• Title/Summary/Keyword: design strategy & development

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Status and innovation plan of manufacturing technology in plastics engineering - focusing on thermoplastics, composites and molds - (플라스틱 공학에서 제조 기술의 현황과 혁신 방안 - 열가소성수지, 복합재료와 금형을 중심으로 -)

  • Kim, Sun-Kyoung
    • Design & Manufacturing
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    • v.15 no.2
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    • pp.1-10
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    • 2021
  • In this study, the current state of the plastics industry has been examined. The direction of development and innovation is reviewed and commented. The technical statuses of various sectors such as thermoplastic resin, composite material, mold engineering, and simulation have been scrutinized. In addition, the industrial status of each sector has been reviewed. Then, the challenges that the plastics manufacturing industry has to deal with have been discussed. Especially, the situation in Republic of Korea has been elaborated in detail. Based on the discussion, an open innovation strategy has been suggested. It has been argued in this work that the open innovation strategy will enables efficient funding and development by avoiding resource consuming rent seeking.

Design Program for the Regional Development (지역진흥을 위한 디자인개발 프로그램)

  • 하상오
    • Archives of design research
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    • v.15 no.1
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    • pp.379-388
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    • 2002
  • Since policies of each local government toward regional development have been focusing on only development of the individual applied items such as a character merchandise, co-regional brand, and developing a speciality for the region, the adverse effects of design have been came out. So we carried out this research to minimize the adverse effect of design and also we would like to give the opportunity of thinking of a new way to activate local economy, to create regional identity and to develop local resources by applying the Cl program which have bean used as the way of business improvement coping with the conceptional change of competitiveness with a comprehensive view. Therefore, for design to play an important role in regional development, as standing on the basis of regional development it is necessary to attain the various goals such as activating administrative organization, improving the administrative image, and making the local in go unique. And also it is necessary to develop the communicational strategy as an innovative and expressive program which can consider human network development as an regional resource. To carry out this communicational strategy effectively, in particular, it is not only inevitable to operate the strategic and comprehensive programs promoting the regional development according to the of 6 stages design develop cent program which consists of region's self-verification and self-recognition, self-determination, development of self-innovation, visibility to unify the regional images, creating the design system, and carrying out and verifying the program, but also it is necessary to apply regional development system which can change the regional basic plan, aiming at regional development, into unique regional trait that has an future image by improving the program with constant management and feedback through verifying the design program.

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Analysis of Verification Methodologies Based on a SoC Platform Design

  • Lee, Je-Hoon;Kim, Sang-Choon
    • International Journal of Contents
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    • v.7 no.1
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    • pp.23-28
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    • 2011
  • In a SoC (system-on-chip) design, a design complexity is a big bottleneck. In order to overcome the design complexity, platform based design method is widely adopted for designers. Most complex SoCs need a heterogeneous design development environment for hardware and software co-design. In this paper, we discuss about some kinds of verification approaches with platform based design methodology at various abstraction levels of SoC design. We separate the verification process to two steps according to the different levels of verification. We employ a flexible SoC design environment to support simultaneous hardware and software development. We demonstrate the verification strategy of a target SoC design, IEEE 802.11a WLAN SoC.

A Study on Differentiation Strategy of Apartment Space According to Brand Identity Factors (브랜드 아이덴티티 요소에 의한 아파트 공간의 차별화 전략 연구)

  • Choe, Hye-Jin;Kim, Kai-Chun
    • Korean Institute of Interior Design Journal
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    • v.20 no.5
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    • pp.105-113
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    • 2011
  • Brand is a useful tool for modem people living under the age of the brand, to explain the information of their products by differentiating themselves from others. It also represents the value of company and plays a major role convincing customers. Even living space brands are no exception. According to the development of marketing management ability, living space brands require the new sales strategy to dominate the market over the business competition, and plan differently for a changing market environment. On such account, companies are commercializing the living space via establishing its brands. Thus the study will cover the living space differentiation strategies for promoting the brand images of respective construction companies and will strive to compare and analyze the differentiation strategy factors that construction firms are pursuing through case analysis framework. Moreover, it's objective focuses on materializing the strategies of living space in accordance to the brand application elements.

