• Title/Summary/Keyword: emotional generation

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A study on the User Experience in SNS shopping service -Focused on Instagram- (SNS 쇼핑 서비스의 사용자 경험 연구 -인스타그램을 중심으로-)

  • Kim, Go-Eun;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.17 no.8
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    • pp.407-413
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    • 2019
  • The purpose of this study is to measure the shopping experience of a more specific SNS shopping service, limited to shopping through the Instagram of the Millennial Generation. Based on the AISAS purchasing phase, a qualitative study was conducted on the user experience of SNS shopping services in parallel with the survey and in-depth interviews. As a result of the study, the aesthetic experience appeared mainly in the Attention stage and the Interest stage, the emotional experience in the Action stage and the Share stage, and the cognitive experience in the Search stage. While there have been many empirical studies on the impact of SNS on consumer behavior to date, this study is meaningful in that it has led to a contextual study of the user experience on SNS shopping services. The research is expected to help establish a brand and service strategy differentiated from existing mobile shopping services when providing SNS shopping services in the future.

A proposal for fashion design using the design characteristics of rider jacket (라이더 재킷의 디자인 특성을 이용한 패션디자인 제안)

  • Park, Hanhim
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.4
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    • pp.115-125
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    • 2020
  • Rider jackets were once reserved for military uniforms but have become an important styling item in recent fashion trends. The design characteristics of the rider jacket are rooted in symbolism, and the image associated with a rider jacket is in line with the challenging of authority and being a member of the rebellious youth subculture. Usually, young people with anti-social tendencies wore jackets, and some styles were used as a medium to express their emotional homogeneity, and they received favorable responses as the items represented them. The design characteristics of a rider jacket can be largely divided into resistance against the older generation, violence, challenging cultural norms, sexuality, and resistance, as well as embodying violent characteristics, including strength, courage. and male chauvinism. The reason for the development of these challenging characteristics are disparagement and anger of the lower class, who were excluded from mainstream society. Rider jackets can be viewed negatively due to the kind of message it is conveying against mainstream society. Among the sexual features were leather pants, short-length leather rider jackets, glossy metal accessories, and belt buckles, which also highlighted gay and decadent images that came to be associated with the jackets. The drapery created various kinds of wrinkles according to the way of dressing, and it had beautiful expressiveness while serving to express the body more beautifully. Drapery can be classified according to the aesthetic characteristics or expression techniques, and if the type of drapery is classified according to the morphological characteristics, it can be classified into variable and fixed structures, depending on whether the part to which the drapery is applied is fluid or not. In other words, it depends on the dressing method or the intention, and if the drapery technique is directly applied to the garment or is attached to the form. This fashion design proposal may have the greatest significance in that it sought to propose a new style incorporating a drapery technique with a strong feminine image to a rider jacket, which traditionally was associated with a masculine image.

Understanding the reconstruction experiences of mothers through their child's menarcheal experiences by using Parse's human becoming theory (자녀의 초경 경험을 통한 어머니의 초경 경험 재구성 : Parse의 연구방법 적용)

  • Kwon, Jinsook;Park, Sihyun;Ham, Okkyung;Sohn, Min;Lee, Eun Jin;Lee, Jaeyeon
    • Journal of Korean Public Health Nursing
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    • v.35 no.2
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    • pp.211-223
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    • 2021
  • Purpose: The purpose of this study was to understand the reconstruction experience of mothers who had recently experienced a late-school age daughter's menarche by utilizing a hermeneutic phenomenological research methodology based on Parse's human becoming theory. Data were collected using purposive and snowball sampling methods to recruit the mothers of elementary fifth- and sixth-grade girls recently experiencing menarche. The data were analyzed using Parse's research methodology. As a result, the mothers' experiences appeared as "the process of reconstructing the menarche-related values created by themselves by facing the child's menarche experiences and related responses along with the change of era." The key concepts of there construction experiences of the mothers were "experiencing an ambivalent feeling of pity and pride," "celebrating her instead of expressing concerns," "giving a traditional lesson of protecting oneself to a new generation," and "feeling empathy as a woman and also alienation due to the generational gap." These findings reveal the important roles and competencies of community and school nurses in terms of achieving a healthy and positive reconstruction experience for mothers and their daughters. Also, it is necessary to develop educational programs for mothers who are about to encounter their daughters' menarche.

