• Title/Summary/Keyword: concept understanding

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A Study on the Post-Purchase Satisfaction of Clothing related to Shopping Value (쇼핑가치 추구집단에 따른 의류제품 구매후 만족에 관안 연구)

  • 김지영;박재옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.3_4
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    • pp.548-559
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    • 2002
  • Value is one of the most useful variable for achieving marketing concept that satisfy consumer needs. The issue related to which value consumers have when they're shopping and which effect this shopping value has on the process of consumer satisfaction formation, would be helpful to understand the post-purchase behavior as well as the process of pre-purchase decision making. Therefore, the objective of this study was to clarify differences in the process of satisfaction formation in relation to the type of shopping value. The study was conducted in three steps. Through the two steps, measurement instruments were developed. At the last step, judgement sampling method were utilized to collect the data and subjects were 614 university students. Factor analysis, cluster analysis, frequencies, t-test, and structural equation model analysis were used to analyze the data. Two groups regarding shopping value were found, which included consumers with hedonic shopping value and consumers with utilitarian shopping value. Overall, the results revealed a similar tendency in the process of satisfaction formation between two groups. But the tendency, which expressive product performance was related to the positive consumption emotion more than instrumental product performance was and instrumental product performance was related to the negative consumption emotion more than expressive product performance was, was clearer in consumers with utilitarian shopping value than in those with hedonic shopping value. In consumers with utilitarian shopping value, expressive product performance has a greater effect on satisfaction than instrumental product performance did, but in consumers with utilitarian shopping value, expressive product performance showed a similar effect on satisfaction with instrumental product performance. Understanding of the post-purchase behavior of the consumers with hedonic shopping value and the consumers with utilitarian shopping value and practical administration of the differences of the two groups would contribute to build useful marketing strategies.

An Experimental Study of Idea Sketch in Design Education Method (디자인 교육에서 기초표현 전개 과정에 관한 실험 연구)

  • 신명철
    • Archives of design research
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    • v.12 no.4
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    • pp.211-220
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    • 1999
  • This study purposed more effective drawing process in practical lecture with students. Researched materials were constitution to a semester of presentation technique curriculum major in industrial design for freshman course. Students exert to entrance examination of university to get a good point in practical test. There did not have creative action in minds. But, design required concept of good idea sketch and creative technique. At study process should make correction a reform to sketch skill by repeat practicing with misunderstand drawing or imitative idea sketch. According to the practical test result & response revised lecture schedule. And then, I had survey to questionnaire paper for feedback by trial result. Besides, I was study to effect use the drawing materials for example, colored pencil, marker pastel. I think important to first use to way understanding materials and basic training. Design education be driven to new creative sketch skill. Design is the creative process to which brings ideas to reality.

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'Cultural Archiving' of Everyday Life in North Korea (북한의 일상생활과 '문화 아카이빙')

  • Seol, Moon-won
    • The Korean Journal of Archival Studies
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    • no.65
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    • pp.321-363
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    • 2020
  • Throughout the 70 years of division, cultural heterogeneity between the two Koreas is accelerating. Under these circumstances, the archive of the everyday life of North Koreans could contribute to understanding the North. Here, everyday life is defined as social space where various practices and actions of individuals intersect with the social structure including institutions, social control, norms, and order. The purpose of the study is to apply this concept of everyday life to design an archive-building model rich in evidence and memories of everyday life in North Korea. To this end, a methodology that takes into account the characteristics of everyday life is needed, which is called 'cultural archiving'. By applying the 'cultural archiving' methodology, a model that includes the principles and procedures for building everyday life archives in North Korea is proposed. This also investigates how each building process could be applied through actual example(a database of life, culture, and history in North Korea). In addition, the actual case ("Database of Living History and Culture in North Korea for the Foundation of Unified Korea") is investigated as to how each construction procedure could be applied.

Analysis of National R&D Commercialization Policy: An Out-bound Open Innovation Perspective (유출-개방형 기술혁신으로서의 기술사업화 정책 분석)

  • Ahn, Joon Mo
    • Journal of Korea Technology Innovation Society
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    • v.18 no.4
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    • pp.561-589
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    • 2015
  • Up to present science and technology (S&T) policy in Korea has focused on producing academic papers and patents through the increase of investment on research and development (R&D). However, as the role of science and technology on boosting national economy has been emphasized and the current government has established 'creative economy' as a main policy agenda, 'technology commercialization' has been moving onto the center of S&T policy. Technology commercialization policy encourages R&D outcomes of public R&D institutions to be utilized in private firms for their new business development, and this concept is in line with out-bound open innovation, in the sense that it involves the flow of technological knowledge from public R&D institutions to private firms. Based on this understanding, this paper analyses government technology commercialization programs and attempts to suggest policy implications. The results suggest that future technology commercialization policy (1) be specialized in a way of reflecting the characteristics of each government ministry, (2) strongly support technology licensing-out, (3) strengthen the linkage between each programs, and (4) nurture expert groups, such as accelerators who can help and foster technology start-ups.

