• 제목/요약/키워드: culinary division

검색결과 449건 처리시간 0.02초

외식업체 고객 유대 전략이 고객 만족도 및 관계 유지에 미치는 영향 (The Effect of Interpersonal Relationships among the Foodservice Industry on Customer Satisfaction and Retention)

  • 기영진
    • 한국조리학회지
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    • 제12권4호
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    • pp.18-32
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    • 2006
  • This research is to figure out how interpersonal relationships among the foodservice industry affected customer satisfaction and retention. Marketing strategy methods could be indicated to bear fruit in the food-industry based on this research. First, the properties of each factor related interpersonal relationship of foodservice industry, customer satisfaction and retention were obtained from previous studies. Second, interpersonal relationship was applied as an independent variable, retention between customers and the foodservice industry as a consequent variable and customer satisfaction as a parameters. The result reached through convergent validity came to satisfy all variables. Third, it was strongly maintained that the higher interpersonal relationship was, the more satisfied customers were and that the more satisfied customers were, the stronger retention was. It was shown that customers would repurchase and had strong loyalty to a certain enterprise if its services satisfied them and met their expectations.

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외식산업 인터넷 마케팅의 타당성에 관한 연구 (A Study on the Feasibilities of Internet Marketing in the Foodservice Industry)

  • 진양호
    • 한국조리학회지
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    • 제10권1호
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    • pp.128-139
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    • 2004
  • Korea goes on speedily an information-oriented world in the whole filed of society by diffusing the information-oriented education for the whole nation and the utilization of information. Consequently foodservice enterprise which is establishing their homepage in the web site for marketing purpose and direct application of restaurant management had been increased at recently for the restaurant's publicity, raising their image. The purpose of this study is to examine the feasibilities of internet application in the foodservice industry. Now the generation who most use the internet went into gear the generation of main consumers out of foodservice industry. Also teenagers who occupied the most portions of using internet are able to be the most important potential customer at present or in the near future. Therefore if marketing activity is recognized for this potential customer, it will be more effective than any other way to promotion.

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외식소비자의 물리적 환경지각이 서비스품질 평가에 미치는 영향 -호텔레스토랑의 물리적 환경 변수를 중심으로- (A Study on the Influence of Physical Environment Perception to the Evaluation of Service Quality -Focused on the Factors of Physical Environment in Hotel Restaurant-)

  • 조우제
    • 한국조리학회지
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    • 제10권1호
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    • pp.203-213
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    • 2004
  • The purpose of this study is to make clear the importance of the physical environment as the factor of service evaluation and to establish the decisive factors with the expansion of the existing research model. This is also designed to suggest the administrative marketing strategies based on the customer research on the physical environment factors which can affect their shopping behavior who have visited the hotel restaurants. According to the results, it is obvious that physical environment have a great effect on service evaluation. It can be concluded that customers' satisfaction felt by physical environment gives positive influence on their shopping and they perceive the environment not individually but as a whole.

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국제화 상품 전략을 위한 김치를 첨가한 조리제품 개발 (Developing Processed Foods by Adding Kimchi for International Product Strategy)

  • 조용범
    • 한국조리학회:학술대회논문집
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    • 한국조리학회 2005년도 정기추계학술세미나
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    • pp.61-86
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    • 2005
  • Kimchi power made by kimchi fermentation and freeze-drying was added to Western foods of sauce, soup, pizza, cracker and bread. Flavor qualities of the processed fusionfoods were evaluated by analyzing volatile compounds and sensory evaluation. The optimum condition of kimchi fermented for the best flavor quality of freeze-drying was the ranges of pH4.0${\sim}$pH4.7 and acidity 0.5${\sim}$0.8. The number of volatile compounds identified from extracts of the freeze-dried kimchi powder was 24, which contained 7 alcohols, 5 esters, 5 acids, 3 sulfur-containing compounds, 2 aldehydes, 1 oxygen-containing and 1 other. Among the identified compounds, the most abundant compound was eugenol(39.40%), followed as the order of dodecanoic acid(4.91%), acetic acid(1.70%), methyl 2-propenyl disulfide(1.52%), hexanal(1.51%) and 2-pentylfuran(1.18%). These compounds affected the flavor quality of kimchi powder.

