• 한국응용과학기술학회지
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• 제38권5호
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• pp.1255-1264
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• 2021

본 연구는 코로나-19 환경에서 소비자가 인식하는 골프 어플리케이션(App)특성이 몰입정도와 소비행동에 관하여 인과 관계(SEM)를 적용하여 골퍼들이 인식하는 어플리케이션 서비스를 탐색하고, COVID-19 이후 골프산업을 예측하기 위한 기초자료를 제공하고자 하였다. 이를 위해 2021년 6월 1일 ~ 8월 10일까지 표본계획에 의해 모바일 서베이(URL)를 사용하여 총 235명을 분석에 사용했다. 결과를 도출하였다. 첫째, 어플리케이션의 이동성, 신뢰성 특성이 몰입증진에 통계적으로 유의미한 정(+)의 영향을 미치는 것으로 가설이 채택되었다. 둘째, 몰입증진은 소비행동에 통계적으로 유의미한 정(+)의 영향을 미치는 것으로 가설이 채택되었다. 마지막으로 어플리케이션의 정보성, 이동성 특성이 소비행동에 통계적으로 유의미한 정(+)의 영향을 미치는 것으로 가설이 되었다.

• 대한토목학회논문집
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• 제42권4호
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• pp.571-579
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• 2022

본 연구는 부산·울산·경남 지역의 관광호텔을 대상으로 에너지사용량과 이들의 개별적인 호텔특성 및 입지특성 간의 관계를 실증분석하였다. 복합적인 관계식 도출을 위해 다중회귀모형에서부터 다수준회귀분석(multi-level regression analysis)으로 모형을 확장하였고, 이를 통해 건축물의 개별적인 특성만을 고려한 대부분의 선행연구에서 나아가 호텔이 위치한 지역의 입지적 특성과 호텔-지역 간 위계적 구조를 고려하여 좀 더 개선된 모형을 도출하였다. 분석결과에 따르면, 호텔의 규모, 연한, 서비스 등급과 같은 개별적인 특성은 에너지사용량을 설명하는 주요 변수이고, 그들의 영향은 지역적으로 유의한 차이를 보이는 것으로 나타났다. 또한, 중심상업지에 인접하거나 다수의 관광호텔이 밀집한 지역에 위치할수록 에너지사용량은 달라지는 것으로 나타났으며, 이러한 입지특성 또한 개별호텔의 에너지사용량을 설명함에 있어 주요한 요인임을 확인하였다. 이와 같은 결과는 건축물단위의 에너지정책과 소비수준이 높고 에너지 집약시설이 밀집한 지역에 대한 지역단위의 에너지정책이 함께 고려될 필요성을 시사하며, 관광산업의 지속가능성을 높이기 위한 지역적 책임을 제언한다.

• KIEAE Journal
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• 제13권6호
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• pp.55-65
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• 2013

Korean Government has developed Sejong City as a new administration city. This city of future was planned and designed toward one of the most eco-friendly city on the basis of ICTs. To attain this object, a carbon emission monitoring system (CEMS) was designed and installed as a part of u-city service which provides various information anytime and anywhere to enrich the people's quality of life. In this paper, at first, the structure and functions of CEMS are introduced. This system is consist of 5 parts - data collection from user and linked public DBs, transforming data into meaningful information for the policy makers, system-user interfacing via statistical tables and graphs, and system maintenance. This system can be operated by the citizen participation through whole the process. With the help of GIS map and graphic interface, statistics of monitored data for both citizen and decision maker provided and after feed-back, they have affected on the behaviour of citizen's energy consumption and related policy as well. By the CEMS, energy consumption data of 124 agreed households were collected during 9 months in 2012. Electricity, gas and water consumption were remote-metered automatically by the system and analysed. This showed that more than 85% of CO2 emission is rely on electricity usage. Furthermore, number of family members and size of house influences on the emission of CO2 by each household together with the life-style of the occupants. Electricity and water consumption showed the seasonal factor while gas consumption represents the number of family members. Even this paper has limitations caused by 9 months of data collection, it shows the policy directions to reduce the emission of CO2 focusing on the house size and number of family members of each households. With the result of this research, life-style of the generation of dwellers should be investigated and the CO2 emission characteristics of other housing type as well for the data building for future policy making.

