• Title/Summary/Keyword: factor of service quality

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Study on E-commerce Evaluation Model : Focused on "Internet Business Model" (전자상거래 평가모형에 관한 연구 : 인터넷 비즈니스모델을 중심으로)

  • Lee, Young-Min
    • Journal of Distribution Science
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    • v.14 no.1
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    • pp.85-91
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    • 2016
  • Purpose - Recently, the importance of rapid change in business models is more and more increasing as the change of information technology environment. Therefore, a variety of business models have emerged. On the other hand, there is no company that can generate revenue. Many enterprises are still maintained while they are changing only their appearance of the business model. Business model is important in e-commerce. However, a lot of researches are targeted only in Web sites. Thus, e-commerce companies do not have the infrastructure for measuring and business models. The purpose of paper is to evaluate factors which are related with the structuring of the e-commerce success. And it proposed a financial items and non-financial items. From the perspectives of administrators and managers, the paper researches the possibility for E-Commerce Evaluation Model as a valuable criteria in measuring business model. Research design, data and methodology - The methods are taken by the classification for the type of business-to-business transactions, transactions subject, and the degree of integration and innovation capabilities. Financial and Non-financial value is used to build E-Commerce Evaluation Model. Evaluation items in Administration's perspective are composed with enhance the effectiveness of the mission, improving efficiency of the administration, and control of costs. Evaluation items in the customer's perspective were measured by customer participation and cooperation with customer Satisfaction. In the case of researching the information system's perspective, three criteria are used such as adequacy of the development process, improvement of the quality of service, and maintenance of standardized information technology. In researching for the ICT competence's perspective, evaluation items were composed of enhanced user capabilities, utilizing new technologies, and empowerment of information workers. Results - In this paper, E-Commerce Evaluation Model with financial and non-financial perspectives shows the possibility to be criteria in the case of measuring business model. Moreover, it gives the positive expectation to be successful criteria. But the research may have ambiguity in its essential concept because it cannot avoid the limitation in selecting evaluation tools from merely the model. It is impossible to exclude the possibility in omitting specific properties which may take place in actual case study. Therefore, In hereafter research, it is necessary to include actual case study research in selecting evaluation tools in order to improve the limit point. Actual measurement items which are derived from actual case study should be subdivided, and it would be more effective to complete the research. Conclusions - In rapid change in business models, there are various kinds of business models. But it is general situation that companies which adopted business models have not brought in revenue. For this reason, E-Commerce Evaluation Model is needed as an important factor for the structuring of the e-commerce success. Although it has the limitation in selecting evaluation tools from model, E-Commerce Evaluation Model proposes the implication for measuring business models as a valuable criteria.

Factors Affecting the Satisfaction and Revisit Intension of Health Promotion Center In A University Hospital (한 대학병원 부속 건강검진센터 이용자의 만족도와 재이용 의사에 미치는 요인)

  • Kim, Hee-Kyoung;Ryu, Hwang-Gun
    • Korea Journal of Hospital Management
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    • v.6 no.3
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    • pp.5-24
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    • 2001
  • The purpose of this study was to serve as a basis for providing quality medical service and mapping out consumer-centered marketing strategies to successfully cope with the rapidly changing medical environment and meet consumer needs, by examining what affected the satisfaction and revisit of health Promotion center Client. The subjects in this study were 186 of visitor to health Promotion center in a university hospital in the city of Busan. A survey was conducted with structured questionnaire from March 2 to 30, 2001. The collected data were analyzed with SPSS for Windows (ver10.0). For more statistical analysis, frequency analysis, component analysis, t-test, ANOVA and correlation analysis procedures were utilized. Results of the study can be summarized as follows: 1. Regarding demographic characteristics, 51.6% of the Client investigated were male, and 48.4% were female. The greatest number of them were in their 40s(38.9%). 86.5% were married, and 34.2% were self-employed. 44% were a high-school graduate, and the monthly mean income of 59.4% was one to three million Won. And, the residential area of 46.8%, the largest percentage, was a half-an-hour distance from health Promotion center. 2. The most common motivation of their selection of the health Promotion center was a recommendation by Staff and neighborhood(59.7%), followed by excellent facilities and services(17.2%), the tradition and reputation of the hospital(7.5%), and its publicity pamphlets(7.5%). 3. 45.9%, the largest percentage, acquired health-related information from their friends or acquaintances. 43.8%, the greatest percentage, visited there because they felt there's something wrong with their body. 53.4% worried about the possibility of being attacked by cancer, and 57.5% wanted to take a precise cancer examination. For health maintenance, 50.1% got regular exercise. Regular exercise was considered most crucial for health maintenance or promotion. 4. The largest reason they used that examination center again was the kindness of employees(52.7%), followed by the tradition and reputation of the hospital(21%) and excellent examination setting and equipment(10.8%). 5. By demographic factor, there was no significant difference between the man and women in satisfaction level with examination and expenses. The women expressed more satisfaction at facilities, and the high-school graduate group were more contented with expenses. 6. As a result of investigating their satisfaction level according to the motivation of selecting that examination center, the group that chose the center due to excellent facilities and services were more satisfied with examination and expenses. 7. As for the relationship of total examination satisfaction to revisit. intention, there was a higher correlational relationship between total health examination satisfaction and expense satisfaction. Especially, the more they were satisfied with examination, the more they were willing to revisit there for another examination.

