• Journal of the Korean housing association
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• v.18 no.5
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• pp.113-120
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• 2007

The purpose of this study is an analysis about space of housing cultural center with the marketing based on experience. By changing housing market, housing cultural center is a place to give an information, added value, image of housing. Consumers who experience a housing cultural center have an effect on purchase an apartment. The image of enterprise is important to select commodities to consumers. Today, company's brand image and concept include womanish, worthy and, sensual those. Under these views, housing cultural center should have continuous culture spaces that provide various experiential chance for consumers. The methods of this study are an analysis of brand image, analysis and application of experiential elements for housing cultural center. The results of this study have five parts. First, in Sense part, there are presented the sense of sight, smell and touch include material's color, finishing material, sound and etc. Second, in Feel part, consumers feel friendly and comfortable to brand through synesthesia. And they have a liberal mind about brand. Third, in Think part, consumers can experience a brand's image as a subject of event or space. Forth, in Act part, consumer is acted to scale of a space and aim of exhibition. Finally, in Relation part, consumers can have relation each other who visit Housing cultural center. And they can joint for interchange of information, culture enjoyment. In conclusion, this study has a great value of graft marketing view on the planning of Housing cultural center.

• KIEAE Journal
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• v.16 no.1
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• pp.47-55
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• 2016

Purpose: Long-life housing causes unavoidable cost increase while providing higher durability, flexibility, and repair easiness compare to those of normal apartment. The effectiveness should be evaluated considering the level of passing mandatory Long-life housing Certification System when supplying specific size of apartment complex. Thus, it is essential to identify the estimated costs and the obtainable grade by applying the optional element technologies selectively during the design phase. This study aimed to suggest the technology influence matrix(TIM) to support decision-making of element technologies in planning stage of long-life housing. Method: The technology influence matrix was established based on the property information about applicable element technologies for long-life housing such as construction methods, interface types, cost data, and certification-related characteristics. The usefulness of TIM was verified through case study, in which TIM was applied to the exclusive housing unit and the influences from four areas of quantity, cost, certification, and schedule were identified and calculated. Result: TIMs covering four areas representing the essential planning factors were developed, and are expected to contribute to sound decision-making in planning long-life housing.

• Journal of Families and Better Life
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• v.21 no.3
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• pp.109-121
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• 2003

The purpose of this study was to investigate the difficulty of doing job among housing manager. It might be Provide the basic opinion which could be used for professionalizing of housing manager. The survey had been made 156 housing manager in managerial situation of multi-family housing for sale(so called condominium). The analytical methods adopted in this study were frequency, percentage, 1-test, one-way ANOVA, post-hoc estimation(Scheffe test), correlation by the SPSS 10.1 for Windows program. The major findings of this study were as follows. First, it was revealed that many housing manager thought about Residents' Committee In the negative. Because housing manager considered that Residents' Committee interfered in housing manager's business, on the other hand they set a low value on Residents' Committee disposition and its knowledge about housing management. Second, it was founded that a lot of housing manager felt uneasy about his employment for the reason mentioned. Actually Residents' Committee exercised its influence over hiring as well as dismissing housing manager in any management alternatives. Third, it was necessary that synthetic plan might be prepared for housing manager to educate, to re-educate, to furnish information etc. about related in housing management for the specialization of housing management.

• International Commerce and Information Review
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• v.12 no.3
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• pp.267-288
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• 2010

The collapse of housing market bubble in United States had a considerable impact on the world economy. The collapse of housing market bubble in United States generates the global financial crisis at the worldwide level. The housing market bubble question the efficacy of fundamental proposition of orthodox economics based on the rationality of human choice. According to neuroeconomics and neuroscience, emotion and affect play the important role in purchasing the commodity in retails market. On the basis of the neuroeconomics, this study focuses on the role of affect and emotion in the purchase of subprime loan in United States. Robert Schiller suggests that one of the causes of housing market bubble is the contagion effect of human belief in the society. The structure of this paper is as follows. First, this study investigates the mechanism of human brain and role of various neurons to influence the human behavior in the purchase of house in United States, such as Dophamine neuron and mirroring neuron. Second, this study shows the possibility that the mirror neuron might explain the contagion of human belief in housing transaction market. It can be a seed of housing market bubble. Furthermore, this study show the implications of neuroeconomics is suggestive to the negotiation process in commercial policy in United States.