Research Trends of Young Children's Parent Education Programs Children in South Korea from 2001 to 2020 (영유아 부모교육 프로그램 연구의 2001-2020년간의 국내 연구 동향)

  • Gilsun Han;Eunjoo Kang
    • Korean Journal of Childcare and Education
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    • v.19 no.1
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    • pp.111-126
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    • 2023
  • Objective: The purpose of the current research is to collect basic data to diagnose the current status and to foresee the future research trends of young children's parent education programs published in South Korea from 2001 to 2020. Methods: Data collection was made out of RISS of Korea. Excel 2016 was used to categorize 210 finally filtered and collected data which included academic journal articles, MA/PhD dissertations, and funded research reports according to analysis criteria by publication year/5-year-term, research theme, research method, and researchers' academic area. Results: Annual/5-year-term analysis shows increasing trends of parent education programs for young children. Quantitative research was the most frequently implemented method, followed by literature reviews, qualitative research, and mixed research method in order. In research theme, parent-competency reinforcement program was the most frequently implemented theme followed by parent education, socio-emotional issue, special education for young children with special needs, family support, early childhood sex education, and program analysis in order. Education area showed the most active participation in parent education program for young children in comparing with other academic areas in research field. Conclusion/Implications: Research trends of young children's parent education programs showed steady increase in their amount, frequency, and diversity as well. Minority parents need more attentions for providing the next young generation's educational equality. Parent programs during COVID-19 need to gain more research attentions as well as care-giving grandparents, social workers, and public health care helpers in child caring service areas in order to alleviate low-birth rate.

Exploring Factors Influencing Life Satisfaction of Youth using Random Forests (랜덤포레스트를 활용한 청년 삶의 만족도 영향 요인 탐색)

  • Sungsim Lee
    • Journal of Industrial Convergence
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    • v.21 no.7
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    • pp.9-17
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    • 2023
  • This study was conducted to explore the factors that affect youth life satisfaction in order to find ways to increase their life satisfaction. For this purpose, we utilized data from the National Youth Policy Institute's '2021 Youth Socio-Economic Survey' to study 2,041 youth aged 18-34 as of 2021. The randomForest method was applied to explore various variables that affect youth life satisfaction. A total of 21 variables were analyzed, including demographic and socio-demographic factors and psychological and emotional factors.The results of exploring the variables affecting youth life satisfaction using randomForest are as follows. First, all 21 predictors were found to have an impact on young adults' life satisfaction. Second, the most significant impact on youth life satisfaction was found to be 'work values'. Third, it can be seen that young people's perceptions of society, such as 'political effectiveness' and 'perception of older generation', are also variables that affect youth life satisfaction. Based on these findings, the variables affecting youth life satisfaction are explained and discussion points are presented.

Voice Recognition Chatbot System for an Aging Society: Technology Development and Customized UI/UX Design (고령화 사회를 위한 음성 인식 챗봇 시스템 : 기술 개발과 맞춤형 UI/UX 설계)

  • Yun-Ji Jeong;Min-Seong Yu;Joo-Young Oh;Hyeon-Seok Hwang;Won-Whoi Hun
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.24 no.4
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    • pp.9-14
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    • 2024
  • This study developed a voice recognition chatbot system to address depression and loneliness among the elderly in an aging society. The system utilizes the Whisper model, GPT 2.5, and XTTS2 to provide high-performance voice recognition, natural language processing, and text-to-speech conversion. Users can express their emotions and states and receive appropriate responses, with voice recognition functionality using familiar voices for comfort and reassurance. The UX/UI design considers the cognitive responses, visual impairments, and physical limitations of the smart senior generation, using high contrast colors and readable fonts for enhanced usability. This research is expected to improve the quality of life for the elderly through voice-based interfaces.

