• 제목/요약/키워드: digital innovation

검색결과 980건 처리시간 0.024초

Development of Creative Economy Innovation and Digital Entrepreneurial Ability for Distribution Strategy by using Design Thinking

  • Siwaporn NAKUDOM;Sor sirichai NAKUDOM;Panita WANNAPIROON
    • 유통과학연구
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    • 제21권4호
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    • pp.11-20
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    • 2023
  • Purpose: 1) develop a learning model involving design thinking to develop creative economy innovation and the characteristics of digital entrepreneurs. 2) evaluate the impact of design thinking on creative economy innovation 3) evaluate the impact of design thinking on digital entrepreneurial ability. Research design, data and methodology: 1) develop a learning model involving design thinking in order to develop creative economy innovation and the characteristics of digital entrepreneurs. 2) Evaluating creative economy innovation involving design thinking. 3) Assessing the characteristics of digital entrepreneurs based on design concepts. Results: 1) the development of a learning model involving design thinking to develop creative economy innovation and digital entrepreneurial competency 2) The students who studied using the learning model involving a design thinking process had the highest overall scores in terms of creative economy innovation 3) The scores for the assessment of digital entrepreneurial activity for the students who studied by using the design thinking learning model were at a high level. Conclusions: The development of the design thinking learning model can encourage students to be able to develop creative economy innovations and to empower digital entrepreneurs' ability for distribution strategy. Educational institutions that would like to succeed in developing creative economy innovative and digital entrepreneurship characteristics with the support of design thinking.

A User-centered Classification Framework for Digital Service Innovation : Case for Elderly Care Service

  • Lim, Hong-Tak;Han, Jeong-Won
    • International Journal of Contents
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    • 제14권1호
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    • pp.7-11
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    • 2018
  • Digital technology has been changing everyday life of ordinary people let alone the structure of world industry. The elderly care service is also going through changes influenced by the unavoidable impact from torrents of digital technologies. There are numerous reports and news about the digital technologies increasing the efficiency and effectiveness of care service yet lacking systematic understanding of the sources of such improvement. This study aims to present a new classification framework for digital elderly care service innovation to fully utilize the power of digital technologies drawing on insights from innovation studies and service studies. First, 4 features of digital technologies are identified as sources of new value in service innovation. The co-creation of value by users and producers in service and technology development is discussed to illuminate users' contributions to service innovation. Communication of needs and ideas with producers and application of new technologies into everyday practice of life are identified as the source of new value which can be attributed to the elderly. Customization along with efficiency gains is the key to digital elderly care service innovation. The classification framework, thus, incorporates the needs of the elderly as one axis of criteria in the conventional technology-centered framework. The new classification framework would help give due weight to user-driven or demand-driven innovation in the elderly care service R&D activities.

공공분야 온라인 사회혁신 프로젝트를 통한 직무역량 강화 연구 (Research on job competency reinforcement through online social innovation project in the public sector)

  • 박정선;박상혁;박은혜;이명관
    • 디지털산업정보학회논문지
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    • 제18권2호
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    • pp.77-91
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    • 2022
  • Social innovation refers to activities that solve social problems by developing new ideas in cooperation with actors close to the field for the purpose of preserving the sustainability of society. In the field of social innovation, voices calling for a bottom-up method that starts with citizen participation are growing, and the need to improve public officials' awareness of social innovation and strengthen professionalism is being raised. In the era of Covid 19 and the 4th industrial revolution, digital literacy is being emphasized to us. In the field of social innovation, the need to strengthen social activities using digital media is growing. In this paper, an example of online social innovation project education based on the design thinking methodology was presented for public officials in Busan to improve their awareness of social innovation and secure expertise, and the effect of job competency reinforcement was statistically verified. As a result of statistical analysis, the average difference between the 'online communication' factor and the 'online empathy' factor was the largest, and it can be interpreted that digital literacy for social innovation has been strengthened.

클라우드 서비스를 활용한 디지털무역 사용자의 혁신저항에 관한 연구 (A Study on Innovation Resistance of Digital Trade Based On Cloud Services)

  • 이인성;김석태
    • 아태비즈니스연구
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    • 제12권4호
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    • pp.313-329
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    • 2021
  • Purpose - Digital trade, which started in the early 2000s, is showing a sharp increase due to the recent pandemic. However, despite this proliferation, users' acceptance of innovation is very slow. Cloud services are at the center of digital trade activation. This study aims to contribute to the spread of digital trade through empirical analysis of the resistance factors that hinder the use of cloud service-based digital trade using the innovation resistance theory and the status quo bias theory. Design/Methodology/Approach - In order to achieve the research purpose, this study was conducted with 171 entrepreneurs using cloud service-based digital trade. Structural equation model(SEM) was used through empirical analysis. Findings - As a result of the study, it was found that the complexity of technology, perceived risk, compatibility, and trust in service providers had a significant effect on innovation resistance, and policy trust did not affect innovation resistance. Also, security concerns and institutional trust were analyzed to have a significant effect on the trust of service providers. Research Implications - This study is meaningful to help the rapid diffusion of innovative technologies through empirical analysis of factors that lower the intention to accept cloud service-based digital trade.

