• 한국콘텐츠학회논문지
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• 제5권5호
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• pp.211-218
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• 2005

호텔기업은 양질의 서비스를 제공하기 위해 종사원의 행위에 보다 많은 관심을 가져야 한다. 호텔의 특성상 서비스품질은 종사원들이 어떻게 서비스를 수행하는 가에 달려있다. 즉 호텔종사원이 서비스 현장에서 신속하게 의사결정을 할 수 있는 시스템이 절실히 요구된다. 그렇게 하기 위해서는 종사원의 임파워먼트가 대단히 중요하다. 따라서 본 연구는 호텔종사원의 임파워먼트와 서비스제공수준의 관계를 분석하고 이들의 관계에서 직무만족과 조직몰입이 매개역할을 하는 가를 파악하려고 하였다. 매개효과의 조건충족에 대한 분석은 Baron 과 Kenny(1986)가 제시한 삼 단계의 매개효과 분석과정을 이용하였다. 235명의 호텔종사원을 대상으로 한 분석결과 설정된 가설은 모두 지지되는 것으로 판명되었다. 분석결과에 따르면, 임파워먼트는 직무만족, 조직몰입, 서비스제공수준에 영향을 미치는 것으로 나타났다. 또한 임파워먼트와 서비스제공수준의 관계에서 직무만족, 조직몰입 각각은 매개의 역할을 하는 것으로 검증되었다.

• 산경연구논집
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• 제7권3호
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• pp.13-18
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• 2016

Purpose - Usage of E-services is critical for businesses to maximize work efficiency and gain competitive advantage. The aim of the study is to explore how awareness of technology and e-services usage in an emerging economy in Pakistan. The studies aimed to explore as to what extent these factors can potentially motivate transport employees towards e-services; who are generally not aware about technology and hence also not confident in using it also. Research design, data, and methodology - Employees from the three transport subsidiary units from a large private company in Pakistan were sampled for the study. Through using self-administered technique, the questionnaires were distributed during the month of April, 2016 to 189 employees. A total of 150 responses were taken further for analysis where the study found a positive link between awareness of technology and e-services usage. Results - This study found positive relationship between intention to use and e-service usage among the employees of three subsidiary units. The paper has reported 30 percent variance explained by the predicting variables in relation with e-services usage. Conclusions - Employees could be motivated to use e-services and latest technology through enhancing their awareness about their respective importance and viability. Accordingly, organizations can foster employees' intentions to use to enhance e-service usage.

• 한국식생활문화학회지
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• 제23권5호
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• pp.572-581
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• 2008

The principal objective of this study was to determine how the internal marketing of the contract foodservice management company affects job satisfaction and organization immersion, as well as the influence of the satisfaction of internal customers (employees) has on job satisfaction and organization immersion, and the function as a preceding variable that improves service quality. T-test, ANOVA, and linear regression analysis was conducted to analyze the hypotheses of the study. The summary of study as per the result of this corroborative study is presented as follows: It was verified that internal marketing affects organizational immersion and the job satisfaction of employees, and job satisfaction plays a crucial role in organizational immersion. Moreover, it was also confirmed that the higher the internal marketing is, the higher the job satisfaction and organization immersion will be, thereby improving the service quality provided by employees. If enterprise regards employees as internal customers and constantly and efficiently conducts internal marketing activities such as internal communication, training, welfare, compensation, delegation of power, supporting the management, etc, the organizational immersion and job satisfaction of employees will be heightened, thereby enhancing loyalty and pride in the organization to provide services with better quality.

• 한국조리학회지
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• 제22권8호
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• pp.1-16
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• 2016

본 연구의 목적은 외식업종사자의 서비스 수행에 대한 팀 신뢰 및 협력행동의 효과와 팀 신뢰, 협력행동, 서비스 수행 간 관계에서 팀워크 역량 및 타부서 지원의 조절효과를 검증하는 것이다. 본 연구를 위하여 서울, 경기, 송도, 경주, 부산에 위치한 호텔과 외식업체에 근무하는 식음 조리 종사원 1,080명을 대상으로 설문조사를 실시하였고, 불성실한 응답을 제외하고, 841명의 자료를 통계분석에 사용하였다. 연구가설을 검증을 위하여 구조방정식모형 분석을 실시한 결과, 상사신뢰와 동료신뢰로 구성된 팀 신뢰는 외식업종사자들의 협력행동에 정적인 영향을 주는 것으로 나타났다. 또한 외식업종사자들의 협력행동은 그들이 인식하는 서비스 수행에 정적인 영향을 주는 것으로 나타났다. 즉, 팀 내 협력행동이 증가할수록 서비스 수행 수준이 높아지는 것으로 나타났다. 조절효과 분석결과, 외식업종사자의 팀 신뢰와 협력행동 간 관계에서 팀워크 역량의 조절효과가 나타나지 않은 반면, 협력행동과 서비스 수행 간 관계에서 타부서 지원의 조절효과가 밝혀졌다. 연구결과를 토대로 본 연구의 학문적 의의 및 실무적 시사점, 그리고 후속 연구에 대한 제언이 논의되었다.

