• Industrial Engineering and Management Systems
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• 제10권2호
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• pp.97-103
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• 2011

This paper develops a technology level quantification (TLQ) model by utilizing a learning curve. Original learning curve shows the relationship between cumulative number of units and the required time for the unit. On the other hand, in our developed model, the technology level, such as speed of production and quality of the produced items, is expressed as a function of not cumulative number of units but time, for increasing generality. Furthermore, for expressing each learning that consists of conceptual learning and operational learning, S-curve is utilized in our developed model. By fitting the S-curve and/or decomposing into some activities, our TQL model can be applied to approximate organizational and complicated process. Some variations in time and levels, parameters of our developed model are shown. By using the parameters, the procedure to identify our developed model is proposed. Also, the influential factors for the parameters of our developed model are discussed with classifying the factors into technoware, infoware, humanware, and orgaware. The expected technology level is utilized for expecting the capacity of production system, and the expected capacity can be utilized in predicting various changes in the organization and deciding managerial decision about TT. A case study in manufacturing industry shows the effectiveness of the developed model.

• 한국융합학회논문지
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• 제6권4호
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• pp.33-40
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• 2015

산업과 ICT 기술간의 융합으로 새로운 부가가치를 창출할 수 있는 융합환경이 도래되어짐에 따라 경제성장과 더불어 우리의 삶의 질이 향상 되고 있지만 이러한 융합환경은 다수의 이익만을 제공하는 것이 아니라 융복합적인 보안 위협이 발생됨에 따라 다양한 보안문제를 발생시켰다. 이러한 보안 문제를 해결하기 위해서는 기존의 기술적인 접근으로 단편적인 보안 문제 해결방식이 아닌 통합적인 관점에서 보안문제를 접근할 필요가 있다. 그래서 본 연구에서는 전략적 관점, 관리적/운영적관점, 기술적 관점 등 다차원적인 관점에서 신뢰성 있는 보안 거버넌스 관리를 할 수 있도록 인적측면이 고려되어진 보안 거버넌스 프레임워크를 개발하였다. 그래서 이 프레임워크를 통해 보안 관리에 대한 단일 기준을 제시함으로서 최고 경영진들의 직접적인 관여가 가능하고 조직구성원들이 스스로 보안활동을 수행하고 책임 질수 있는 신뢰성 있는 보안관리체계를 구축할 수 있을 것이다.

• 한국의류산업학회지
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• 제15권4호
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• pp.533-542
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• 2013

Fashion products are frequently purchased on impulse and are also one of the most popular product categories sold online. Online environment attributes can facilitate flow experiences that are described as an optimal psychological state reached during an engagement in activities (e.g., games and e-shopping). This study estimated the path model to examine the causal relationships among shopping mall attributes, flow, e-impulse buying, and consumer satisfaction for fashion products. A total of 598 usable questionnaires were obtained from college students who had purchased fashion products through the Internet. Data were analyzed by exploratory factor analysis, confirmatory factor analysis, and path analysis using SPSS 18.0 and AMOS 18.0. The results showed that e-shopping mall attributes (visual attributes and product attributes) significantly influenced e-impulse buying (fashion-oriented impulse buying and promotion-oriented impulse buying) which was mediated by the consumer flow experience and then influenced by consumer satisfaction. In the path model, the flow was stimulated by shopping mall attributes, the e-impulse buying was influenced by flow, and the consumer satisfaction was influenced by e-impulse buying. Flow was the most highly related to the fashion-oriented impulse buying, and followed by the relationship of the flow and promotion-oriented impulse buying in the context of e-shopping for fashion products. A managerial implication was discussed for fashion product e-retailers to develop strategies on visual attributes and product attributes that could stimulate and increase the consumer flow to trigger impulse buying as well as consumer satisfaction.