A Comparative Study on the Components & Characteristics of the Public Private Partnership Mechanism on Science & Technology Innovation Policy (국가과학기술혁신 민.관협력 메카니즘의 구성요소에 대한 비교연구: 4개국 사례를 중심으로)

  • Park, Yong-Sung
    • Journal of Korea Technology Innovation Society
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    • v.11 no.2
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    • pp.194-218
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    • 2008
  • The public-private partnership concept can encompass a broad range of cooperative relations and a broad variety of programmes in terns of size, objectives and design. This paper aims to analyze the components of public-private partnership mechanisms in the context of science and technology innovation policy. The research methodologies are based on semi-structured interviews with policy makers in four countries with six PPP programme : the France, the Netherlands, the Australia and Austria. It also attempts to understanding of the components that explain the increase of collaboration between national innovation system and PPPs. The taxonomy and essential components of PPPs were identified : mission-oriented PP/Ps, market-Oriented PP/Ps, cluster-oriented PP/Ps, and ISRs-Oriented PP/Ps. The taxonomy of regulatory regime can be a reference point for identifying the relative status of Korea's PPPs.

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A Study on the Environmental Color of New Genre Public Art in Luzinterruptus' Work (러진테럽터스의 뉴 장르 공공미술에 나타난 환경색채 연구)

  • Kim, Sun-Young
    • Korean Institute of Interior Design Journal
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    • v.25 no.3
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    • pp.112-120
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    • 2016
  • The purpose of the thesis is to explore ways of improving the quality of urban life by analyzing the Luzinterruptus's work looking for a new perspective on the relationship between environmental color and society. The street artist Luzinterruptus was born in Spain, is a leader in the field of New Genre Public Art brush on a canvas of light in the night. They should seek the views of other common color system and color environments. The method of research is urban design, we consider the concept of the public good understanding, and New Genre Public Art. It also analyzes the environmental color of Luzinterruptus to take advantage of the phenomenology by David Katz color classification. The scope of the thesis is focused on the analysis of the works featured in their website and webzine. Then select a sculpture installation information is stated on the environmental color of their work. The role of environmental color in their work is not an aesthetic experience of harmonious urban landscape was seeking Public Art. The citizens of the area and the installation work themselves. Also it listed as demolition after the exhibition to realize the difference with other people and take advantage to environmental color. Therefore, they the contemporary agenda in many part of narrative takes in the garbage or disposables that you can easily look at our surroundings, In addition, citizens are directly experiencing the fantastic custom-made lights and colors and objects of the oversize as a potential recalls memories. Thus, the use of environmental color comfortable life there is horizontal participation and communication of the 'citizens' critical perspective of the 21st century cumulative cities.

A Study on the Expression of Bergsonian Duration in Steven Holl's Stretto House (스티븐 홀의 스트레토 하우스에서 베르그송의 지속의 표현에 관한 연구)

  • Kim, Young-Hee
    • Korean Institute of Interior Design Journal
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    • v.19 no.1
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    • pp.85-93
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    • 2010
  • This study aimed to show the possibility of approaching Steven Holl's Stretto House as a vital space identical to the flow of our consciousness through Bergson's philosophy of life by understanding the expression of Bergsonian duration in the house. For the Purpose of this study, Bergson's concept of aesthetic duration was considered and duration in the Stretto House design process was analyzed, Based on the study's findings, duration according to Bergson's expression of reality in the Stretto House was further analyzed. The results of the analysis of duration in the Stretto House design process showed that duration is expressed as phenomenological time through the continuity and movement of the perceptual phenomena of space, sound, light and material that reflected Merleau-Ponty's anchoring and Bartok's Music for Strings, Percussion and Celesta. The results of the analysis of duration as an expression of reality in the Stretto House showed that duration is expressed as real time, as reality's continuous and diverse movement of vital duration, through the image and rhythm based on the intuitive recollection of the real self, sound, light and pond. Consequently, it was shown that the Stretto House could be understood as a vital space in which a vital movement of duration identical with the flow of our consciousness is expressed through the expression of reality in Bergson's philosophy of life. This study is meaningful as a foundational study of the experiential space of phenomena through Bergson's philosophy of life.

