• Korean Journal of Organic Agriculture
• /
• v.21 no.1
• /
• pp.19-31
• /
• 2013

As a result of analysis on situations of environment-friendly school meals, it was obtained that student's parents were interested in food safety and the importance of sanitary supervision. Many parents responded that environment-friendly school meals increased the health and eating habits of their children. The higher and higher educated parents responded that environment-friendly school meals effected on the children's health positively. Also, the higher educated parents responded that environment-friendly school meals effected on the children's eating habits positively. After the environment-friendly school meals, the item increase to purchase was vegetables by 25% of the consumers who purchase environment-friendly agri-products. The second and third increasing items were respectively fruits and rice. When environment-friendly agri-products were consumpted and influenced positively through school meals, the consumption of environment-friendly agricultural products will be increased. The expansion of environment-friendly school lunch program cannot bring the consumption expansion of environment-friendly agri-products immediately. However, when the persistent promotion and student's parents confidence on environment-friendly agri-products were accumulated and experienced positive effects through school meals, it will give a positive effect on the consumption of environment-friendly agr-products.

• Korean Institute of Interior Design Journal
• /
• v.20 no.5
• /
• pp.114-124
• /
• 2011

The development in modern world media made information expansion and conversion much easier. These changes in media environment required a lot of companies to quickly respond to the overall environment and come up with new appropriate marketing strategies. Companies use experiential exhibition halls to enhance their images. The goal of the research is to set the basis for digital signage exhibition production characteristics as a spatial mechanism by presenting the need to use the digital signage as a tool. Digital signage expands senses and connects internal and external space. There are many types of digital signage (display, projection, special media, etc) and they are informative, aesthetic, inductive, and amusing. For research methods, Korean companies' exhibition halls sample analysis and surveys were executed to analyze the awareness, expression characteristics, effects, and usage status of digital signage. In conclusion, corporate exhibition halls should: 1. be an interesting and comfortable space that can be used as a communication tool between the company and consumers 2. increase corporate potentials and faith by expanding human senses and inducing new experiences 3. continue to capture the interest of spectators through diversity.

• Culinary science and hospitality research
• /
• v.23 no.3
• /
• pp.1-7
• /
• 2017

This study aimed to find out how food styling (plating and the size of the dishes) can increase customer purchasing intention, and propose a marketing measure to increase revenue growth and boost image growth after examining perceptions of customers and their intention to purchase food according to the food styling of cream pasta, which is a type of western food item. SPSS 20.0 statistical package program was utilized to run the Paired t-test. As a result, consumers' awareness of the amount of food according to food styling indicated that the amount of food accompanied by vegetables and meat was perceived more than vegetables alone. Second, according to food styling (size of dishes), customers perceived that there was more food with smaller sized dishes. Therefore, in order to increase the level of satisfaction with the amount of food of the customers, it is recommended that the foods which display high calorie content are more highly visible. Moreover, customers' intention to purchase food as well as their perception of the amount of food could also be increased by adjusting the size of containers for food.

• Journal of Animal Science and Technology
• /
• v.62 no.2
• /
• pp.111-120
• /
• 2020

The definition of meat analog refers to the replacement of the main ingredient with other than meat. It also called a meat substitute, meat alternatives, fake or mock meat, and imitation meat. The increased importance of meat analog in the current trend is due to the health awareness among consumers in their diet and for a better future environment. The factors that lead to this shift is due to low fat and calorie foods intake, flexitarians, animal disease, natural resources depletion, and to reduce greenhouse gas emission. Currently, available marketed meat analog products are plant-based meat in which the quality (i.e., texture and taste) are similar to the conventional meat. The ingredients used are mainly soy proteins with novel ingredients added, such as mycoprotein and soy leghemoglobin. However, plant-based meat is sold primarily in Western countries. Asian countries also will become a potential market in the near future due to growing interest in this product. With the current advance technology, lab-grown meat with no livestock raising or known as cultured meat will be expected to boost the food market in the future. Also, insect-based products will be promising to be the next protein resource for human food. Nevertheless, other than acceptability, cost-effective, reliable production, and consistent quality towards those products, product safety is the top priority. Therefore, the regulatory frameworks need to be developed alongside.

• Journal of Fashion Business
• /
• v.15 no.5
• /
• pp.129-143
• /
• 2011

The purpose of this study is to classify fashion brand app types through current fashion brand app releases. To this end, this study used Internet Web, articles, newspapers, and existing studies on brand applications as well as the data that were analyzed after downloading the relevant brand app. Firstly, this study aimed to analyze rapidly growing smartphone market and brand app market situations and look into brand app's own characteristics from the corporate marketing perspective. In addition, the study divided the types into a basic information type and an additional information type by analyzing functions of 30 fashion brand apps. As the result, the basic information type contains product info, store info, fashion info, and coordination info. The additional information type contains entertainment, hobbies, life info, mutual experiences, and sharing services. According to the divided fashion brand app types, the goals of companies also can be divided as three. Firstly, the aim is to expand sales, secondly to improve brand awareness, and lastly to build customer relationship. Consequently, companies will have to select brand app types suitable for their goals and provide to consumers.

