• Title/Summary/Keyword: intentions to participate

Search Result 55, Processing Time 0.021 seconds

Perception and participate intention to HRD among Housewives of the Mid-old aged - Focused on the Participate in lifelonglearning - (중노년 전업주부의 인적자원개발 인식과 의향 - 평생학습참여 중심으로 -)

  • Jun, Yun-mi;Kang, Ki-jung
    • Journal of Family Resource Management and Policy Review
    • /
    • v.24 no.1
    • /
    • pp.41-53
    • /
    • 2020
  • The purpose of this study was to identify the factors that affect middle-old aged housewives' participation in lifelong learning as a part of human resource development. Through purposive sampling, the study recruited 163 full-time housewives over age 40 years who live in C City. As a result, first, 87.1 percent of all respondents, or 142, said they were willing to participate in lifelong learning in the future. There was no statistically significant difference in the results of cross-checking by age, educational background and monthly household income variables. Additionally, we used cluster analysis to measure differences in participation intentions according to the perception of human resource development of middle-old aged full-time housewives. The perception variable of lifelong learning is: First, Cognitive degree, second, importance, third, activation awareness. Cluster 1(n=16) was divided into generally low-perception types, such as cognitive degree, importance, and life-long learning activation of the C city, while Cluster 2(n=61) was classified as a type of person who thinks that lifelong learning is important to life and Cluster 3(n=86) was generally classified as a type with a higher lifelong learning perception. and we found that there was no difference in the intention to participate in lifelong learning by all cluster Lastly, we found that participants who valued human resource development scored significantly higher on measures of cognition than those who did not value it. Based on these results, we advocates social change that encourages the cultivation of talent through lifelong learning programs that can positively affect one's unique identity, not just wife and mother, and provide opportunities for self-development.

Influence of Consumer Attitudes and Familiarity toward a Fashion Brand with a Cause Marketing Program on Credibility, Purchase and Word-of-mouth Intention (공익마케팅을 전개하는 패션 브랜드에 대한 소비자태도와 친숙성이 신뢰와 구매.추천의도에 미치는 영향)

  • Seo, Eun-Kyuoung;Hwang, Sun-Jin
    • Journal of the Korean Society of Costume
    • /
    • v.59 no.6
    • /
    • pp.1-15
    • /
    • 2009
  • The purpose of this study is to examine the effect of the cause marketing on fashion brand credibility, purchase and words of mouth ("WOM") intentions. This study adopted a survey method with the questionnaire. Data were collected from respondents who were graduated from higher than elementary school students. The data were analyzed by using statistic methods such as frequency analysis, factor analysis, reliability test and structural equation modelling. The results of the data analysis of this study are as follows; firstly, brand familiarity and customer attitude have a directly positive effect on the credibility, purchase and WOM intentions. Fashion business companies should work up the ways of communications with the customers besides cause marketing for the brand familiarity. It is necessary for customers to be known about how the fashion business companies participate in cause marketing to enhance the value of positive brand attitude. Secondly, while the brand familiarity on the credibility, purchase and WOM intentions are effective to female customers, the brand attitude is effective to male customers. Thirdly, even though it was showed that the credibility of fashion brands have no significant effects on purchase and WOM intention, it is due to its own nature of fashion business and it is founded in preceding research that high-involved fashion products may have different results in comparison with the practical products.

A Study on Mentoring for University Librarians: Case Study of P University Library (대학도서관 사서의 멘토링에 관한 연구 - P대학교 도서관을 중심으로 -)

  • Lee, Cheol-Chan
    • Journal of the Korean BIBLIA Society for library and Information Science
    • /
    • v.19 no.2
    • /
    • pp.187-198
    • /
    • 2008
  • If mentoring is performed in university libraries for mentors, the senior librarians with much experience and mentees, the juniors with less or no experience, how would they respond to it and what would be the mentoring they wish to do? This study aims to find those out by analyzing data. For this, it referred to literature and conducted a survey with the subject of the librarians at the P university library. As a result, they showed relatively higher intentions to participate in mentoring. Their highest interest topics were their job related advice or consultation. For the mentor-mentee matching, they wished to have such relationship from the board organized in the library, or mentees wanted to select. They chose work ability as the most important requirement for their partners involved in the mentoring. They responded that the best mentor-mentee matching would be 1:1 and less than a year would be appropriate for the mentoring period. As shown above, most of the librarians showed intentions to participate in mentoring for their professional development and self-learning opportunity; therefore, university libraries should publicize librarians' mentoring actively and develop various programs for it.

