• 가정과삶의질연구
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• 제28권1호
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• pp.159-174
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• 2010

The purpose of this study was to examine the health care expenditure of elderly single and elderly couple households whose head is more than 60 years old. The data analyzed for the study were Korean Retirement and Income Study(KRelS) conducted in 2007 by National Pension Corporation. The major finding of this study were as follows: First, the amount of health care expenditure of elderly single households was lower than that of elderly couple households. However, ratio of health care expenditure to total consumption expenditure of elderly single households was larger than that of elderly couple households. Second, the ratio of health care expenditure in consumption expenditure in this study was larger than the ratios in past analyse showed in the previous studies. Third, common factor affecting on health care expenditure of elderly single and elderly couple households was the existence of the family member with chronic disease or handicap. The health care expenditure of elderly singer households was influenced by income, gender and the ownership of national health insurance. The influence of income for elderly singer households seemed to be greater than for elderly couple households. The variables which affected health care expenditure of elderly couple households were age and housing tenure status. The amount and ratio health care expenditure were increased as the age increases. These results show that the health care expenditures for each groups varied according to socio-demographic variables and health-related behavior variables. It is suggested that there should be a discriminative health care policy for each elderly single and elderly couple households. In addition, the health care policy for the elderly households of which member has a chronic disease is certainly necessary. Especially a health care plan for the elderly single households with lower income is in need. For the elderly couple households, the priority group of health care policy would be the high age group.

• 한국콘텐츠학회논문지
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• 제8권11호
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• pp.65-73
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• 2008

본 연구에서는 고령인구의 증가에 따라 시니어를 대상으로 하는 휴대폰 시장이 확대될 것이라 예측하여, 향후 노후를 맞이할 50${\sim}$65세의 시니어를 기준으로 휴대폰 소비행태와 사용현황을 살펴보고자 하였다. 따라서 실버 소비자와 마케팅에 관한 이론적 연구를 바탕으로 설문조사를 실시하였으며, 시니어의 라이프스 타일 분석을 통하여 시니어(Senior)와 액티브시니어(Active senior)로 구분, 두 그룹간의 특징 및 차이점을 분석하였다. 또한 선행연구결과에 근거하여 기존 고령자들이 불만족도가 높았던 항목에 대한 실제적인 접근방법을 살펴보고 향후 인터페이스의 직접입력 방식으로의 변화 가능성 여부를 타진해보았다. 그 결과 본 논문에서는 시니어의 사용경험증가에 따른 행동양식의 변화를 알 수 있었으며, 라이프스타일에 따른 소비행동 요인의 차이와 더불어 새로운 인터페이스에 대한 시장가치의 가능성을 발견할 수 있었다.

• 한국식생활문화학회지
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• 제34권6호
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• pp.719-725
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• 2019

This study examined the relative importance and the effective utility of fermented milk by consumers. The questionnaire was developed by an in-depth interview and literature review and was surveyed on-line. Statistical analysis was carried out descriptive analysis, ANOVA, paired t-test, and conjoint analysis using the SPSS package. First, an analysis of the consumption status of fermented milk found that the consumption frequency was 1-2 times/week (36.2%), 3-4 times/week (26.5%). The product choice attributes of fermented milk were found to be the same with 'taste' (3.93) and 'manufacturing date/expired date' (3.92), rated the highest, followed in order by, 'sanitary quality' (3.82), 'origin of ingredient' (3.81). Comparative analysis of the importance and satisfaction level of the choice attributes of fermented milk showed that the choice attributes with lower satisfaction compared to importance were 'taste', 'nutrients', 'manufacturing data/expired date', 'sanitation quality', 'price', 'manufacturing method' and 'certification of quality' (p<0.001, p<0.01). 'Price' and 'certification of quality' were the choice attributes of fermented milk classified as 'Focus Here' because of its high importance and low satisfaction. The preferred combination of relative importance in choice attributes of the fermented milk was 'domestic resource', 'Eat with spoon', and 'none additives'. Therefore, it is believed that sales will increase if dairy companies can improve the 'price' and 'certification of quality'. In addition, the use of domestic ingredients in the development of new fermented milk products in the future could be an important marketing factor in consumer choice.

• 가족자원경영과 정책
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• 제20권2호
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• pp.19-41
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• 2016

This study examines the human capital, economic capital, and psychological factors that influence social participation among the elderly in the future. The data, 'Survey on the Elderly in 2014', were collected from 'The Ministry of Health & Welfare' and the 'Korea Institute for Health and Social Affairs'. The samples included 10,279 elderly people who were over 65 years of age. Multiple regression analysis was used to analyze the research model. The findings are as follows. First, the highest participation awareness level of all was for the hobbies and leisure activities, and the lowest participation awareness level was for volunteer activities. Second, human capital factors such as age, education level, and health status, and economic capital factors such as household consumption expenditure and standard of living signigicant affected social participation awareness among the elderly. Psychological factors such as self-esteem, depression, and the subjective age of becoming elderly, also affected the social participation awareness. Third, awareness differed by sex. In particular, age and depression were restrictions of social participation awareness that were more common among elderly women than among elderly men, although single women were more likely to participate in religious, learning, and hobby and leisure activities. In contrast, chronic diseases and household consumption expenditures were more restrictive of social participation awareness among elderly men compared to elderly women. These results show that human capital, economic capital, and psychological factors heavily influence the social participation awareness of the elderly, although the degree of influence of these factors differs by sex.

