• 제목/요약/키워드: internal process perspective

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Factors of Successful Online Marketing Strategy to Food Distribution SMEs

  • PANAWAN, Chusripat;PEERAWAT, Chailom
    • 유통과학연구
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    • 제20권12호
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    • pp.71-79
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    • 2022
  • Purpose: This study aimed to apply factors of successful online marketing strategy for food distribution SMEs and the effects of these successful strategies to achieve higher performances. Research design, data, and methodology: Questionnaires were used to collect data from 400 samples of SMEs in Thailand. We employed structural Equation Modeling techniques for data analysis. Results: The results revealed that distribution strategies directly affected the success of business operations, as follows: 1) Customer communication channels, product variety, preserved privacy, and personal service had direct positive effects on the distribution success in terms of financial perspective, customer perspective, internal process perspective, and earning and growth perspectives; 2) Ability to learn a competitor had a positive direct relationship with the distribution success in terms of financial perspective and learning and growth perspectives, excluding customer perspective and internal process perspective; and 3) Responses to market on time had a positive and direct influence on distribution success in terms of customer, internal process perspective and learning and growth perspectives excluding financial perspective. Conclusions: This research has made an essential contribution to SMEs that they should focus on and adopt these 6ODS+4BSC concepts as development guidelines for food distribution SMEs to be more efficient and effective.

균형성과표를 활용한 전자의무기록시스템의 성과측정 모형개발 (Development of the Performance Measurement Model of Electronic Medical Record System - Focused on Balanced Score Card -)

  • 이경희;김영훈;부유경
    • 한국병원경영학회지
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    • 제21권4호
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    • pp.1-12
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    • 2016
  • The purpose of this study are suggest to performance measurement model of Electronic Medical Record(EMR) and Key Performance Index(KPI). For data collection, 665 questionnaires were distributed to medical record administrators and insurance reviewers at 31 hospitals, and 580 questionnaires were collected(collection rate: 87.2%). Regarding methodology, Critical Success Factor(CSF) and index of the information system were derived based on previous studies, and these were set as performance measurement factors of EMR system. The performance measurement factors were constructed by perspective using BSC, and analysis on causal relationship between factors was conducted. A model of causal relationship was established, and performance measurement model of EMR system was proposed through model validation. Analysis on causal relationship between performance management factors revealed that utility cognition of the learning & growth perspective factor had causal relationship with job efficiency(${\beta}=0.20$) and decision support(${\beta}=0.66$) of the internal process perspective factors, and security had causal relationship with system satisfaction(${\beta}=0.31$) of the customer perspective factor. System quality had causal relationship with job efficiency(${\beta}=0.66$) and decision support(${\beta}=0.76$) of the internal process perspective factors, all of which were statistically significant(P<0.01). Job efficiency of the internal process perspective had causal relationship with system satisfaction(${\beta}=0.43$), and decision support had causal relationship with decision support satisfaction(${\beta}=0.91$) and job satisfaction (${\beta}=0.74$), all of which were statistically significant(P<0.01). System satisfaction of the customer perspective had causal relationship with job satisfaction(${\beta}=0.12$), job satisfaction had causal relationship with cost reduction(${\beta}=0.53$) of the financial perspective, and decision support satisfaction had causal relationship with productivity improvement(${\beta}=0.40$)of the financial perspective(P<0.01). Also, cost reduction of the financial perspective had causal relationship with productivity improvement(${\beta}=0.37$), all which were statistically significant(P<0.05). Suitability index verification of the performance measurement model whose causal relationship was found to be statistically significant revealed that $X^2/df=2.875$, RMR=0.036, GFI=0.831, AGFI=0.810, CFI=0.887, NFI=0.838, IFI=0.888, RMSEA=0.057, PNFI=0.781, and PCFI=0.827, all of which were in suitable levels. In conclusion, the performance measurement indices of EMR system include utility cognition, security, and system quality of the learning & growth perspective, decision support and job efficiency of the internal process perspective, system satisfaction, decision support satisfaction, and job satisfaction of the customer perspective, and productivity improvement and cost reduction of the financial perspective. In this study, it is expected that the performance measurement indices and model of EMR system which are suggested by the author, will be a measurement tool available for system performance measurement of EMR system in medical institutions.

