• 제목/요약/키워드: competitive partners

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Marketing Environment and governance mechanisms: Focusing on Manufacturer's Interfirm Benevolence

  • Kim, Min-Jung
    • 산경연구논집
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    • 제10권1호
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    • pp.51-58
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    • 2019
  • Purpose - Manufacturers in uncertain environments need to depend on governance mechanisms to reduce the inherent risk in these environments. However, few studies have examined which governance mechanisms a given manufacturers will develop in uncertain environments for managing the relationships with its vertical partner. This study explores how different governance mechanisms function under uncertain environmental circumstances. We also try to investigate the contextual effect of interfirm benevolence as moderator. Research design, data, and methodology - This research provide the conceptual framework of interfirm benevolence on which this research's propositions are predicted. The theoretical background for environmental uncertainty, governance mechanisms and interfirm benevolence will be discussed. Results - The expected results are as follows. Manufacturers in an uncertain environments rely on different governance mechanisms under conditions of high and low interfirm benevolence. In terms of role of interfirm benevolence, interfirm benevolence provides a better understanding of how governance mechanisms can develop in an uncertain supply markets. Conclusions - This research suggests several theoretical and practical implications between channel partners, particularly, this research offers that interfirm benevolence is a crucial competitive factor under environmental uncertainty situation. In future studies, it is necessary to investigate the effect of each governance mechanism structure on performance in an uncertain environment and various level of interfirm benevolence.

계약이론을 응용한 가입자망 분리의 경제적 효과 분석 (An Economic Analysis for Local Loop Unbundling under Contract Theories)

  • 지경용;조상섭
    • 한국통신학회논문지
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    • 제27권3C호
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    • pp.263-272
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    • 2002
  • 통신시장에서 경쟁도입의 가능한 방법으로 가입자망 분리(LLU;Local Loop Unbundling)가 여러 나라에서 고려되고 있다. 가입자망 분리는 통신시장의 경쟁도입으로 인해 시장의 효율성이 증대된다는 긍정적 측면이 있는 반면, 기존 통신사업자와 잠재적 시장진입자간의 과열경쟁으로 사업효율성을 저해하는 부정적 측면도 존재한다. 이러한 현실에서 본 논문에서는 첫째, 가입자망 분리에 대한 개념 및 각국의 입장을 소개하고 경제학에서의 계약이론을 도입하여 가입자망 분리의 경제적 효과를 고찰하였다. 둘째, 정보의 대칭성 하에서 적정한 계약을 체결함으로서 가입자망 분리가 기존 통신사업자와 가입자망 분리 수혜자 사이에 상호간에 경제적 이득을 얻을 수 있다는 적정계약의 경제적 가치의 존재 가능성을 분석하였다. 셋째, 현실적으로 통신기업들이 사용 가능한 전략들을 고려함으로서 계약과 가입자망 분리모형 하에서 가입자망 분리의 경제적 효과를 평가하였다.

한국기업의 중국시장 진출유형에 따른 결정요인 분석 (An Analysis on Determinants for China Market Entry Type of the Korean Company)

  • 이제홍
    • 통상정보연구
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    • 제12권3호
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    • pp.223-242
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    • 2010
  • Since the reopening of official relations in 1992, Korean and China have become major trading partners, apart from myriad exchanges in culture and other aspects of society. The subject of this study is to analysis on determinants for China market entry type of the Korean company. This article measure the effects on Korea exporter interests of Korea's trade with china. This paper investigates the determinants of export and FDI referring in entry type in the China's market of Korea company. There are 250 samples and 130 returns, 170 of them are analyzed for a entry competitiveness. This paper has there main a parts, Multiple regression result shows that the export entry competitiveness are positively affected by the product character and market character. However, The enterprise character and location character does not affect in the export competitiveness. Also, the direct investment entry competitiveness are positively affected by the market character and location character. However, The enterprise character and product character does not affect in the direct investment. Logit analysis result show that the direct investment entry does positively affected in CEO international mind and export entry does affect in more than rival competitive products. In addition, the export entry does positively affected in the customer taste diversity, political risk and economical risk, market environment instability.

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국내 의류업체의 해외생산 현황에 대한 연구 (Global Sourcing of Korean Apparel Firms)

  • 이현아;천종숙
    • 복식문화연구
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    • 제15권3호
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    • pp.461-471
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    • 2007
  • Many Korean apparel firms have been adopting the global sourcing to enhance their competitive advantages. The purposes of this study were to identify the current status of global sourcing adopted by Korean apparel firms and to provide useful information for the other apparel firms planning the global sourcing. The questionnaire survey was conducted to 65 Korean apparel firms. The firms selected for this study were women's, men's, unisex casual wear manufacturers which made their products at offshore factories. The results show that about half of them started global sourcing before 2000. Unisex casual wear firms were already doing the global sourcing very actively and women's wear firms were followers. The major benefit of the global sourcing was the cost reduction. The firms that had made inroads into the global market find much satisfaction in global sourcing. These early adopters expected their sourcing countries as a future consumer market. The threatening elements of the global sourcing were the difficulties of quality control and labor cost rising. Cost and technical ability were considered importantly in selecting the global sourcing partners. The firms started the global sorucing before 2000 were greatly depended on offshore production. They concerned for the problems related to the global sourcing.

