• Title/Summary/Keyword: emotional attachment

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The Effect of the Whole Experience of Online Brand on the Consumer-Brand Relationship, Brand Attachment and Brand Commitment : With the Users of Naver Brand Cafe (온라인 브랜드의 총체적 체험이 소비자-브랜드 관계 및 브랜드 애착, 브랜드 몰입에 미치는 영향 - 네이버 브랜드 카페 사용자들을 중심으로 -)

  • Han, Kwang-Seok
    • Management & Information Systems Review
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    • v.30 no.1
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    • pp.159-185
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    • 2011
  • We can divide brand experience in the brand community of online blog into the following five types: sensuous experience, emotional experience, cognitive experience, behavioral experience, and relational experience. And this study is aimed at looking into what differences are among the effects those five have on the consumer-brand relationship. Also we wanted to analyse empirically what structural relations this consumer-brand relationship through the whole experience has with brand attachment and brand commitment. The outcome shows that emotional experience, cognitive experience and relational experience affect the consumer-brand relationship but sensuous experience and behavioral experience. And our analysis of what structural relations the consumer-brand relationship through brand experience has with brand attachment and brand commitment revealed that the consumer-brand relationship through brand experience has a direct effect on brand attachment but it doesn't have on brand commitment. Brand commitment was confirmed to be affected only through brand attachment. Finally, this is in agreement with the result of the precedent study that brand commitment is an effect variable of brand attachment.

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Analysis of mediating effects of presence, emotional attachment, and focus of attention for augmented reality immersion - In the case of augmented reality game Pokémon Go users (증강현실 몰입에 대한 현존감 및 정서적 애착과 주의집중의 매개효과 연구 - 증강현실 게임 포켓몬 고 이용자를 사례로)

  • Han, Yoon Jung
    • Journal of the HCI Society of Korea
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    • v.12 no.4
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    • pp.27-35
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    • 2017
  • This study aims to investigate the influence of engagement of augmented reality game on immersion. The relationship between engagement and flow was examined through the mediating effects of emotional attachment and focus of attention on presence and the mediating effects of presence on flow. In order to verify the research hypothesis, online questionnaire was conducted with the consent of $Pok\acute{e}mon$ Go game user group. The questionnaire items were translated from the Augmented Reality Immersion Questionnaire. A total of 200 questionnaires were collected and used for analysis. Using the SPSS 23.0 program and the Mplus 7.0 program, the reliability of the scale was confirmed through the Cronbach's coefficient and the causal relationship and the mediating effects were verified by path analysis. As a result, there was no direct causal relationship between engagement and flow. However, causal relationship was evident when emotional attachment and focus of attention were mediated in the process of engagement in augmented reality game. In conclusion, systematic explanations of participant's emotional attachment and attentional state as a main factor in the process of participating in the augmented reality game involvement, reveal the elements to be noticed by the augmented reality game.

Influence of Attachment with Mother on Peer Relationships and School Adjustment Mediated by Self-Concept : Comparison of Korean-Chinese with Korean Adolescents (또래관계와 학교적응에 어머니의 애착이 미치는 영향 및 자아개념의 매개효과 : 중국 조선족과 한국 중학생을 중심으로)

  • Lee, Sarah;Park Choi, Hyewon
    • Korean Journal of Child Studies
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    • v.26 no.5
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    • pp.39-57
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    • 2005
  • Participants in this study of adolescents residing in differing ecological environments were 200 Korean-Chinese middle school students of Yanji, China, and 200 Korean middle school students of Gyeongbuk Province, ROK. Instruments were the Inventory of Parent and Peer Attachment(Armsden & Greenberg, 1987), Social Competence Inventory(Doh & Falbo, 1999), and Self-Perception Profile for Adolescents(Harter, 1988). For Korean-Chinese adolescents, attachment with mothers directly influenced peer relationships and school adjustment; indirect influence was mediated by self-concept. For Korean adolescents, attachment influenced peer relationships and school adjustment only indirectly by self-concepts. These findings contrast with those of Choi & Lee(2005) suggesting that the socio-emotional outcome of attachment should be understood in relation to socio-cultural context as well as developmental stage.