Using Analytic Network Process to Establish Performance Evaluation Indicators for the R&D Management Department in Taiwan's High-tech Industry

  • Liu, Pang-Lo;Tsai, Chih-Hung
    • International Journal of Quality Innovation
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    • 제8권3호
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    • pp.156-172
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    • 2007
  • The high-tech industry is the economic lifeline for Taiwan. Its characteristics are short product life cycle, rapid changes in the market, and a high obsolescence rate for new products. Under globalization, the high-tech industry has adopted Information Technology (IT) to shorten the manufacturing process, reduce costs and conduct product research and development (R&D) to increase the core competence of enterprises and achieve the goal of sustainable operations. Enterprises should actively strengthen their integration with internal and external resources and lead in R&D management to increase industrial operating performance. Effectively managing operations and R&D management evaluation in Taiwan's High-tech Industry has become a critical subject. This study adopted 4 major Balanced Scorecard (BSC) perspectives to establish the Total Performance Evaluation Indicators for the R&D management department in Taiwan's High-tech Industry. The Analytic Network Process (ANP) was applied to evaluate the overall performance of the R&D management department. The research framework is divided into 2 phases. The first phase is combined with the 4 major perspectives, Financial, Customer, Internal Business Process and Learning and Growth, as the related indicators for each measurement perspective. The Key Performance Indicators (KPI) were selected using Factor Analysis to identify the key factor from the complicated indicators. The relationship between the characteristics of each BSC's evaluation perspective is dependence and feedback. This study applied ANP to conduct the calculation and adjustment of correlation between each KPI, and determine on their relative weights for the objective KPI. The "Financial Perspective" for R&D management department in Taiwan's High-tech Industry focused on the budget achievement rate of R&D management. The weight indicator value is (0.05863). The "Customer Perspective" focused on problem-solving satisfaction. The weight value of this indicator is (0.17549). The "Internal Business Process Perspective" focused on the quantity and quality of R&D. The weight value of this indicator is (0.13506). The "Learning and Growth Perspective" focused on improving competence in the research personnel's professional techniques. The weight value of this indicator is (0.02789). From the total weighting indicators, the order of the Performance Indicators for the R&D management department in Taiwan's High-tech Industry is: (1) Customer Perspective; (2) Internal Business Process Perspective; (3) Financial Perspective; and (4) Learning and Growth Perspective.

AHP기법을 이용한 농식품 유통법인 경영진단지표 개발 (Development of Performance Indices for Agro-food Distribution Corporations Based on the AHP Method)

  • 김동환;현종기
    • 유통과학연구
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    • 제15권12호
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    • pp.95-102
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    • 2017
  • Purpose - This study aims to develop diagnostic indices for managerial performance of agro-food distribution corporations. In particular, weights of diagnostic indices were estimated using the AHP method. Management diagnosis on agro-food distribution corporations is expected to increase their competitiveness in the domestic market as well as in international markets. Research design, data, and methodology - It develops weights or importance of the diagnostic indices based upon the survey of 21 experts in food distribution management. The survey was carried out using e-mail. Management diagnostic indices were developed based upon four BSC(Balanced Scorecard) perspectives of finance, learning/growth/leadership, customer, and internal process/technology. Results - Diagnostic indices on financial perspective consist on profitability, productivity, growth, stability and activity. Learning and leadership perspective indices consist of management will, CEO leadership, level of learning, innovation, and level of management information system. Customer perspective indices are branding, customer and channel management and internal process/technology indices consist of fourteen sub-indices representing technologies, efficiency, and dynamics. It was estimated that the weight of financial perspective index was 0.3, internal process/technology perspective index 0.248, customer category index 0.247, and learning, growth and leadership perspective index 0.205. This study also estimates weights of sub-indices for managerial diagnosis by four different perspectives. Estimated weight of profitability (0.085) is the greatest among financial perspective indices, followed by stability (0.072), growth (0.053), productivity (0.051), and activity (0.038). While estimated weights of leadership, capability, and information indices are 0.100, 0.061, and 0.044 respectively, weights of marketing, customer management, and quality and service indices are 0.104, 0.093, and 0.051, respectively. Among internal process/technology perspective, estimated weights of efficiency, technology, and innovation indices are 0.106, 0.088, and 0.054, respectively. Conclusions - The diagnostic indices for managerial performance of agro-food distribution corporations would be utilized by agro-food distribution corporations themselves, extension service institutions, and consultants. It is also expected that central and local governments use diagnostic indices developed in this study for the purpose of evaluating the effects of governmental support programs for agro-food distribution corporations. Futhermore researchers and consultants would modify diagnostic indices developed in this study, reflecting characteristics and situation of types of agro-food distribution corporations.

