• Title/Summary/Keyword: evaluation criteria of shop

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Evaluation Criteria For Clothing Stores by Clothing Attitudes for Korean-Chinese College Female Students (중국조선족 여자대학생의 의복태도집단별 의류점포선택평가기준)

  • Kim, Soon-Sim
    • The Korean Journal of Community Living Science
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    • v.16 no.4
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    • pp.59-69
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    • 2005
  • This study examined the shop selection standards and preferred shops depending on the clothing attitudes identified by the psychological characteristics of consumers. To this end, this study selected the Korean Chinese college women in Yanbian. The study was conducted against 300 college students from May to June, 2002. Questionnaire was used for studying the subject of the thesis. Each question was rate4 in 5 point scale, where 1 means 'not at all' and 5 means 'definitely'. The data of this study was statistically analyzed using the SAS PC program. The t-test and $X^{2}$ were conducted to identify the evaluation criteria for clothing store and the preferred shops depending on clothing attitude groups and the factor analysis was carried out to analyze the clothing behavior factors. The results of study are summarized as described below. The clothing attitude of college women was classified into four factors: fashionable, brand-oriented, aesthetic and modest. The subjects were divided into two groups with higher average score and that with lower average score by factor, respectively. As a result of study on the evaluation standards of shop selection and preferred shops depending on the clothing attitude, for the evaluation standards of shop selection, three factors, fashionable, brand-oriented and modest factors, showed the significant difference between two groups. There was a significant difference between two groups in fashionable and brand-oriented factor and the preferred shops.

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Clothing Evaluation Criteria and Purchase Intention based on Consumers′ Clothing Shopping Orientation in Cyber Shopping (사이버쇼핑 이용자의 의류쇼핑성향에 따른 의류제품 평가기준과 구매의도)

  • 안민영;박재옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.7
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    • pp.789-799
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    • 2003
  • The purpose of this study was to find out clothing evaluation criteria and purchase intention according to consumers' shopping orientation and demographic factors when they shop online. The subjects were 240 men and women living in the metropolitan area. For data analysis, factor analysis, cluster analysis, ANOVA, t-test, Duncan test and descriptive statistics were conducted. The results are as follows: 1. Important clothing evaluation criteria were considered in order of price, style, fit, size and product guarantee etc. Purchase intention was showed more highly when products are related to low involvement than high involvement. 2. Consumers with high hedonic and utilitarian shopping orientation considered clothing evaluation criteria more importantly but showed low level of purchase intention in cyber shopping. And consumers with low hedonic and utilitarian shopping orientation considered clothing evaluation criteria less importantly but showed high level of purchase intention in cyber shopping. 3. There were significant differences in evaluation criteria and purchase intention according to demographic variables. Especially women considered evaluation criteria more importantly and had higher level of purchase intention than men.

A Study on Clothing Shopping Orientation and Cloghin Buying Behavior of female workers (직장여성의 쇼핑성향과 의복구매특성에 관한 연구 - 전라남도 여교사를 중심으로 -)

  • 이영미;이옥희
    • Journal of the Korean Home Economics Association
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    • v.40 no.2
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    • pp.87-100
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    • 2002
  • The purpose of this study was to investigate the demographics and general clothing buying behavior according to clothing shopping orientation of female workers. A questionnaire was developed to measure clothing shopping orientation, fashion information sources, stores selection criteria, clothing purchasing frequency of a year, purchasing expenditure of clothing, the demographics. The questionnaire was administered to 775 female teacher in Chonnam. The data was analyzed using percentage, frequency, mean, factor analysis, Cluster Analysis, $\chi^2$-_test and ANOVA, Duncan test. The results of the study were as follows: 1. The female teachers were classified into four groups by the cluster analysis; indifferent shopping group, rational shopping group, conspicuous shopping group, recreational shopping group. 2. In the case of fashion information sources, significant differences were found according to shopping orientation subdivision in mass media information, information by consumer, information by marketer. 3. The stores selection criteria were significantly different depending on shopping orientation subdivision in goods and atmosphere of shop, promotion, convenience of shop's location. 4. The clothing purchasing frequency of a year were significantly different depending on shopping orientation subdivision. 5. The significant differences were found according to shopping orientation subdivision in purchasing expenditure of clothing. 7. In the demographic characteristics, significant differences were found according to shopping orientation subdivision in age, marriage, the length of one's work, income.

An Adaptive Dispatching Architecture for Constructing a Factory Operating System of Semiconductor Fabrication : Focused on Machines with Setup Times (반도체 Fab의 생산운영시스템 구축을 위한 상황적응형 디스패칭 방법론 : 공정전환시간이 있는 장비를 중심으로)

  • Jeong, Keun-Chae
    • IE interfaces
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    • v.22 no.1
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    • pp.73-84
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    • 2009
  • In this paper, we propose a dispatching algorithm for constructing a Factory Operating System (FOS) which can operate semiconductor fabrication factories more efficiently and effectively. We first define ten dispatching criteria and propose two methods to apply the defined dispatching criteria sequentially and simultaneously (i.e. fixed dispatching architecture). However the fixed type methods cannot apply the criteria adaptively by considering changes in the semiconductor fabrication factories. To overcome this type of weakness, an adaptive dispatching architecture is proposed for applying the dispatching criteria dynamically based on the factory status. The status can be determined by combining evaluation results from the following three status criteria; target movement, workload balance, and utilization rate. Results from the shop floor in past few periods showed that the proposed methodology gives a good performance with respect to the productivity, workload balance, and machine utilization. We can expect that the proposed adaptive dispatching architecture will be used as a useful tool for operating semiconductor fabrication factories more efficiently and effectively.

