• Title/Summary/Keyword: digital strategy

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A Study on the Relationship between Cognitive Style and Elaboration strategy with regards to Multimedia Learning for Children (아동의 멀티미디어 활용학습에서 인지양식과 정교화전략의 관계)

  • Byun, Soo-Kyoung
    • Journal of Digital Contents Society
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    • v.11 no.2
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    • pp.153-160
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    • 2010
  • The purpose of this study was to investigate the elaboration strategy associated with multimedia learning for children. Main subjects of this study, which were 157 eight-, 150 ten- and 152 twelve-year-old children(total: 459). As a result, the elaboration strategy could find the facts to be effective to twelve-year-old children. And the elaboration strategy at cognitive style was not significant. We would suggest that the age is a significant variable to apply the elaboration strategy in multimedia learning.

Decision-Makings of CoPS Innovation Strategy, Power and Dominant Design - the Case of SKT and KTF

  • Kim, Jong-Seok;Miles, Ian;Flanagan, Kieron
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2017.05a
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    • pp.219-219
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    • 2017
  • This study aims at examining each firm's decision-makings of complex product and system (hereafter CoPS) innovation strategy, so that it tries to reveal the nature and role of CoPS innovations strategy. And it designed a comparative case study along with qualitative methods, by having two mobile operators' digital rights management (hereafter DRM) innovation in South Korea's digital music service industry. Through literature review, this study formulated three research propositions: (i) Each firm's decision-makings of CoPS innovations strategy are analytical negotiation process among economic actors in an industry; (ii) Each firm's market power originated from its market share from the installed base through network effect and switching cost influence decision-makings of CoPS innovation strategies; (iii) Each firm's decision-makings of different CoPS innovation strategies are related to their intension of achieving better market power, consequently dominant design. Through empirical examination of two mobile operators' decision-makings of DRM innovation strategy, this study empirically verified three research propositions.

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The Effects of Interaction between the IT Activity and the Organizational Strategy on the System Performance (정보기술활동과 조직전략의 대응이 성과에 미치는 영향)

  • Han, Gyeong-Il
    • Journal of Digital Convergence
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    • v.4 no.2
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    • pp.75-85
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    • 2006
  • The purpose of this study is to confirm whether the IT activity and organizational strategy makes a significant influence on the system performance. IT activity is defined as a system development, system operation and system management. Cost leadership and Differentiation were used as a strategic type. Field research was employed to empirically investigate the relationship among the variables. The finding of the study can be summarized as follows. IT activity and strategic type are not enough to explain the system performance.

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A Study on the Test Strategy of Digital Circuit Board in the Production Line Based on Parallel Signature Analysis Technique (PSA 기법에 근거한 생산라인상의 디지털 회로 보오드 검사전략에 대한 연구)

  • Ko Yun-Seok
    • The Transactions of the Korean Institute of Electrical Engineers D
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    • v.53 no.11
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    • pp.768-775
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    • 2004
  • The SSA technique in the digital circuit test is required to be repeated the input pattern stream to n bits output nodes n times in case of using a multiplexor. Because the method adopting a parallel/serial bit convertor to remove this inefficiency has disadvantage of requiring the test time n times for a pattern, the test strategy is required, which can enhance the test productivity by reducing the test time based on simplified fault detection mechanism. Accordingly, this paper proposes a test strategy which enhances the test productivity and efficiency by appling PAS (Parallel Signature Analysis) technique to those after analyzing the structure and characteristics of the digital devices including TTL and CMOS family ICs as well as ROM and RAM. The PSA technique identifies the faults by comparing the reminder from good device with reminder from the tested device. At this time, the reminder is obtained by enforcing the data stream obtained from output pins of the tested device on the LFSR(Linear Feedback Shift Resister) representing the characteristic equation. Also, the method to obtain the optimal signature analyzer is explained by furnishing the short bit input streams to the long bit input streams to the LFSR having 8, 12, 16, 20bit input/output pins and by analyzing the occurring probability of error which is impossible to detect. Finally, the effectiveness of the proposed test strategy is verified by simulating the stuck at 1 errors or stuck at 0 errors for several devices on typical 8051 digital board.

Digitally Current Controlled DC-DC Switching Converters Using an Adjacent Cycle Sampling Strategy

  • Wei, Tingcun;Wang, Yulin;Li, Feng;Chen, Nan;Wang, Jia
    • Journal of Power Electronics
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    • v.16 no.1
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    • pp.227-237
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    • 2016
  • A novel digital current control strategy for digitally controlled DC-DC switching converters, referred to as Adjacent Cycle Sampling (ACS), is proposed in this paper. For the ACS current control strategy, the available time interval from sampling the current to updating the duty ratio, is approximately one switching cycle. In addition, it is independent of the duty ratio. As a result, the contradiction between the processing speed of the hardware and the transient response speed can be effectively relaxed by using the ACS current control strategy. For digitally controlled buck DC-DC switching converters with trailing-edge modulation, digital current control algorithms with the ACS control strategy are derived for three different control objectives. These objectives are the valley, average, and peak inductor currents. In addition, the sub-harmonic oscillations of the above current control algorithms are analyzed and eliminated by using the digital slope compensation (DSC) method. Experimental results based on a FPGA are given, which verify the theoretical analysis results very well. It can be concluded that the ACS control has a faster transient response speed than the time delay control, and that its requirements for hardware processing speed can be reduced when compared with the deadbeat control. Therefore, it promises to be one of the key technologies for high-frequency DC-DC switching converters.

