• 한국항공운항학회지
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• 제28권1호
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• pp.22-33
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• 2020

Due to recent increased air traffic,, air traffic controllers in charge of en-route and approach control have faced huge increase in both workload and its intensity. The purpose of this paper is to analyze how much safety culture of air traffic controllers has effect on their complexity mitigation strategies during their duties. It could be expected complexity mitigation improve air traffic flow resulting in enhancing safety eventually. According to empirical analysis against air traffic controllers in civil aviation and air force in South Korea, it was proven safety culture had a statistically positive effect on complex mitigation strategies through safety behavior. In safety culture among air traffic controllers, intrinsic culture had a positive effect on extrinsic value of safety culture. Intrinsic value of safety culture led to air traffic controllers' safety behavior which created work complexity mitigation strategies. Among work complexity mitigation strategies, communication and cooperation was proven to be the most important factor effected by safety culture and behavior. It was implied that enhancing the intrinsic values of safety culture would cause to improve extrinsic safety culture and air traffic controller's work efficiency.

• 복식문화연구
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• 제22권3호
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• pp.411-430
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• 2014

The purpose of this study is to identify the antecedents and consequence of role-relaxed consumption. Consumption-related variables were considered as antecedents, and fashion-related variable was considered as a consequence. Hedonic consumption, impulse buying, value consciousness, and brand sensitivity were included as consumption-related variables and fashion consciousness was included as a fashion-related variable. It was hypothesized that hedonic consumption, impulse buying, value consciousness, and brand sensitivity influence rolerelaxed consumption and then influence fashion consciousness. Data were gathered by surveying university students in Seoul, using convenience sampling. Two hundred twenty seven questionnaires were used in the statistical analysis, exploratory factor analysis using SPSS and confirmatory factor analysis and path analysis using AMOS. While hedonic consumption, impulse buying, value consciousness, and brand sensitivity were uni-dimensions, role-relaxed consumption and fashion consciousness were multi-dimensions. Factor analysis of role-relaxed consumption revealed two dimensions, 'self-centered decision making' factor and 'importance of intrinsic value' factor. In addition, factor analysis of fashion conscious revealed three dimensions, 'individualism' factor, 'dressing style' factor, and 'appearance' factor. Tests of the hypothesized path show that impulse buying and brand sensitivity negatively influence 'self-centered decision making' and that hedonic consumption and value consciousness negatively influence 'importance of intrinsic value'. While 'self-centered decision making'negatively influence 'dressing style' and 'appearance, 'importance of intrinsic value' negatively influences all factors of fashion consciousness. The implications of these findings and suggestions for future study are also discussed.

• 융합보안논문지
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• 제11권3호
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• pp.55-66
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• 2011

스마트폰(smartphone)은 PC와 같은 기능과 더불어 급 기능을 제공하는 휴대전화이다. 소비자들이 어떤 제품이나 서비스를 선택하는데 있어서 기본적으로 고려하는 것이 제품이나 서비스의 본질적 가치라고 한다면 네트워크 외부성 측면에서의 가치도 소비자의 제품 또는 서비스의 선택에 큰 영향을 미치고 있다. 지금까지 네트워크 외부성에 대한 경제학적 측면의 연구가 진행되어왔으나 마케팅적 측면에서의 연구는 부족한 편이다. 따라서 본 연구는 소비자(제품사용자)의 만족도와 지속적 사용의도에 스마트폰의 본질적 가치, 네트워크 가치 등의 제품의 가치가 영향을 미치는지 연구하였다. 전반적인 분석 결과에서 나타난 것은 전통적으로 모바일폰의 구입이나 재사용에서 중요하다고 할 수 있는 본질적 가치보다는 스마트폰에서는 네트워크 가치가 영향요인으로 파악되었다. 본 연구에서는 스마트폰의 기능을 많이 사용하고 또 잘 사용할 것으로 판단하여 20대 대학생들을 대상으로 연구하여 스마트폰의 가치가 사용만족도와 지속적 사용 의도를 파악할 수 있었다. 스마트폰의 통화료는 사용자만족도에 영향을 미치는 것으로 나타났다. 스마트폰의 액정도 사용자만족도에 영향을 미치는 것을 나타났고 크기와 무게는 스마트폰의 사용자만족도에 영향을 미치지 않는 것으로 나타났다. 액정의 해상도 및 디자인 등이 더 중요하다는 것으로 분석된다.

