• Title/Summary/Keyword: fit evaluation

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Characteristics of Clothing Purchase Behavior in Korean Consumers of Living in America - Focusing on the Aspect of Size -

  • Choi, Jinhee
    • Fashion & Textile Research Journal
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    • v.16 no.2
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    • pp.285-292
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    • 2014
  • The purpose of this research is to suggest data available for being conducive to establishing a marketing strategy such as size of domestic clothing in global brand and producing a product of increasing consumers' satisfaction with the fit based on this research. A total of 177 questionnaires obtained from South Koreans in their 20s~50s who dwell in the state of North Carolina in America. The results follow; first, what there is significant difference in clothing purchase behavior of Koreans living according to income, duration of residence. Second, the reason for preferring Korean clothing according to educational level was the highest in the ratio of the response as saying of being 'size' with a decrease in the item of 'design'. This was because the higher in age and educational level leads to the more rise in importance of size according to a change in body type. Third, the outcome of evaluation on the fit by body part in American clothing was the largest in the response as saying of being 'similar' in the items of chest, waist, neck, arm, wrist circumference and crotch length.

The Predictive Model of Adolescent Women측s Depression (사춘기 여성의 우울 예측모형)

  • 박영주;김희경;손정남;천숙희;신현정;정영남
    • Journal of Korean Academy of Nursing
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    • v.29 no.4
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    • pp.829-840
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    • 1999
  • This study was conducted to construct a hypothetical model of depression in Korean adolescent women and validate the fit of the model to the empirical data. The data were collected from 345 high school girls in Seoul, from May 1 to June 30, 1998. The instruments were the Body Mass Index, Physical Satisfaction Scale, Family Adaptatibility and Cohesion Evaluation Scale III, Family Satisfaction Scale, CES-D and School Adptation Scale. The data were analyzed using descriptive statistics with the pc -SAS program. The Linear Structural Relationship(LISREL) modeling process was used to find the best fit model which would predict the causal relationships among the variables. The overall fit of the hypothetical model to the data was moderate [X$^2$=69.6(df=17, p=.000), GFI =0.95, AGFI=0.90, RMR=0.087, NNFI=0.86, NFI=0.90]. The predictable variables, especially menstrual symptoms, physical symptoms and family function, had a significant direct effect on depression. but school life adaptation did not have a significant direct effect. These variables explained 18.1% of the total variance.

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A Study of Fit Preference Satisfaction for the National Women's Wear Brand Jackets (국내 여성복 브랜드재킷의 맞음새 평가 연구)

  • Seo, Wan-Seuk;Kim, Suk-Jin
    • Journal of the Korea Fashion and Costume Design Association
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    • v.16 no.2
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    • pp.15-29
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    • 2014
  • Setting the ease amount takes the important part to the fit that consumers satisfies. Therefore, it is required to create a pattern for off-the-rack jackets that considers the proper amount of ease. However, few studies have been done previously regarding the ease amount of jacket pattern for the women in their 20s whose demand for jacket is high and who are sensitive to the fit. Therefore, this study selected top five brands in terms of sales and preference among the national female apparel brands. It obtained a tailored jacket pattern for basic size (55 size) and made the jacket. Then, an expert panel group put the pattern on Hani body, a torso dummy for education made by the anthropometric data of Size Korea for females in their 20s and conducted an evaluation on the ease amount and analyzed the results. As a result, the ease amount of the Pattern A was evaluated as proper and that of the Pattern B was found to be lease proper. From the fact, we can see that each of the top 5 off-the-rack brands has different ease amount, though they are of the same basic size (55 size).

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The Importance of Brand and Retailer Associations in Evaluating a Product Category Extension

  • Eom, Hyo Jin;Hunt-Hurst, Patricia;Lu, Zhenqiu (Laura)
    • Fashion, Industry and Education
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    • v.16 no.2
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    • pp.30-39
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    • 2018
  • This study investigates the importance of brand and retailer associations when consumers evaluate a product category extension in the context of brand and retailer collaborations. Although brand extensions are considered to reduce costs for introducing a new product category, limited study has focused on the role of brand and retailer associations in the context of brand and retailer collaborations. Using a total of 440 participants, a hypothesized model was tested using a structural equation modeling (SEM). The results show that brand and retailer associations influence the perceived fit between a brand and a retailer. In addition, the image fit and quality fit are significantly related to brand and retailer attitudes as well as brand extension evaluation. Since consumers may use their associations with brands or retailers when they perceive product differentiation, market position, and brand extensions, the role of brand or retailer associations is important to marketers, retailers, and consumers. Given the importance of brand and retailer collaborations as a brand positioning strategy in the global branding and retail setting, the findings of this study contribute to brand and retail management by providing empirical evidence on how consumers perceive new products from extended brands in the marketplace when a brand collaborates with a retailer.

