• Korean Institute of Interior Design Journal
• /
• v.17 no.3
• /
• pp.43-50
• /
• 2008

Commercial space, the types of which have been increasingly various and changing rapidly, has been generating new marketing concepts for space. Especially as the environmentally friendly lifestyle spreads around, the component of natural landscape such as plant, stone, or water has been used as an important part in space design, freshly imprinting the brand image beyond the idea of simple interior property. By combining commercial space design with 'the component of the natural landscape', we can improve the brand image, create the newness in the space, lead customers to stay longer in the space, and reinforce the decorative effect. The parts of the commercial space to which we can apply the element of natural landscape are facades, walls, floors, and show windows. Various examples of real application are found according to the areas of business and goods displayed. This thesis attempts to maximize the effect of commercial space by examining and analyzing various instances of space and provide the ways of applying the space that contains an aesthetic value. For the research, 60 articles, theses, reports that have the keyword related to interior landscape and marketing strategy in commercial space were used as references. From the references, 70 cases were selected and analyzed to find landscape application patterns. Also, 4 store cases that landscape application have been the key to their success were selected for the survey. In doing this, I presented the readers with the packaging technique which improves brand image, the effect of stage direction which helps sensitive communication with users, the application as interior structure and the effect of an object that is useful to aesthetic effect in the commercial space. Finally, I endeavored to provide possible problems to be produced when applying the natural element in the commercial space and matters to be attended to in the management.

• Journal of Korean Society of Rural Planning
• /
• v.28 no.3
• /
• pp.25-33
• /
• 2022

Due to the standardized urban development since the industrial era, many urban spaces have experienced non-placeness. Recently, although interest in urban landscape, history, and cultural elements has been increasing, landscape management and control measures are being implemented mainly in large cities due to the low status of rural areas in the country. From this point of view, this study tried to lay the foundation for basic research in related fields by classifying the characteristics and types of streetscapes located near large cities, and to suggest directions that should be considered when managing streetscapes in the future. As a result of the analysis of landscape adjectives, the village felt secluded due to the low density compared to the city street overall, but it did not have a unique image of the region. Three factors were derived through factor analysis, and preference was affected in the order of aesthetic, regularity, and uniqueness. In addition, the research site was classified into three types through cluster analysis, and it was confirmed that the differences by type were due to aesthetics and naturalness. On the other hand, the uniqueness is generally low in all regions, so it seems that fundamental countermeasures are needed.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.17 no.2
• /
• pp.57-68
• /
• 1989

This paper is studied on the korean traditional landscape in the view of the meaning of the contemporary landscape. The landscape architecture is expanding in the various research field of landscape. The seven concept of landscape can be divided as a regional concept, a land- form concept, an ecological concept, a land use concept, a heritage concept, a scenery concept, and a park and garden concept. This paper is deal with 985 kyoung(景) in 104 places and 16 Gok(曲) in 16 places as the korean traditional landscape. The object of landscape is generally focus on a reality as well as an unreality. In kyoung and Gok, the landscape is organized as an order of a small universe. The expression of the structure of korean traditional landscape is the fifth dimensional space which is organized by the third dimensional space with a time, an image and a feeling.

• Journal of the Korean Society of Environmental Restoration Technology
• /
• v.10 no.3
• /
• pp.14-24
• /
• 2007

The purpose of this study was to investigate how the landscape characteristics and the physical factors of landscape would affect the preference for the Gapcheon in Daejeon Metropolitan City. The Gapcheon was divided in three sections of the outskirts, Expopark areas, and residential complexes. After selecting seven landscape points where the sections could be expressed best, photographs were taken both in the upstream and downstream direction. The questionnaire used to evaluate the river's landscape included 20 items of adverbs that described the form of the river and one item to rate the overall preference. By analyzing the 14 pictures taken, the occupancy rates of the landscape elements in terms of the sky, river, vegetation of the river, mountain, and artificial structures. Image factor analysis was conducted for each of the sections in order to analyze the landscape characteristics of the Gapcheon, and then regression analysis was conducted in order to analyze the relationships among the physical factors influencing the preference of the landscapes. The results were as follows : Factors that compose the visual characters of urban river were classified be the aesthetic factor, the emotional factor and the situation factor. These 3 factors showed a 65.8% total variance. The river landscape with the biggest preference was the one from the Daedeok Grand Bridge as the occupancy area of the mountain, sky, and river was large and distributed evenly and the vegetation of the river was in a good harmony with the surroundings. After carrying out regression analysis to examine the relationships between the visual preference of Gapcheon and the physical factors of landscape(the sky, river, vegetation of the river, mountain, and artificial structure), the following regressions model was made : PRE=5.906+0.017(river)-0.053(artificial structure)-0.060(vegetation of the river) (R-square=0.48).

