• Journal of the Korean Home Economics Association
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• v.42 no.11
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• pp.137-150
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• 2004

The purpose of this study was to examine the effect of clothing color and exposure on stereotype formation of female appearance. The subjects for the research survey were 418 male and female university students in Taejon, Korea. The measuring instruments were a self-administered questionnaire and six written scripts which described a woman wearing clothing manipulated by clothing color and exposure variables. The collected data were analyzed using content analysis, T-test, crosstabs analysis, ANOVA, and Duncan's multiple range test. The results of this study were as follows. First, three dimensions (global image, appearance inference, and appearance evaluation) emerged from the subject responses. Clothing exposure had the greatest impact upon the stereotype formation of female appearance. The woman wearing exposed clothing was rated as 'sexy', 'confident', and 'glamorous' whereas the same woman wearing unexposed clothing was rated as 'slim', 'humdrum', 'ladylike', and 'neat'. Second, the gender of the subject played a role in forming stereotypes of women's appearance. The male subjects rated the woman wearing exposed clothing as 'sexy' and 'glamorous' whereas the 1em81e subjects rated the same woman as 'slim' and 'pretty'. Third, the male subjects evaluated the woman wearing expend clothing in much more negative terms than the female subjects did, indicating that men tended to use 'modesty' to evaluate the woman whereas women tended to use 'fashion trend' in addition to 'modesty' as the important criteria when assessing women dressed in exposed clothing. Fourth, the subjects judged the woman wearing exposed clothing to be an entertainer or prostitute in her early 20s. On the other hand, the subjects judged the woman wearing unexposed clothing to be either a university student or a professional business women in her mid 20s.

• Journal of the Korean Society of Costume
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• v.61 no.1
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• pp.69-83
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• 2011

This study applied cartoon-like simple and implicit symbol of Keith Haring works to tubular jacquard knit, designed woman casual knit wear with fun, explicit and activities using fluorescent yarns with explicit features. This study aimed to propose the directions for new market pioneering that meets the emotional requirements of modern people by raising the level of utilization and expression area of knit fashion, and to present the constructive directions for high value-added knit wear by designing highly effective knit wear. Methods of this study examined the lifetime and artistic background of Keith Haring and collected his works through searching of internet, scholastic publications or thesis. Formative types and colors of works collected were analyzed and classified according to characteristic standards of Haring and characteristic formativeness and color of works were extracted. The result of this study is as shown below: First, the feature of his works can be summarized into motif that has symbolic and implicit cartoon-like lines including narratives as well as enormous number of works. Such feature is very suitable for variation and recombination in realization of design and has unlimited potentials for development. Second, image colors can be extracted such as black and white, original color and fluorescent paints, which reflects the intention of artist who put focus on communication with the public. Such color feature is very suitable for design motif that has explicitness of reflecting the intention of artist through use of special fluorescent yarn. Third, I made it as reversible wear that has effects of increasing or decreasing the explicitness according to color area ratio using the feature of textures allowing use of both sides as well as form stability of tubular jacquard. Fourth, by adjusting the thickness of fabric with controlling of ply in fabric using poly yarn and wool union yarn, I could obtain good results of study in terms of technique that can express various materials with embossed dynamic effects of unevenness on flat surface.

• Journal of the Korean Society of Costume
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• v.66 no.8
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• pp.109-122
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• 2016

This study is to explore the ways to increase the export performance of start-up companies, as opportunities are rising along with more companies entering the global market. Thus the study analyzed the factors affecting export performance of the start-up company by mainly looking at the international marketing capabilities of enterprises type of marketing strategy and internal environmental capabilities. The following were derived as factors for marketing 4P strategy: innovation of product, flexibility of export price, differentiation of distribution channels, diversity of promotional activities, and positive-ness of promotion. For internal capabilities of enterprises, innovation of CEO, initiative of CEO, risk susceptibility of CEO, information power of export market, and information power of competitor were derived as factors. Two types of performances were considered for export performance, financial and non-financial. Among innovation of product and risk susceptibility of CEO the non-financial performance of export performance, and only differentiation of distribution channels of marketing 4p strategy the financial performance. It showed that since performance was different depending on the entrepreneurship of the CEO, only innovative products differentiated from small and medium enterprises. risk susceptibility of CEO increased export outlook by corporate acknowledgment and image, creation of potential customers, and financial performance affected only differentiation in distribution channel rather than entrepreneurial spirit, information power, or organizational flexibility because of short business career and insufficient period enough to gain trust. Therefore, start-up companies need to improve their non-financial export performance by increasing innovation of product and risk susceptibility of the CEO. The companies need to widen the differentiation of distribution channels in the financial export performance.