The Strategic Transformation from Innovation Cluster to Digital Innovation Cluster during and after COVID-19

  • Yim, Deok Soon;Kim, Wangdong;Nam, Young-ho
    • Asian Journal of Innovation and Policy
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    • 제9권2호
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    • pp.164-186
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    • 2020
  • It is generally known that a Science and Technology Park - as a representative example of an Innovation Cluster - produces network synergy among industry, university, research institutes, and other innovation actors in a specific area, so that it has a competitive edge over other regions in technological innovation. However, as the novel Coronavirus (COVID-19) pandemic unfolds, it has become necessary to reduce face-to-face contacts and this could lead to lesser network synergy being produced in an Innovation Cluster. With this background, this research was designed and conducted to evaluate how COVID-19 has changed the activities in Innovation Clusters and explore future development scenarios. In order to find out the changes occurring in an Innovation Cluster, a survey was conducted among the people in Science and Technology Parks. The survey result shows that people are experiencing difficulties in technological innovation and support activities, and face-to-face contacts have been reduced in the Innovation Cluster. A scenario planning sought to explore the future development of the Innovation Cluster. It suggests that the transformation into a Digital Innovation Cluster, which is less affected by physical distance, but can still maintain the effectiveness of the networks, can be the key strategy for the future Innovation Cluster.

The Impact of ICT Costs on Innovation Activity of Digital Hubs in Regions of Kazakhstan: Universities, SMEs and R&D

  • Anna A. KREDINA;Galiya G. SEITKAN;Nailya K. NURLANOVA;Anel A. KIREYEVA
    • 유통과학연구
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    • 제21권12호
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    • pp.1-13
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    • 2023
  • Purpose: the study aims to examine the impact of ICT on the formation of digital hubs in regions of Kazakhstan, specifically the influence of ICT costs on the level of innovation activity of enterprises, the number of its actors as legal entities by size and region, small and medium enterprises, universities and research and development organisations. Research design, data and methodology: the research methodology is based on the collection of secondary data from the official statistical yearbooks of the Bureau of National Statistics of the Republic of Kazakhstan and the use of quantitative methods, in particular, correlation analysis and multiple regression. Five indicators related to the formation of digital hubs in the regions of the country were selected. Results: the study revealed that ICT spending has an impact on the formation of digital hubs in regions, in particular on the development of the number of legitimate enterprises, SMEs and R&D organisations as actors in digital hubs. A positive dynamic in the growth of the number of actors is visible. However, the hypotheses on the impact of ICT costs on the number of universities and the level of innovation activity were not supported. Conclusions: based on the results of the study, recommendations such as government proposals on strategy development, funding projects of innovation and digital hubs, and business proposals on engaging local entities in digital transformation for the formation of digital hubs in the country's regions have been developed.

디지털기술과 산업 전환 : 전자산업의 사례

  • 배영자
    • 기술혁신연구
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    • 제11권2호
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    • pp.219-238
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    • 2003
  • This study aims to investigate the impact of wide use of digital technology, in particular, the Internet, on innovation process and corporate strategy in electronics industry. The introduction of digital technology has changed innovation process, business model and organizational structure of the electronics companies. With the wide use of digital technology, the entire value chain of electronics industry from procurement, sales, and marketing to R&D and manufacturing has been restructured. This paper examine how digital technology has changed firms' behaviors in various areas through e-commerce, virtual reality and simulation, the rise of a new type of firm called EMS (Electronics Manufacturing Services), and etc. Amidst these changes building up innovation-friendly organization has emerged as a critical concern for firms. Due to the striking decrease of transaction cost, a network type of organization has proliferated, and a business function turns into a modular organization. As a whole, digital technology has pushed electronics firms into developing their own business model, which takes consideration of standardization of business platform and their core competency.