• 한국의류산업학회지
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• 제23권1호
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• pp.31-43
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• 2021

This study analyzes the characteristics of fashion flex, which have recently spread on social media. The study was conducted with big data analysis that derived flex keywords from news articles and social media as well as case studies that collected 136 posted images on Instagram to analyze the content. The meaning of flex was positively accepted based on big data results. Flex was also a buzzword frequently used on social media as well as a symbolic meaning when discussing luxury goods or fashion brand experiences. The characteristics of fashion flex in social media were largely divided into three categories. First, conspicuous consumption is considered an active expression of individual fashion tastes or self-oriented consumption and emphasizes individuality through consumption. The second characteristic is that the public actively participates in events or fashion flex challenges. People use similar fashion styles or products to participate in playful social interactions with others using various Instagram functions. Finally, acts of pursuing psychological well-being in social media were used as the term flex in a broad sense and were shown to actively explore fashion-related materials and experiences for individual happiness. This study found that the meaning of existing conspicuous consumption is transforming into positive consumption, such as the expression of taste-based identity or the seeking of fun and psychological well-being. It is also meaningful that fashion has become an effective means to express individuality and taste in expressing flex.

• 복식문화연구
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• 제31권3호
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• pp.361-378
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• 2023

This research not only determined the preference of fashion brand distribution channels of active Korean and Chinese seniors who became major consumers in the fashion industry, but also analyzed the effect on these preferences and choices of distribution channels depending on personal consumption characteristics and differences between the two groups. Data was collected by a professional survey firm. SPSS 24.0 and AMOS 24.0 were used for empirical analysis, and frequency analysis, multiple response analysis, EFA, reliability analysis, CFA, SEM, and multiple-group comparison analysis were performed. As a result of multiple response analysis, the offline channel was revealed as the preferred fashion distribution channel for active Korean and Chinese seniors; the second most popular was the online channel. The results of multiple-group comparison analysis reveal differences between two groups in seeking emotional consumption via the offline channel; the effect was only evident for active Korean seniors. A difference in seeking emotional consumption via preference for online channel also existed, but only for active Chinese seniors. For these reasons, marketers targeting active Korean seniors will be effective to not only offer brand information by fashion display to let seniors understand the fashion brand, but also to have brand events to form positive emotions toward the fashion brand. Moreover, targeting active Chinese seniors will be necessary to transmit brand sensibility by utilizing metaverse marketing comprising various factors, so that consumers can enjoy the fashion brand.

• 한국주거학회논문집
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• 제22권6호
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• pp.43-50
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• 2011

Korea is a country with an exceptionally high energy consumption. For economic reasons, Korean households are forced to save more energy. Korea's household energy consumption has grown slowly compared to other sectors and household energy consumption per capita is lower than the OECD average. However, its per capita electricity consumption soared and is expected to remain climbing mainly due to the increasing number of one-person households. To establish an effective strategy against a possible electricity shortage, the actual condition survey of electricity energy consumption first needs to be clearly understood. This study adopted both a general survey and a detailed survey of people living in apartment housings and data was collected on electrical appliance use according to individual schedules. Based on these data, the results were used to attempt to analyze electricity consumption patterns resulting from energy using activities of residents and to determine electricity consumption propensity according to each household member's characteristics in apartment housings.

• 보건교육건강증진학회지
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• 제21권1호
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• pp.1-23
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• 2004

The purpose of this study is to examine the effects of job-related characteristics on alcohol consumption among female workers. The Data was collected from a sample of 1,000 female workers by a stratified proportional quota sampling method derived from those who were working in Seoul. Drinking behavior pattern includes total amount of pure alcohol consumed during the last month (AC) measured by graduated quantity-frequency. Job-related characteristics (JRC) were measured by job-related stress, work characteristics, and organizational structure including length of working hours, number of times dining out together with workers per year, number of staff to supervise, employment status, occupational category, and proportion of female workers to male counterpart. Confounding variables include sociodemogrphic and socio-cultural attitudes toward alcohol expectancy, subjective norm of drinking, and gender-role attitude. Hierarchical multiple regression models show that the variability of AC was accounted for by some JRC including number of times dining together and employment status, with confounding variables held constant. However, the relationship between AC and JRC varied across occupational categories. Some implications were discussed in terms of health policy for female workers and further study for female drinking behavior.