• 한국식품조리과학회지
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• 제30권2호
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• pp.228-238
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• 2014

This study identified the importance and performance perceptions of funeral foodservice service quality toward funeral foodservice employees, chief mourners/the bereaved and funeral visitors. Data were collected using self-administered questionnaires from 102 funeral foodservice employees, 71 chief mourners/the bereaved and 293 funeral visitors. According to the result of the survey, 'hygienic food production process' was recognized as the most important attribute while 'neat appearance of food' had the least performance. By comparing the importance of service quality attributes between three subject groups, it can be identified funeral foodservice employees had the highest recognition while funeral visitors had the lowest (p<0.001). Furthermore, funeral foodservice employees had a significantly high performance level compared to chief mourners/the bereaved in all 19 service quality attributes (p<0.001). The IPA result toward funeral foodservice employees indicated the following attributes that required improvements: 'reasonable menu price' and 'kindness of helpers'. Another IPA result from chief mourners/the bereaved recognized 'reasonable menu price' as a service priority. Overall, implications for funeral foodservice managers regarding service quality improvement are discussed.

• 한국병원경영학회지
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• 제12권3호
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• pp.99-119
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• 2007

In recent years, many of medical institution have reinforced educations for their employees aiming to secure competitiveness and to achieve higher performances. In an effort to actively response to the fast changing environment in the medical industry, the Ministry of Health and Welfare has implemented "Innovation and Service promotion" educations for employees of 34 regional medical institutions and 6 Red Cross hospitals. In this regards, the effect of the educations to change employees' mind for innovation and services and its results need to be evaluated. This study conducted surveys asking participants of the 2006 Education for Innovation of Regional Public Hospital Employees and Service Promotion and synthetically analyzes the effect of the education on their mind for services compare to their mind before the education. As a result, more them 92% of participants say that they are satisfied with the education, and many more participants agreed the effect of the education to change their mind for services. Under this circumstance, after the educations participants change more positively on "their mind for innovative services" and "their service skills in practice".

• 한국콘텐츠학회논문지
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• 제11권5호
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• pp.433-448
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• 2011

본 연구는 서울지역 소재 외국관광객을 전문 고객으로 서비스하는 한식당 종사원 250명을 대상으로 종사원의 서비스 교육이 서비스 지향성과 조직유효성에 미치는 영향을 알아봄으로써 고객에게 적절한 마케팅 경영전력을 수립하는데 목적을 갖고 실증분석 하였다. 분석결과 한식당 종사원의 서비스 교육이 서비스 지향성에 미치는 영향에서 유효성, 신뢰성, 확신성, 공감성이 긍정적인 영향을 미치고, 서비스지향성이 조직유효성에 미치는 영향에 있어 직무만족, 조직몰입에 대해 긍정적인 영향을 미치는 것으로 나타났다. 이는 종사원 교육의 유형성과 신뢰성, 확신성, 공감성이 중요한 고객중심적인 서비스 지향을 위한 행동과 태도를 높이는데 주요 기제임이 입증되었으며, 이러한 태도와 고객지향적인 행동이 뒷받침될 때 이는 결국 조직의 유효성을 높이는 생산성 향상으로 이어지게 됨을 시사한 것으로 볼 수 있다.

• 한국식생활문화학회지
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• 제24권1호
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• pp.58-68
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• 2009

This study examines the impact of the perception that employees of contract foodservice management companies have of internal marketing on service quality. Questionnaires were delivered to 291 employees employed in foodservice management companies. High perception item of internal marketing was 'value of formula education program' (3.36 points), whereas 'adequate allowance disbursement' (2.62 points) and 'various vacation benefits' (2.66 points) scored low. High service quality items for customers were 'kindness to customers' (3.89 points) and 'willingness to help customers' (3.89 points), whereas 'comprehension of customers' special requests' (3.63 point) and ['meeting customer expectations'] (3.64 points) scored low. The internal marketing conceived by employees of contract foodservice management companies has a positive influence on service quality. The most influential internal marketing variable to affect service quality was 'communication' followed by 'education/environment' and 'fringe benefits/[decisive] delegation'.

• 대한안전경영과학회지
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• 제15권2호
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• pp.151-159
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• 2013

This paper reviewed the relationship between internal marketing(management support, education, pay system, internal communication, employment security) and food safety climate(prevention, superior attitude, work condition), and the moderating effect of employment type(permanent or temporary employees) in food service company. Based on the responses from 304 responses, the results of hierarchical multiple regression analysis showed that 4 factors(management support, education, internal communication, employment security) effect positively on food safety climate(prevention, superior attitude, work condition). The positive effect of internal communication on superior attitude and work condition appeared to be more positive in permanent employees than in temporary employees. And the results of t-test analysis showed that permanent employees perceived more positively all internal marketing factors(management support, education, pay system, internal communication, employment security) and food safety climate(precaution, superior attitude, work condition) than temporary employees.

• Asian Journal of Business Environment
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• 제7권1호
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• pp.5-12
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• 2017

Purpose - In order to achieve the organizational objectives, the behavior of the employees and their collaboration with management should be taken into account. It has been shown that strategic behavior depends on a number of different factors. The aim of this article was determining the relationship between factors related to the strategic behavior. Research design, data, and methodology - Accordingly, a conceptual model was developed and tested in the form of a survey. Participants of the study were the employees working in the social Insurance company of Tehran. Data was collected using a questionnaire conducted among managers and the staff. A correlation model was used for data analysis by employing the SPSS software. Results - The findings showed there was a relationship between employees' engagement and the strategic behavior. Conclusions - Our research has demonstrated the effect of employees' engagement on the strategic-driven behavior, emphasizing the role of employees' engagement in health-care service firms. Although previous service research has focused on the factors that drive employees' performance, it seems that most of this research has been inspired by the idea of the service profit chain, focusing on the effect of employees' satisfaction on performance.