A Basic Study on Spatial Recognition through Poet in Soswaewon Garden (시문을 통해 본 소쇄원의 공간인식에 관한 기초연구)

  • Lee, Won-Ho;Kim, Dong-Hyun
    • Journal of the Korean Institute of Traditional Landscape Architecture
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    • v.33 no.3
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    • pp.38-49
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    • 2015
  • This study aims to contemplated spatial recognition in Soswaewon Garden through garden visitors poetry. It was content analysis in poetry and extract frequency from words based on relationship of author. The results were as follows. First, relationship of authors who wrote Soswaewon Garden poetry was formed in companionship. In the Yang, San-Bo(梁山甫), poetry was written by Song, Soon(宋純), Kim, Un-Geo(金彦据) and Kim, In-Hu(金麟厚) as the central figure. Especially Kim, In-Hu was playing an important role in Soswaewon Garden poetry. He was wrote many of poetry and keep friends with Yang, Ja-Jeong(梁子渟) too. In the Yang, Ja-Jung, relationship of previous generation was sustained. In addition, Ko, Gyeong-Myeong(高敬命) and Kim, Seong-Won and Jeong, Chul(鄭澈) is more closely related than others. Because blood relationship by marriage. In the Yang, Jin-Tae(梁晋泰), He formed a relationship with a celebrity and attend to international activity. Since then Yang, Jin-Tae periord, Yang, Gyeong-Ji(梁敬之) and Yang, Chae-Ji(梁采之) formed relationship of previous generation was sustained. And surrounding people was written poetry as hold a banquet. Second, plant and ornament is a popular object for writing poetry. Bamboo grove and Fine tree with a high frequency of plant element in poetry. Bamboo grove is a typical species of trees in Soswaewon Garden. It was enclosed the Soswaewon Garden. Fine tree was often used target of poetry as a single tree. Meanwhile, ornament of the wall has been used most frequently. Descendants wrote a poem to see it because Kim, In-Hu's poetry was left. This phenomenon is involves respect for the ancient sages with high frequency. In addition, behavior of viewing the landscape was mainly appeared. Third, spatial recognition of Soswaewon Garden can be divided into landscape cognition, behavior cognition and emotional cognition. In a aspect of landscape cognition, early Soswaewon Garden was recognized as a pavilion. That was used garden name to 'Soswaewon Garden' since Yang, Ja-Jung's period. That is to say, Soswaewon Garden expanded from pavilion area surrounded by trees into the whole appearance is equipped garden area. Behavior cognition was consisting drink and enjoys a landscape. In the Yang, San-Bo, authors enjoyed drinking and viewing a landscape besides walking, writing poetry, viewing the moon. But after Yang, San-Bo's period other than drinking and enjoy a landscape has appeared a low frequency. These results were changed from internal place to blood relationship into external place to companionship. In the Yang, San-Bo's emotional cognition was sorrow and yearning about leave to Soswaewon Garden with an idly atmosphere. Pleasant emotion was sustained all generation. And emotion of respect for the ancient sages was appeared since Yang, Cheon-un.

Study on the Korean Attitude and Perception toward Koslim (1.5 and 2nd generation Muslim immigrant of Korea): based on the survey research (코슬림(Koslim: 한국 이주 무슬림 2세)에 대한 한국인의 인식과 태도에 관한 연구: 대학생 설문조사를 중심으로)

