• The Korean Journal of Community Living Science
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• v.24 no.4
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• pp.471-483
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• 2013

The study aimed to investigate the wearing & purchase practices with shirts and analyze the group differences on the shirt size, BMI & perceived body type. Total usable questionnaires were obtained from 350 male office workers aged from 20 to 49 in Seoul. Results were gained from the statistical analysis such as factor analysis, ANOVA, t-test using SPSS 21.0. The results were as follows. First, male office workers had difficulty in choosing the right size among the different sizes of ready-made shirts and had trouble in vexatious order & high price for custom-made shirts, however, they had an emphasis on design and size for the 2 kinds of shirts in common. Second, the groups by shirt size, BMI, perceived body type showed significant differences in shirt fitness and shirt wearing methods of ready-made shirts but showed no difference in purchase intention of custom-made shirts. Fatness and body type were proved to be important for wearing shirts and it was assumed that there were socio-psychological reasons for the custom-made shirt purchase. Finally, the groups by the experience of purchasing custom-made shirts showed no difference in shirt fitness and shirt wearing methods of ready-made shirts but showed difference in purchase intention of custom-made shirts. This meant that purchase of a custom-made shirt stimulated another purchase. Therefore, shirt brands should focus on the first purchase of custom-made shirts.

• Fashion & Textile Research Journal
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• v.20 no.5
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• pp.556-568
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• 2018

In this study, we surveyed the current status and sizing system of the custom dress shirts sold through online shopping, compared with the sizing system of the ready-made dress shirts. We tried to collect the information needed to make the well fitted dress shirts for middle-aged men from this study. The 17 online custom dress shirt brands were selected and the sales type, sales price, design options and size options of each brand were analyzed. The sizing systems of online custom dress shirt brands were compared with the sizing system of the 10 ready made dress shirt brands. The result showed that online custom dress shirts brands offered a variety of design options and size options to meet the consumers' individuality, taste and demand for good fit. In the ready-made brands, all 10 brands were using the same size notation system. In the same size designation, the difference in product size among the ready-made brands showed a tendency to be smaller than the online custom brands. The online custom brands had the different size notation system among brands. The size notation, the number of size designation and the size interval were different for each brand. Also, in the online custom brands, the product size among brands differed from each other in the same size designation. Therefore, the standardized size information and sizing system for middle-aged men that could be used as criteria when making the product size and pattern design in online custom brands were needed.

• Fashion & Textile Research Journal
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• v.20 no.6
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• pp.679-689
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• 2018

The purpose of this study was to investigate the wearing & fit of ready-made and online custom dress shirts by surveying middle-aged men aged 40-54 years in order to collect information necessary for making good fit dress shirts. Also, we analyzed whether there were significant differences in the actual wearing of dress shirts according to the stature of middle-aged men. The stature was classified according to KS K 0050 as $R(157{\leq}x<170)$ and $T(170{\leq}x<182)$. The 23 questionnaire items were divided into three categories: 'General purchasing behavior and wearing', 'Fit satisfaction of ready-made dress shirts' and 'Wearing and fit satisfaction of online custom dress shirts'. Through the results of the study, we could understand the actual wearing condition of ready-made and online custom dress shirts. Also, differences in stature groups were found. The significant differences according to the stature groups were found in the interest in fashion, the purchase criteria, the limitation of the shirt size selection due to stature and body shape, shirt size satisfaction, repair experience, dissatisfaction with purchase and the experience of purchasing online custom dress shirts. Suggestions should be made to improve dissatisfaction with stature groups in the ready-made dress shirts. In addition, the study confirmed the consumer demand for the online custom dress shirts. In order to activate the online custom market, the online custom dress shirts company needs to reduce consumer dissatisfaction and improve size suitability.

• Journal of Fashion Business
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• v.4 no.1
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• pp.13-24
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• 2000

The purpose of this research is to offer basic data for study of men's suits by investigating the wearing conditions of men's suits. For data collection, a questionnaire was composed of a number of times and the reason of the suit wearing, and a number of suits they posses etc. The subjects of this research were male who aged 20-59 and resided in Seoul and the capital region. The results of the research are summarized as the following : 1. The mean age of suit wearing for the first time is 22.7 years old. The younger began to wear the suits earlier than the older. 2. A number of times of suit wearing for a week is more than 5 days mostly. Being educated higher, the ratio of suit wearing is getting higher. And In the case of job, office men, sales men and men whose job of specialization are wearing suits many a time more than a graduate student and a technician. Most of tne men especially 30's$\sim$40's is wearing the suit as a working garment. 3. Most of men is wearing jacket, dress-shirt and necktie in spring and fall, dress-shirt and necktie in summer, and jacket, vest, dress-shirt and necktie in winter. 4. As a general rule, men have about 2 suits for spring/fall and winter, and about 1 suit for summer. Also male has more than 6 ready-made suits and about 1 custom suit. The last, men almost do not use the suspender with suits.