Research on how to promote fashion brands in the e-commerce era - Focusing on the work of a fashion PR agency - (e-커머스 시대 패션브랜드 홍보 방법에 관한 연구 - 패션홍보대행사 업무를 중심으로 -)

  • Song Ae Park
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.2
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    • pp.17-29
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    • 2023
  • The digital environment, which has been rapidly developing since the beginning of the 21st century, has become more specific due to COVID-19, and marketing strategies are rapidly changing to suit purchasing activities of Generation MZ, whose online purchases are becoming the center of their lives. A public relations agency is generally responsible for all aspects of making a client's product or service visible to the public through various forms of media. Among them, a company that performs only fashion-related tasks is called a "fashion PR agency". Now, the fashion industry is also centered on the e-commerce environment, and various digital marketing strategies have been developed and directly related to sales. This study examined the current status of online media and digital marketing, analyzes the aspects of fashion brand promotion strategies and methods in the e-commerce era, focusing on the work of fashion PR agencies, and suggests the direction of new online and offline promotion methods based on marketing and technological aspects. As a result of the study, first, theories on strategies for online media and digital marketing were examined, and found that the amount of online promotion has recently increased and become more specialized. Second, this study examines the concept of fashion PR agencies and analyzed their main tasks through interviews with fashion PR professionals. Third, based on successful online fashion promotion cases, the study analyzed fashion promotion strategies and methods that are being integrated online and offline in the e-commerce era. The main methods included SNS strategy, content strategy, performance strategy, influencer strategy, and event strategy, and it is suggested that integrated management is necessary for consistent brand image management, and an IMC (Integrated Marketing Communication) strategy, which intensively manages all strategies, should be employed.

Digital Transformation Strategy Design for National Public Service

  • Sangwon LEE;Joohyung KIM
    • International Journal of Advanced Culture Technology
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    • v.11 no.4
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    • pp.435-441
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    • 2023
  • From the mid-to-late 2010s, technology was frequently mentioned in the definition of digital transformation. In the early stages, the private sector started actively using it, and the public sector started to take it seriously. Divided into "providing value and cultural change, the main goals of digital transformation were accomplished, and the ideas of creating new values in social and industrial systems and applying digital technology appeared to be related. Digital transformation, defined as the idea of combining digital solutions to boost competitiveness and add value, necessitates social innovation and cultural shifts at the national level. In order to encourage the digital transformation of the industry, the Industrial Digital Transformation Promotion Act was passed in December 2021. This set the groundwork for a comprehensive and organized approach to facilitating the use of industrial information. We will examine the nature and extent of digital transformation in this study, as well as discover the organizations and regulations that support it. We also want to examine the essential standards and technologies needed to put the digital transformation plan into practice. Lastly, We'll make some conclusions about how this will affect public services' digital transformation.

Competition among Firms in Digital Convergence era

  • Yoo, Byung-Joon;Lim, Hyun-Young
    • Management Science and Financial Engineering
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    • v.16 no.2
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    • pp.1-15
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    • 2010
  • Digital convergence which means the convergence of industry areas related to digital technologies is an important phenomenon in business, which will decide the fates of firms in the near future. The only firms which can create synergy effects from digital convergence are expected to be the winners in the fierce competition of digital convergence era. In our analysis, we examine the strategy of an integrated firm which has businesses in two different industry areas which are related to each other. By using a game theoretical model, we show how the integrated firm can win over two single separated firms which have business in only one industry area each by leveraging the two businesses the integrated firm has. In our welfare analysis, we also show that this convergence may be even beneficial to consumers, which seems counter-intuitive to social concerns about anti-competitive behaviors by integrated firms. Additionally, we study comparison between industry convergence and product convergence.

Case study on Management Strategies of Korean Satellite- DMB Companies: Treasure Island Strategy of Entertainment and Movie Contents:

  • Kim, Seung-Wook;Kim, Kee-Hong
    • International Commerce and Information Review
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    • v.1 no.1
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    • pp.57-66
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    • 2008
  • The best value proposition for the customers of satellite-DMB (hereinafter referred to as the "S-DMB") business in an environment of fierce competition shall be securing the best killer contents and distribute them in reasonable price as a mobile contents platform provider. In an era of merging the broadcasting with the communication, although many new players tapping into the market with state-of-the-art media such as digital convergence, the key to success in the market is dependent on whether the respective digital contents providers retain competitive digital contents which suit the taste of customers. Considering such market conditions, the purpose of this study is to look over the management examples of Korean S-DMB providers which is carrying out business in digital multi-media market and opening up the market, and to analyze the management strategies of domestic S-DMB companies to be the champion in the market.

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R&D Transitions in Response to Digital Transformation in Korea

  • Lim, Jongyeon;Lee, BangRae;Won, Dongkyu
    • Journal of Information Science Theory and Practice
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    • v.10 no.spc
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    • pp.96-111
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    • 2022
  • With the rapid development of the Fourth Industrial Revolution and digital transformation, scientific and technological innovation measures are being devised to overcome Korea's low-growth, high-cost structure. Accordingly, by examining the R&D investment evaluation system of R&D PIE (R&D Platform for Investment and Evaluation), which has been promoted by the Korean government in response to the Fourth Industrial Revolution, from the perspective of R&D transformation, this study aims to explore a new path for a sustainable national science and technology innovation system following digital transformation. In particular, from the perspective of R&D PIE, a MLP (Multi-level Perspective), which had been conducted as an abstract theoretical study, was attempted with specific cases and analysis for each of the three layers: niche, landscape, and regime. In conclusion, R&D PIE was intended to elevate the abstract R&D investment evaluation system to a platform that leads innovation in the digital space of the Fourth Industrial Revolution. In addition, it was confirmed that the R&D PIE could be replaced or enhanced as a platform for innovation in response to the Fourth Industrial Revolution, thereby providing an alternative to job creation and an escape from economic crisis.