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Effect of Experience Marketing of Exhibition Factors in Flower Fair on Intension of Customer Purchase (화훼박람회 전시요인의 체험마케팅이 소비자 구매의향에 미치는 영향)

  • Chu, Dae-Shik;Jeon, In-Oh
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.5
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    • pp.193-203
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    • 2014
  • This study was to highlight the importance of elements of flower fair to organizer who organize flower fair in local community, to increase of participancy in flower fair exhibition with informing experience element and finally to increase incomes of flower farmhouse. To investigate degrees of interest of visitors on experience marketing of exhibition factors in flower fair, survey was conducted for 278 target audiences and data was analyzed to find the effect of experience marketing of exhibition factors in flower fair on the interest of purchasing. To population statistics, female took majority, 61.9% in sex, twenties, 34.5% in ages, married, 50.7% in marriage and students, 36.7% in job. University graduation occupied 58.3% in education, one million something, 48.6% in average income, seoul showed 38.1% in resident cities and 1st time visit was 79.9% in flower fair visit. For statistical categories, technology statistics analysis and reliability analysis were conducted. To check validity, factor analysis was conducted, and to see interrelationship of factors, using regression analysis, fluence among factors was analyzed. Results showed that exhibition environment of flower fair was effected by cultural elements, exhibition quality and exhibition service were effected by event and cultural element, exhibition marketing was effected by cultural and image element and purchasing interest was effected by image element.

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Uniformity Evaluation of Elderly Hospital Outpatients' Waiting Space using Discrete Event Simulation (이산사건 시뮬레이션을 이용한 요양병원 외래부 대기공간 균일성 평가)

  • Yoon, So-Hee;Kim, Suk-Tae
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.7
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    • pp.490-499
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    • 2017
  • In recent years, the introduction of complex systems analysis based on various variables has become more active in order to identify and analyze complex problems of Modern Society. Prediction of patients' spatial perception and usability according to the spatial arrangement of the outpatient department is a very important factor for providing high quality hospital service. For objective analysis, the standard program procedure and analysis index for the diseases of the elderly were prepared and the uniformity of the atmospheric space was evaluated through heat map analysis and quantitative analysis. In this study, 73 cells were installed and simulated to analyze the uniformity of the four alternatives according to the change of the arrangement of the medical care space, receiving space, and consultation space using the complex system analysis method for the nursing hospitals. The resulting density was derived. The results are as follows. 1)The layout of the reception space has the greatest influence on the total spatial density of the waiting space. 2) The uniformity of the waiting space can be increased by separating the examination space and the examination space. 3)The closer the location of the receiving space is from the entrance, the greater the density of the waiting space. Finally, this study applied discrete event simulation to the evaluation of uniformity of atmosphere space, and proved that the actor - based model can be utilized for utilization and evaluation as spatial analysis methodology.

Evidence-Based Practice(EBP) Among Korean Occupational Therapists : Use of Resources, Perceptions, and Barriers (한국 작업치료사들의 근거기반 치료(Evidence-Based Practice; EBP) : 인식도, 근거자원 사용과 방해요인 조사)