조직의 인적자원 학습 및 성장성과, 재무적 성과와 경영성과 간의 관계에 관한 연구 (Learning & Growth Performance, Financial Performance, and General Performance)

  • 장충석
    • 산학경영연구
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    • 제21권2호
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    • pp.111-136
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    • 2008
  • 균형성과표(BSC) 모형은 기업의 경영성과를 비재무적 지표로서 학습 및 성장성과, 내부 경영프로세스 성과, 고객성과, 재무적 지표로서 재무적 성과를 중심으로 측정하고 평가하는 통합적 성과 측정 시스템이다. 이러한 균형성과표(BSC) 모형은 재무적 성과 지표를 중심으로 기업의 경영성과를 측정하고 평가하는데 있어서 나타나는 한계를 보완하고 종합적으로 측정하고 평가함으로써 합리적인 기업의 성과를 예측하고 측정하는 평가시스템이다. 본 연구에서는 기업이 균형성과표(BSC) 모형을 도입하여 활용하는 경우 도입전과 후의 성과에서 유의미한 차이가 있는지를 구명하고, 비재무적 성과 지표와 재무적 성과 지표, 그리고 전반적인 경영성과 간의 영향관계를 분석하였다. 분석결과 균형성과표(BSC) 모형을 도입하여 활용하는 경우 기업의 학습 및 성장성과에 유의미한 차이가 분석되었으며, 비재무적 성과 지표들은 재무적 성과를 개선하여 전반적인 기업의 경영성과를 향상시키는 것으로 분석되었다.

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BSC 관점에서 SCM 도입 섬유.패션 기업과 미도입 기업의 성과에 대한 사례 연구 (The Case Study on the Performance between SCM Adopted Textile.Fashion Firms and Unadopted Firms in a Viewpoint of BSC)

  • 신상무;윤재천
    • 복식문화연구
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    • 제17권1호
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    • pp.177-188
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    • 2009
  • SCM as the important marketing strategy enhance the firm's efficiency and compatibility in global market environment such as global outsourcing. Firms adopted SCM realized the need to evaluate precisely the performance of SCM. In spite of importance of SCM, there was not much intention and research to measure SCM performance in textile fashion industry. Therefore, the purpose of this case study was to measure performance of supply chain management in textile fashion business using BSC(Balanced Score Card) to measure not only financial perspective but also non-financial perspectives such as customer perspective, internal business perspectives, financial perspective, and innovation & learning perspective. The questionnaire developed by the reviews of the literature was adopted for this study. The results of this study showed that SCM performance was enhanced from the point of customer perspective(cost, quality, time, service), financial perspective(cash cycle time, inventory turn over, inventory obsolescence, return on asset, return on investment, capacity utilization), and innovation & learning perspective(cost for human resource management, service for human resources). But there was same performance level regarding internal business perspective(lead time, cost for manufacturing process, product quality control, productive flexibility for time, quantity, and variety). Therefore, we should keep close relationship and two way communication among supply chain members to promote better SCM performance.

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BSC-AHP-IPA를 활용한 바다숲 조성사업의 운영성과 평가에 관한 연구 (A Study on Operational Performance Evaluation of Marine Forest Creation project by BSC, AHP and IPA)

  • 조순제;홍재범
    • 수산경영론집
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    • 제48권1호
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    • pp.31-49
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    • 2017
  • This study focuses on developing a theoretical framework for evaluating Operational Performance of the Marine Forest Creation project on a balanced and comprehensive perspective by using BSC, AHP, and IPA. Also, the purpose of this study is empirically to analyze operational performance of the project and to suggest the future improvement plan. For this purpose, We will first determine the critical success factors(CSF) and key performance indicators(KPI) required for evaluating the performance of the Marine Forest Creation project from the four perspectives of BSC. And, After determining the weight for each of CSF, KPI, and four perspectives of BSC by using AHP, we will measure the project performance. We will also conduct IPA analysis to propose the direction of improvement of the Marine Forest Creation project. The results of this study are as follows. First, this study has drawn 8 critical success factors and 16 key performance indicators for four BSC perspectives based on the theoretical considerations and expert interview survey. Second, as a result of deriving relative importance of BSC perspectives using AHP, customer perspective was the highest, followed by financial perspective, learning and growth perspective, and internal process perspective. Third, as the results of analyzing the importance and performance of BSC perspectives using IPA, customer perspective was the maintenance reinforcement category, financial perspective was the key improvement category, internal process perspective and learning and growth perspective were gradual improvement category. This study has a great academic significance in terms of BSC first tried to evaluate the performance of the Marine Forest Creation project. The results of this study are expected to lead to various discussions for a balanced and comprehensive verification of Marine Forest Creation project performance.

