• Title/Summary/Keyword: discernment

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The Effect of Cognitive Response on Behavioral Response of Consumers to Sold Out Products On-line Shopping Malls (인터넷 쇼핑몰 품절 경험 후 인지적 반응이 행동적 반응에 미치는 영향)

  • Kim, Joo Hyun;Lee, Jin Hwa
    • Journal of the Korean Society of Costume
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    • v.66 no.4
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    • pp.32-44
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    • 2016
  • The purpose of this study is to examine the cognitive responses and the corresponding behavior responses of consumers who have experiences in not being able to buy a product in an online shopping mall due to it being sold-out. Responses were gathered from 526 consumers between the ages of 20 to 40 years residing in a metropolitan area. Each person surveyed had experienced a situation in which a product that they wanted to purchase from an online shopping mall was sold-out. SPSS 18.0 was used to perform frequency analysis, factor analysis, reliability analysis, and regression analysis. The first set of results of this study showed positive responses of quality, discernment, scarcity, but also negative cognitive responses of careless management, manipulation of shopping mall management, and common taste. In negative cognitive responses, sold-out situations caused consumers inconvenience. The second set of results revealed that quality, discernment, and careless management had a significant effect on product replacement (Substitute, S); likewise, factors such as quality, discernment, careless management, manipulation by shopping mall designers, and common taste had a significant effect on the delay of purchasing decisions (Delay, D). Scarcity, careless management, manipulation by shopping mall designers, and common taste also demonstrated significant influence on the incomplete leaving of stores (Incomplete Leave, L1), while discernment, scarcity, careless management, manipulation by shopping mall designers, and common taste had a significant influence on the complete leaving of stores (Complete Leave, L2). Previous studies have examined the behavioral response topics of substitute, delay, and leave. These study results suggest that product sellouts at online shopping malls did not have a solely negative effect on consumers. It actually had a positive effect in terms of discernment, scarcity, and the perception of quality of sold-out products. Furthermore, both positive and negative cognitive responses had various effects on behavioral responses.

Understanding Mind in Buddhism : Focusing on the Perspective of 'Dependent Arising' and 'Nature Arising' (불교의 마음 이해 -연기(緣起)적 관점과 성기(性起)적 관점을 중심으로-)

  • Jang, Jin-young
    • Journal of Korean Philosophical Society
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    • v.123
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    • pp.347-377
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    • 2012
  • We have numerous terms representing mind. We can understand them largely as the relationship of 'Discernible Mind' and 'Indiscernible Mind.' Because, our understanding mind is formed by linguistic discernment. When any discernment arise from our mind, we recognize the mind shown by discernment[Discernible Mind]. At the same time, we can think orignal mind[Indiscernible Mind] outside that discernment. Buddhism, generally, has understood mind in the relation with everything. That is to say, they have understood it from the perspective of dependent co-arising. In the early Buddhism and the abhidharma Buddhism, approaches to mind were mainly made by the discerning method. They explained arising and vanishing of 'Discernible Mind' by the law of dependent arising. Co-arisen 'Discernible Mind' is impermanent and temporary. But they never be denied on 'Discernible Mind' as an vainness. In $Mah{\bar{a}}y{\bar{a}}na$ Buddhism, $N{\bar{a}}garjuna$ understood the essence of dependent arising as the ${\acute{s}}{\bar{u}}nyata$ (emptiness) and the law of dependent arising as simultaneous dependence, not gradual dependences. $N{\bar{a}}garjuna$ criticized on vainness of Discernible Mind through ${\acute{s}}{\bar{u}}nyata$, and made possible to directly perceive Indiscernible Mind, before Discernment. Undiscriminating Mind can not be explained for being stayed beyond the state linguistic discernment(false discrimination), however, had been approached from various other names to potential consciousness or original nature. While ${\acute{s}}{\bar{u}}nata$ thought focused on criticizing vainness of discernment, Hwaeum thought suggested aspect of Indiscernible mind from the aspect of $ekay{\bar{a}}na$ dependant co-arising that everything has been co-arisen, the truth of discrimination. Furthermore, it opened the path to affirm the both indiscernible mind and discernible mind by illuminating that everything is manifestation of original nature itself, i.e. nature-arising. Hwaeum thought focused on perfect understanding by explicating the relation both indiscernible mind and discernible mind from the view point of non-abiding, rather than clarifying 'Discernible Mind' and 'Indiscernible Mind', itself. That is to say, from the aspect of dependant co-arising, Hwaeum thought plays a role that enters the indiscernible world from discernible world, and also, another role, from the aspect of nature-arising that is manifesting discernible world from indiscernible world. These aspects are important for righteous understanding on mind, and also simultaneously, very effective for healing disease of obsession, a kind of metal disease.

