• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.9
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• pp.141-149
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• 2017

Numerous products are on the market every day and consumption is becoming increasingly polarized. Some products have been introduced to the market for the first time and others are the existing products that have upgraded performance. For companies, new products must be released constantly to prevent losing existing customers and to increase loyalty. However, when companies released new product, they communicate consumer brand name and core benefits of the new product. Moreover, if a new product fails, the amount that the company has to pay is bound to grow. So companies often use brand extension strategies that use the names of famous brands that are already loved by their customers for new products. In this study, the effect of extension similarity, time of release, and message type on brand extension was investigated. Result shows that using abstract messages rather than specific messages is more effective when similarities with existing brands are poor. In particular, the closer the release period is, the more effective these effects are. However, in case of extending the brand with high similarity products, it is effective to focus on concrete messages when the release time is near, and to communicate abstract messages when the release time is long. This result suggests that companies should take into consideration not only the similarity of extension but also the timing and characteristics of messages when extending the brand.

• Membrane and Water Treatment
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• v.1 no.1
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• pp.13-37
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• 2010

The performance of an electrodialyzer for concentrating seawater is predicted by means of a computer simulation, which includes the following five steps; Step 1 mass transport; Step 2 current density distribution; Step 3 cell voltage; Step 4 NaCl concentration in a concentrated solution and energy consumption; Step 5 limiting current density. The program is developed on the basis of the following assumption; (1) Solution leakage and electric current leakage in an electrodialyzer are negligible. (2) Direct current electric resistance of a membrane includes the electric resistance of a boundary layer formed on the desalting surface of the membrane due to concentration polarization. (3) Frequency distribution of solution velocity ratio in desalting cells is equated by the normal distribution. (4) Current density i at x distant from the inlets of desalting cells is approximated by the quadratic equation. (5) Voltage difference between the electrodes at the entrance of desalting cells is equal to the value at the exits. (6) Limiting current density of an electrodialyzer is defined as average current density applied to an electrodialyzer when current density reaches the limit of an ion exchange membrane at the outlet of a desalting cell in which linear velocity and electrolyte concentration are the least. (7) Concentrated solutions are extracted from concentrating cells to the outside of the process. The validity of the computer simulation model is demonstrated by comparing the computed results with the performance of electrodialyzers operating in salt-manufacturing plants. The model makes it possible to discuss optimum specifications and operating conditions of a practical-scale electrodialyzer.

• Journal of the Korean Society of Costume
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• v.59 no.3
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• pp.27-41
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• 2009

Interpreting the phenomenon of Fast fashion that is prevalent these days, this research is meaningful in that it prepares the frame which suggests the vision to read the trend of 2000s and analyzes the property of phenomenon of Fast Fashion in the connection with society and culture. The so[io-cultural property can be largely characterized by consumption orientation, change orientation, efficiency, moment and multiculturism. Analyzing the phenomenon of fast fashion that emerged after 2000 on the basis of such sociocultural background, it is largely classified into imitation, fashionability, disposability, portability, transformation and convergence. Due to the hi-polarization of consumption, people tend to select imitated goods, and people accustomed to speed get interested in the fashionability of all Phenomena. Further, society that is transient and changing rapidly makes the habit of purchasing in disposability. The property of nomad society encourages to keep the habit of portability. Such change-oriented society and rapidly changing life pattern make them adapt in diverse transformation modes of Fast Fashion. Further, multi-cultural world integrates enterprises through combination of all cultures and the convergence of all factors.

• Korean Journal of Social Welfare Studies
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• v.44 no.2
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• pp.437-463
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• 2013

As polarization and class reproduction between generations are considered to be serious problems in Korean society, increasing number of assortative mating, which means marrying between homogeneous family background, income class, and educational background, is on the spotlight socially. Some worry that the increase of assortative mating can reinforce closure of social mobility so it deepens inequality and limits class mobility between generations. This research analyzes the effects of accomplishment characteristics of husbands and wives and ascriptive characteristics of parents which consist the concept of assortative mating, on income, consumption, and assets those represent economic status of a family. The purpose of this research is to suggest empirical understanding on the role of assortative mating that affect on inequality within generations and income mobility between generations in Korean society. In the result of multiple regression analysis on the effect of assortative mating on income, consumption, and assets, high educational background was the factor that increase income and consumption level as accomplishment characteristics of assortative mating. As ascriptive characteristics of assortative mating, educational homogeneous of fathers was the factor that increased asset level. While accomplishment characteristics affect income and consumption, ascriptive characteristics of homogeneous had significant effect on assets. Thus, it was found that transfer between generations had effects around asset rather than income. In particular, ascriptive characteristics in young husbands and wives aged 20s or 30s had significant effect only on the assets.