• Journal of Digital Convergence
• /
• v.9 no.5
• /
• pp.1-9
• /
• 2011

The smart grid can create benefits such as the expansion of consumer choice and flexibility enhancement, adaption to future electric power industry change and the increasing use of renewable energy sources. Consumers can make a contribution to improve the overall effectiveness of system through active receptive response. They can enhance the energy consumption efficiency based on more information from service providers. The Smart Grid Promotion Act, which was enacted in April 2011, contains consumer protection provisions such as information collecting, sharing, and protection measures. On this reason, it is needed to expand promotion and education regarding the smart grid to improve the consumer awareness, and the schemes to enhance smart grid consumer acceptance should be established.

• The Research Journal of the Costume Culture
• /
• v.18 no.1
• /
• pp.1-12
• /
• 2010

This study diagnosed difference of preference about demand performance with design of men's suit according to demographic characteristic and figured out Needs of adult man consumers for men's suit. This study is survey research. In order to collect data, a questionnaire was used. To analyze the collected data, fact analysis, $\chi^2$, ANOVA, Duncan's multiple comparisons and the rest were carried out with using SPSS 14.0. Result of this study could get as following. According to silhouette and color, there was difference to age, attainments in scholarship and preference according to job. Also young people preferred fitted-silhouette and in occasion of color, all of them preferred best black. It was no difference according to demographic characteristic in preferring pattern but preferred best solid on the whole. Demand performance of men's suit appeared by five main causes of design, practicality, comfort, appearance appropriateness, another person awareness and functional materials. And most main causes showed difference according to demographic characteristic.

• Fashion, Industry and Education
• /
• v.16 no.1
• /
• pp.36-45
• /
• 2018

Recently China has become one of the major markets for luxury brands. In addition, practicing social responsibility by manufacturers of luxury brands has become ubiquitous because consumers' perception of such practices may affect their purchase decisions positively. This study explored Chinese shoppers' perception of luxury brands' social responsibility practices and their information seeking behavior. In this study, value congruence was used as a theoretical framework. Twelve participants were selected out of customers in a shopping mall in Beijing, and they were subject to in-depth interview. The interview consisted of open-ended questions about perception of luxury brands' social responsibility practices, sources to access such practices, and the degree of personal value congruence to such practices as well as demographic information. Qualitative approach was used to analyze the data. Half of the participants indicated their awareness of the social responsibility practices of luxury brands, which sets up a foundation for understanding importance of luxury brands' social responsibility practices. Approximately half of the participants preferred to learn about luxury brands' socially responsible practices online especially via social media. These findings imply that Chinese luxury shoppers' trust and preference for the companies would be enhanced by effective development and advertisement of companies' social responsibility practices, and thus provide luxury companies with useful information on marketing strategies.

• The Korean Journal of Food & Health Convergence
• /
• v.6 no.4
• /
• pp.1-6
• /
• 2020

Food hygiene and nutrition is a serious public health concern. It is the responsibility of providers and duty of consumers to ensure that hygienic and nutritious food is being served and consumed respectively. A cross-sectional study was conducted among 384 students to assess the perception of hygiene and nutrition of food in the restaurant of Pokhara Valley, Nepal. Data were collected by a self-administered questionnaire. Two-third of the respondents were female in this study. The taste was the most common reason for the consumption of food in the restaurant. In the same way, more than two-thirds of the respondents considered restaurants' food for not having a balanced diet. Around one-third of the respondents consumed food high in vitamins and minerals, protein, carbohydrate, and calories in restaurants. Around two-thirds of the respondents considered hygiene of food in restaurants as slightly hygienic. More than two-thirds of the respondents considered unhealthy to eat food in the restaurant. The study found the association between education status, family type with a taste of the food. Proper awareness, promotion activities for the healthy nutrition lifestyle & food safety education is highly recommended at the local level.

• Journal of Ginseng Research
• /
• v.42 no.4
• /
• pp.549-561
• /
• 2018

Ginseng has been traditionally used for several millennia in Asian countries, including Korea, China, and Japan, not only as a nourishing and tonifying agent but also as a therapeutic agent for a variety of diseases. In recent years, the various effects of red ginseng including immunity improvement, fatigue relief, memory improvement, blood circulation improvement, antioxidation, mitigation of menopausal women's symptoms, and anticancer an effect have been reported in clinical as well as basic research. Around the world, there is a trend of the rising consumption of health functional foods on the level of disease prevention along with increased interest in maintaining health because of population aging and the awareness of lifestyle diseases and chronic diseases. Red ginseng occupies an important position as a health functional food. But till now, international ginseng monographs including those of the World Health Organization have been based on data on white ginseng and have mentioned red ginseng only partly. Therefore, the red ginseng monograph is needed for component of red ginseng, functionality certified as a health functional food in the Korea Food and Drug Administration, major efficacy, action mechanism, and safety. The present red ginseng monograph will contribute to providing accurate information on red ginseng to agencies, businesses, and consumers both in South Korea and abroad.