Transmedia Storytelling Strategy of Gucci -Targeting Generation Z- (구찌(Gucci)의 트랜스미디어 스토리텔링 전략 -Z세대를 중심으로-)

  • Kim, Mikyung;Yim, Eunhyuk
    • Journal of the Korean Society of Clothing and Textiles
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    • v.44 no.6
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    • pp.1087-1106
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    • 2020
  • The emergence and development of innovative science and technology is changing lives at a rapid pace with the expansion of human perception. The development of the media extends the scope of activities of the body and the mind, realizing the imagination and challenging the limits of experience. In this process, the transformation of media into new forms such as disassembly, merging, and fusion have emerged that have resulted in the emergence of transmedia. In recent years, the fashion industry has responded quickly to trends and is actively engaged in transmedia communication activities. Among them, Gucci's media utilization strategy has attracted interest in the millennial generation. This study examines the strategy of transmedia storytelling by concentrating on the case of Gucci among luxury fashion brands that utilize media effectively in various aspects. It reveals the aspect of how the use of transmedia can be used to enjoy the story of fashion content and spread its value.

East Asian Journal of Business Economics and Development Strategy

  • KIM, Byoung-Goo;YOUN, Myoung-Kil
    • Journal of Research and Publication Ethics
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    • v.2 no.2
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    • pp.17-20
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    • 2021
  • Purpose: This paper is to review and analyze development strategy of the East Asian Journal of Business Economics and to look at the previous and current changed publication system and process in order to step up the article quality of EAJBE. Research design, data and methodology: This study grasped the current status and strategy of this journal through literature review. In addition, through the case of EAJBE, the internationalization strategy and research ethics policy of this journal were analyzed. Results: EAJBE clarifies the copyright delegation procedure of the final publication paper. Regarding compliance with research ethics, Editor-in-Chief and Management Editor are completing research ethics training. From 2017 to the present, Editor-in-Chief and Management Editor have completed online ethics training and hold certificates of completion. Conclusions: EAJBE specifies the rules for exclusion of examination by the contributor and the examiner belonging to the same institution and actually operates in this way. Currently, by using the Jams system, the plagiarism verification procedure is operated using the thesis plagiarism prevention system. Finally, in order to strengthen research ethics standards, EAJBE is trying to establish and strengthen a verification system for each paper using the system of the Korea Research Foundation, not the previous foreign paid plagiarism system.

Exploring the Impact of Live Commercial Anchors on Business Performance and Survival Strategy: Focusing on Resource Configuration and Environmental Choice

  • ZHANG, Li-Jie;HUANG, Fei
    • East Asian Journal of Business Economics (EAJBE)
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    • v.10 no.4
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    • pp.1-18
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    • 2022
  • Purpose - Through the analysis and research of different characteristics and related mechanisms of live commerce anchors, this paper aimed to help live commerce anchors to strengthen their characteristic advantages, beautify the live broadcast environment, improve resource allocation and enhance business performance, so as to help live commerce anchors to achieve better high-quality development. Research design, data, and methodology - This study was conducted by sample survey method on 361 live commercial anchors who have experience in using major online shopping malls for more than one year. Data analysis methods were frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation model analysis. Result - Hypothesis 1 through Hypothesis 5 were all supported. The results of this study suggest that professionalism and mutual entertainment of live commercial anchors have a significant impact on business performance, survival strategy, resource allocation and environment selection. The resource allocation and environment selection of live commercial anchors play a mediating role in the professionalism and mutual entertainment of live commercial anchors on business performance and survival strategy. Conclusion -The results implied that the professionalism and inter entertainment of live commercial anchors have a positive impact on business performance and survival strategy. In the new situation, live commercial anchors should further improve their professionalism and mutual entertainment, so as to achieve better development.

Strategic Technology Management of Automotive Steel Sheets Makers (자동차용 강판 제조업체의 전략적 기술경영)

  • Jung, Kyung-Hee;Lee, Sang-Kyu
    • IE interfaces
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    • v.16 no.3
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    • pp.291-299
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    • 2003
  • The managerial environment of automobile industry has been rapidly changing, mainly with the tighter standard of legal and environmental regulations, the pressure of cost reduction from the end-user, the various functional improvements of vehicles, and the globalization management. In order to survive in this complicate circumstances, the automakers have strongly pursued the mutual collaboration with the suppliers, especially tier-1, for the optimal selection of parts/materials and the assembly manufacturing processes of the new model development. They prepare the early involvement program for the suppliers during the conceptual design stage, and implement the win-win strategy of technology development activity, in order to improve the value creation. This study considers the strategic technology management of automotive steel sheets makers on the aspects of strategy, processes, human & physical resources, and organization structure. It also suggests the corporate strategies of steel mills, in order to obtain the technology competence.