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중국 디지털 문화산업 상장기업의 기술혁신 효율성에 관한 연구 (A Study on Technological Innovation Efficiency of Listed Companies in China's Digital Cultural Industry)

  • 동호;배기형;장몽택
    • 한국콘텐츠학회논문지
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    • 제22권3호
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    • pp.369-379
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    • 2022
  • 과학기술과 문화산업의 융합이 심화되면서 중국의 디지털 문화산업이 부상하고 있다. 디지털 문화산업은 디지털 경제 시대에 문화소비에 대한 새로운 욕구를 충족시켜 소비자들에게 신선한 경험을 선사하고 있다. 본 논문은 중국 A주 36개 디지털 문화 상장기업의 2018년~2019년의 공개 데이터를 이용하여 중국 디지털 문화산업 상장기업의 기술혁신 효율성 평가지표체계를 구축했다. 자료포락분석(DEA)을 활용하여 36개 중국 디지털 문화산업 상장기업의 기술혁신 효율성을 평가했다. 연구 결과는 다음과 같다. 첫째, 중국 상장기업 36곳은 기술혁신 효율성이 낮다. 둘째, 상장기업의 연구개발 자원의 배치가 불합리하다. 셋째, 상장기업 간 기술혁신 효율성의 차이가 크다. 따라서 연구개발 자금 투입의 확대, 연구개발 자원의 합리적 배치, 연구개발 인력 도입과 육성 확대, 효과적인 동적 인센티브 메커니즘 구축, '정산학연용(政产学研用)'의 긴밀한 결합 촉진 및 정부 정책의 충분한 발휘 등의 조치를 통해 중국 디지털 문화산업 상장기업의 기술혁신 효율성을 제고해야 한다.

가치혁신 전략을 적용한 디지털콘텐츠 평가에 관한 연구;구글과 네이버의 검색 서비스를 중심으로

  • 노미정;문형남
    • 한국지능정보시스템학회:학술대회논문집
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    • 한국지능정보시스템학회 2007년도 한국지능정보시스템학회
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    • pp.229-238
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    • 2007
  • This study was intended to point out the limit of existing digital content-centered studies, or approaches from the viewpoint of the supplier and in the aspect of business profit model and find ways to assess the quality of digital content, considering the characteristics of digital content. For this, the study is to apply value innovation strategy to digital content assessment, to analyze the applicability, and to propose a new and practical framework for digital content assessment method. To this end, this study selected the global No. 1 search service provider Google and local portal site Naver search service. The study on assessment factors by value innovation strategy was based on existing literature, while user-value elements in that respect were confined to information quality, interactivity, communication, interactive storytelling, and usability. This study objectified the relation with the value innovation strategic analysis, through qualitative and quantitative analyses on value elements of search service users.

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디지털 기업가정신과 디지털 혁신에 미치는 영향 요인 연구: 기술흡수역량의 조절효과 분석 (A Study on Factors Influencing Digital Entrepreneurship and Digital Innovation: Moderating Effect of Technology Absorptive Capacity)

  • 장성희
    • 벤처창업연구
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    • 제19권1호
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    • pp.107-118
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    • 2024
  • 본 연구는 디지털 기업가정신과 디지털 혁신에 영향을 미치는 요인과 기술흡수역량의 조절효과를 검증하는 것이 목적이다. 연구목적을 달성하기 위해 디지털 기업가정신에 영향을 미치는 요인을 기술 특성(디지털 기술역량), 조직 특성(디지털 학습역량, 재무 준비성), 제도적 압력(강제적 압력, 모방적 압력, 규범적 압력)으로 설정하였다. 그리고 디지털 기업가정신과 디지털 혁신에 영향 관계에서 기술흡수역량의 조절효과를 검증하고자 한다. 디지털 기업가정신, 디지털 혁신, 제도적 압력, 기술흡수역량에 대한 이론적 배경을 바탕으로 연구모형과 연구가설을 설정하였다. 국내 104개 기업을 대상으로 Smart PLS 4.0을 이용하여 실증분석을 하였다. 분석 결과는 다음과 같다. 첫째, 디지털 기술역량, 디지털 학습역량, 재무 준비성, 제도적 압력은 디지털 기업가정신에 정(+)의 영향을 미치는 것으로 나타났다. 둘째, 디지털 기업가정신은 디지털 혁신에 정(+)의 영향을 미치는 것으로 나타났다. 마지막으로, 디지털 기업가정신이 디지털 혁신에 영향을 미치는데 있어서 기술흡수역량이 조절효과가 있는 것으로 나타났다. 본 연구의 결과는 4차 산업혁명과 디지털 전환 시대에 디지털 기업가 정신의 필요성을 강조하였고, 디지털 기업가정신을 통해 디지털 혁신을 달성하고자 하는 기업들에게 전략적 시사점을 제공할 것이다.

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