  • Kim, Jung-Ran;Kim, Sun-Hee;Yang, No-Yul
    • Therapeutic Science for Rehabilitation
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    • v.1 no.2
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    • pp.41-53
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    • 2012
  • Objective : The purpose of the research is to investigate Korean occupational therapists' awareness of Evidence-Based Practice(EBP), basis of clinical decision making, barrier factors of EBP execution. Methods : Form December 2009 to March 2010, 500 questionnaires were sent out to clinical occupational therapists and 160 questionnaire which are returned by the therapists were analyzed through descriptive statistics. Results : There are more female respondents than male. More than 90% of them had less than 5 years experience. Most of respondents hadn't experienced education concerning EBP(76%), and the education is not periodically conducted(55%). Moreover, treatment was being tailored based on subjective judgement. On the other hand, the degree of recognition showed that the professionalism of occupational therapists can be improved through EBP(96%), and be helpful to make clinical decision(88%). Most of the therapists answered that guaranteeing enough time to search the basis of treatment(90%) and participating in the education course(92%) is needed to make EBP applicable. This result shows that while the application rate of EBP is low, the recognition rate of EBP is high, which means it is necessary to revitalize EBP education program. Conclusions : In order to provide quality service, education course and instructor training program is needed. We should also make a great effort to offer evidence-based education to occupational therapy students. Furthermore, EBP has to be carried out to improve the professionalism of occupational therapists, and the research about education program and its effect has to be executed.

A Study on the Application of Transfer Equipment Pooling Systems for Enhancing Productivity at Container Terminals (컨테이너터미널에서 생산성 향상을 위한 이송장비 풀링시스템 적용방안에 관한 연구)

  • Cha, Sang-Hyun;Noh, Chang-Kyun
    • Journal of Navigation and Port Research
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    • v.38 no.4
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    • pp.399-407
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    • 2014
  • Due to the increase of container terminals, as the volume of terminals become distributed, the competition of preserving existing volume and inviting new volume are becoming fierce, and various ways for processing terminal volume and inviting volume are being sought. Container terminal efforts to maximize efficiency in order to improve the volume handling capability and productivity by both expansion of the latest equipment and development of the latest terminal system. There are a variety of factors that influence the improvement of productivity at container terminals. Among them, in the case of yard transfer equipment, if it were to convert from the method of a Yard Tractor(YT) being fixed allocated to a certain Gantry Cranes(GC) to a Pooling System that processes in a method that properly distributes and allocates a Yard Tractor(YT) to multiple Gantry Cranes(GC), the terminal productivity and the fusibility of YT may be increased. The KPI which is an indicator for the productivity at container terminals is GC productivity and since GC productivity cannot exceed the speed of physical GC operations, a Pooling System is applied to increase productivity which its meaning and effect is massive. Here in the Report, we produce the Pooling Algorithm system to improve the efficiency of the transported equipments in container terminal which is actually applying for this method and have compared Non pooling system with Pooling system in the fields. By introducing a transfer equipment pooling system and enhancing the productivity compared to other terminals, it may become an essential factor for increasing the continuous service quality and profitability in terms of terminal business.

Establishment of National Park Management Policy with Elimination of Entrance Fee (국립공원(國立公園) 입장료(入場料) 폐지(廢止)에 따른 국립공원(國立公園) 관리정책(管理政策) 수립(樹立) 방안(方案))

  • Lee, Ju-Hee;Bae, Min-Ki
    • Journal of Korean Society of Forest Science
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    • v.96 no.1
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    • pp.96-106
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    • 2007
  • The purpose of this paper was to identify the effects of elimination of entrance fee (EEF) affecting visitor's satisfaction (VS) and management sectors such as natural resources (NRs), park facilities, transportation, visitor service, visitor atmosphere (VA) in national parks (NPs). This research had obtained data through a questionnaire, which surveyed 336 visitors at Gayasan NP in 2006. The data were analyzed the data using descriptive statistical methods, Pearson's correlation analysis, and multiple linear regression method. It was found that 1) About EEF, 72.6% of respondents agreed. 2) As entrance fee was abolished, respondents predicted that degree of VA such as crowding, waste throwing, disorder etc. grew worse most. On the other hands, respondents predicted number and quality of commercial lodging facilities, festival, and local products would improved. 3) Respondents predicted that degree of VS would worse. 4) in multiple regression analysis, the relative contribution of the VA on VS have been determined to have respectively 1.84 times more important than that of the change degree of NRs. The results suggested that the management of VA in NP was the most important factor to prevent decline of VS. This paper would be helpful to establish national park management policy after EEF.