Comparative Study on Maker Participation Patterns of High School Students in Korea Engineering and Non-Engineering (한국 공학계열과 비공학계열 진로 희망 고등학생들의 메이커 활동 선호 분야 비교 연구)

  • Byun, Moon Kyoung;Quan, Hai Yan
    • Journal of Engineering Education Research
    • /
    • v.23 no.5
    • /
    • pp.68-75
    • /
    • 2020
  • In order to cultivate the talents acquired in the fourth industrial revolution, developed countries' government are actively engaged in the campaigns encouraging K-12 students to participate in the maker movement. Maker education is regarded as one possible solution based on high tech in the era of the 4th Industrial Revolution, and it is spreading widely along with STEM education. In South Korea, STEAM education was actively conducted nationwide, and since 2017, STEAM and maker education have been linked showing mutual development. However, compared to STEAM education linked to the curriculum, comparison and activity-based research on maker education for teenagers is still insufficient. Therefore, this study aimed to suggest implications for STEAM education and maker education by analyzing the motivation of Korean youth to participate in maker activities. The subjects of this study are high school students who participated in maker education programs in student community for the first time in Korea. In this study, students were classified into engineering-related career group and non-engineering-related career groups based on their career intentions, and the motivation and understanding of participation in maker activities were compared. As a result of the study, male students participated more in maker education community activities than female students, and the engineering-related career group had a higher intention to participate in games, outdoor activities, IT equipment, digital production, and electrical/electronic production activities than the non-engineering-related career group. In addition, in the fields of handicraft/art, home baking, installing, and horticultural agriculture, there was no difference in the intention of participate in the engineering-related career group and the non-engineering-related career group. It was found that the engineering-related career group believed that there was a strong relationship between the maker education community activity, career exploration and future career choice, while the non-engineering-related career group believed that the relationship is less strong. It was also found that the engineering-related career group was participating more actively in the maker activity than the other group.

Interactive drawing with user's intentions using image segmentation

  • Lim, Sooyeon
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.10 no.3
    • /
    • pp.73-80
    • /
    • 2018
  • This study introduces an interactive drawing system, a tool that allows user to sketch and draw with his own intentions. The proposed system enables the user to express more creatively through a tool that allows the user to reproduce his original idea as a drawing and transform it using his body. The user can actively participate in the production of the artwork by studying the unique formative language of the spectator. In addition, the user is given an opportunity to experience a creative process by transforming arbitrary drawing into various shapes according to his gestures. Interactive drawing systems use the segmentation of the drawing image as a way to extend the user's initial drawing idea. The system includes transforming a two-dimensional drawing into a volume-like form such as a three-dimensional drawing using image segmentation. In this process, a psychological space is created that can stimulate the imagination of the user and project the object of desire. This process of drawing personification plays a role of giving the user familiarity with the artwork and indirectly expressing his her emotions to others. This means that the interactive drawing, which has changed to the emotional concept of interaction beyond the concept of information transfer, can create a cooperative sensation image between user's time and space and occupy an important position in multimedia society.

Validity of Community Planning Techniques using a Web Survey that Considers Voluntary and Flexibility of Participation

  • Kikuchi, Sachiko;Koshimizu, Hajime
    • Proceedings of the Korean Institute of Landscape Architecture Conference
    • /
    • 2007.10b
    • /
    • pp.60-65
    • /
    • 2007
  • Workshops and discussions on the community planning process and visions for the future have progressed with the cooperation of the administration, citizens and specialists. However, they require a technical proof. For this reason, it is difficult to achieve a standard, whereby city dwellers are satisfied. In this study, the Delphi method was selected as a support tool, and an attempt was made to grasp the intentions and interests of city dwellers. Then, the community planning process was applied by using the Delphi method for urban areas with sparse identification. Participants were residents and commuters in the target areas. Categories were 'environment', 'community' and 'cultural sensibility'. For reducing the cost and time taken by investigators, and to enable those living in the community to participate in voluntaries and flexibility, we used a web survey as an investigation method. As a result, we could express the regional characteristics, problems and community planning intentions of city dwellers. The results suggested the validity of web surveys in regional evaluation, and explained the visions for the future and response attitudes, as well as the existence of a new identification that gives consideration to voluntary and flexibility of participation.

  • PDF

The impact on the value perception of brand by experiential marketing to the attitude formation and behavioral intentions on active seniors - Comparing of the level of commitment - (액티브 시니어의 체험 마케팅을 통한 브랜드 가치지각이 태도 형성 및 행동 의도에 미치는 영향 - 몰입 정도에 따른 비교를 중심으로 -)