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Relationships between Caregivers' Attachment, Young Children's Emotion Regulation and Aggression : Institutionalized vs. Home-Reared Children (유아에 대한 양육자의 애착, 유아의 정서조절 능력 및 공격성간의 관계 : 시설보호 유아와 일반 유아의 비교)

  • Kim, Sung-Ae;Park, Seong-Yeon
    • Korean Journal of Child Studies
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    • v.30 no.1
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    • pp.43-57
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    • 2009
  • This study examined relationships between caregivers' attachment, young children's emotion regulation, and aggression. Subjects were 110 institutionalized and 105 home-reared children (M=3.8 and 4.2 years, respectively). Data were collected from children's caregivers via questionnaires and analyzed by ANOVA, correlations, and hierarchical regressions. Results showed that (1) caregivers' attachment and the emotion regulation and aggression of institutionalized children were significantly different from those of home-reared children; (2) caregiver's attachment was positively related to emotion regulation for both institutionalized and home-reared children; (3) for institutional children, negative relationships between attachment and aggression was found for girls; negative relationships between emotion regulation and aggression was found for boys. These findings underscore negative effects of institutionalized care on children's socio-emotional behaviors.

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The Relationship Between Attachment Behaviors and Narrative Representations about Mothers by 3 and 4 year-old Children (3-4세 유아의 애착 행동과 어머니에 대한 표상 간의 관계)

  • Shin, Hyewon;Lee, Young
    • Korean Journal of Child Studies
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    • v.26 no.6
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    • pp.89-110
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    • 2005
  • Subjects were 66 3- to 4-year-old-Children of unemployed mothers from upper middle class families. Attachment behaviors were measured with the Preschool Strange Situation(Cassidy and Marvin, 1992) and classified as secure, avoidant, dependent, or disorganized. Narrative representations of mothers by Children were obtained by video taped interviews using the MacArthur Story-Stem Battery and coded by the MacArthur Narrative Working Group(1997) system. Data were analyzed with descriptive statistics and t test. Results were that children in the secure group showed more positive representations of their mothers, more prosocial story themes, had higher scores in theme coherence and showed more positive emotional expression than those in the insecure group. The attachment behaviors of the 4 groups(A, B, C, D) were closely correlated with the attachment representations shown in MSSB.

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Generative Fathering on Erikson's Perspective and its Relationship with Attachment Security of Children (에릭슨의 발달과업으로 본 아버지의 자녀양육 생산성과 유아 - 아버지간 애착안정성과 관계)

  • 양미경;조복희
    • Journal of the Korean Home Economics Association
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    • v.38 no.2
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    • pp.57-64
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    • 2000
  • This study is applied to the Erikson's concept of generative fathering that meets the needs of the next generation and investigated the relationship between generative fathering and the attachment security. Sixty-five of 30-36 months old children (37 boys and 28 girls) and their parents participated in this study. Fathers completed the questionnaire of parental generativity, which include items on their support of physical development, social-emotional development and intellectual development. Children's attachment was reported by mothers using the Attachment Q-set. Results revealed that father's parental generativity was noted as 3.09 in 1 to 5 child rearing activities. But the results showed that there was a significant difference in child's sex and child's birth order. Also, it was found that children's secure attachnent to their fathers was not high. There was an association between fathering generativity and children's secure attachment. This findings imply that father's active child rearing participation will increase children's secure attachment.

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Factors associated with Maternal Attachment of Breastfeeding Mothers

  • Kim, Sun-Hee
    • Child Health Nursing Research
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    • v.25 no.1
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    • pp.65-73
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    • 2019
  • Purpose: This study aimed to identify factors associated with maternal attachment of breastfeeding mothers, with a focus on the mothers' breastfeeding characteristics. Methods: Data were collected from 217 mothers who breastfed their healthy baby for 1 month after childbirth and had no postpartum complications. The data were analyzed by hierarchical regression analysis. Results: The factors significantly associated with maternal attachment were an emotional exchange with one's baby (${\beta}=.41$, p<.001), breastfeeding confidence (${\beta}=.20$, p=.022), depression ('quite a bit or more', ${\beta}=-.18$, p=.005), and depression ('a little', ${\beta}=-.14$, p=.024). The model explained 38.4% of variance in maternal attachment. Conclusion: In order to improve attachment, nurses should be actively supported in helping mothers in the first month postpartum adapt to breastfeeding. Interventions to prevent postpartum depression should also be conducted.