• The Journal of the Korea Contents Association
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• v.12 no.4
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• pp.164-173
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• 2012

Recently, while sharing various values of an individual through fast information delivery with the consciousness change of consumers, the trend is now changing by needs of consumers from the trend that companies took the lead in the past. In addition, while jewelries are changed to fashion's consumer goods, it is time that the domestic jewelry industry also needs development of products applied with various colors and visual emotion that consumers demand. Accordingly, much interest in natural colorful gems and the consumption market are being increased in the jewelry industry. Accordingly, this research has progressed the necessity, the status analysis and consumer preference analysis of products development using Semiprecious Stone, and extracted the target market by style and needs of consumers through a consumer trend survey and image analysis survey for development of products. And, this research has set a design directionality by extracting adjectives that can be applied to design preference images by age. This study has confirmed the necessity and possibility of Semiprecious Stone products development based on the analysis of jewelry market.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.24 no.12B
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• pp.2369-2381
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• 1999

In this paper, we propose an iterative algorithm for reducing the blocking artifact in block transform-coded images by using a wavelet transform. In the proposed method, an image is considered as a set of one-dimensional horizontal and vertical signals and one-dimensional wavelet transform is utilized in which the mother wavelet is the first order derivative of a Gaussian like function. The blocking artifact is reduced by removing the blocking component, that causes the variance at the block boundary position in the first scale wavelet domain to be abnormally higher than those at the other positions, using a minimum mean square error (MMSE) filter in the wavelet domain. This filter minimizes the MSE between the ideal blocking component-free signal and the restored signal in the neighborhood of block boundaries in the wavelet domain. It also uses local variance in the wavelet domain for pixel adaptive processing. The filtering and the projection onto a convex set of quantization constraint are iteratively performed in alternating fashion. Experimental results show that the proposed method yields not only a PSNR improvement of about 0.56-1.07 dB, but also subjective quality nearly free of the blocking artifact and edge blur.

• Journal of the Korean Society of Costume
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• v.60 no.6
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• pp.11-22
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• 2010

Purpose: The purpose of this study is to develop golf wear textile design, produce simulation and samples, and create original designs using geometric patterns. Significance: If modern people's trend to pursue well-being is be associated with healthy and active lifestyle and the design which combines a sport sense into artistic image appears in golf wear, it is a very significant effort to settle the role of sport as a mega trend. Contents: This study examined the general concept of geometric patterns and the situation and characteristics of women's golf wear. Finally, the design and simulation of gold wear textile were proposed. Study Instruments: For theoretical research, articles, books, literatures, and Internet materials published at home and abroad were reviewed and collected. For empirical research, a dot, a stripe(a line), a square, and an oval were selected and simulation was tested visually after the development of textile designs. Finally it was directly produced and golf wear design was developed. Photoshop CS 3 and Wacom intuos 3 were used as a general-purpose program and hardware respectively. DTP printing was used for sample work. Based on research results, geometric patterns range broadly and diversely from prehistoric remains and relics to contemporary art, design, architecture, and fashion. It is a unique formative element with value and attraction as the infinite object of inquiry beyond an area and the times. The combination of geometric patterns with art touch could complement the rigidity of design. It contributed to the perception of important role of art in the design area, namely, the importance of design containing artistry.

