• Korean Journal of Organic Agriculture
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• v.23 no.2
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• pp.233-245
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• 2015

The objective of this study is to analyze the properness, effectiveness and sustainability on the large-scale environment-friendly agricultural districts (LEAD). For this, we survey 11 public officers who manage the LEAD. Most of them aware necessities of LEAD project. They have a higher satisfaction and think that the project affect ripple effect and contribution on environment-friendly agriculture. Main performance expected of the LEAD project is a spread of natural circulation agriculture in connection with cultivation and stockbreeding. For continuance of environment-friendly agriculture after the project, it is necessary to find markets of products. Also policy making related with environment-friendly agricultural technique is required. The results of this study show that the LEAD project need a modification based on field and change of agricultural issues.

• Journal of Korean Society of Rural Planning
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• v.28 no.4
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• pp.83-91
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• 2022

The goal of this study is to promote the spread of environmentally friendly agricultural products, which have been receiving a lot of attention lately, as a way to improve food safety and quality. As a result of the increased labor input, increased production costs, and an aging population, environmentally friendly agriculture is making it more difficult for farmers to expand their enterprises. In the meantime, consumers find it difficult to spread eco-friendly agricultural products due to their high expectations for safety and quality, as well as the desire to purchase products at a reasonable price. Previous studies have revealed differences in perceptions between eco-friendly agricultural producers and consumers. In light of this, this study divided consumers based on their characteristics (such as age, purchase history, health concerns, etc.), and different policies were proposed in order to increase purchasing factors for each group based on their characteristics. In order to gather information for this study, general citizens were asked about their perceptions of eco-friendly agricultural products, future purchase intentions and awareness, reliability, necessity, purpose, and information sources. A two-step clustering analysis was conducted using nominal and continuous variables simultaneously. The paper presents the three derived group differences (senior organic interest group, middle-aged organic interest group, and indifferent young organics) as well as group differences for the purchasing/non-purchasing factor analysis and policy improvement for each group. An eco-friendly agricultural product distribution proposal was made at the end of this article.

• Korean Journal of Organic Agriculture
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• v.14 no.2
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• pp.117-137
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• 2006

Environment-friendly(EF) agricultural policy developed to support high-quality farm products, such as organic farm products, doing so for the sake of strengthening the competitive power of Korean agriculture after the agreement of UR. The details of the policy are as follows : enforcing certification of organic farm products, establishing of the Law of Fostering the EF agriculture, carrying out the order of direct-payment, setting up the Five Year Plan for EF agriculture, etc. This study focuses on the background of social economy, the standpoint of EF farming in agricultural policy, and the analysis of the characteristics in EF agriculture. Three aspects in the background of the policy are as follows : the social movement, the social economy, and the social system. The standpoint and characteristics of the policy are studied by the analysis of the target and means of the policy which is based on the policy documents.

• Journal of Practical Agriculture & Fisheries Research
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• v.16 no.1
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• pp.3-16
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• 2014

The purposes of this study is to draw up some measures for improving the farmer's satisfaction for certificate system of environment-friendly agricultural products. The data was collected from a survey in 2013. The results of survey for farmers producing environment-friendly agricultural products are as follows. First, almost 60% of the respondents are certified by the private certificate bodies. Second, the main factors affecting farmers' choice of the authority are their trust (49%), geographical adjacency (22.1%), and other farmers' recommendation (7.7%), etc. Third, the index of farmers satisfaction level regarding the certification bodies and the examiner is estimated as 4 out of 5 marks followed by ex post facto management (3.8), application process (3.77), application document (3.66), etc. Lastly, farmers want to make improvement on the complicated application process most (37.9%), followed by expensive application fee (25.2%) and excessive application documents (17.5%). The results can be used to improve the supervision system of certification bodies of farmers, who produce environment-friendly agricultural products.

• Korean Journal of Organic Agriculture
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• v.26 no.4
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• pp.599-607
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• 2018

This study analyzed the management situation of two organizations that have produced environmentally friendly agricultural and livestock products. One organization sells and processes environmentally friendly agricultural products like as grains, vegetables, fruits and processing foods. Another organization processes and sells environmentally friendly livestock products, specially beef products. Indices of management analysis are stability ratio, activity ratio and profitability ratio. Stability ratio indices are debt ratio, net worth ratio, fixed ratio and current ratio. Activity ratio ones include fixed assets turnover and net worth turnover. And profitability ratio is showed through return on investment, net return on sales and return on equity.