• 한국의류학회지
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• 제45권1호
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• pp.73-93
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• 2021

This study typifies fashion mobile plays in a digital environment and explores the experiential value created by them through a case study of a fashion brand mobile app. For the case analysis, mobile plays were divided into four types: intrinsic motivation/active participation, intrinsic motivation/passive participation, external motivation/active participation, and external motivation/passive participation, depending on the mobile players motivation and level of participation. Among the global fashion brand mobile apps released from 2009 to 2019, 16 cases suitable for the analytical framework were used for final analyses. The main results are as follows. First, mobile play value include characteristics such as networkability, immersion, hyper-spatiality, and super-temporality in addition to the attributes of a traditional play such as spontaneity, uncertainty, regularity, and playfulness. Second, the four types of mobile play provide participants with an experiential value such as creative value, emotional value, social value, and exploitative value. This study has academic implications in terms of introducing a new framework that can typify mobile plays and suggest practical implications for what experiential value fashion companies can give consumers through mobile app marketing.

• 한국콘텐츠학회논문지
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• 제20권11호
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• pp.581-589
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• 2020

본 연구의 목적은 보건의료행정 전공 학생들이 인식하는 직업가치와 대학생활 적응과의 관계를 살펴보고, 직업가치를 높이기 위한 대학생활적응 요인들을 파악하여 진로지도의 효과적인 개입 방안에 대한 기초자료를 제공하는데 있다. 경기도에 소재한 보건의료행정과 362명과 공학계열 168명 대학생을 대상으로 조사하였고, t-test, 상관관계, 회귀분석을 실시하였다. 본 연구의 분석 결과는 다음과 같다. 첫째, 학생들이 인식하는 직업 가치 중 내적가치는 대학생활적응 요인 모두와 정의 상관관계를 나타내었으나 외적가치는 교수와 학생의 상호 작용 관계에서 부의 상관관계로 나타났다. 둘째, 내적가치에 영향을 미치는 대학생활적응 요인은 사회적 통합, 교수와의 상호작용, 학교지원 서비스 기대로 나타났다. 셋째, 외적가치에 영향을 미치는 대학생활적응 요인은 진로정체성, 가정지원, 대학만족도로 나타났다. 본 연구는 전공에 따라 직업가치에 영향을 미치는 요인들을 확인하였고, 진로교육 및 지도의 필요성을 제시하였다.

• 대한안전경영과학회지
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• 제23권2호
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• pp.65-77
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• 2021

This paper conducted an empirical study to identify the causal relationship of factors affecting the purchase intention of automobiles from the customer's point of view. This study sets the purchase intention as a result variable and constructs a causal model with brand image, product attributes (exdogenous variable), and customer value (endogenous variable) as a cause that affects purchase intention. The results of this study are summarized as follows. First, the symbolic image of the brand was found to have a very significant effect on customer value (p=0.01), and the external attribute of the product also had a significant effect on customer value (p=0.1). Second, customer value was found to have a very significant effect on purchase intention (p=0.01), and the functional image of the brand also had a significant effect on purchase intention (p=0.1). Third, there is a strong positive (+) correlation between the functional image of the brand and the symbolic image of the brand, the intrinsic attribute of the product, and the external attribute of the product, and also between the symbolic image of the brand and the intrinsic attribute of the product and There was also a positive (+) correlation between extrinsic attributes. Therefore, in order to increase customer value, automobile manufacturing companies have a functional value of products from a customer-oriented perspective. It is judged that every effort should be made to maintain a lasting relationship by grasping the values of customers, which are social values, emotional values, situational values, and cognitive values.

• 융합정보논문지
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• 제9권6호
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• pp.183-193
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• 2019

본 연구는 치위생 전공 대학생의 직업 가치관과 전공만족도가 진로 결정 자기효능감에 미치는 영향을 규명하고자 B 지역 내 치위생 전공 대학생을 대상으로 설문 조사 후 SPSS 24.0 및 AMOS 24.0 프로그램을 통해 실증 분석하였다. 외재적 직업 가치관은 진로 결정 자기효능감에 직접적으로 정(+)의 효과와 매개변수인 전공만족도에 부(-)의 효과가, 내재적 직업가치관은 전공만족도에 직접적으로 정(+)의 효과가 있음이 검정되었다. 또한, 외재적 직업 가치관과 내재적 직업 가치관은 전공만족도를 매개로 진로 결정 자기효능감에 간접효과가 있었다. 이는 진로 결정 자기효능감 향상을 위하여 바람직한 직업 가치관 형성과 전공 만족 수준을 높여야 함을 시사하며, 치위생 전공 대학생의 진로 및 교육 방향 설정의 기초자료로 활용될 것으로 판단된다.