• 한국환경보건학회:학술대회논문집
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• 한국환경보건학회 2002년도 춘계 국제 학술대회
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• pp.54-64
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• 2002

This study evaluated advanced water treatment (AWT) system in Korea. There are currently 16 plants operating with AWT. However, no attempt has been made to evaluate AWT system. This study selected one water treatment plant with AWT (pre-ozonation ＋ BAC). Using the operation data from 1995 to 2001 and pilot study results, the post-evaluation of the AWT system has been conducted. The study found that AWT improved water qualities of organic, ammonia, and turbidity, as expected. However, the extent of the improvement was generally short of the pilot study expectations. Pre-ozonation failed to decrease coagulant consumption. The dosage increased rather than decreased. AWT was, however, successful to decrease chlorine consumption. The chlorine reduction was related to the change in raw water characteristics and AWT introduction. Pre-ozonation failed to decrease coagulant consumption. The dosage increased rather than decreased. AWT was, however, successful to decrease chlorine consumption. The chlorine reduction was related to the change in raw water characteristics and AWT introduction, Both operation of pre-ozonation and reduced ammonia loading were responsible for the reduction. AWT increased the operation cost. Maintenance, raw water, and power cost increased, while labor and chemical cost decreased. Manpower reduction resulting form automation caused the decrease of labor cost. The reduction of chlorine consumption caused the decrease of chemical cost.

• 복식
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• 제66권7호
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• pp.1-16
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• 2016

The purpose of this study was to examine the characteristics of conspicuous kids fashion and its intrinsic meaning as the popular trends of luxury product consumption expand into the area of kids' fashion. For methodologies, literature study was conducted along with empirical study. The literature study was based on various literatures and preceding studies, including books. The empirical materials used the internet photos, overseas kids fashion magazines, and free newspapers available on the basis of membership targeting the upper class. Conspicuous kids fashion refers to imported luxury kids brands, which signify higher status of the wearer due to the high prices and high quality. These brands were thrust into limelight amid the Wanna-Be Phenomenon, which resulted from the emergence of kids' fashion icons. Imported luxury brands launched the products in the form of brand line extensions. It promoted exhibition of vicarious consumption to show off the wealth and social prestige of parents. It came into prominence due to emotional consumption among kitty moms. Moreover, this study examined the intrinsic meaning of conspicuous kids fashion. The results showed components of conspicuous kids fashion, which was classified into the emphasis on outward appearance, consumption for vicarious satisfaction, inheritance of cultural capital, and network configuration.

• 패션비즈니스
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• 제22권3호
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• pp.39-56
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• 2018

Since trusting in other consumers may refer to having similar needs and preferences on fashion goods with them, interpersonal trust can be a reliable and practical criterion for market segmentation online. Therefore, this study aims to identify fashion online consumers based on interpersonal trust. This study segments fashion consumers based on interpersonal trust and experience and describes characteristics of each segment by examining demo-psychographic and behavioral variables as well as clothing consumption values. An online survey was conducted to collect data from 426 adult consumers who had bought fashion goods from their patronized e-tailer in the past one month. They completed a self-administered questionnaire inquiring about interpersonal trust, trust in e-tailers, purchase intentions, clothing consumption values, and their purchasing behavior online. Two-step cluster analysis generated four segments: distrustful doers, trusting doers, inactive trusters, and distrusters. They exhibited different characteristics in gender, online experiences, interpersonal trust, clothing consumption values, trust in the e-tailers, and attitude toward the e-tailers. Providing a new effective segmentation base, this study suggests that fashion marketers identify customers with a high level of trust in other customers and develop an encouraging environment that customers can interact with others in order to increase the effectiveness of trust. Because customers with a higher level of interpersonal trust are likely to have stronger trust in e-tailers with, more favorable attitude and purchase intention, and highly perceive the value of clothing consumption than those who have a lower level of interpersonal trust.