• Korean Journal of Organic Agriculture
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• v.30 no.2
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• pp.207-230
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• 2022

A survey on the understanding of environment-friendly certification system was conducted for certified operators. The survey included the necessity of certification system, difficulties in producing certified products, and general evaluation of the current certification system. Certified operators were generally satisfied with the certification system in terms of the certification standards, the public subsidy programs, and the farm management costs. Individuals with parallel production farms were relatively less satisfied than the group with full-time organic farmers. Analysis using the ranking probit model indicated that the longer the certification experience, the more highly aware the need for the certification system was. Our results indicated that policy strategies are needed to enlarge the marketability of environment-friendly agricultural products since economic factors of organic products were the most important factor for maintaining and expanding certification in overseas as well as in Korea. It seems to be necessary to implement economic triggers for certified operators to continue their certification programs by promoting the transition period certification for individual farms in parallel with conventional agriculture. Analysis of the variables correlated with the expansion of environment-friendly agriculture by the logit model implied that certified operators with the younger age and higher annual incomes were more likely to expand environment-friendly agriculture. Therefore, it might also be important to provide financial support and incentives for new entry farmers to participate in environment-friendly agriculture and establish a system to share the know-how of successful certified organic farmers.

• Korean Journal of Organic Agriculture
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• v.12 no.3
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• pp.317-331
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• 2004

Foci of this thesis arc an estimation of willingness to pay and an establishment of green marketing strategics for environment-friendly agricultural products(EFAR). Estimations of willingness to pay for grain, vegetables, fruit and processed food-stuffs arc respectively 20.6%, 20.2%, 19.3% and 17.2% higher than agricultural products produced by conventional farming method. And a green mark6ting mix for EFAP is as follows; Erst, a product strategy focuses on producing safe and high-quality foods by environment-friendly agriculture(EFA) to point to consumer’s health and desire for environmental preservation. Second, in a price strategy, the balance of three factors should be kept, namely the environmental value the true quality as food materials and the price of EFAP. Third, a place strategy is to reduce waste matters, resource and energy uses in marketing chain, and to simplify marketing channels. Also, it is necessary to choose the marketing channel for price discrimination. Fourth, a promotion strategy make use of programs that emphasize the multi-function of EFA.

• Korean Journal of Organic Agriculture
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• v.26 no.4
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• pp.609-618
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• 2018

The objective of this study is to analyze the factors increased use of environmentalfriendly agricultural product in school food service. For this, I surveyed the perceptions on environmental-friendly agricultural product and willingness-to-pay for increasing use to 500 parents of elementary, middle and high school. As a result, the perception of environment and safety is the highest, but health and consumption is the lowest. The average of willingness-to-pay is about 12,136 Won per month. But 14.2 percent of the total respondents said that they did not have a willingness-to-pay, and 62.6 percent said that they would pay an additional 10,000 won or less. The factors affecting the willingness-to-pay were gender, income, health and consumption factors. Despite the low level of parents' perception of the health and consumption factors for environmental-friendly agricultural products, health and consumption factors affect statistically significant on the willingness-to-pay compared to others. Most of the promotion and education of environmental-friendly agricultural products has focused on safety, but this study suggests that education on the health and correct consumption of environmental-friendly agricultural products is important.

• Korean Journal of Organic Agriculture
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• v.18 no.1
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• pp.41-53
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• 2010

The objectives of this study were to find out determinant attributes of selecting Environment-Friendly Agricultural Products (EFAP) and to analyze the degree of consumer's satisfaction by using factor analysis. To identify determinant attributes of EFAP, a series of household surveys were conducted on housewives residing in Seoul. The sample size of the survey is 247 respectively. The main results of this study are summarized as follows. Firstly, the degree of consumer's satisfaction and loyalty is higher than before. Secondly, the consumers recognized that the most important attributes in selecting EFAP is a 'taste'. Thirdly, 'price policy', 'diversity of purchasing items' and 'package design' will continuously speed up the development of EFAP in order to improve the consumer's satisfaction.

• Korean Journal of Organic Agriculture
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• v.12 no.2
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• pp.153-169
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• 2004

This study attempted to identify relative evaluation to its attributes and improvement of consumer's demand in the Environment-Friendly Agricultural Products(EFAP). To identify the consumption patterns of EFAP, a series of household surveys were conducted for housewives residing in Seoul and its metropolitan area(Bundang and Ilsan). the sample size of the survey is 366 respectively. This study operated relative evaluation of EFAP by Multi-Demential Scales(MDS) about 10 attributes that this study set up. As the result, the consumers recognized that EFAP is "protection of ecosystem", "food safety", "good for growth of children", "high quality", and in case of conventional farming products is "inexpensive price", and "diversity of purchasing items". This trend has significant implications to the structure of EFAP output and how positioning strategies, and approaches should be properly formulated and implemented.