Evaluation of fit of anterior and posterior single crowns manufactured by light-curing additive manufacturing (광중합 방식의 적층 가공으로 제작된 전치과 구치 단일 크라운의 적합도 평가)

  • Eun-Jeong Bae;Wan-Sun Lee
    • Journal of Technologic Dentistry
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    • v.45 no.3
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    • pp.74-80
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    • 2023
  • Purpose: This study aimed to evaluate the fit of the anterior and posterior teeth printed using two light-curing three-dimensional (3D) printers. Methods: Anterior and posterior single crowns were designed using dental software and were printed using 2 types of 3D printers, liquid crystal display (LCD) and digital light processing (DLP) (n=40). After the printed crown was scanned again from inside and outside, the prepared teeth were evaluated using a 3D program. To compare the root mean square (RMS) results among groups (α=0.05), the one-way analysis of variance and Tukey's test were used. Results: No statistically significant difference was found between the mean RMS values of the anterior and posterior teeth (p>0.05). However, as a result of comparing the internal, external, and tooth shapes, the DLP group showed significantly low errors in the inner and outer surfaces than LCD group (p<0.05). Conclusion: In terms of clinical acceptance standard of 100 ㎛, the fit of the anterior and posterior teeth fabricated using LCD and DLP was clinically acceptable.

Suggestions for Brand Marketing Strategies through Market Opportunity Analysis of Traditional Fashion Products (전통 패션상품의 시장기회분석을 통한 브랜드 마케팅 전략 제안)

  • Ko Eunju
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.5 s.142
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    • pp.692-702
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    • 2005
  • The purpose of this study was to explore global consumer behavior with fashion products, Korean fashion products, and Korean traditional fashion products (i.e., Han-Bok). Clothing selection criteria for fashion products and Korean fashion products were included as major constructs far the comparison among global consumers based on their nationality. Other consumer behavior variables were shopping place, buying frequency, purchase experience/plan, preferred brand, purchase items, information source, purchasing usage, and the product evaluation of Hanbok. A convenience sample of 236 global consumers was selected for this study. A questionnaire was pilot tested, and the revised questionnaire was used for the interview survey. Descriptive statistics and ANOVA were used for data analysis. Various nationality were existed such as Europe, North America, Japan, China, South East Asia. The results indicated that the most important criteria for fashion buying were design, fit, and size in order. Fit, size, and color item from buying criteria were significantly different among global consumers by nationality. Country of origin was found as less important factor among global consumers. Department store was most favorable shopping place, and once a month is the most mentioned category in buying frequency. Preferred brands were Levi's, Polo, Gucci, and Prada, etc. Secondly, regarding the evaluation of Korean fashion products, textile quality was highly evaluated. Significant difference except design/style category were existed among global consumers by nationality. Thirdly, regarding the evaluation of Hanbok, the product evaluation of Hanbok highly represented as special event clothing, unique image, beautiful details and oriental beauty in order. Significant difference in good quality of textiles, oriental beauty, coordination with good colors and fabrics, beautiful details and unique style and design were existed among global consumers by nationality. Managerial implications were discussed.

A Study on the Development of Patterns for the Improvement of Fit of Brassiere - Comparative Analysis of Sample Brassiere with Products of Underwear Brands for 1924 Generation - (브래지어의 맞음새 향상을 위한 패턴개발 연구 -l924세대용 언더웨어 브랜드 시판제품과의 비교분석-)