균형성과표(BSC) 각 관점간의 복합된 관련성이 기업성과에 미치는 영향 -중국 중소기업을 대상으로- (Analysis on the Composite Relationships among Perspectives in the Balanced Scorecard -Focused on Small and Midium-Sized Manufacturing Firms in China-)

  • 이찬호
    • 디지털융복합연구
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    • 제13권8호
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    • pp.145-151
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    • 2015
  • 본 연구는 중국의 중소기업을 대상으로 균형성과표의 각 관점(학습과 성장, 내부프로세스, 고객, 재무)들이 전체적 차원에서 그 복합된 연관관계가 목적달성에 적합하게 이루어지고 있는가에 대한 실태 분석을 목적으로 구조 방정식모형을 이용하여 검정하였다. 분석결과 학습과 성장은 내부프로세스를 매개로 그리고 직접적으로 재무적성과에 긍정적인 영향을 미쳐 기업에서 재무적성과를 높이기 위해서는 학습과 성장 그리고 내부프로세스를 잘 관리해야 함을 알 수 있었다. 또한 고객의 만족과 충성도를 높이기 위해서는 종업원에 대한 학습과 성장이 중요함을 알 수 있었다. 본 실태분석 결과는 중국의 중소기업들이 재무적인 경영성과를 높이기 위해서 경영자가 경영관리의 초점을 어디에 맞추어야 하는가에 대한 단서를 제공할 수 있을 것이다.

조직성과에 대한 인식연구: 공공기관을 중심으로 (Study on Organizational Performance: Focused on Public Institutions)

  • 이향수;이성훈
    • 디지털융복합연구
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    • 제15권3호
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    • pp.47-54
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    • 2017
  • 본 연구에서는 조직성과를 재무적 관점이 아니라 정책관점, 고객관점, 조직내부관점 등으로 구분하여 공공기관 직원들을 대상으로 분석하고자 한다. 본 연구의 사례로 선정된 공공기관은 환경부 산하의 공공기관으로서 환경산업육성과 환경기술개발사업 등의 관리, 개발된 환경기술의 보급 및 실용화 촉진을 목적으로 설치된 기관이다. 연구대상이 된 공공기관은 조직성과를 어떻게 정의하며 어떻게 하면 조직성과를 제고할 수 있는지에 대한 고민을 가지고 있었다. 아울러 재무적 성과보다는 고객이나 정책의 관점에서 성과를 측정해보자 하는 데에 관심을 가지고 있었다. 본 연구 결과 연구대상이 된 공공기관의 정책적인 측면, 고객적인 측면, 조직내부적 측면에서의 성과에 대해서는 그리 높지 않은 것으로 나타났다. 조직의 정책성과, 고객성과 및 조직내부 성과를 제고하기 위해서는 조직구성원들간의 원활한 의사소통, 수평적 조직구조, 고객의 정책과정에의 참여독려, 업무 프로세스를 조직의 고객입장에서 재설계하고자 하는 노력이 필요함을 알 수 있었다.

의료기관인증의 효과에 대한 체계적 문헌고찰: Balanced Score Card 관점으로 (Impact of Healthcare Accreditation Using a Systematic Review: Balanced Score Card Perspective)

  • 박일태;정연이;박성희;황정해;석승한
    • 한국의료질향상학회지
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    • 제23권1호
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    • pp.69-90
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    • 2017
  • Purpose: The purpose of this study was to analyze the impact of healthcare accreditation and to provide empirical evidence to validate positive effectiveness. Methods:Six electronic databases (KERIS, KoreaMed, NDSL, Ovid-medline, Embase, Cochrane library) were accessed in May 2016. Keywords used were 'accreditation' and 'Joint Commission on Accreditation of Healthcare Organization (JCAHO)'. Of the initially identified 3,008 articles, 60 studies on healthcare accreditation were selected based on inclusion criteria that are hospital accreditation, accreditation by disease and clinical center accreditation. These were retrieved and analyzed. Result: The 60 study results were on the impact of healthcare accreditation. Results were classified into four perspectives of Balanced Score Card (Financial, Customer, Internal Process, Learning & Growth). In internal process perspective, results revealed that healthcare accreditation has made a positive impact on "care process and procedure". In learning & growth perspective, healthcare accreditation has made a positive influence on "leadership", "organizational cultures" and "change mechanisms". However, it revealed that healthcare accreditation does not directly affect financial performance. It is also difficult to reach a definitive conclusion that healthcare accreditation programs affect patient satisfaction of customer and clinical outcome of the internal process. Conclusion: Healthcare accreditation programs provide positive impact on change of care process and building communication-oriented hospital culture. However, more rigorous and diverse research is needed on financial effects and clinical outcomes of healthcare accreditation.