• 현장농수산연구지
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• 제26권1호
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• pp.5-15
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• 2024

중국은 버섯 최대 생산국이자 소비국으로, 중국의 버섯 산업 발전은 버섯 생산과 소비 성향이 비슷한 우리나라에 심각한 위협이 되고 있다. 중국의 버섯 산업은 통계자료가 공표되기 시작한 1985년 경에는 5만 톤 생산에 불과하였으나 2020년에는 년간 생산량이 4,000만 톤을 넘는 산업으로 발전하였다. 중국에서 버섯 산업이 급격한 발전은 높은 수익성과 빠른 자금 회전율, 빠른 투자비 회수, 지방정부의 적극적인 지원, 국민 소득 증가에 따른 건강 식품선호 및 소비 증가와 해외 수출 확대, 그리고 자동화 시설재배의 도입 등을 들 수 있다. 최근 중국도 자동화 시설재배에 의한 버섯 생산이 과잉될 가능성이 많기 때문에 대책을 세우지 않으면 국내 시장을 잠식할 가능성이 높다. 따라서 국내의 버섯 농가와 산업을 보호하기 위해서는 중국의 버섯 산업 현황을 정확히 파악하고 분석하여 대비해야 할 것으로 생각된다.

• 자원리싸이클링
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• 제28권2호
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• pp.14-22
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• 2019

LED 산업은 기술의 발전과 함께 경제적으로 에너지 절감효과가 큰 동시에 환경친화적인 장점으로 보급이 확산되면서 시장은 급격히 확대되고 있다. 더욱이, 다양한 융합기술과 대규모 신시장의 출현 및 신규시장 확대 등으로 인해 향후 대량의 폐자원이 발생할 것으로 예견되면서 재활용 기술 개발이 요구되는 실정이다. 또한, 현재 발생하고 있는 LED 폐자원의 발생량 및 관리 체계의 부재로 인해 매립 및 소각으로 처리되는 것으로 보고되고 있다. 본 논문에서는 현시점에서의 LED 폐자원 재활용 현황을 살펴보고 재활용 기술 및 방안에 대해 소개하고자 한다.

• 인삼문화
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• 제6권
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• pp.135-151
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• 2024

한국과 중국 대학생 소비자의 인삼 소비문화 비교를 위하여 그들의 인삼 제품구매현황, 인삼에 대한 태도, 그리고 인삼 제품에 대한 만족도를 살펴보고, 인삼제품의 구매 및 추천 의도를 조사하였다. 인삼 제품을 섭취한 경험이 있는 한국대학생 267명, 중국 대학생 318명을 대상으로 하였다. 조사 결과, 한국 대학생 소비자의 경우, COVID-19 이전에 비해 인삼 제품에 대한 관심이 증가하여 인삼 제품의 구매 및 추천 의사가 증가하였다. 또한 평소 인삼에 대한 만족도가 높을수록, 인삼구매 경험 빈도가 많고 인삼에 대한 사회적 혜택 태도가 높을수록, 그리고 연령이 높을수록 인삼 제품의 구매 및 추천 의도가 높은 것으로 나타났다. 중국 대학생 소비자는 가정 내에서 부모의 구매 정도가 한국보다 높고 사회심리적인 혜택에 대해 긍정적인 집단에서 구매 및 추천 의도가 높았으며, 한국에 비해 이미 20대도 관심이 높고, 친근감이 있는 것으로 보인다. 한국 대학생과 중국 대학생 소비자의 공통점은 COVID-19 이전에 비해 이후에 건강이나 안전, 그리고 환경에 대한 관심이 증대했고, 더불어 인삼 관련 제품에 대한 관심이 증가했다는 것이며, 다른 점은 개인별 경험에서 차이가 있었는데, 한국 대학생 소비자는 개인의 경험이 중요했고, 중국 대학생 소비자는 부모의 영향을 많이 받는 것으로 나타났다. 특히 COVID-19는 20대에게도 중요한 건강의 중요성에 대한 인식의 계기가 되며, 실제로 구매의도와 관련되었다. 이러한 결과를 중심으로 대학생 소비자를 위한 선호하는 제품으로의 확대, 그리고 가족의 영향 정도 및 소비문화에 따른 마케팅 전략의 차별화 등이 이루어져야 할 것으로 보이며, COVID-19로 인한 이러한 새로운 변화는 적기의 기회로 보인다. 즉, 건강과 안전에 대한 관심이 증대한 이즈음에, 제품의 섭취를 용이하게 하는 제품의 다양성과 융합화, 소비자의 대상별 소비가치에 부응하는 마케팅 매체 변화와 온라인으로의 확대, 그리고 소비자의 가족 유형, 예를 들면 단독가구 등으로의 변화에 부응하는 미래의 소비사회를 대비한 전략적인 준비가 필요하다.