A Selection Process of Input and Output Factors Using Partial Efficiency in DEA (부분 효율성 정보를 이용한 DEA 모형의 투입.산출 요소 선정에 관한 연구)

  • 민재형;김진한
    • Journal of the Korean Operations Research and Management Science Society
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    • v.23 no.3
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    • pp.75-90
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    • 1998
  • The improper use of input and output factors in DEA has a critical and negative impact on the efficiency measurement and the discernment of decision making units(DMUs) : hence the proper selection Process of the factors should precede the actual applications of DEA. In this paper, we propose a new approach to selecting proper factors based on Tofallis' partial efficiency evaluation method(1996). With the approach, the factors aye clustered by measuring their respective partial efficiencies and analyzing the rank correlations of them. The method and procedure we propose in this paper are then applied to measure the efficiencies of the public libraries in Seoul District area, and the results show that the proposed approach can provide meaningful information to improve discernment of the DMUs while using less number of input factors (and less information). The proposed method can be effectively used in the situation where the number of the DMUs to be considered is relatively small compared to the number of available input and output factors, which usually lessens the power to identify the inefficient units in DEA.

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A Study on the High School Girl's Brand Loyalty in Casual Wear-Focus on the Brand Discernment and Self-image- (여고생의 캐주얼 의류 상표충성도에 관한 연구-상표식별력 및 자기 이미지를 중심으로-)

  • 김용덕;신수연
    • Journal of the Korean Society of Costume
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    • v.39
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    • pp.125-138
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    • 1998
  • In order to help apparel manufactures and marketers to promote apparel products more efficiently, and aid them in instilling brand names or brand images more distinctively in the minds of target consumers, it is the intent of this study (1) to investigate on the high-school girls brand loyalty and the brand discernment, self image(product image), and the buying behavior of casual wear. The subjects were 532 female high school students selected from the four high school in Seoul. The data were collected by self-admin-istered questionnaires. The data were analyzed by frequency, percentage, T-test, x2-test, and correspondence analysis. (1) 29.1% of the female students were cat-egorized as the brand loyalty group that was smaller than the non-brand loyalty group(70.9%). (2) In identifying the relationship between the demographic factors and the brand loyalty, the monthly household income and the month-ly personnel expenses were statistically significant. Namely, higher household income and the monthly personnel expenses were statistically significant. Namely, higher household income and the monthly personnel expenses there were, higher the brand loyalty was revealed. (3) The power of discernment was statistically significant according to the brand loyalty. That is, the brand loyalty group was more outstanding than latest fashion brands, the high-price brands, and the better-style brands in terms of design, color, and fabric. (4) The self image was also statistically significant according to the brand loyalty, Wher-eas the brand loyalty group preferred the unique, high-quality, sexy, and active self-images, non-brand loylty group revealed to prefer the non-noticeable and feminine self-images. The findings of this study will assist apparel manufactures and marketers in better identifying the target market, and in subsequently adjusting their products, brand image, and promotional activities in order to reach the target market more efficiently.

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An Efficient Dempster-Shafer Evidence Combination Scheme for Uncertainty Handling (불확실성 처리를 위한 효율적 뎀스터 쉐이퍼 증거병합 방법)

  • Lee, Gye-Seong
    • The Transactions of the Korea Information Processing Society
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    • v.3 no.4
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    • pp.908-914
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    • 1996
  • A number of techniques have been studied for handling uncertainty in the development of expert systems. One of techniques adopted in many expert systems is the Dumpster-Shafer Evidence combination scheme. This has been the main focus among others due to is favorable features and computational complexity. In this paper, we develop and algorithm to deal with the exponential complexity inherent in Dempster-Shafer evidence combination. In the evidence combination process, we divide the frame of discernment into two groups, one for those common in both belief functions and the other for the rest. A property is found that in computing new belief function for the latter group, the result of evidence combination show linear change. The irrelevancy factor is derived and used to compute the change. The main idea of the method is to reduce the size of the frame of discernment and thus exponential complexity.