Determining Input Values for Dragging Anchor Assessments Using Regression Analysis (회귀분석을 이용한 주묘 위험성 평가 입력요소 결정에 관한 연구)

  • Kang, Byung-Sun;Jung, Chang-Hyun
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.27 no.6
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    • pp.822-831
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    • 2021
  • Although programs have been developed to evaluate the risk of dragging anchors, it is practically difficult for VTS(vessel traffic service) operators to calculate and evaluate these risks by obtaining input factors from anchored ships. Therefore, in this study, the gross tonnage (GT) that could be easily obtained from the ship by the VTS operators was set as an independent variable, and linear and nonlinear regression analyses were performed using the input factors as the dependent variables. From comparing the fit of the polynomial model (linear) and power series model (nonlinear), the power series model was evaluated to be more suitable for all input factors in the case of container ships and bulk carriers. However, in the case of tanker ships, the power supply model was suitable for the LBP(length between perpendiculars), width, and draft, and the polynomial model was evaluated to be more suitable for the front wind pressure area, weight of the anchor, equipment number, and height of the hawse pipe from the bottom of the ship. In addition, all other dependent variables, except for the front wind pressure area factor of the tanker ship, showed high degrees of fit with a coefficient of determination (R-squared value) of 0.7 or more. Therefore, among the input factors of the dragging anchor risk assessment program, all factors except the external force, seabed quality, water depth, and amount of anchor chain let out are automatically applied by the regression analysis model formula when only the GT of the ship is provided.

Important-satisfaction analysis for improving satisfaction in natural heritage docent training programs (자연유산 해설사 양성 교육프로그램의 중요도 -만족도 분석 및 제고 방안)

  • Kim, Tae Hyeong;Kong, Dal-Yong;Lim, Jong-Deock;Cho, Woon Yuen
    • Korean Journal of Heritage: History & Science
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    • v.48 no.1
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    • pp.80-95
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    • 2015
  • The purpose of this study was to reduce the drop out rates and enhance the quality of docent training education program in the Nature Heritage Center by providing educational services appropriate to the docents' needs based on the docents satisfaction survey. In this research, we conducted the survey to analyze the importance-satisfaction of natural heritage docent satisfaction in natural heritage docent training programs. The subjects of this survey were 30 docent in Natural Heritage Center. To develop a questionnaire, a factor analysis was conducted, as a result, 6 factors and 22 questions were presented. They are 'curriculum and instruction', 'advice for docent', 'educational environments', 'administrative services', 'support for docents', 'docent life'. The results of t-test, there was a significant difference between importance and satisfaction of the every 22 questions, the mean score of satisfaction(M=3.87, SD=.08) was lower than that of importance(M=4.10, SD=.20). According to ISA, the items located in "concentrate here" were deduced. They are 3 items from administrative services, device for docent, curriculum and instructions. To put in concretely, They were 'lecture content(subject)', 'teaching method', 'service attitude of personnel', 'interest in a docent' Based on these results and descriptive responses from the docents, the strategies for docent satisfaction in natural heritage docents training programs were suggested.

A Study of the Establishment of Small and Medium Sized Architectural Design Firm BIM Environment based on Virtual Desktop Infrastructure (가상 데스크톱 인프라(VDI) 기술을 활용한 중소규모 설계사의 BIM 사용자 별 데스크탑 자원 할당 전략에 관한 연구)

  • Lee, Kyuhyup;Shin, Joonghwan;Kwon, Soonwook;Park, Jaewoo
    • Korean Journal of Construction Engineering and Management
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    • v.17 no.5
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    • pp.78-88
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    • 2016
  • Recently BIM technology has been expanded for using in construction project. However its spread has been delayed than the initial expectations, due to the high-cost of BIM infrastructure development, the lack of regulations, the lack of process and so forth. In design phase, especially, collaboration based on BIM system has being a key factor for successful next generation building project. Through the analysis of current research trend about IT technologies, virtualization and BIM service, data exchange such as drawing, 3D model, object data, properties using cloud computing and virtual server system is defined as a most successful solution. In various industrial fields, cloud computing technology is utilized as a promising solution which can reduce time and cost of hardware infrastructure. Among the cloud computing technology, VDI is receiving a great deal of attention from it market as an essential part cloud computing. VDI enables to host multiple individual virtual machines by using hypervisor. It has an advantage to easy main device management. Therefore, this study implements a step-by-step user's DaaS by analyzing the desktop resource data of the workers from Pre-design phase to Schematic design, Design develop and Construction design phase. It also develops BIM environment based on test of BIM modeler and designers in architectural design firm. The goal of the study is to enable the cloud computing BIM server. It provides cost saving, high-performance quality of working environment and cooperation's convenience and high security when doing BIM work in small and medium sized architectural design firm.