A Study on the Ornamental Representation in Contemporary Commercial Space (현대 상업공간 실내디자인에 나타나는 오나먼트의 표상성에 관한 연구)

  • Han, Hea-Shin;Kim, Moon-Duck
    • Korean Institute of Interior Design Journal
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    • v.18 no.6
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    • pp.133-141
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    • 2009
  • Since Adolf Loos' Ornament and Crime was released, ornament had been regarded as a vice in Modern architecture. In Post Modern architecture, the ornamental vocabularies extracted from the classical architecture have been symbolically expressed. As a result, the significance of existence of and the use value of architecture have increased with improved intimacy to the public. However, many studies that have analyzed architecture in terms of semantics and semiotics focusing on communication between architecture and the public have admitted instability in architectural meaning because of the fundamental difference between architecture and language. At the same time, the architectural representation has encountered a lot of limitations along with the deconstruction and non-presentation theory in Post-Structuralism. Even under these circumstances, the ornamental representation can be a critical factor which makes communication possible while expressing spatial identity in this pluralistic contemporary society. Hence, this paper has established logical grounds for research based on theoretical investigation on the concept of representation, semiotics, and ornamental representation, with regard to spatial communication through ornamental representation in commercial space. Based on Peirce's Semiotics which is the typical theoretical science in terms of representation, this paper has analyzed the three kinds of signs (Icon, Index and Symbol) that he proposed. Peirce's classification of signs becomes ideal when the factors are well balanced, with room for combination instead of strict classification. It appears that his theory of signs would be useful in understanding and analyzing ornamental representation. This study on representational ornament could offer a plan for ideal communication and abundant spatial experience in the interior design of commercial space in which the expression of creative space identity is required.

Understanding of Technologies and Research Trends of Wireless Body Area Networks (Wireless Body Area Networks의 관련기술과 연구경향에 대한 이해)

  • Ha, Il-Kyu;Ahn, Byoung-Chul
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.18 no.8
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    • pp.1961-1972
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    • 2014
  • Recently, with the increasing of the interest in the integration of medical technology and information communication technology, researches on WBAN (Wireless Body Area Networks) that try to apply sensor network to the human body have been processed actively. The existing sensor network technology has the potential to be used in WBAN, but it has some limitations also. In particular, because the sensors are likely to communicate through each part of the body, it has a very different network environment from the sensor network that uses a free space. Therefore, researches on WBAN have a variety area of study that slightly different from the conventional sensor networks and take into account the characteristics of the body. In this study, we investigate the environmental characteristics of WBAN that are separated from the conventional sensor network, and the research trends of WBAN systematically by using the technique of SLR (Systematic Literature Review) from 2001 around when the concept of WBAN has been introduced. The investigation includes the classification of research and the researcher's features. And the survey results and the outlook for further study are summarized.

Construction of Object-oriented Prescription Database and Design/Development of Prescription Search Program (객체지향형 처방 데이터베이스의 구축과 처방 검색 프로그램의 설계 및 개발)

  • Kim, Hyun-Ho;Hong, Hyo-Shin;Yoo, Je-Hyuk;Kwon, Oh-Min;Cha, Wung-Seok
    • Korean Journal of Oriental Medicine
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    • v.17 no.2
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    • pp.73-83
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    • 2011
  • The first medical text in which detailed treatments of diseases by combinations of materia medica are mentioned is the "Shanghanzabinglun(傷寒雜病論)". True meaning of the combinations of materia medica used in this text lies in the fact that the efficacy of a prescription transcends that of the linear sum of each materia medica. This kind of concept regarding the composition of a prescription has come to contribute to the formation of theories in prescriptionology; However, it is difficult to analyze and interpret the meaning of each prescription separately because of differences in interpreting methods, points of view, and terminologies used by members of different academical branches. Therefore, it is desirable that one should understand a prescription as having been modified from a basic prescription, and then bring the interactions of ingredients into the picture, finally understanding the efficacy and chief virtues of the targeted prescription. Nevertheless, with the massive information of prescriptions, which exist in the format of texts, it is impossible to efficiently take advantage of prescription analyzing methods, and therefore the range of analysis extremely restricted. In order to overcomes these weaknesses, this paper suggests that object-oriented prescription database be constructed and that a search program for education and research that could facilitate an efficient access to the database be developed as well.