• 패션비즈니스
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• 제9권2호
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• pp.1-19
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• 2005

The purpose of this study is to investigate the practice d social marketing of fashion business in Korea. A questionnaire was designed by the researcher and consisted of items of 30 items of social marketing practice in fashion business. Responsers are administrators and merchandisers who work in fashion business. Data were analyged using SPSS by frequency, mean, standard deviation, $x^2$-test, ANOVA and Duncan's multiple range test. The results of this study were as follows : 1. In decision-making method of social marketing, degrees of practice were shown comparatively high. And, three practice factors (consumerism, humanism, and environmentalism) showed indifference in six business characteristics (store type, staff number, annual budget, annual education method, education frequency, and the location). 2. In feedforward method of social marketing, degrees of practice were shown comparatively high. And, two practice factors (business strategy, and product strategy) showed indifference in seven business characteristics (date of establishment, store type, staff number, annual budget, education method, annual education frequency, and the location). 3. In administrative method of social marketing, degrees d practice were shown comparatively high. And, four practice factors (product development, price decision, distribution management, and advertisement and promotion) showed indifference in eight business characteristics (date d establishment, store type, staff number, annual budget, education method, annual education frequency, the location, and distribution structure). 4. In total system method of social marketing, degrees of practice were shown comparatively high. And, two practice factors (marketing planning, and self-audits system) showed indifference in six business characteristics (business size, store type, annual budget, education method, annual education frequency, and distribution structure). The present findings provide that social marketing of fashion business in korea has been practiced comparatively high.

• 여성건강간호학회지
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• 제8권4호
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• pp.608-618
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• 2002

The purpose of this study is to analyze the type of ego states and stress coping style on female college students who are in the course of nursing study. This study is performed in the view of Transactional Analysis and designed to scrutinize descriptive correlations between the type of ego states and stress coping style. The subject is consists of 144 freshmen and sophomore, 138 junior and senior students group, who are students of K nursing college located in Seoul. The sampling investigation period is on Sept. 14, 2002 to Oct. 26, 2002. The measuring instrument used for Transactional Analysis ego state is 50 items Ego-gram research paper devised by Dusay(1997). For studying coping style, Folkman & Lazarus's measurement(1984) was adopted, which is translated and modified by Han, and Oh,(1990). Statistic average and standard deviation were generated by using SPSS PC+, t-test and Pearson correlation. The results were as follows: 1) In the type of ego states on both groups(lower group : freshmen, sophomore upper group : junior, senior) indicated the arithmetic apex NP(maximum value), then the point A was high and the data made a down slope to point AC. In the comparison to type of ego states between two groups, only at point CP, the data value of upper year students represented higher than that of lower year ones by C(t=2.28, p=.023). In the psychological energy level of ego states, both groups indicated average level.2) Stress coping style of whole students were highly and affirmatively dedicated to research. Consecutive consequences follow like this(high to low) : the central point of problem, search for social support, hopeful aspect and indifference. Especially hopeful aspect(t=.67, p=.05), relaxation of tension(t=-2.16, p=.03) made significant difference each other in the view of arithmetic calculation 3) While verifying coping style in terms of ego states level between lower and upper students group, In type CP, high level ego states group indicated significant difference on stress coping style area than low leveled group and made such sequences as the central point of problem, hopeful aspect, search for social support, positive interest and relaxation of tension. In type NP, sequences such as the central point of problem, search for social support, positive interest and relaxation of tension were emerged with little differences. In type A, the central point of problem, positive interest and relaxation of tension. In type FC, hopeful aspect, search for social support, positive interest and relaxation of tension. In type AC, hopeful aspect and indifference were derived significantly different(p<.05). 4) In the aspect of relation between ego states and coping style, type CP presented the central point of problem and relaxation of tension, type NP presented positive interest, search for social support and the central point of problem, type A showed the central point of problem, positive interest and relaxation of tension, type FC showed relaxation of tension, positive interest, search for social support, indifference and the central point of problem, type AC showed hopeful aspect, indifference and the central point of problem. All the sequence shown above had high-to-low procedure and represented static relations each other(p<.05).