  • Lee, Sang In;Yu, Jihun
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.23 no.4
    • /
    • pp.1-17
    • /
    • 2021
  • This study was examined whether the experiential marketing factors proposed by Bernd Schmitt were applicable to the consumer behavior of active seniors. The study was analyzed the influence of SEMs have on value perception of brand and attitude formation as well as the behavioral intentions of active senior consumers and whether this effect differed between the level of commitment. For empirical analysis, frequency analysis, EFA, reliability, CFA, SEM, and multiple-group comparison analysis were performed. The results showed that sense and feel factor did not have a significant influence on the value perception of brand, while think factor had a positive effect on the value perception of brand. Act factor did not affect the value perception of brand; on the other hand, relate factor had a significant effect on the value perception of brand. The result of structural equation modeling also revealed that the value perception of brand had a positive influence on attitude formation and behavioral intentions. The result of multiple-group comparison analysis confirmed that the influence of act factor on value perception of brand differed according to the level of commitment, but the positive influence of act factor on value perception of brand was limited to the high-level of commitment group. As a result of the influence relate factor had on the value perception of brand, differences existed between the two groups, and the low-level of commitment group had a greater influence than the high-level of commitment group. So it will be effective for active senior consumers to form fashion communities and let them participate in to enhance positive consumer behavior toward fashion brands.

Exploring factors of nutrition teachers' intentions for sustainable dietary education in South Korea: an application of the theory of planned behavior

  • Eunseo Yang;Borham Yoon
    • Korean Journal of Community Nutrition
    • /
    • v.29 no.2
    • /
    • pp.114-128
    • /
    • 2024
  • Objectives: The purpose of this study was to investigate the perception of nutrition teachers and the factors influencing their intention toward sustainable dietary education utilizing the theory of planned behavior (TPB). Methods: The self-administered online survey was completed by nutrition teachers in Jeollanam-do, South Korea. A total of 151 valid questionnaires were analyzed. Factor analysis and multiple regressions were employed to test the research model. Results: The study findings demonstrated that all TPB variables significantly influenced the sustainable dietary educational intention, with the degree of influence ranking as follows: external perceived behavioral control (β = 0.417), attitude (β = 0.240), internal perceived behavioral control (β = 0.207), and subjective norms (β = 0.181). For external perceived behavioral control, nutrition teachers and elementary schools exhibited higher levels compared to dietitians and middle/high schools, respectively. The participants in sustainable dietary education training programs exhibited a higher level of internal perceived behavioral control compared to those who did not participate. The highest perception levels were reported for attitude (4.26), followed by subjective norms (4.02), internal perceived behavioral control (3.67), and external perceived behavioral control (3.20). Conclusions: This study affirmed that the TPB variables elucidated the sustainable dietary educational intentions of nutrition teachers. The significant impacts of external and internal perceived behavioral control, attitude, and subjective norms on educational intentions were confirmed. Consequently, proactive support from schools and governments is essential to enhance the facilitating factors and mitigate the barriers toward sustainable dietary education in schools.

The Effect of Youth (18-19 years old) Voters' Use of Political Information and Political Efficacy on Voting Intentions (청소년(만 18-19세) 유권자의 정치 정보 이용행태와 정치효능감이 투표 의도에 미치는 영향)

  • Lee, Sung-Jin;Kim, Peter Eung-Pyo
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.10
    • /
    • pp.344-355
    • /
    • 2021
  • As the voting age has been lowered to 18 from the 21st general election on April 15, 2020, the use of political news, motivation for political interest, and reliability of political media of first-time voters were examined. Accordingly, we analyzed how their political efficacy affects their voting intentions. As a result of the study through the survey of participants, the use of political news by voters was to acquire political information mainly through TV and portals. And the use of traditional media such as radio and newspaper was low. first voters became interested in politics through articles delivered by the media, and it was found that they trusted the political information provided through terrestrial TV reports and debates. This generation also confirmed that if they have higher political efficacy, they show higher willingness to participate in voting. Through this study, in order to increase the political participation of the younger generation who are evaluated as having relatively low interest in politics, the role of the media was reconfirmed as the most important factor.

Politicians' YouTube Information Service Quality Impact on Politician Image and Trust and Voters' Social and Political Participation Intention (정치인의 유튜브 정보서비스 질이 정치인 이미지 및 신뢰와 유권자의 사회·정치 참여의도에 미치는 영향)

  • Kim, Jong-Pil;Ho, Gyu Hyun
    • The Journal of the Korea Contents Association
    • /
    • v.22 no.6
    • /
    • pp.145-159
    • /
    • 2022
  • The purpose of this study is to analyze the structural relationship between politicians' YouTube information service quality, politician's image and trust, and voters' social and political participation intentions. To investigate this, 306 voters were sampled through an online survey. The quality factors of the politician's YouTube information service were found to have a positive effect on the image of a politician. Among them, timeliness and reliability had a positive effect on the trust of politicians, but playfulness did not. Both the image and trust of politicians through YouTube were found to have a positive effect on voters' intention to participate in society and politics. As a result of examining the indirect effect, it was found that the image of a politician had an indirect effect on the quality of information service and the intention to participate in society and politics. This study is significant in revealing that the fact that the image and trust of politicians is a major variable that appeals to citizens' social and political participation is also applicable to YouTube.