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서양식 패밀리 레스토랑의 브랜드 인지도에 관한 분석 (An Analysis on Brand Awareness of Western-style Family Restaurants)

  • 김영찬
    • 한국조리학회지
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    • 제13권4호
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    • pp.31-44
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    • 2007
  • The verified results of this study on the selected study assignments are as follows: Brand awareness of the western-style family restaurants in both study assignment One and Two is examined by showing and comparing the restaurants ranked from first to third. The ranking is based on the survey response rate only. And the familiarity of family restaurants' logos is investigated by statistical techniques such as T-test Anova, Duncan's Multiple Range Test, etc. Firstly, the analytical result of study assignment One shows that the brand awareness of the family restaurants can vary depending on how often customers use the restaurants. Secondly, the analytical result of study assignment Two shows that the familiarity and the preference of the restaurants ranked from first to third are identical each other depending on customers' sex, marital status, and income. Besides, the result shows that the brand awareness shows different rankings depending on customers' age, educational background, and occupation. Thirdly, the analytical result of study assignment Three indicates that the familiarity is different depending on customers' age, educational background, occupation, and annual income.

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오디 농축액을 첨가한 머핀의 품질 특성 (Quality Characteristics of Muffins Added with Mulberry Concentrate)

  • 이정애;최상호
    • 한국조리학회지
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    • 제17권4호
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    • pp.285-294
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    • 2011
  • 본 연구는 뽕나무열매인 오디를 이용하여 오디농축액을 첨가하여 일상생활에 쉽게 접하는 머핀을 제조하였다. 오디머핀의 최적화를 찾아내고 품질특성과 신제품의 가능성을 알아보고자 하였다. pH, 비중, 제품의 비체적, 색도, 기계적 품질 특성과 기호도 검사를 실시하였다. 오디 농축액 첨가량이 많을수록 pH는 낮고 비중은 감소하였다. 색도는 L, a, b값이 감소하였고 탄력성은 증가하였다. 외관은 15% 첨가군이 6.4로 가장 높은 값을 나타냈고, 나머지 시료는 5.1-5.9사이의 값으로 비슷한 기호도를 보였다. 전반적인 기호도는 20%첨가군이 가장 높은 기호도를 보였고 20% > 15% > 10% > 0% > 25%순 이었다. 오디농축액의 첨가로 품질의 저하가 있었지만 유지나 물량의 조절과 유화제의 첨가로 제품의 향상이 기대되며 15~20첨가로 기호도가 높아지리라 사료된다.

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Crust topping 양등심 스테이크 관능적 품질 특성 연구 (A Study on the Sensory Quality Features of Lamb Fillet Steaks with Crust Topping)

  • 서민석;유승석
    • 한국조리학회지
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    • 제17권4호
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    • pp.295-306
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    • 2011
  • 본 연구는 4 종류{Mustard, herb & garlic, nuts, mushroom)의 crust를 제조하여 양등심 스테이크 위에 topping, 조리를 완성한 다음 관능검사를 실시 우수 시료를 선별하는 예비 실험을 하였다. 선별된 시료들을 1. Blank, 2. EC1(MU3), 3. EC2(HG2), 4. EC3(NC2), 5. EC4(MC3)로 명명한 다음, 다시 관능검사를 실시하여 어떠한 재료로 만든 crust가 가장 우수한 선호도를 가졌는지를 찾았다. 종속변수를 종합해 보면 crust를 topping한 4종류 시료가 대조군 Blank 보다 매우 우수한 수치를 나타내어 양등심 스테이크 요리에 crust가 곁들여지는 방법이 매우 효과적임을 말해준다. 그 중에서도 parsley 8g, rosemary 3g, basil 4g, olive oil 50g을 기본 함량으로 하여 빵가루 70% (115.5g)와 마늘 찹 30%(49.5.)를 함께 mixed 하여 제조 한 HG2의 시료가 최우수 crust로 평가 되었다.

