochineal, safflower and onion in dyeability property were evaluated highly, functional natural dyes in marketability, red and purple color ones except indigo in color and ones containing tannin in color fastness.

• Journal of Korea Technology Innovation Society
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• v.8 no.3
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• pp.1175-1198
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• 2005

The objective of the study is to verify the relationship between technology valuation indexes and corporate's performance in ventures by business operating periods. The result of the study is expected to be useful in loan evaluation, investment decision, internal management decision making and business improvement. The results of study is as follows. First, in early stage ventures, we find that three major valuation index(technology feasibility, economic efficiency, productivity) are significant ex-ante variables which are discriminating between firms' going concern and firms' failure. Second, in growth stage ventures, we find that three major valuation index(business feasibility, general marketability, technology marketability) are significant ex-ante variables which are discriminating between firms' going concern and firms' failure. Third, in early stage ventures, we find that at least thirty-eight minor valuation index elements are significant ex-ante variables which are discriminating between firms' going concern and firms' failure and in growth stage ventures, thirty-one minor valuation index elements are significant in various analysis' results.

• Journal of Fashion Business
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• v.8 no.5
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• pp.20-30
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• 2004

The subjects of the study were randomly male and female college students in Seoul. The 123 subjects had experience of purchasing clothes from Internet shopping mall. To analyze SPSS(ver 10.0) was used $X^2$, ANOVA, Correlation analysis, Multiple regression and Cronbach $\alpha$ were performed for verification. For significance judgement, .05 was used, which is commonly used in social science. The result of this study were most of them purchased closes once or twice a year through Internet shopping mall. The most popular item was T-shirts or sweater and money spent per visit was less than 100,000 won. Those who have used Internet for a longer period tend to purchase more items tend to purchase more frequently. Subjective satisfaction which is a sub factor of the product purchase and product purchase times have significant correlation and total purchase amount and the sub factors of purchase satisfaction. There is significant correlation among product information provision, which is a sub factor of purchase feature and product information provision, marketability, convenience of delivery, additional features and subjective satisfaction which are sub factors of purchase satisfaction. Clothing purchase factors influencing on subjective satisfaction are product information provision and marketability and marketability is the stronger influencing feature of the two.

• Asia-Pacific Journal of Business
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• v.13 no.3
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• pp.433-448
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• 2022

Purpose - The purpose of this study is to empirically analyze users' continuous use intentions using the characteristics of live commerce in China. Design/methodology/approach - Social presence, influence of information source (Wang Hong), convenience, marketability, reliability, personal innovativeness, and social influence were selected as elements that affect the perceived value of users, and an assumption that perceived value would affect continuous use intention was set. 515 samples were obtained from Chinese consumers through a Chinese online questionaire survey. IBM SPSS 26 and AMOS was used for statistical testing. Findings - First, social presence, Wang Hong, convenience, marketability, and reliability, which are the quality characteristics of live commerce services, affect the perceived value of users and user's continuous use intention. Second, the perceived value of users plays a mediating role between the quality characteristics of live commerce service and the continuous use intention. Third, personal innovativeness plays a moderating role in the effect of live commerce service quality on the perceived value of e-commerce users. Fourth, among the relative effects of the service quality characteristic variables, the relative effect of reliability is the greatest followed by that of convenience, marketability, and Wang Hong, in order of precedence, and the effect of social presence is the smallest. Research implications or Originality - South Korean government's plan to support for advancing into live commerce in China were presented as strategic implications for exporting South Korean products to China through online services including live commerce.

• Research in Plant Disease
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• v.29 no.2
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• pp.200-203
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• 2023

Climate change has occurred frequently, and it lead to a severe decrease in marketability and productivity. Onion has various functional elements related to antioxidant, antibacterial, anticancer and immune enhancement, the productivity is closely affected by climate conditions. In this study, to environmentally-friendly produce onions even though drought condition, effect of Bacillus aryabhattai H19-1 on the yield, marketability, and functional component of onions was evaluated in a field. When strain H19-1 was drenched, onion production and marketability significantly increased, and the contents of ascorbic acid and carotenoid of harvested onion bulbs also increased. Therefore, B. aryabhattai H19-1 is expected to be effective in enhancing onion productivity by mitigating drought stress.

• Food Science and Preservation
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• v.8 no.1
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• pp.47-53
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• 2001

In order to investigate the effect of two type of ceramic film(15% SiO$_2$ incorporated LDPE, 10% zeolite incorporated LDPE), perforated film and LDPE film on freshness of shiitake mushroom, weight loss, surface color and marketability of mushroom were measured during MA storage at 5 $\^{C}$ and 20$\^{C}$. The effect of packaging films on weight loss and marketability index of shiitake mushroom at 20$\^{C}$ was negligible due to its rapid physiological changes. However, the effect of packaging films on surface color of shiitake mushroom was significant at 20$\^{C}$ storage, but not at 5$\^{C}$ storage. During MA storage of shiitake mushroon, discoloration were reduced effectively by ceramic films and weight loss were by LDPE film, but they had little difference between packaging 51ms. However, there were significant differences among the packaging films in marketability of mushroom induced by water vapor inside package and accelerate its spoilage and browning. Ceramic film(15% SiO$_2$ incorporated LDPE) showed best result to maintain marketability of shiitake mushroom and zeolite incorporated film, perforated film, LDPE film in order.