• Journal of the Korean Society of Costume
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• v.61 no.2
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• pp.72-87
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• 2011

The 21st century are seeing a large number of performing arts, and one of them, opera is evolving, transforming itself as one of total arts. Besides, the costume in performing art which play a major role in opera's visual impact, characterize figures, set the tone for performance and greatly contribute to the perfection of the stage. Under these circumstances, the study developed designs of stage costumes and built a full-scale production of the Magic Flute, one of three greatest Mozart operas. The opera based on a fiction, is still popular today since it is a fantastic fairy tale introducing moral and ethical lessons. The play's background itself is Egypt. But due to its fairy-take-like storyline, it has been performed focusing on various concepts rather than on costumes prepared through background research. As such, this study conducted research on designs of stage costumes that contains the element of Egypt and also take athleticism and comfort into consideration. The results derived from the study were as follows. First, traditional dresses of ancient Egypt were used as a basis while adding some modem touch in terms of forms or colors, which resulted in a new design. Second, a variety of images were captured using textures and colors that fit the characteristics of attributes of the figures. Third painting techniques were used to help highlight the symbolic image of Egypt-simple, not heavy and extravagant-with fairy-tale-like fantasy.

• Journal of Internet Computing and Services
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• v.21 no.1
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• pp.33-43
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• 2020

Retrieving a 3D model from a 3D database and augmenting the retrieved model in the Augmented Reality system simultaneously became an issue in developing the plausible AR environments in a convenient fashion. It is considered that the sketch-based 3D object retrieval is an intuitive way for searching 3D objects based on human-drawn sketches as query. In this paper, we propose a novel deep learning based approach of retrieving a sketch-based 3D object as for an Augmented Reality Model. For this work, we introduce a new method which uses Sketch CNN, Wasserstein CNN and Wasserstein center loss for retrieving a sketch-based 3D object. Especially, Wasserstein center loss is used for learning the center of each object category and reducing the Wasserstein distance between center and features of the same category. The proposed 3D object retrieval and augmentation consist of three major steps as follows. Firstly, Wasserstein CNN extracts 2D images taken from various directions of 3D object using CNN, and extracts features of 3D data by computing the Wasserstein barycenters of features of each image. Secondly, the features of the sketch are extracted using a separate Sketch CNN. Finally, we adopt sketch-based object matching method to localize the natural marker of the images to register a 3D virtual object in AR system. Using the detected marker, the retrieved 3D virtual object is augmented in AR system automatically. By the experiments, we prove that the proposed method is efficiency for retrieving and augmenting objects.

• Journal of Digital Convergence
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• v.16 no.2
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• pp.299-304
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• 2018

Brand Extension is a leading marketing strategy that makes use of brand assets, and it aims to see the success of a new product of a brand by utilizing the level of consumers' brand awareness, loyalty, resemblance, and image. However, the review of previous studies revealed that there were cases of fashion brands extending into coffee brands, but not vice versa. The study aims to suggest a new proposal to extend the coffee brand, the most preferred brand by consumers, to an effective office space service. It proposes making a napping and working area for the working Starbucks lovers who often go business trips and like to work in a private space. The researcher expects that the study will inform about the efficient manner to use office spaces including shared service and area.

• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.2 s.150
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• pp.306-315
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• 2006

Today, the uniform is perceived being important, because it transmits the unique company image through visualization of images, improves efficiency of work, and increases the feeling of belonging. Therefore, the purpose of this project was to make the winter uniform for the personnel in the manufacturing and the business departments of Korea Tobacco and Ginseng Corporation. The functional, aesthetic, and symbolic aspects were fully considered throughout the design process for the new uniform. To reflect the worker's opinions, the questionnaire method was used. The questionnaire was made up of the questions about the evaluation criteria and design preference for uniform. The result of the survey was reflected on the uniform design. The uniform consists of a jumper and a pair of pants. The jumper for manufacturing workers has two patched pockets with gussets. It has a convertible collar and a horizontal tuck on front panel. It has an open fastener on the front and a flap to cover the fastener. It has two types of pockets inside for functional reason. The welt one is for a wallet and the small one is for a pen. For the material, melanges with two tones of gray color was used, so it gave the sophisticated look on the uniform. The jumper for business workers also has a convertible collar and inside pockets. It has two slant slash pockets with welt. In addition, it has an attachable fur collar which gives thermal protection and aesthetic effect. The fabric has small check pattern and was made of wool. The pants are a basic trouser style with two pleats on the front.