• Journal of Information Technology Applications and Management
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• 제15권4호
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• pp.221-245
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• 2008

Recently, mobile internet technologies are enabling the possibility of radically new computing services which can share information and communicate with others on the move. In this situation, prior studies have attempted to identify of what factors make people use mobile internet. However, prior researches focused on investigating the factors affecting users' adoption to Mobile Internet. In order to offer beneficial materials to mobile internet companies, we investigated important factors to increase mobile users' value from the viewpoints of customer. In particular, this study was progressed how characteristics of mobile contents affect users' intrinsic attributes and how perceived users' network effects affect users' value in the mobile computing environments. To empirically test proposed hypotheses, we have analyzed 285 survey data gathering from mobile internet users and verified hypotheses by using SEM (structural equation modeling). Based on the results of this study, we found that content accessibility and content quality have significant impacts on users' intrinsic attributes such as perceived usefulness and perceived enjoyment. In addition, this study also revealed that perceived usefulness and perceived enjoyment were positively related to users' emotional value. Moreover, this study found that perceived users' network effects could affect users' monetary value by mediating expected benefits. Based on our findings, we can understand that this perspective can provide a deeper understanding of the mobile users' value adoption by bridging the gap between mobile internet studies and actual practice.

• 대한가정학회지
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• 제40권6호
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• pp.69-83
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• 2002

This study examined the effects of demographic variables on buying behavior, and investigated buyers'perceived value and risk perception of the internet shopping mall. The sample was collected by a department store in Daegu, and it included 1,732 individuals using the Cyber Mall. Research methods used in this study were simple statistics, t-test and ANOVA. The buyers perceived values through the internet shopping mall were classified into five categories-price, time, convenience, intrinsic attributes, reliability and the risk perception also was classified such as the overall purchasing process, quality of products, exposure of the personal information, delivery system, refund and exchange. The major findings of this study were 1) most important categories affecting their buying behavior were the value of convenience and following values in order were time, price, reliability, intrinsic attributes. 2) the risk perception were overall purchasing behavior, quality of products, exposure of personal information, delivery, and refund & exchange in order. 3) age of buyers, buying experience on the internet shopping mall, and gender were the important factors affecting the buyers'perceived value and risk. 4) the study also, showed that according to the variety of products, buyers perceived the value and risk differently, for example, the price was the most important perceived value in case of food product. The implication of the study is to strategically suggest how to enhance the buyers'perceived value and diminish perceived risk of different products.

• 대한지리학회지
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• 제40권4호
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• pp.454-472
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• 2005

본 연구는 지리교과를 통한 시민성 교육의 가능성을 탐색하기 위한 것으로서 '시민성'과 '시민성의 공간' 에 대한 내재적 정당화에 관한 논의이다. Peters의 지식의 형식과 입문으로서의 교육관에 따라 지리적 지식의 형식을 검토하여 시민성을 내재적으로 정당화하였다. 지리학은 탈실증주의 패러다임의 언어와 이데올로기의 도입을 통해 기존의 '공간' 중심에서 '인간'과 '사회'에 더욱 관심을 가지는 방향으로 나아가고 있는데 이는 다름아닌 시민성의 공간으로의 전환을 의미한다. 즉, 사회공간이론을 통해 가치중립적인 물리적 공간 개념을 거부하고, 가치내재적인 '시민성의 공간'으로 전환을 모색하고 있다. 이러한 지리적 지식의 형식의 변화가 지리교과의 내용지식의 변화를 주도한다고 볼 때, 시민성은 내재적으로 정당화될 수 있다. 이와 같이 지리교과의 내용지식으로서의 시민성은 사회과 교육목적을 그대로 수용하는 외재적 정당화가 아니라, 지리적 지식의 형식을 통해 내재적으로 정당화될 때 의미를 지닌다. 그리고 시민성 공간에 토대한 시민성이라는 가치와 신념으로의 입문으로서의 지리교육은 학생들로 하여금 어떤 목적지에 도달하도록 하는 것이 아니라, 다른 관점을 가지고 나아가도록 해야 한다는 것을 의미한다.