  • Cho, Heesun;Kim, Daesung;Ahn, Jungkook;Oh, Chongjin;Kim, Hyojung;Yoo, Wangjong
    • Journal of International Area Studies (JIAS)
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    • v.14 no.1
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    • pp.277-308
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    • 2010
  • Since the globalization, many changes are occurring in our society. Multicultural phenonmenon in the society is becoming one of our major concern in the Korean society. Thus, this study is focusing on the multicultural phenomenon that we are facing since the globalization in Korea. No doubt that immigration is a growing force influencing the demographics of Korea. Since the mid-1990s, immigrant children and children from mixed marriage have become the fastest growing and the most extraordinarily diverse segment of Korea's child population. Until the recent past, Korea's major social attention has focused on adult immigrants to the neglect of their offspring, creating a profound gap between the strategic importance of the new second generation and the knowledge about its socioeconomic circumstances. In other words, there is a significant lack of studies on children of migrant, particularly from the Muslim background living in Korea. International marriage has grown rapidly in Korea since the late 1990s, and this phenomenon is especially common in rural farming communities. Most brides come from China, followed by Vietnam and other southeast Asian countries. However, there are certain number of Muslim bride coming to Korea. There are about 100 thousand muslim peoples living in Korean society. Among them 2.92% are Muslim immigrants' intermarriage with the Koreans. As a result, there are growing number of muslim brides and bridegroom settling in Korea, which would eventually create muslim families in growing korean multicultural societies. This study specify its research on the muslim mixed family by focusing on the offsprings of the muslim background. Our research team has created the new term on such research subject by using Koslim. Koslim is a 1.5 and 2nd generation from the Muslim back ground family living in Korea. Thus, the objective of this study is to examine the awareness and the perception of Koslim by the Korean mainstream people. By doing so, it can analyze the general attitude of Koreans towards the Koslim people. In this sense this study intends to play a groundwork to promote successful coexistence between Korean and Koslim. It is anticipated that this research can lay the basis for Koreans to have more open and tolerant attitude towards our new members of society that is increasing everyday.

An Exploratory Study on the Effects of Relational Benefits and Brand Identity : mediating effect of brand identity (관계혜택과 브랜드 동일시의 역할에 관한 탐색적 연구: 브랜드 동일시의 매개역할을 중심으로)