• Journal of Environmental Science International
• /
• v.30 no.10
• /
• pp.833-844
• /
• 2021

A well-maintained landscape can increase the competitiveness of a city. Gyeongju which is the famous ancient capital of Korea, has numerous historical resources. However, the disharmony between the historical landscape and the surrounding landscape weakens the competitiveness of the city. At present, most landscape analysis methods mainly focus on plans, photos, and animation, which have certain limitations in the expression of landscape spatial scale and materials. This study aimed to use the virtual walkthrough method to take the Wolseong District of Gyeongju historical areas as the object in order to evaluate the landscape visually. Compared with planar landscape analysis methods, such as photos and videos, the virtual walkthrough method is more immersive and intuitive to experience the spatial scale. The study results revealed images, visual characteristics, and visual influence factors of the landscape, which provide essential data for the construction and improvement of landscapes in similar historical areas in the future.

• Proceedings of the Korean Institute of Landscape Architecture Conference
• /
• 1999.03a
• /
• pp.68-69
• /
• 1999

• Proceedings of the KSRS Conference
• /
• 2002.10a
• /
• pp.696-701
• /
• 2002

This paper describes some results of change detection in Tokyo metropolitan area, Japan , using the Landsat TM data, and methods to quantify the ground cover classes. The changes are analyzed using the measures of not only conventional spectral classes but also a set of landscape indices to describe spatial properties of ground cove types using fractal dimension of objects, entropy in the specific windows defining the neighbors of focusing locations. In order eliminate the seasonal radiometric effects on TM data, an automated class labeling method is also attempted. Urban areas are also delineated automatically by defining the boundaries of the urban area. These procedures for urban change detection were implemented by the unified image computing methods proposed by the author, they can be automated in coherent and systematic ways, and it is anticipated to automate the whole procedures. The results of this analysis suggest that Tokyo metropolitan area was extended to the suburban areas along the new transportation networks and the high density area of Tokyo were also very much extended during the period between 1985 and 1995.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.29 no.3
• /
• pp.10-18
• /
• 2001

The purpose of this study is to research the influence of soundscape in the preference of landscape. Specifically, Standards types of communications are applied to the landscape such as artificial waterscapes and natural valley. The spatial image was analyzed by the variables of Kaplan´s information processing model. The level of visual preferences was measured by a type of acoustic information in landscape and media of communication, and these data were analyzed by multiple regression. The results of this study can be summarized as follows; The value of landscape preference was not different from all fluent of coherence, complexity, legibility ,mystery and preference utilized the communication media, but it was different by the type of acoustic information in landscape. These results clearly show the influence of sound affecting decisions of landscape preference. The factors determining the level of landscape preference were found to be coherence, complexity, legibility, mystery and dummy variables of acoustic information in landscape and media od communication. These variables amy be the major factors which must be considered on planning and designing as the functional basis for the quantitative analysis.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.37 no.1
• /
• pp.65-77
• /
• 2009

This study conducted a comparative analysis between Koreans and foreigners on how they feel of the 'Oreum' so that the data could be used to conserve and utilize 'Oreum' as a brand of Jeju, which is one of the natural and original sceneries of the island along with Halla Mountain. Four aerial photo slides were selected to be assessed among 18 overlooked views of 'Oreums' through quasi-preliminary and preliminary surveys. The assessment group was divided into native and foreigner groups. Image and preference were measured based on 7 step categorization on 26 adjectives, and factor analysis was implemented. The selected factors from factor analysis reflected that calmness was recognized as common image identification variable to natives and foreigners. However, foreigners choose 'dynamics', 'peculiarity' and 'grandeur' in order to explain the image while Koreans selected words in the order of 'attractiveness', 'grandeur', 'dynamics' and 'peculiarity'. This means Koreans identify the image of 'Oreum' as absolute beauty while foreigners see the dynamics and relative peculiarity as its attractive point. As a result of factor score, preference and multiple regression analysis, Koreans selected 'calmness', 'attractiveness' and 'dynamics' as important variables to explain preference. On the other hand, foreigners choose 'dynamics' and 'calmness' as well as 'evenness', 'peculiarity' and 'simplicity'. This represents that foreigners are highly influenced by the structural peculiarity and simplicity on the image preference.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.32 no.1
• /
• pp.47-56
• /
• 2004

Rapid economic development in Korea caused functions of city functions such as concentration of population, deterioration of the quality of living environment and traffic congestion. Korean cities have lost their identity becausr they are merged functionally and physically with neighboring cities, forming one mesa-city. Unified shape and disorganized streets of cities often cause confusion among foreigners and visitors. It is very difficult for them to find their image in strange cities. It is, however, important to correctly analyze the image and meaning of cities for understanding its identity. The purpose of this study is to develop a method to analyze the city image by focusing on some of the main cities in Korea. For this purpose, the adjective questionnaire and multi-dimension scaling (MDS) are applied to the analysis of city image. Image analysis graph by MDS can visually present the general and integrate images. The results of this study are summarized as follows: The important factors for interpretation of city image are historical and industrial character. Seoul, Taegu and Pusan have industrial and complex city images. Kongju has historical city image, while Changwon has a modern image. Chuncheon belongs to a soft and small image. Each city has an alternative solution against a negative image, according to the image analysis graph.