• Journal of Families and Better Life
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• v.20 no.6
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• pp.219-227
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• 2002

This study was conducted to examine housing preferences among single-person households and to propose guidelines for housing design choices for single people. One hundred and sixty responses to the questionnaire developed by this researcher were analyzed utilizing frequencies, percentages, and t-tests. There were significant differences between single households and non-single households in various aspects of housing preferences. Differences were found in the desired type and size of housing, needed amount of space, and the importance of space itself. Single persons wanted to live in a small apartment, about 83.45$m^2$ (25.29 pyung) size. They consider the bathroom and the master bedroom more important than the living room and kitchen. They prefer to have specifically function-oriented rooms such as shower, home office, computer room, exercise room, or leisure space. Single persons consider information-technological facilities within an apartment very important. They would like to adopt automatic and electronic technology in the house, such as optical communication network, automatic air-cleaning system, and internet TV. Housing preferences differ significantly according to socio-demographic variables such as gender and age. I propose in this study a small-sized, information-, high-tech- and leisure-oriented design that corresponds with the actual housing preferences of the single-person households.

• Journal of the Korean housing association
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• v.20 no.3
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• pp.123-131
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• 2009

Skeleton/Infill Housing in Japan was developed in 1979 in order to provide a solution to the modem problem of the need to flexibly respond to diversified demands for housing, and to establish a social basis of housing as public housing complexes are realized. In this system, the "skeleton" like building structure, which has a social nature, is separated from "infill" such as interior furnishings, which have more individuality, The public body was the unified supplier of the skeleton, and the private sector satisfied each household's needs in tenus of infill using a demander participation approach, Today however, Skeleton/Infill Housing is required to solve an entirely new housing problem, necessitating a dramatic change of infill. For this reason, this study aims to clear the infill within the system and propose a more flexible system which can provide appropriate information to improve the infill.

• Journal of the Korean housing association
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• v.2 no.2
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• pp.41-53
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• 1991

This study discussed the change of housing environmental problems from the early 1900s to the present.The reason is to find the solution of serious housing environment problems. The documentary research method was used for this study.Articles of content analysis(N= 1129)were published in 1920(the first edition)to December. 31, 1990 which were The Dong - A daily news article about housing environment. The main content of this study was examined the change, such as the number of whole article by time series and importance of article(column number of article), classification of article subject, and the number of article by subject. On the basis of this data, was made by chronological classification of the change of housing environment problems for 70 years. Since overall results will become supply of right information about housing environment to fur peoples, will provide the oppronment that oneself ran participate the protection of housing environment, and further will take a part solution of housing environment problems.At the future, I am going to design deep analysis of article content by subject.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2007.11a
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• pp.26-29
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• 2007

By changing housing market, housing cultural center furnishes information, value added, image of housing. For publicity their unique house, construction companies provide not only concrete and substantial material but also sensible and capacity service through the community space of housing cultural center. The consumer's experience of housing cultural center have an effect on purchase power apartment. The image of enterprise is important to select commodities to consumers. Though main clients are women, housing cultural center has not space concept and aim to concern for them. According to begin women a group of consumers, they have purchasing power in family. Apartment is no exception. Housing cultural center is used as continuous culture space that provide various experiential chance for consumer, especially women by systematize and distinct design detail and feature component. Accordingly, the purpose of this study is an analysis about community space of housing cultural center with the woman marketing based on experience.

• International conference on construction engineering and project management
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• 2007.03a
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• pp.694-703
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• 2007

This paper stems from information accumulated from extensive literature review, a pilot study and a formal interview for an ongoing research on housing privatization implemented by the government-linked companies in Malaysia. Through extensive literature review, issues pertaining to housing privatisation were identified. Expectations of public sector, outcome of housing privatisation and factors influencing such outcome have also been tentatively confirmed through pilot study and an ongoing postal survey. A formal interview with a project director of independent Public-private partnerships (PPP) organization in UK has also inspired some useful lessons for the local housing industry. Different modalities of PPP from various countries show that while housing privatization pose several problems, mitigating them is possible through appropriate strategies.

• Land and Housing Review
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• v.3 no.1
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• pp.15-22
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• 2012

The purpose of this research was to propose housing estate planning that applies 3D spatial information to DAS housing estate planning program and to enhance applicability of 3D spatial analysis. In addition, this research evaluated the applicability of 3D spatial information to site planning of Korea Land and Housing Corporation and developed models for the purpose of applying the spatial information efficiently. Moreover, we tested applicability of LiDAR that can allow 3D spatial information to be more efficient and accurate. The results from cross section analysis implies that LiDAR has higher usability than existing geographic information. Additionally, this study shaded light on the suggested system development model that can simulate location or height of an apartment house by spatially analyzing difference between before-and-after site development.