• 한국정보디스플레이학회:학술대회논문집
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• 2004.08a
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• pp.37-40
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• 2004

Electrochromic displays offer the possibility of providing high brightness in reflective mode due to the fact that no polarization of the incident or reflected light is required. The use of appropriately roughened reflective layers can enable the diffuse or Lambertian reflection of light. truly imitating the optical nature of paper as a reading medium. Furthermore, the use of an electrochromic system, essentially an electrochemical device, allows for the integration of charge storage layers, endowing such devices with an on-state memory and associated low power consumption. In this paper we describe the $NanoChromics^{TM}$ system and overview the several strategies employed towards the migration of this technology to flexible display formats.

• Journal of Advanced Navigation Technology
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• v.6 no.2
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• pp.113-118
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• 2002

In this paper, an internal GPS antenna for mobile phones is designed and fabricated. For the miniaturization of the antenna, high permittivity dielectric substrate((${\varepsilon}_r$=90) and small ground plane ($13mm{\times}13mm$) are used. To increase the receive gain, the antenna is composed with LNA(Low Noise Amplifier). Results of the manufactured antenna($13mm{\times}13mm{\times}8mm$) show that the maximum antenna gain is about 12 dBi, the axial ratio is less than 3 dB, and the current consumption of LNA is less than 4 mA.

• Proceedings of the Korean Institute of Electrical and Electronic Material Engineers Conference
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• 2006.11a
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• pp.368-369
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• 2006

Ferroelectric thin films have attracted much attention for applications in nonvolatile ferroelectric random access memories(NVFeRAM) from the view points of high speed operation, low power consumption, and large scale Integration[1,2]. Among the FRAM, BLT is of particular interest. as it is not only crystallized at relatively low processing temperature, but also shows highly fatigue resistance and large remanent polarization Meanwhile, these submicron ferroelectric capacitors were fabricated by a damascene process using Chemical mechanical polishing (CMP). BLT capacitors were practicable by a damascene process using CMP. The P-E hysteresis were measured under an applied bias of ${\pm}5V$ by using an RT66A measurement system. The electric properties such as I-V were determined by using HP4155A analysers.

• Korean Journal of Metals and Materials
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• v.49 no.11
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• pp.839-844
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• 2011

We examined the effects of alloying elements such as Fe, Ga, In, Sn, Mg, and Mn on the electrochemical characteristics of Al-based alloys for Al-air batteries by potentiodynamic polarization tests and electrochemical impedance spectroscopy. The corrosion potential of an Al anode was lowered by the addition of Ga and Sn, resulting in an increase in the cell voltage compared with a pure Al electrode. Fe was not beneficial to improve the electrochemical properties of the Al anode in that it caused a decrease in the cell voltage and reduced corrosion rate slightly. In, Mn, Sn, and Mg decreased the corrosion rate of the Al alloys, while Ga enhanced corrosion significantly and accelerated consumption of the anode.

• Advances in Energy Research
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• v.7 no.1
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• pp.21-34
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• 2020

Energy storage devices have received a keen interest throughout the world due to high power consumption. A large number of research activities are being conducted on electrochemical double layer capacitors (EDLCs) because of their high power density and higher energy density. In the present study, an EDLC was fabricated using natural graphite based electrodes and ionic liquid (IL) based gel polymer electrolyte (GPE). The IL based GPE was prepared using the IL, 1-ethyl-3-methylimidazolium trifluoromethanesulfonate (1E3MITF) with the polymer poly(vinyl chloride) (PVC) and the salt magnesium trifluoromethanesulfonate (Mg(CF₃SO₃)₂ - MgTF). GPE was characterized by electrochemical impedance spectroscopy (EIS), DC polarization test, linear sweep voltammetry (LSV) test and cyclic voltammetry (CV) test. The maximum room temperature conductivity of the sample was 1.64 × 10^-4 Scm^-1. The electrolyte was purely an ionic conductor and the anionic contribution was prominent. Fabricated EDLC was characterized by EIS, CV and galvanostatic charge discharge (GCD) tests. CV test of the EDLC exhibits a single electrode specific capacitance of 1.44 Fg^-1 initially and GCD test gives 0.83 Fg^-1 as initial single electrode specific discharge capacitance. Moreover, a good stability was observed for prolonged cycling and the device can be used for applications with further modifications.

• Electronics and Telecommunications Trends
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• v.35 no.5
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• pp.92-101
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• 2020

Artificial intelligence (AI) has become the hottest topic in information and communications technology (ICT) in recent years. Along with the advancement of AI technology, technologies such as big data, cloud, and high-speed wired and wireless communication are being applied to existing media areas in earnest, affecting all parts of the media value chain from content production to consumption. AI technology is now spreading across the media industry faster than any other industry. In the future, the gap between those with and without AI technology will widen, further deepening the polarization of the media ecosystem. Media intelligence, which combines media and AI technologies, is now perceived as essential, not optional. In this paper, we examine the current status of technology development and standardization by major domestic and foreign institutions on how AI is being utilized in the media industry. In addition, we discuss what technology should be developed to lead media intelligence.