• 한국항만경제학회지
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• 제30권2호
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• pp.51-75
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• 2014

크루즈산업은 경제위기에도 불구하고 지속적으로 성장하는 고부가가치산업이다. 중국인의 크루즈여행객이 증가함에 따라 동북아 크루즈산업 발전이 주목되고 있다. 우리나라의 항만들도 크루즈모항이라는 비전을 가지고 크루즈부두 건설에 나서고 있다. 아시아 크루즈산업을 선도하고 있는 싱가폴의 크루즈산업전략은 싱가폴의 관광산업발전전략과 연계되어 있었다. 싱가폴 사례에 대한 시사점에 의거하여 우리나라 크루즈산업의 발전방안을 제시한다. 크루즈 모항과 기항의 경제적 효과 비교와 우리나라의 크루즈산업환경에 기반하여, 부산항은 모항, 인천항은 준모항, 제주항은 기항항으로의 발전모델을 제시하였다. 우리나라 크루즈항은 동북아에서 기항항의 역할을 담당하고 있으며 크루즈산업의 발전을 위해서는 국적선사의 도입과 이를 통한 모항개발이 필요하다.

• 한국농촌건축학회논문집
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• 제20권1호
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• pp.85-92
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• 2018

Although Jeju is the best cruise Secondary port in Northeast Asia, currently there are no dedicated cruise terminals. The port international passenger terminal opened in 2015 has a ferry terminal for offshore passengers and a cruise passenger function. Jeju Island is therefore constructing a cruise only terminal with the aim of opening in 2018 to meet the growing passenger demand at the Seoguipo civilian and public ports along with construction of a naval base at Gangjeong Port in Seogwipo City. It also plans to build cruise docks and cruise terminals in the Jeju New Port according to the Jeju port construction basic plan. However, during the construction and planning process of cruise terminals in Jeju, the adequacy of the terminal size is being debated and the immigration facilities are being operated. Therefore, the study analyzed the size of terminals and operation of immigration facilities appropriate for cruise passenger demand by investigating the status of cruise related facilities and operation in Jeju area. Based on this, the Commission hopes to explore the rational direction of the cruise terminal plan to revive the cruise industry in Jeju and provide high quality service to cruise passengers.

• 융합경영연구
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• 제8권1호
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• pp.20-28
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• 2020

Purpose: This research explores possibilities for unique tourism programs in the Port of Incheon that would bring tourism benefits from the cruise line industry to Incheon. This research also tries to find practical strategies and principles for the cruise line industry by reviewing the current itinerary in the cruise line industry. Research design, data, and methodology: Because this study is exploratory research, it first reviews trends in global tourism, ocean tourism, and the cruise line industry. Then, this study compares the current status of cruise line industry in South Korea with those in Japan. Lastly, existing cruise itineraries are reviewed for practical strategies and principles. Results: Based on reviewing the example of a cruise ship itinerary from the cruise ship company, possible cruise line programs at stopover places are suggested for the Port of Incheon and if the program is planted, it will boost Incheon's economy and tourism industry. Conclusion: Basic data about tourism in coastal regions and data analyses are lacking. Therefore, this study not only recommends further research in itinerary development or evaluation of cruise stopover programs, but also future research should explore the impact of the cruise industry from many different perspectives.

• 한국조리학회지
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• 제23권6호
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• pp.1-11
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• 2017

The purpose of this study was to compare the cruise tours between China and U.S.A. through the semantic network analysis of big data by collecting online data with SCTM (Smart crawling & Text mining), a data collecting and processing program. The data analysis period was from January $1^{st}$, 2015 to August $15^{th}$, 2017, meanwhile, "cruise tour, china", "cruise tour, usa" were conducted to be as keywords to collet related data and packaged Netdraw along with UCINET 6.0 were utilized for data analysis. Currently, Chinese cruisers concern on the cruising destinations while American cruisers pay more attention on the onboard experience and cruising expenditure. After performing CONCOR (convergence of iterated correlation) analysis, for Chinese cruise tour, there were three clusters created with domestic destinations, international destinations and hospitality tourism. As for American cruise tour, four groups have been segmented with cruise expenditure, onboard experience, cruise brand and destinations. Since the cruise tourism of America was greatly developed, this study also was supposed to provide significant and social network-oriented suggestions for Chinese cruise tourism.

• 한국항만경제학회지
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• 제24권4호
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• pp.407-441
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• 2008

지난 수 십년간에 걸쳐 경제적인 발전과 소득의 증대로 크루즈에 대한 관심이 점차 증대 되어 오고 있다. 아시아지역에서 특히 크루즈 서비스에 대한 관심이 증대되어왔고 한국, 일본, 싱가포르, 홍콩, 대만, 중국 등에 두드러진 현상이다. 이 논문은 선행연구와 관련 문헌들을 조사, 분석하고 크루즈 산업의 특성과 개념을 분명히 한다. 이 논문의 목적은 크루즈 마케팅의 개념들을 탐구하여 분명히 하고 그 특성들을 조사하며, 한국에서의 크루즈 산업 현황과 추세를 조사하고자 한다. 그리고 4P의 관점에서 인천항의 크루즈 서비스의 실태와 문제점들을 참작하여 발전방향과 대안들을 모색하고 제시한다.