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위탁 급식 업체에 대한 중요도와 만족도에 관한 연구 - 제주지역 대학업체를 대상으로 - (A Study on the Satisfaction and the Importance of Contract Foodservice in Colleges in Jeju)

  • 양태석;유병주;전효진
    • 한국조리학회지
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    • 제11권2호
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    • pp.67-90
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    • 2005
  • In this study, to improve the quality of school lunch in local colleges, we conducted a survey on students who attend 2 year colleges in Jeju region. With its own unique regional characteristics and the change of its school lunch program from direct management to consignment, there were some questions about how each factor in school lunch program affects on students' satisfaction with it and we tried to present helpful data to improve school lunch programs in each region. The survey took place from May 5 to May 10, 2005 covering the colleges only in Jeju region. There were 200 sets of questionnaires issued and distributed to the students who are currently using school lunch programs. Only 168 sets were retrieved and processed statistically. 2 sets out of 168 questionnaires had to be thrown away because there were wrong entries of some questions, which made overall retrieving rate 83%. In this study, SPSS 10.0 , one of the statistical package programs, was used as an analyzing tool to make Frequency Analysis. To verify credibility, Cronbach's Alpha Element Analysis was done and T-test and ANOVA was also made. After Recurrence Analysis for elements of satisfaction regarding main factors that is considered to be important to customers, we found that importance of following factors: appearance of food, incongruity between main and side dishes, availability of seasonal food, availability of preferred menu, absence of food stock, waiting time, accessibility of food counters, space between chairs, presentation of a menu, food tray's shape, and color of food trays. The importance of those showed high but satisfaction with the same factors was low. So the primary improvement on these factors should be made to increase satisfaction. Finally we concluded that in large extent, importance of each factor definitely affects on students' satisfaction.

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동결 건조한 가지 분말을 첨가한 설기떡의 품질특성 (Quality Characteristics of Sulgidduk Prepared with Added Freeze Dried-eggplant Powder)

  • 최상호;문숙정;이미경;안종성
    • 한국식품영양학회지
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    • 제26권3호
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    • pp.421-427
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    • 2013
  • The results of testing general components, physical property and physical function after having made steamed rice cake by adding eggplant, which caters to consumers' tastes are as follows. It showed that when eggplant powder content increased, the moisture content of steamed rice cake with eggplant was decreased. It also showed that the lightness value (L) of steamed rice cake with eggplant powder was the highest as 82.75 in the control group. When eggplant powder content increased, the redness (a) and yellowness (b) were increased. From the results of having measured the antioxidant potential over the steamed rice cake with freezing-drying eggplant powder by DPPH radical elimination, we figured out that it was the lowest as 48.30% in the control group. As more eggplant powder was added, its elimination increased accordingly. As per hardness of steamed rice cake with eggplant, the added group with 7% was revealed as the highest at 0.757. It showed that adhesiveness was the lowest as 30.233 in the control group, and springiness and cohesiveness were on the rise as freezing-drying eggplant powder was increased. Furthermore, softness and chewiness were shown to be high in the added group with eggplant powder of 3, 5%. The evaluation over the overall preference was the highest in 5% added group. Judging from this, adding 3~5% eggplant powder against non-glutinous rice powder is considered an optimal quantity in making steamed rice cake with eggplant.

사자발 쑥의 전처리 방법 및 첨가량을 달리한 브라운 소스의 품질 특성 (Quality Characteristics of Brown Sauce with Different Amounts and Preparation Methods of Artemisia princeps)

  • 김성국;김충호
    • 한국조리학회지
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    • 제16권1호
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    • pp.1-12
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    • 2010
  • 본 연구는 약리 및 기능성 작용을 지닌 쑥을 덖음 80, 110, $230^{\circ}C$에서 6분, 데침의 1분, 오븐 건조($50^{\circ}C$, 5분)에서 첨가량을 0.1, 0.2, 0.5%로 하여 다양한 방법으로 브라운 소스에 첨가하여 물리적 특성 및 관능을 분석하였다. 색도는 덖음과 데침에서 적은 유의차를 보였다. 당도는 덖음 $110^{\circ}C$, 0.5%에서 가장 높았고, 모든 처리군에서 첨가량이 증가할수록 역시 증가하였다. 퍼짐성은 덖음은 0.5%에서 증가하였고 데침에서는 0.1%에서 감소하였으나 유의차는 적었다. 관능 특성은 데침의 0.1, 0.2, 0.5%와 덖음과 오븐 건조의 0.1%에서 높게 나타났다.

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