• 한국식생활문화학회지
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• 제30권5호
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• pp.481-490
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• 2015

This research was conducted to examine the awareness and preference levels related to MSG (monosodium glutamate) according to well-being dietary life pursuit attitude factors as well as to improve opportunities to meet value conscious consumption of well-being-oriented customers. According to well-being dietary life pursuit attitude factors, respondents were divided to three clusters, indifference type, well-being-oriented type, and active health action type. Sensory evaluations were carried out on soybean paste soup (Doenjang-guk) and seasoned spinach with different levels of MSG. In the results, 74.4% of all respondents preferred Doenjang soup with 2% MSG, 65.4% preferred seasoned spinach with the same ratio of MSG, and 35.9% preferred seasoned spinach with 0.5% MSG. Regarding the acceptance level of MSG, addition of MSG to improve taste was acceptable to the indifference type (cluster 1). On the contrary, active health action type did not prefer MSG, wanted natural seasonings despite high prices, and preferred to dine at restaurants that serve MSG-free foods. Based on this study, restaurant companies should segment their customers on the basis of MSG usage and establish their positioning strategies according to their concepts.

• 한국컴퓨터정보학회논문지
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• 제27권3호
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• pp.157-164
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• 2022

본 연구는 편의점 도시락을 구매한 경험이 있는 소비자 488명을 대상으로 식생활 라이프스타일을 유형화 한 후 소비자신뢰, 만족도 및 재구매 의도를 분석하고자 하였다. 자료를 처리하기 위해 PASW 18.0 통계 프로그램을 이용하여, 빈도분석, k-평균 군집분석, 교차분석 및 일원분산분석을 실시하였다. 연구결과 첫째, 식생활 라이프스타일은 '외식추구형(11.7%)', '편의추구형(18.3%)', '음식무관심형(15%)', '식생활관심형(55%)' 등 4개의 집단으로 유형화되었다. 둘째, 식생활 라이프스타일 유형별 사회경제적 특성에서는 성별, 연령, 결혼여부, 교육수준, 월평균 가계소득, 월평균 용돈, 직업, 월평균 편의점 도시락 구입횟수, 도시락 구입 시간대 및 1회 평균 도시락 구입비용 등의 모든 변수에서 유의미한 차이가 나타났다. 셋째, 소비자신뢰에서는 편의추구형과 식생활관심형이, 만족도와 재구매 의도에서는 식생활관심형이 가장 높게 나타났다.

• 품질경영학회지
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• 제13권2호
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• pp.29-36
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• 1985

The problem of selecting the gamma population with the largest mean out of k gamma populations, each of which has the same shape parameter is considered. An elimination type two-stage procedure is proposed which guarantees the same probability requirement using the indifference-zone approach as does the single-stage procedure of Gibbons, Olkin and Sobel (1977). The two-stage procedure has the highly desirable property that the expected total number of observations required by the procedure is always less than that of the corresponding single-stage procedure regardless of the configuration of the population parameters.

• 한국컴퓨터정보학회논문지
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• 제25권9호
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• pp.151-158
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• 2020

본 연구는 30대에서 50대 남성 직장인 394명을 대상으로 의생활 라이프스타일을 유형화 한 후 유형별 특성을 분석하고자 하였다. 자료를 처리하기 위해 PASW 18.0 통계 프로그램을 이용하여, 빈도분석, k-평균 군집분석, 일원분산분석 및 교차분석을 실시하였다. 연구결과 첫째, 의생활 라이프스타일은 '패션 리더형(22.3%)', '가격 민감형(12.2%)', '패션 무관심형(27.9%)', '놈코어 패션형(37.6%)' 등 4개의 집단으로 유형화되었다. 둘째, 의생활 라이프스타일 유형별 사회경제적 특성에서는 연령, 결혼여부, 직업, 월평균 가계소득에서만 통계적으로 유의미한 차이가 나타났다. 셋째, 의생활 라이프스타일 유형별 의복 구매 행동에서는 월평균 외모 관리 비용, 정장 소유 여부, 월평균 의복 구입 비용, 평균 정장 구입 비용에서 통계적으로 차이를 보였다.