• 한국항만경제학회지
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• 제27권4호
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• pp.109-127
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• 2011

본 연구의 목적은 한국의 크루즈관광산업이 당면하고 있는 문제점들을 지적하고 해결방안을 제시하여 한국의 크루즈관광산업의 성장과 발전을 도모하기 위함이다. 이 과정에서 크루즈선 기항지로서 한국의 현황과 장단점, 크루즈선의 수용 및 항만시설의 내용, 크루즈이용객의 출입국 수속문제, 크루즈 연계관광프로그램 등과 관련한 문제점들을 분석하고 효과적인 해결방안을 제시하였다. 한국 크루즈관광산업의 미래전략으로는 첫째, 중장기적인 마스트플랜의 수립, 둘째, 크루즈선 전용부두의 확충, 셋째, 국내크루즈선사의 육성기반 조성, 넷째, 출입국심사 간소화제도 도입, 다섯째, 크루즈선사에 대한 홍보활동의 강화, 여섯째, 크루즈노선의 확충과 연계관광벨트 개발, 일곱째, 크루즈전문인력 교육프로그램 활성화, 여덟째, 한 중 일 연계상품 개발 등이다. 이러한 제안들이 한국 크루즈관광산업의 육성과 발전을 위한 정책에 반영되고 실천될 때 크루즈선의 수용태세가 확실히 확립되고 크루즈관광객들의 인바운드 활성화도 크게 기대할 수 있을 것으로 사료된다.

• 한국실내디자인학회논문집
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• 제23호
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• pp.9-16
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• 2000

year in Europe and Asia. Therefore the introduction of new ships continues at a great rate. There is a definite trend toward either large ships or smaller, more luxurious vessels in cruise industry. The day to design and build the large cruise vessel is coming to Korean shipyards, sooner or later. The most important thing to design large cruise vessel is to have a correct comprehension about the feature of cruise vessel, especially of the passenger accommodation area in cruise vessel. This paper is on the spatial features of the passenger accommodation area in cruise vessel. General arrangement drawings, deck plans and technical data of the newest large cruise ships are analysed to understand the spatial features and induce the direction of space planning of passenger accommodation area for the large cruise ship of tomorrow.

• 무역상무연구
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• 제39권
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• pp.223-249
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• 2008

Recently market potentials of Asian cruise service have driven big western incumbents to make an strategic entry into Asian cruise market. However Korean cruise industry has been on the initiating stage focused on coastal cruise service. Under the circumstances, Korean firms which have intention to provide cruise service ought not to depend mainly on government's institutional supports such as expansion of social infrastructure and consolidation of related law, but to explore and utilize service-oriented factors for customer satisfaction as fundamentals for competitive strategies with some considerations. In this study, we expanded the perceived value literature by demonstrating the role of selected affective factors such as novelty and hedonics on value in the context of cruise service experiences. We also examined the role of customer satisfaction in the affect-value relationship. According to the results, it is analyzed that such determinants of perceived value in cruise-ferry service like novelty and hedonics have some positive influences on customer satisfaction of cruise service. In particular, hedonics is strongly linked to cruise vacationers' value perceptions and repurchase intentions. Overall satisfaction as a mediator accounted for the relationship between affective antecedents and perceived value. The managerial findings of this research are also briefly discussed.

• 아태비즈니스연구
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• 제2권2호
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• pp.101-118
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• 2011

크루즈 관광 산업은 21세기 유망 성장 산업으로 볼 수 있다. 그러나 크루즈 관광 산업에 대해 중국에서 개발을 허용하는 입법 프레임워크는 아직 완전히 준비되지 않았다. 따라서 본 연구는 중국 크루즈 관광산업에 대한 산업 정책을 제안하기 위한 것이다. 크루즈 관광 산업의 발전을 위한 성장을 주도하기 위한 중국 중앙 정부의 정책은 다음과 같다. 첫째, 정부는 크루즈 인프라 건설을 늦추기 위해 산업 정책을 설정해야 한다. 둘째, 정부는 크루즈 선박의 방문을 유치하기 위한 산업 정책을 개선해야 한다. 셋째, 정부는 크루즈 제품 개발을 지원하기 위한 조치를 취해야 한다. 넷째, 정부는 크루즈 사업과 사회단체를 지원하기 위한 조치를 취해야 한다. 마지막으로 정부는 해외로 관광선별 시스템과 크루즈 카지노 관리를 강화해야 한다.

• 한국항해항만학회지
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• 제41권2호
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• pp.63-70
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• 2017

Despite the remarkable continual growth of the world cruise industry, studies have yet to be attempted on many revenue management problems in cruise operations. This paper suggests two schemes that can be easily applied to cruise revenue management: optimal dual pricing and passenger safety level. In optimal dual pricing, a pair of higher and lower prices is applied to cabin reservation through market segmentation. This scheme can be executed with a linear price-response function for the current unreserved cabins. A cruise line could benefit from this scheme to maximize reservation revenue while attaining full occupancy. The dual pricing scheme is also devised to produce only integer demands to suit real management practices. The life boat capacity is an additional service capacity unique to the cruise industry, catering to passengers' safety. The concept of passenger safety level is defined and computed for any passenger life boat capacity of a cruise ship. It can be used to evaluate the passenger safety of a cruise ship in operation, as well as to determine the number of life boat seats required for a new cruise ship. Hypothetical examples are used to illustrate the operation of these two schemes.