Effects of Parental Attachment on Peer Relationships and Mediating Effects of Elementary School Students' Self-Control Ability (부모와의 애착과 자기조절능력이 초등학교 아동의 또래관계에 미치는 영향: 자기조절능력의 매개효과를 중심으로)

  • Choil, Yun Si;Park, Ung Im
    • The Korean Journal of Community Living Science
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    • v.26 no.2
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    • pp.275-286
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    • 2015
  • This study investigates the effects of elementary school students' parental attachment and self-control on their peer relationships and the mediating effect of their self-control ability on the relationship between their parental attachment and peer relationships. A total of 490 fifth- and sixth-graders in Andong City were surveyed. Data were collected using a questionnaire for their parental attachment, self-control ability, and peer relationships and analyzed using the t-test, Pearson's correlation analysis, the hierarchical regression analysis, and the Sobel test. The results indicate significant differences in parental attachment, self-control ability, and peer relationships according to gender. Parental attachment was significantly correlated with emotional control ability and behavioral control ability, and there were significant correlations between parental attachment and peer relationships and between self-control ability and peer relationships. Parental attachment had a significant direct effect on peer relationships, and self-control ability mediated the relationship between parental attachment and peer relationships.

The Effects of Unstable Adult Attachment, Self-compassion, and Emotional Recognition Clarity of Nursing Freshmen on Interpersonal Skills (간호학과 신입생의 불안정 성인애착과 자기자비, 정서인식명확성이 대인관계능력에 미치는 영향)

  • Mee-Ra Park;Jeong-Sook Kim;Nam-Joo Je;Ji-Won Yoon
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.217-226
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    • 2024
  • This study is a descriptive research study to figure out the effect of unstable an adult attachment, self-mercy and emotional recognition clarity on interpersonal skills targeting nursing freshman. From 27th of March 2023 to 7th of April 2023, data gathered from the nursing freshman of university in J city, G province were analyzed. Using IBM SPSS/25, the data was analyzed descriptive statistic t-test, ANOVA and multiple correlation analysis. Interpersonal skills have negative correlation with unstable adults attachment(r=-.19, p=.005), and also have positive correlation with self-mercy (r=.38, p<.001) and emotional recognition clarity (r=.28, p<.001). Using hierarchical multiple regression analysis of factors that effects on interpersonal skills of survey subjects, self-mercy was the factor predict one's interpersonal skills the most, extroverted, mixed and emotional recognition clarity in order. The higher self- mercy and emotional recognition clarity are, the bigger influences interpersonal skills have and 24.5% of explanatory power. For nursing school students, interpersonal skills was one of the essential qualities so various methods to improve their interpersonal skills should be figured out.

Effects of the Temperament and Character on Depression, Anxiety, and Maternal-Fetal Attachment in High-Risk Pregnant Women (고위험 임산부의 기질과 성격이 임산부의 우울, 불안, 모-태아 애착에 미치는 영향)

  • Jung, Sang Hyup;Bae, Jin Gon;Jung, Sung Won;Kim, Min Kyung;Kim, Hee Cheol;Kim, Jung Bum
    • Anxiety and mood
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    • v.14 no.2
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    • pp.106-111
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    • 2018
  • Objective : High-risk pregnant women are exposed to the physical and emotional crisis associate with the condition of high-risk pregnancy, making these women emotionally unstable, exhibiting such conditions as depression and anxiety. The aim of this study was to examine what effects the temperament and character of high-risk pregnant women had on their depression, anxiety, and maternal-fetal attachment. Methods : A hundred and five high-risk pregnant women were recruited in the maternity ward of the Keimyung University medical center. All subjects were administered a sociodemographic and obstetric questionnaire, Temperament and Character Inventory, Beck Depression Inventory-II, State Trait Anxiety Inventory-State, and Maternal-Fetal Attachment Scale. Results : First, higher scores on the harm-avoidance scale and lower scores on the self-directedness scale were associated with higher depression scores. Second, higher scores on the harm-avoidance and reward-dependence scale were associated with higher anxiety scores. Lastly, higher scores on the cooperativeness scale were associated with higher maternal-fetal attachment scores. Conclusion : Temperament and character in high-risk pregnant women were associated with the degree of depression, anxiety, maternal-fetal attachment. Based on these findings, it is suggested that examining temperament and character in advance and screening for vulnerability in pregnant women can help to prevent emotional problems for high-risk pregnant women.