An automaticity indicator computation and a factory automation procedure (자동화 지표 계산 및 공장자동화 순서 결정을 위한 방법)

  • Cho, Hyun-Bo;Jeong, Ki-Yong;Lee, In-Bom;Joo, Jae-Koo;Lee, Joo-Kang;Jeon, Jong-Hag
    • IE interfaces
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    • v.10 no.1
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    • pp.209-222
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    • 1997
  • The paper provides a methodology to obtain the automaticity indicator of a factory and the sequence of enabling technologies of factory automation. The automaticity indicator is the measure of the current automation status of a factory and can be used as a crucial criteria for the future automation schedule and investment. Although most industries have their own computation methods which usually consider the number of workers in the shop floor, this research covers five evaluation items of automation, such as, production facility, material transfer system, inspection and test system, information system, and flexibility. The detailed evaluation models are developed for each item. Automation sequencing prioritizes the enabling technologies of factory automation on the basis of several criteria which consist of two phases. The first phase includes the automation indicator and the second phase includes six sub-criteria such as production rate, quality, number of workers, capital investment, development duration, development difficulty. For this evaluation, AHP(Analytical Hierarchy Process) is introduced to prevent the decision maker's subject intention. As results of the automaticity indicator and automation sequence, the manager can save time and cost in building constructive and transparent automation plans.

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Shopping Orientation and Knitwear Purchasing Behavior of Female College Students in the U.S. (미국 여대생의 쇼핑 성향과 니트웨어 구매행동에 관한 연구)

  • Lee, Ok-Hee;Rucker, Margaret
    • The Research Journal of the Costume Culture
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    • v.13 no.1
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    • pp.161-173
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    • 2005
  • The Main objective of this study was to investigate the relationship between shopping orientations and Knit wear Buying Behavior of female college students in the U.S. age 18 to 33. The questionnaires for this survey were developed to measure knitwear purchasing behavior, including sources of information about knitwear, evaluative criteria of knit wear product, attributes f store preference for knitwear, and shopping orientation. The questionnaire was administered to 119 female college students in the University of California. The data was analyzed by percentage, frequency, mean, factor analysis, Cluster Analysis and ANOVA, Duncan Multiple Range test. The female college students were classified into five subdivisions by cluster analysis; cautious shopping group, recreational shopping group, self-confident shopping group, shopping indifferent group, price conscious shopping group. In the case of fashion information sources of knit wear, significant differences were found according to shopping orientation subdivision in observation of others' and famous people's clothing, fashion shows, fashion articles in magazines, newspapers, and on the Internet, and shop displays. The evaluation criteria of knit wear product were significantly different depending on shopping orientation subdivision in fashionable, brand and store name, appropriate for different occasion, prestige. The store attributes of knitwear were significantly different depending on shopping orientation subdivision in product knowledge of sales personnel, store atmosphere, display of merchandise, layaway payment plan, price level, ease of parking and access, and new fashion.

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A Cross-Cultural Research of Knitwear Purchasing Behavior of U.S., Korean, and Chinese Female College Students (글로벌 마케팅을 위한 미국과 한국, 중국 소비자들의 니트웨어 구매 패턴 연구)

  • Lee, Ok-Hee;Kang, Young-Eui
    • The Research Journal of the Costume Culture
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    • v.15 no.3 s.68
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    • pp.394-404
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    • 2007
  • The purpose of the study was to analyze the difference in knitwear purchasing behaviors of female college students in the U.S., Korea, and China. It was developed questionnaire that included knitwear purchasing behavior that is fashion information sources, evaluation criteria of knitwear products, store attributes of knitwear, knitwear buying places, and purchasing experience of foreign-made knitwear. The final sample used in this study consisted of 119 female college students in U.S., 150 female college students in Korea, and 217 female college students in China. Aged from 18 to 33. ANOVA, factor analysis, Duncan's multiple range test, frequency, and percentage as analysis methods were used. The results of the study were as follows. The preference of knitwear among the respondents was shown highly. This result is due to a world-wide trend of casual clothing, and is to prove, that knitwear is that made with flexibility, drape, and stretch, is the item that is able to satisfy consumer's desires. Knitwear preference of knitwear the U.S. respondents was shown highly, and buying intention of them was also high, not only for sweaters and t-shirts but for pants, skirts, jackets, coats, and dresses as well. Knitwear information the U.S. respondents considered important, was not only purchasing experience but also shop display and magazine advertisements. By evaluating criteria of knitwear, the U.S. respondents considered good fit, design, color, and comfort important, and they didn't consider the country of origin important. By store attributes of knitwear, the U.S. respondents specially considered the display, variety, price level, and sale frequency of merchandise. The respondents of China was shown higher than them of Korea in the intention of all items. Knitwear information the China respondents considered important, was not only purchasing experience but also shop advertisements of Newspaper and magazine and fashion articles in Newspaper and magazine. By evaluating criteria of knitwear, the China respondents considered good fit, design, color, and comfort important, and they considered fiber content and the country of origin higher than the respondents of U.S. By Store attributes of knitwear, the China respondents specially considered product knowledge and friendliness of sales personnel, Layaway payment plan, Brand names, New Fashion, and Dressing Facilities higher than the respondents of U.S. or Korea.

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