• 한국경영과학회지
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• 제38권1호
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• pp.153-181
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• 2013

Weather is an influential factor to sales of companies. There have been growing attempts with which companies apply weather to developing their strategic marketing plans. By executing weather marketing activities, companies minimize risks (or negative impacts) of weather to their business and increase sales revenues. In spite of managerial importance of weather management, there are scarce empirical studies that comprehensively investigate its impact and present an efficient method that optimally allocates marketing budget. Our research was conducted in two parts. In the first part, we investigated influences of weather on sales based on real-world daily sales data. We specifically focused on the contextual factors that were less focused in the weather related research. In the second part, we propose an optimization model that can be utilized to efficiently allocate weather marketing budget across various regions (or branches) and show how it can be applied to real industry cases. The results of our study are as follow. Study 1 investigated the impact of weather on sales using store sales data of a family restaurant company and an outdoor fashion company. Results represented that the impacts of weather are context-dependent. The impact of weather on store sales varies across their regional and location characteristics when it rains. Based on the results derived from Study 1, Study 2 proposes a method on how optimally companies allocate their weather marketing budgets across each region.

• 한국경영과학회지
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• 제39권4호
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• pp.115-136
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• 2014

The game industry has grown steadily and the online game has become one of the most attractive game segments for its remarkable growth. Customer management in the online game industry, however, has received little attention from the academic field. The purpose of this study is to analyze the drivers of customer defection in the online game setting and suggest not only theoretical but also managerial insights into increasing customer retention rates. Prior to empirical analysis, the authors hypothesized that 3 variables of interests (Learning, Playing, Achievement) would explain the customer defection according to preceeding researches. To demonstrate these hypotheses, the authors obtained data from one of the biggest game publishers in Korea, and the empirical analysis model was developed considering context of research settings. The results of analyses provide the following insights. First, the key behavioral variables of Learning, Playing, and Achievement play substantial roles in explaining the customer defection. Next, the effects of these variables vary between customer types: novice and experienced customers. The defection decisions by novice customers are predicted by all key behavioral variables and Playing serves as the most influential indicator of the defection decisions. However, experienced customers are influenced by Playing and Achievement, while Learning has no impact on the defection decisions. Finally, the authors investigated hypothetical customer retention strategies, using the empirical results. The market outcomes indicate that the customer retention strategies work well with novice customers and it is hard-to-impossible to prevent experienced customers from defection using their behavioral data. These findings together deliver several meaningful insights to management as follow. First, the management should support customers to get involved in Learning activities at the very first stage. Second, customer's Achievement and appropriate compensation for it would work as defection barriers. Last, to optimize the outcomes of firm's marketing investments, it is better to focus on retention of novice users not experienced ones.

• 한국콘텐츠학회논문지
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• 제9권11호
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• pp.192-200
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• 2009

21세기 디자인 역역은 인간과 환경, 친환경 영역으로 확산되고 새로운 제품 시장 역시 서비스와 마케팅 전략이 새롭게 도입되고 있다. 새로운 국제경쟁력 시대에서 세계시장을 주도하기 위해서는 새로운 디자인 방법이 핵심적인 요소로 받아들여져야 하고 성공적인 디자인 프로젝트 운영에 의존하기 때문에 디자인 전략 역시 더욱 중요한 이슈가 될 것으로 보인다. 우리나라의 장례문화 역시 새로운 디자인 방법이 도입되어 어려운 시장 환경에서 효과적으로 전문적인 성과를 얻기 위하여 창조적인 디자인 방법과 디자인 경영 전략을 보여 줄 수 있어야 할 것이다. 본 연구는 새로운 디자인 방법과 제작기법의 도입으로 장례문화 기업에 지속적인 이익과 창조적인 가치를 부여할 수 있도록 새로운 디자인 방법을 도입하여 새로운 장례문화 발전에 기여 할 수 있도록 본 연구의 목적을 가지고 논하고자 한다.

• 지식경영연구
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• 제13권4호
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• pp.101-116
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• 2012

Knowledge management system is crucial for increasing organizational performance. However, despite this importance of knowledge management system, many companies fail to facilitate individual employees' knowledge sharing. One of reasons for this failure is the lack of consideration of how individual employees' characteristics and their interpersonal relationship influence on individual-level knowledge sharing. To explain individual-level knowledge sharing, this study investigates the mechanism that employees engage in knowledge sharing activities with their coworkers from the social exchange perspective. We have two purposes of study. First, we examine whether coworker's task-related help seeking affects employee's knowledge sharing with them. Second, we investigate the influence of help-seeker' characteristics as moderators on the relationship between task-related help seeking and knowledge sharing. Specifically, we considered coworker's maladjustment, LMX, and ability as moderators. Our analysis of 192 employees shows that the main effect of coworker's task-related help seeking on knowledge sharing is not significant. However, coworker's maladjustment and LMX moderate the relationship between task-related help seeking and knowledge sharing. The positive relationship between task-related help seeking and knowledge sharing is stronger when help seeker's maladjustment is high than when it is low. And the positive relationship between task-related help seeking and knowledge sharing is weaker when help seeker's LMX is high than when LMX is low. The results of this study have theoretical implications that enrich our understanding of individual-level knowledge sharing, and managerial implications that suggest employees' appropriate attitudes to facilitate knowledge sharing in a coworker relationship.