  • Oh, Song-Yun;Choi, Hei-Sun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.5 s.164
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    • pp.729-741
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    • 2007
  • In order to examine the characteristics of brassiere products for the 1924 generation brands on the market and grasp problems, we selected three 'comparative brassieres', each one from among the 1924 underwear brands with the highest recognition and sales profit, and then designed a 'sample brassiere' pattern(75A) with a similar shape to the comparative brassieres. We set up the "New Cup Grading Rule" with a view of reflecting the wearing effect that was varied according to cup sizes, graded the sizes of 75AA and 75B with this method, and made the sample brassieres in three sizes. We conducted the wearing evaluation and body measurements of 9 subjects after analyzing the patterns and characteristics of the sample brassieres and three comparative brassieres. As a result of the wearing evaluation, the sample and comparative brassiere 2, the dimensions and shapes were appropriate for the 1924 generation consumers and expressed an overall natural silhouette, showed satisfactory results in the entire evaluation questions. On the other hand, the comparative brassiere 1 and 3 that tended toward making a big change in the physical characteristics got unsatisfactory evaluations in the dimensions of the cups, clothing pressure, and bust silhouette. As a result of observing the variation in body dimensions by body measurements when nude and when wearing each brassiere and then summing it up with the score of the wearing evaluation, it was proven that too much change in body shape can create a negative image by upsetting the balance of the whole silhouette. Therefore, it is desirable to develop brassiere products with proper dimensions and clothing pressure that can make a physical change that harmonizes the overall bust silhouette and the position and shape of the breasts.

A Study on the Development of Basic Pants Pattern for Men Using Virtual Fitting Program - Focused on the Menswear Textbook - (Virtual Fitting Program을 활용한 남성복 기본 팬츠 패턴개발 연구 - 남성복 교재를 중심으로 -)

  • Shin, Kyounghee;Suh, Chuyeon
    • Fashion & Textile Research Journal
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    • v.20 no.4
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    • pp.410-421
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    • 2018
  • The study is designed to develop a educational basic pants patterns for men, and has been analyzed focusing on the university textbooks published since 2000. We also used CAD programs and virtual fitting programs to analyze the fitness of pants. To do this purpose, after choosing 7 Men's Wear textbooks, selected patterns were drawn and measured using PAD system and were compared and analyzed. Also, the appearance evaluation was examined through virtual fitting and then evaluated 21 male and female university students in their 20s. After supplementing the problems of the patterns in the existing textbooks, a pattern was developed and verified the fitness of the developed pattern. The results of comparing the proposed measurement items of each textbook for the pants pattern indicated a significant differences in terms of hip circumference of each pattern, which were between 96~105cm. A comparison of the drafting methods of each pattern showed the drafting methods for the crotch length, the front crotch extension, the back crotch extension were the difference. The results of appearance evaluation were pattern E presented the slimmest fit and pattern D presented the loosest fit. As a result of analysis of pants pattern, a waist circumference 82cm, a hip circumference 98cm, a crotch length 24cm, a pants length 104cm and a ham line width 46cm were most suitable. The development pattern was evaluated as superior to the existing pattern through the appearance evaluation of the virtual fitting.

Validation Comparison of Credit Rating Models Using Box-Cox Transformation

  • Hong, Chong-Sun;Choi, Jeong-Min
    • Journal of the Korean Data and Information Science Society
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    • v.19 no.3
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    • pp.789-800
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    • 2008
  • Current credit evaluation models based on financial data make use of smoothing estimated default ratios which are transformed from each financial variable. In this work, some problems of the credit evaluation models developed by financial experts are discussed and we propose improved credit evaluation models based on the stepwise variable selection method and Box-Cox transformed data whose distribution is much skewed to the right. After comparing goodness-of-fit tests of these models, the validation of the credit evaluation models using statistical methods such as the stepwise variable selection method and Box-Cox transformation function is explained.

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Colour Effect on the Loudness Perception of Road Traffic Noise (색채가 소음의 라우드니스 평가에 미치는 영향)

  • Shin, Yong-Gyu;Park, Hyeon-Ku;Kook, Chan;Jang, Gil-Soo;Kim, Sun-Woo
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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    • 2006.05a
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    • pp.730-733
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    • 2006
  • This study aims to offer psychological stability and pleasure by reducing noise perception using appropriate visual information which fit to the situation and useful data for the soundscape design. The results can be summarized as follows; 1) In the Loudness evaluation of the visual information with green colored scenary showed lower evaluation rather than the other colors. 2) With the Green and Blue colored scenary with road traffic and shopping street alongside the road, lower perception of road traffic noise was showed. 3) With the White and Red scenary higher evaluation was showed than the original sound, but with the Green colored scenary lower evaluation was showed than the standard sound.

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