• Journal of Digital Convergence
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• v.16 no.10
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• pp.479-484
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• 2018

This study is an attempt to analyze the changes and morphological analysis of the one length hair style of women in the Imperial Japanese colonial period, and the purpose of this study is to analyze the components of hair design such as shape, texture, and color based on the precedent and the book and to make possible various styles of one length hair style cut. From the results of this study, one length hair style showed the outline shape with no step height of cut length, natural hair texture and natural hair color in 1910s to 1920s. In the 1930s, the one length hair style showed a slight cut length step height and a slight discoloration using a diamond shape, a narrow wave of natural texture, hydrogen peroxide or oxygenated water. In the 1940s, one length hair style did not find any singularity to pursue brilliant beauty(美) in terms of form, texture, and color. This study may enable a deep and detailed follow up study on one length hair style, and will be a cornerstone for the development of basic data of hair beauty education and trend of new mode.

• International Journal of Costume and Fashion
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• v.4 no.2
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• pp.56-65
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• 2004

The purpose of this study was to investigate the effect of hairstyle, hair length, and hair color on women's professional image. The quasi-experimental method by a $2{\times}3{\times}3\;(hairstyle\;{\times}\;hair length\;{\times}\;hair color)$ factorial design was used. Subjects were 343 women in Seoul, Korea. The bright brown hair was perceived to be less professional than the black and the dark brown. The straight hair was evaluated to be more professional than the wavy hair in the short and the medium length hair, whereas the wavy conveyed a higher professionalism than the straight style in long hair. The shorter the hair was, the more professional the image was. Among 18 stimuli, the short straight hair in black was evaluated to have the highest in professional image, and the long straight hair in bright brown was the lowest. Perceivers in their 40's and 50's evaluated the bright brown hair to be more professional than those in their 10's to 30's did. The present findings provide that hairstyle, hair length, and hair color are significant cues when perceiving women's professional image.

• Journal of the Korea Fashion and Costume Design Association
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• v.7 no.3
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• pp.129-144
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• 2005

The purpose of this research was to find out the effect of hair-style(straight and wave), hair-length(short, medium and iong), and type of hat design(no-hat, beret, cloche, bowler and capeline) on the impressions of hat's wearer . The experimental materials developed for this study were a set of stimulus and response scales(7-point scale semantic). Thirty stimuli color pictures of various combination of hair length, hair style, and type of hat design were manipulated by computer drawing. The subjects were 360 undergraduate students in Seoul, Kyunggi and Kyungnam. The result of this study can be summarized as follows; Impression factor of the stimulus consisted of the 5 different dimensions (attractiveness, gracefulness, brightness, visibilty, cuteness). Each impression of type of hat design, along with hair-style, hair-length had significant effects on gracefulness, visibilty and cuteness. Each impression of hair-style, hair-length, along with type of hat design had significant effects on gracefulness, brightness, visibilty and cuteness. Thus type of hat design, hair-style and hair-length have a significant influence on the impression evaluation of hat's wearer.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.3_4
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• pp.460-471
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• 2004

The purpose of this study is to investigate the effect of hair-style (straight and wave), hair-length(short, medium, and long), and type of hat design (no-hat, beret, cloche, bowler, and capeline) on impression formation. The experimental materials developed for this study were a set of stimulus and response scales. The 7-point semantic differential response scales were designed. Thirty stimuli color pictures of various combination of hair length, hair style, and type of hat design were manipulated by computer drawing. The subjects were 360 undergraduates living in Seoul, Kyunggi and Kyungnam. The experimental design was composed of 3 factorial designs. The result of the study can be summarized as follows; Impression factor of the stimulus consisted of the 5 different dimensions (attractiveness, gracefulness, activity, concentration of attention, cuteness). Hair style greatly affected gracefulness. On the other hand, hair length made remarkable effects on attractiveness, concentration of attention, and cuteness. In addition, it has been found that the type of hat design significantly influenced on all the factors except attractiveness as independent variables. In regarding the effect of interaction between each variable, the combination of hair style and hair length had significant effects on gracefulness. In the impression formation of cuteness, the combination of hair length and type of hat design were more significant.

• The Research Journal of the Costume Culture
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• v.14 no.6
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• pp.945-955
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• 2006

The purpose of this study was to examine the effect of hair style and hair color on women's impression formation. The experimental design was $2{\times}3{\times}3$ (hair wave$\times$hair length$\times$hair color) factorial design by 3 independent variables. Subjects were 343 women in Seoul. Four factors were derived to account for the dimensions of impression formation. These were neatness, sociability, attractiveness, and femininity. The straight hairs were evaluated neater than the permed hairs, and the permed hairs were evaluated higher in sociability and attractiveness. The short hairs were perceived highest in sociability, and the long hairs were perceived high in attractiveness and femininity. The black hairs were perceived highest in neatness, the bright brown were perceived high in sociability and attractiveness, and dark brown were perceived high in femininity. Attractiveness had significant interaction effects depending on three independent variables: hair wave, lengths, and colors. Long black straight hair was perceived most attractive, and midium length black straight hair was least attractive. The light brown permed hairs were perceived high in attractiveness regardless of hair length. In the case of straight hair, the longer the hair length was, the younger the object women were perceived. The women with the long permed hair were perceived older than the women with short and midium length permed hair.