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Difference on Identification of Gifted Students by Level of Perception of Teacher's Professionalism in Gifted Education (영재관찰추천 과정에서 담임교사의 영재교육전문성 인식 수준에 따른 영재판별의 차이)

  • Ko, Min-Seok;Park, Byoung-Tai
    • Journal of Gifted/Talented Education
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    • v.21 no.2
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    • pp.427-447
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    • 2011
  • This research looked into the recognitions of a teacher's discernment & recommendations of gifted elementary students targeting 184 elementary school teachers in Seoul district and compared and contrasted their awareness in order to confirm whether there existed a difference in the discernment of gifted elementary students according to their awareness level of professionalism in gifted and talented education. The research results are as follows: There appeared a significant difference in teachers' recognitions level of professionalism in gifted education according to their experience relevant to a gifted elementary student. The teachers, in the process of observations & nominations of gifted elementary students, pointed out creativity, learning motive and attitude as the highest judging standard and also regard such elements as discerning criteria of gifted students. In the process of observations & nominations of gifted elementary students, it was found that teachers' recognitions of importance of discerning criteria of gifted elementary students in relation to parents or fellow teachers' recommendations appeared relatively lower than their recognitions of importance in relation to learning ability, creativity, learning motive and attitude. The research results showed that a group of teachers, who have a high recognitions level of the professionalism in gifted education in the process of observations & nominations of gifted students, perceive the realm of creativity, learning motive, and attitude as more important. This suggests the necessity of elevating teachers' awareness level of professionalism in gifted and talented education in order to discern high-quality gifted students in the process observations & nominations of gifted elementary students putting emphasis on the realm of creativity, learning motive, and attitude.

On discernment of plain and cipher text using the entropy test (엔트로피 방법을 이용한 평문.암호문 식별방법에 관한 연구)

  • 차경준;류제선
    • Proceedings of the Korea Institutes of Information Security and Cryptology Conference
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    • 2001.11a
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    • pp.15-19
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    • 2001
  • 암호 알고리즘 출력문에 대한 난수성 검정들은 평문과 암호문 식별에 중요한 역할을 하고 있다. 실제로, 난수열의 생성자는 비밀키의 생성자와 같은 많은 암호체계에서 사용되고 있으며, 이때 사용되고 있는 난수열은 모의 난수라고 한다. 따라서, 이진수열에 대한 난수성을 검정하는 통계적 검정방법이나 다른 이론적 기준이 필요하다. 본 논문에서는 모의난수열이 갖고 있는 난수성 판정에 관하여 universal 엔트로피 검정방법과 근사 엔트로피 검정방법을 이용하며, 위의 두 방법에 대한 각각의 이론적인 배경과 모의실험을 통한 판정기준을 제공한다.

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Development of Discernment Analysis System by Graphical User Interface

  • Cha, Kyung-Joon;Shin, Young-Jae;Lee, Yong-Koun
    • 한국데이터정보과학회:학술대회논문집
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    • 2006.11a
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    • pp.113-117
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    • 2006
  • 우리는 다양한 자료에서 유의미한 정보를 파악하기 위한 방법으로 다변량 분석 방법 중에서 정준판별분석, 로지스틱, 다층퍼셉트론 그리고 의사결정나무를 사용자 편의를 극대화하고 사용이 간단한 비주얼 베이직 6.0을 이용하여 개발하였다.

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An Approximate Evidence Combination Scheme for Increased Efficiency (효율성 제고를 위한 근사적 증거병합 방법)

  • Lee, Gye-Sung
    • Proceedings of the Korea Information Processing Society Conference
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    • 2001.04a
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    • pp.337-340
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    • 2001
  • A major impediment in using the Dempster-Shafer evidence combination scheme is its computational complexity, which in general is exponential since DS scheme allows any subsets over the frame of discernment as focal elements. To avoid this problem, we propose a method called approximate evidence combination scheme. This scheme is applied to a few sample applications and the experiment results are compared with those of VBS. The results show that the approximation scheme achieves a great amount of computational speedup and produces belief values within the range of deviation that the expert allows.

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