• 정신신체의학
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• 제20권2호
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• pp.105-111
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• 2012

연구목적 : 본 연구는 경도인지장애(Mild cognitive impairment, 이하 MCI)와 알쯔하이머형 치매(Dementia of Alzheimer's type, 이하 AD)의 신경정신증상 빈도와 점수를 조사하고 비교 분석한 뒤, 인지기능과 Korean Neuropsychiatric Inventory(K-NPI) 결과와의 상관관계를 알아보고자 하였다. 방 법 : MCI 또는 AD를 진단받은 163명의 환자들을 세 군으로 분류하였다. K-NPI를 이용하여 MCI 환자 55명, 경도의 AD 환자 56명, 중등도 이상의 AD 환자 52명을 대상으로 신경정신증상을 조사하였고, 세 군간의 K-NPI의 부척도별 빈도와 composite score를 비교하였다. 결 과 : MCI군에서 가장 흔한 증상은 우울/불쾌감, 수면/야간행동, 불안, 과민/불안정 순이었다. 경도 AD군에서의 증상은 초조/공격, 우울/불쾌감, 불안, 무감동/무관심, 수면/야간행동 순으로 빈번하게 나타났다. 중등도 이상 AD 군에서는 무감동/무관심, 우울/불쾌감, 초조/공격, 망상 순이었다. 이 중 망상, 환각, 초조/공격, 무감동/무관심, 이상행동증상, 식욕/식습관의 변화의 빈도는 세 군 간에 통계적으로 유의한 차이를 나타내었다. 총 NPI 점수는 MMSE-KC 점수와는 음의 상관관계를, GDS와는 양의 상관관계를 보였고, 모두 통계적으로 유의하였다. 결 론 : 신경정신증상은 MCI, AD에서 흔히 보이는데, 본 연구에서는 MCI와 경도의 AD에서 이들 증상들이 유사한 양상을 나타내었다. 정신증은 중등도 이상 AD에서 가장 흔하게 나타났고, 이로 인해 더욱 빠른 인지기능의 저하를 초래할 수 있다. 따라서 MCI와 AD의 각 진행 단계에 따른 적절한 치료가 필요하다.

• 수산해양교육연구
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• 제26권6호
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• pp.1296-1305
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• 2014

The purpose of this study was to investigate the influence of the classroom climate perceived by children on the onlooker type in bullying. The data were collected from 236 elementary school children. The results of this study were as follows; First, the classroom climate that influence onlooker type was personal development dimension and among of the all, competition had important positive effect on onlooker type. Second, the classroom climate that influence onlooker type was interpersonal relation dimension and among of the all, the democratic climate had important negative effect on onlooker type. Third, the democratic classroom climate influenced negative effect on self-defense and indifference and positive effect on mutual fault among the onlooker types.

• 복식
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• 제65권1호
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• pp.150-163
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• 2015

Due to desire for more variation from male consumers within the men's fashion market in Korea, there has been an ongoing development of departmentalization of fashion styles. The Generation-X man, in particular, is the most active member of our current day society, and will be the principal agent in the senior market from here on forth. Thus, this study categorized their preferred fashion styles, and will seek to analyze the behaviors related to the pursuit of clothing of the Generation-X man. The qualitative investigations of the Q-method as well as the quantitative investigation of the SPSS 12.0 were used in conjunction as the method of study. Additionally, images and types resulting from the preceding first-year study entitled "The Type and Characteristics of the Modern Men's Fashion Images" were utilized as part of the surveys. As a result of the Q-method, which was used to derive the preferred fashion styles of the Generation-X man, they were classified into three categories: the classic suit preferring 'conservative class type', the polished, comfortable style preferring 'modern sophisticated type', and the adventure and variety seeking 'uninhibited individualistic style'. After analyzing the factors which influence clothing preference behaviors of these men, a total of seven causes were drawn from the results, including: conservative indifference to fashion, others conscious pursuit of fashion, the aim to show off brand name products, high involvement in the aspect of design, pursuit of TPO, pursuit of self-image, and conformity to fashion. The elements that revealed differences in the behaviors in pursuing clothing within the preferred fashion style types of the Generation-X man included the conservative indifference to fashion, and others conscious pursuit of fashion, which therefore shows that rather than enjoying the fashion lifestyle, these men possess a more conservative disposition instead.

• 한국주거학회논문집
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• 제18권5호
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• pp.143-150
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• 2007

The purpose of this research is to example the general trend of the service environment evaluation of the silver town and classify based on the service environment evaluation to suggest a effective method and alternatives fur development companies. The survey population of this study focused on 40s and 50s' middle aged both genders living in the Seoul and national capital region, we used random sampling method. The analytical methods used in this study were frequency, mean, standard deviation, factor analysis, Chi-Squae analysis, ANOVA, cluster Analysis, post-hoc estimation (Duncan test), To verify the reliability of each measure, Cronbach's alpha coefficient was used. As a result of classifying the environment evaluation elements, it was classified into 5 groups for the differentiating strategy on each group. The groups are: life support service type, medical and health support service type, cultural support service type, indifference type, and food support service type.