• 유통과학연구
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• 제17권10호
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• pp.107-114
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• 2019

Purpose - This is longitudinal research which aims to investigate the meaning of greenness to consumers' behavior. Consumers adopt green marketing as a new factor in product buying and consumption and more and more consumers prefer green product and services. Consumers' green buying behavior can be different from other purchasing experiences. There would be changes in the meaning of green as time passed and it can be different from countries to other countries. This study examines focus group studies with several groups. There is a ten-year gap between 2010 focus group and 2019 focus group interviews. With this ten-year gap, we can find the change of greenness to consumers. Research design, data, and methodology - The data were collected from Turkish, Korean, Kazakhstan people. This is a cross-sectional study and focus group interview was designed. We can gain information relevant to the research problem with using focus group study and get some insights into basic needs and attitudes of green marketing. The subjects for green purchase interviewee were confined to under 40 years old's shoppers regardless of gender. The first study was investigated with several groups in 2010 and the second interview were conducted in 2019. Results - Results show that the meaning of greenness for consumer has changed over time in accordance with the growing accordance of environmental sustainability. Basically, green marketing still means valuable, natural, recycle-able, good for health, clean, smart behavior, essential benefit. The concept of greenness significantly evolved since it was investigated in 2010. It moves away from focusing on specific environmental issues to considering global sustainability issues. Especially we found that greenness can be related with globalization, higher education, social status at the 2019 interview. Conclusions - This paper attempted to confirm the green marketing is essential and expands its meaning to various aspect. Usually, we can think green marketing is everywhere, therefore, people don't care about green issues in real. But consumers are adopting green marketing more and more, it can be a means to attract potential consumers. Therefore, companies should provide enough greenness information for people and they might apply greenness communication to attract potential customers.

• 한국의류산업학회지
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• 제17권4호
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• pp.561-573
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• 2015

The influence of tourists on the retail market in Korea continues to grow, and China has become the largest outbound-spending nation in the world. Korea's retail industry must comprehend the sophisticated consumption behavior of Chinese tourists. Hence, we explored how the experiential value of shopping in Korea affected Chinese tourists' satisfaction levels regarding stores and products. Findings from this study suggest entertainment and escapism mediate the effect of experiential value on consumer attitudes toward products and stores. This research was conducted with Chinese female tourists who shopped in Korea during their latest visit to this country. CFA and SEM were implemented using AMOS 20.0. The analysis of survey data produced interesting results. Visual appeal, crowding, and service excellence had positive impacts on entertainment, and they had a positive influence on both store satisfaction and product satisfaction. Regarding escapism, crowding and economic benefits had positive impacts, whereas visual appeal and service excellence had no effects. Results showed that escapism had a negative influence on attitudes toward both products and stores. To be clear, escapism refers to the status of absorption by which consumers are highly occupied with pleasant feelings, therefore, shopping when the motive of escapism is high is likely to be less rational and more impulsive. In this study, the diverse roles of different emotions associated with entertainment and escapism in the context of tourism shopping were identified. The findings provide practical implications for developing retail strategies and highlight the importance of the experiential values of shopping for tourists.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2013년도 춘계학술대회
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• pp.849-852
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• 2013

최근 발효식품이 건강식으로 대두되면서 발효식품에 대한 사람들의 관심이 증가되고 있다. 발효식품의 맛, 건강 기능성 및 저장성 등에 영향을 주는 요소들은 발효 재료, 온도, 습도 pH 등이 있으며, 숙성도를 나타내는 지표는 여러 가지가 있으며 그 중에서 pH 변화에 대한 모델 식은 아직 정립이 되지 않았다. 또한 식품 관리자나 소비자 입장에서는 발효 식품에 대한 숙성도 및 품질 상태를 알 수 있다면 발효 식품의 신뢰성이 높아지고 소비성도 높아질 것이다. 그러므로 본 논문에서는 발효 식품의 pH를 측정하여 회귀방정식을 이용하여 모델식을 구하여 발효 식품의 숙성도를 구하는데 플랫폼을 제공한다. 제안된 모델 식의 유용성을 확인하기 위해서 대표적인 발효식품 중 하나인 김치와 막걸리를 사용한 실험을 실시하였다.