  • Bang, Jounghae;Jung, Jiyeon;Lee, Eunhyung;Kang, Hyunmo
    • Asia Marketing Journal
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    • v.12 no.2
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    • pp.155-175
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    • 2010
  • Most of the service industries including finance and telecommunications have become matured and saturated. The competitions have become severe while the differences among brands become smaller. Therefore maintaining good relationships with customers has been critical for the service providers. In case of credit card and debit card, the similar patterns are shown. It is important for them to maintain good relationships with customers, and therefore, they have used marketing program which provides customized services to customers and utilizes the membership programs. Not only do they build and maintain good relationships, but also highlight their brands from the emotional aspects. For example, KB Card or Hyundai Card uses well-known designers' works for their credit card design. As well, they differentiate the designs of credit cards to stress on their brand personalities. BC Card introduced the credit card with perfume that a customer would like. Even though the credit card is small and not shown to public easily, it becomes more important for those companies to touch the customers' feelings with the brand personalities and their images. This is partly because of changes in consumers' lifestyles. Y-generations becomes highly likely to express themselves in many different ways and more emotional than X-generations. For the Y-generations, therefore, even credit cards in the wallet should be personalized and well-designed. In line with it, credit cards with good design can be seen as an example of brand identity, where different design for each customer can be used to recognize the membership groups that customers want to belong. On the other hand, these credit card companies offer the special treatment benefits for those customers who are heavy users for the cards. For example, those customers who love sports will receive some special discounts when they use their credit cards for sports related products. Therefore this study attempted to explore the relationships between relational benefits, brand identification and loyalty. It has been well known that relational benefits and brand identification lead to loyalty independently from many other studies, but there has been few study to review all the three variables all together in a research model. Furthermore, as reviewed above, in the card industry, many companies attempt to associate the brand image with their products to fit their customers' lifestyles while relational benefits are still playing an important role for their business. Therefore in our research model, relational benefits, brand identification, and loyalty are all included. We focus on the mediating effect of brand identification. From the relational benefits perspective, only special treatment benefit and confidence benefit are included. Social benefit is not applicable for this credit card industry because not many cases of face-to-face interaction can be found. From the brand identification perspective, personal brand identity and social brand identity are reviewed and included in the model. Overall, the research model emphasizes that the relationships between relational benefits and loyalty will be mediated by the effect of brand identification. The effects of relational benefits which are confidence benefit and special treatment benefits on loyalty will be realized when they fit to the personal brand identity and social brand identity. In the research model, therefore, the relationships between confidence benefit and social brand identity, and between confidence benefit and personal identity are hypothesized while the effects of special treatment benefit on social brand identity and personal brand identity are hypothesized. Loyalty, then, is hypothesized to have positive relationships with personal brand identity and social brand identity. In addition, confidence benefit among the relational benefits is expected to have a direct, positive relationship with loyalty because confidence benefit has been recognized as a critical factor for good relationships and satisfaction. Data were collected from college students who have been using either credit cards or debit cards. College students were regarded good subjects because they are in Y-generation cohorts and have tendency to express themselves more. Total sample size was two hundred three at the beginning, but after deleting those data with many missing values, one hundred ninety-seven data points were remained and used for the model testing. Measurement items were brought from the previous literatures and modified for this research. To test the reliability, using SPSS 14, chronbach's α was examined and all the values were from .874 to .928 exceeding over .7. Using AMOS 7.0, confirmatory factor analysis was conducted to investigate the measurement model. The measurement model was found good fit with χ2(67)=188.388 (p= .000), GFI=.886, AGFI=.821, CFI=.941, RMSEA=.096. Using AMOS 7.0, structural equation modeling has been used to analyze the research model. Overall, the research model fit were χ2(68)=188.670 (p= .000), GFI=.886, AGFI=,824 CFI=.942, RMSEA=.095 indicating good fit. In details, all the paths hypothesized in the research model were found significant except for the path from social brand identity to loyalty. Personal brand identity leads to loyalty while both confidence benefit and special treatment benefit have a positive relationships with personal and social identities. As well, confidence benefit has a direct positive effect on loyalty. The results indicates the followings. First, personal brand identity plays an important role for credit/debit card usage. Therefore even for the products which are not shown to public easy, design and emotional aspect can be important to fit the customers' lifestyles. Second, confidence benefit and special treatment benefit have a positive effects on personal brand identity. Therefore it will be needed for marketers to associate the special treatment and trust and confidence benefits with personal image, personality and personal identity. Third, this study found again the importance of confidence and trust. However interestingly enough, social brand identity was not found to be significantly related to loyalty. It can be explained that the main sample of this study consists of college students. Those strategies to facilitate social brand identity are focused on high social status groups while college students have not been established their status yet.

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A Understanding of Approach to the Japanese Territory Education on Dokdo (일본의 독도 영토교육에 대한 다차원적 접근성 이해)

  • Park, Chul-Woong
    • Journal of the Korean association of regional geographers
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    • v.16 no.3
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    • pp.324-337
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    • 2010
  • We believe, 'Dokdo is clearly an inherent territory of Korea, in the light of geographical and historical facts', This paper aims to discuss Japanese multidimensional approach on the Issues of Dokdo(Takeshima) in the context of Territory Education. We considered the matter from various angles that supported by the ministry of Foreign affairs and the ministry of Education in national scale, as well as shimane prefecture government and municipality scale. Therefore, It is likely that the approach of territory education on Dokdo in Japan is variable and potential, and is temporary state of condensation, depends on Korea-Japan's political, economical, social, and international conditions. More studies of the new approach must be done for the new implications of Territory Education that embraces all meanings and events according to the disposition of neighbouring condition of Dokdo in world context, keeping out emotional and nationalist sympathies. The result of consideration in this paper are as follows. First, Territory Education in japan was focused on geography, history, Civil, Social Studies, compared with focusing on History in Korea. Second, It is centered on "korea is illegally occupying Dokdo, against which Japan has been consistently making strong protests" rather than simple historical approach. Thirdly, Their approaches seek to be succeeded the identity and importance of Territory Education to next generation rather than the present solving problem.

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