• Journal of the Korea Fashion and Costume Design Association
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• v.9 no.2
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• pp.127-138
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• 2007

The purpose of this study was to investigate the male perceiver's image evaluation on women's hairstyle and hair color, and to disclose the preference of the hairstyle and hair color. The experimental design was $2{\times}3{\times}3$ (hair $wave{\times}hair\;length{\times}hair$ color) factorial design by 3 independent variables. The stimuli were 18 women's upper body photographs which were output by computer simulation. The hairstyles were straight hair and wavy hair, and the types of the hair length were long, medium, and short hair. The hair colors were black, dark brown, and bright brown. Subjects were 154 men living in Seoul. The data were analyzed by using factor analysis, Cronbach's ${\alpha}$ reliability coefficient, three-way ANOVA, one-way ANOVA, and Duncan's multiple range test. The results of this study were as follows. Four image dimensions were derived by factor analysis. These were individuality, elegance, potency, and attractiveness. Male perceivers evaluated the women's long hairstyles to be more elegant than the short and the medium length hairs. The women's short hairstyles were perceived more potent than the long and the medium length hairs. The straight hairs were evaluated more elegant than the permed hairs, and the permed hairs were evaluated higher in individuality and attractiveness. The black hairs were perceived lowest in attractiveness, and the bright colors were perceived low in elegance. Male preferred the long brown straight hair first. They liked women's long hairs better than the short and the medium length hairs. Teenaged males preferred various hair colors more than those in their 20's and 30's did.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.11
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• pp.1782-1791
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• 2008

The purpose of this study was to find out the hair style image about variations of hair design elements. The method of this study was quasi-experimentation. The twelve color photographs of manikins with various hair style were used as the stimulus. As measuring instrument, a likert scale composed of 35 items of five point adjectives was used. The sample consisted of 157 males and 140 females residing in the Busan area. The range of the age is from 20 to 55. The survey was conducted from August to September in 2007. The data were analyzed by factor analysis, frequency, crosstabs one-way analysis of variance, Duncan's test and t-test used SPSS Packages. The results of this study were as follows: 1. As a result of factor analysis, 8 factors - romantic, natural, elegant, simple, classic, casual, modem and mannish were found out as constructing factors of hairstyle image. 2. As a result of hair style image analysis about variations of hair-length, The short hair style was perceived in modern, mannish, casual, sophisticate, medurm-length style in classic and elegant, long hair style was perceived to be high in romantic and natural. 3. As a result of hair style image analysis about variations of hair design elements, The length of hair style was the most influential element in hair design and secondly important one was the wave of hair style. The color of hair style didn't critical effect on image of hair style.

• Journal of the Korean Applied Science and Technology
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• v.31 no.4
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• pp.653-662
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• 2014

This study was determined the hair growth effect and mode of action of a complex extract (abelmo), extracted from various natural plants including Acorus calamus var. angustatus. 30 six-week old C57BL/6 mice were randomly assigned into three treatment groups with ten mice per treatment group repeatedly. The treatment group is a control group, and was classified into saline-applied, minoxidil 5%-applied, and abelmo-applied groups. Hair growth started from the abelmo-applied and minoxidil 5% -applied groups on the 9th day, compared to the saline-applied group. Hair growth rate was 17.06% and 19.15% in those two groups, respectively, and the abelmo-applied group's hair growth rate was higher. The density, length and thickness of hair were significantly higher in the order of abelmo-applied group, minoxidil 5%-applied group and saline-applied group on the 9th day, and hair root was strongly maintained in the abelmo-applied group. The density, length and thickness of hair in the abelmo-applied group were significantly higher by 599.8, 122.2 and 181.8% on the 9th day compared to the saline-applied group, and 166.7, 171.4 and 200.2% on the 12th day, and 136.6, 216.9 and 180.7%, respectively on the 15th day. As for hair follicle and the length of hair shaft from the dosal skin histopathology manifestation, the abelmo-applied group was more excellent than the saline-applied group and minoxidil 5%-applied group. This result actually confirmed the fact that abelmo promotes hair growth and strongly maintains hair root simultaneously.

• Fashion & Textile Research Journal
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• v.11 no.4
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• pp.633-640
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• 2009

This study aimed to analyze man's hair style preference and lifestyle-related. A survey was made on 384 men aged 20 to 39 living in Seoul, Geonggi. Analysis of lifestyle showed that there were the most men preferring aesthetic sense-oriented lifestyles. They had a high preference for an western type face, middle length of hair, non-wave hair style in the all group by lifestyle. The long hair and wave hair style were more preferred by the fashion-oriented than the others. The plans by this study were as follows. Firstly, it is necessary to develop the hair style which complements into the western type face and the hair style by the length of growing hair. In addition, the internetmarketing by manly internet information-oriented group will be a help to marketing strategies.

• Journal of Fashion Business
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• v.16 no.4
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• pp.88-99
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• 2012

Recently the hair style of Michelle Obama, the world's most recognized First Lady of the United States has been loved by the public with her optimistic confidence and as a fashion leader. For Michelle Obama's hair styles by length, a medium-short cut style was expressed in various ways to show her strong will by exposing the forehead, an elegant image by asymmetry hair, or a progressive image by a short volume hair cut. A medium cut style expressed an elegant and intelligent image in shoulder-length and a trendy image using a side parting. A updo hair style produced young, womanly, and casual images using twisting, binding, typing up, and rolling technique according to situations. For hair styles associated with her roles, when participating as a diplomatic delegate, she expressed the President's helpful partner by a soft and womanly image using bobbed hair and half updo technique. For the participation in state occasions, her hair styles were examined in three situations. First of all, she mainly had a neat style, exposing her forehead in official schedules as a political partner to create an intelligent and high-class image. Second, she expressed a strong will with a medium-short style during an election campaign. Finally, she showed an elegant and refined hair style in consideration of T.P.O. during social activity. Michelle Obama overcame her hair's handicap, grasped her images associated with hair length, and expressed hair strategically according to her roles as the first African-American First Lady of the United States.