• 한국정보시스템학회지:정보시스템연구
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• 제10권1호
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• pp.323-352
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• 2001

Venture business plays a great role in creating national competitive power in every country. In particular, software venture business can mostly belong to manufacturing business, and takes the top seat of core industry as the basis of globalization, informatization and localization as well as the driving force of national competitive power. However, software venture business still has some risks in the whole area of business administration including the process of business starting. There are also problems to be solved in such areas as manager's ability, leadership, talent, level of technical development, marketing channel, recruiting of marketing specialists, financial plan and fund raising. In this respect, this study divides 102 software venture businesses into two; business in the stage of growth and matured business through the analysis of questionnaire and analyzes their present managerial conditions according to their characteristics after classifying them into four categories such as general management, technical development, marketing, finance and accounting. Therefore, this study attempts to provide the basic data useful for business activities of software venture business from now on. The results are as follows; First, it can be judged that software venture businesses make efforts for their technical development in their character, and that they make a great investment in research and development. Consequently, it can be believed that this kind of investment must be continued in the future. Second, it can be seen that they are not much interested in marketing and its manpower. In fact, software venture businesses develop products technically at the risk of their life, while marketing plays an important role in the continuity of business. Thus, it is necessary for them to invest in the supplement of manpower in marketing. Third, it is observed that they generally have some difficulties in raising money from outside. By the way, it. is believed that this problem will be solved by appealing to the persons interested such as investors and creditors, if evaluation system would be developed more exquisitely so that their accounting and technical value may be appraised.

• 정보교육학회논문지
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• 제10권1호
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• pp.143-152
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• 2006

기업에서 실제로 수행된 블렌디드 학습(Blended Learning)의 효과성을 규명해보고 이를 토대로 온라인 학습과 오프라인 학습을 효과적으로 병행하기 위한 시사점을 도출하고자 본 연구가 수행되었다. 연구 목적을 달성하기 위해 블렌디드 학습의 효과성에 대한 설명적 혼합설계 방식으로 체제적 분석을 시도하였다. 블렌디드 학습의 효과에 대한 양적 분석 결과, 종합진단과 타인진단에서는 블렌디드 학습이 리더십 역량을 향상시키는데 유의미한 영향을 미치는 것으로 나타났고, 사후 설문조사 및 핵심 면담대상자집단과의 면담 결과 블렌디드 학습의 유용성을 확인할 수 있었다. 이러한 연구 결과를 바탕으로, 블렌디드 학습 방식으로 운영한 프로그램의 분석을 통해 블렌디드 학습 효과에 영향을 주는 특성을 분석하고, 블렌디드 학습의 효과성 검증에 대한 방향을 제시하고자 하였다.

• 한국건설관리학회:학술대회논문집
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• 한국건설관리학회 2004년도 제5회 정기학술발표대회 논문집
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• pp.242-245
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• 2004

공공 건설사업 발주 정책의 변화 및 대형화, 복잡화되고 있는 건축 프로젝트의 특성에 따라 향후 건설시장은 디자인 빌드 방식의 건설사업이 더욱 증가할 것으로 예상된다. 그러나 디자인 빌드의 증가와 더불어 운영관리 측면에서의 문제점이 나타나고 있다. 디자인 빌드 방식은 일괄사업자가 설계와 시공에 대한 책임을 전담하게 되므로 많은 리스크 요인이 존재하며, 기본설계에서 실시설계를 거쳐 시공단계에 이르는 업무 프로세스가 명확히 규명되어 있지 않아 사업의 진행에 따른 사업 수행자의 일관되고 체계적인 관리가 어려운 실정이다. 이에 본 연구에서는 디자인 빌드 프로젝트의 효과적인 수행을 위한 프로세스 모델을 개발하고, 관련지식의 체계적인 축적 및 활용을 위한 데이터베이스의 구축방안을 제시하고자 한다.