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기술획득 전략에 따른 e-로지스틱스 통합화 안전전략 (A Secure Strategy of e-Logistics Integration Using A Pattern of Technical Acquisition)

  • 김종기;서장훈;박명규
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2005년도 춘계학술대회
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    • pp.177-182
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    • 2005
  • This paper examines to focus on General Strategy of e-logistics activity for SCM(Supply Chain Management) Build-up, especially the field service logistics integration. And this research analyzes the case study(Business of Strategy Group Unit) Survey involving effective logistics management that leads customer satisfaction, seeking to find out the key elements of competitive policy. Because problems arise from the differences between their goals and structures, which cause each side to feel vulnerable to opportunism or shirking of responsibilities by the other. The goal of a logistics system is to ensure that every family planning client always receives the contraceptives partner wants, and that they are in good condition and have not expired. In order to select, procure, and distribute the right quantities of the right contraceptives, managers of the logistics system must keep informed of the rates of use of each contraceptive and of the quantity of available supplies. As a result, We propose that a firm's e-logistics safe strategy is an important locus innovation and a crucial source of value creation for the firm its suppliers, partners, and customers.

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국내 중소기업의 핵심역량과 조직성과, 그리고 기술이전의 조절효과 (The Influence of Core Competence on Organizational Performance of Domestic Small and Medium Enterprise and the Moderating Effect of Technology Transfer)

  • 문태수;최상민
    • 한국정보시스템학회지:정보시스템연구
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    • 제18권4호
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    • pp.1-18
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    • 2009
  • Technology transfer has emerged as one of me important key issues for obtaining competitive advantage. To improve the chances of effective technology transfer, a strategic alliance between partners have to mirror respective objectives. The purpose of this study is to analyze the influence of core competences on organizational performance in domestic companies, including the moderating effect of technology transfer. This study adopted research variables such as technology competence, resource competence, marketing competence as independent variables, with organizational performance as a dependent variable, including the moderating variable of technology transfer. 113 companies data were collected from me survey. The result of this empirical study is summarized as follows. First, marketing, resource, and technology competence are the important determinants to influence organizational performance in direct effect model. Second, only marketing competence has positive influence to organizational performance in organizations with higher needs of technology transfer. Third, technology transfer as a moderating variable moderates me effect of the core competences on organizational performance.

품질경영 성과 향상을 위한 ERP QM모듈 및 모바일 오피스 기반의 품질경영시스템 구축에 관한 연구 - A사(社) 사례(事例)를 중심(中心)으로- (A Case Study of Quality Management System Computerization with SAP QM Module & Mobile Office Construction)

  • 권오현;박용태
    • 한국정보시스템학회지:정보시스템연구
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    • 제23권2호
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    • pp.49-66
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    • 2014
  • In today's competitive business environment it is a necessary condition for a company to produce high-quality product for its survival and growth. That is the case in the auto-part industry as well where the international standards, ISO/TS 16949 certification, are required by customers to adopt mandatory. This study presents a successful implementation of quality management system(QMS) in a major auto-part manufacturer in Korea, utilizing SAP's QM(qualaity management) module and a mobile office system. The QMS brought the company "A" a variety of benefits such as real-time availability of product-inspection data, speedy decision-making, reduction in time required for defect-handling, ease of vertical integration of business partners in supply chain, and ease of business process standardization between headquarters and overseas subsidiaries. It is expected that the findings of this study can be used as a useful guideline for companies to consider implementing ERP-based quality management systems successfully.

ILOG를 활용한 금형 생산시스템의 일정계획 시스템 개발에 관한 연구 (A Study on Developing a Scheduling System for a Die Manufacturing System Using ILOG)

  • 정한일;정대영;김기동;박찬권;박진우
    • 산업공학
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    • 제13권4호
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    • pp.564-571
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    • 2000
  • Manufacturing companies are implementing a so-called customer-centered supply chain management to have a competitive advantage. In these efforts, collaboration not only within a company but also with suppliers, partners and customers is emphasized. The fast delivery, reducing the total lead-time from development to delivery, is pursued more than ever, though the quality and cost are still importantly regarded. Die manufacturing companies are not exception from these trends, because a die is a necessary tool for almost manufacturing industries. The planning and scheduling system plays an important role in supply chain management. In this study, we address a scheduling problem of a die manufacturing company. The problem is very complex due to many reasons including the uncertainty in environment and the complexity of constraints. Considering the importance of due-date satisfaction and human planners' roles, we designed the solution algorithm and the user interface respectively. In the implementation phase, modeling constructs and basic solution algorithms of ILOG solver and ILOG scheduler are used. In the paper, the problem and the algorithm are described with ILOG constructs, and the experience of use is also addressed.

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섬유패션 중소기업의 SCM 사례 연구 - 커튼업체를 중심으로 - (A Case Study on Implementing SCM to Textile Fashion Industry as Small Business)

  • 신상무;최진혁
    • 패션비즈니스
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    • 제12권5호
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    • pp.155-167
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    • 2008
  • With globalization and competitive market environment, companies realize how marketing channels are important in order to survive and succeed the business. The importance of information management among channels is getting increased, and is needed for SCM. Nevertheless having hard situation to implement SCM, SCM for textile fashion industry engaged in small business mostly is the way to break through the difficulty on so many channels to go through from fiber to retail. Therefore, the purpose of this case study to L firm by using questionnaire based interviewing method was to investigate how textile fashion small business can implement the SCM with their own differentiated strategy differed from a large corporation. L firm conducted SCM-ISN (Information Service Network) under the restructuring project. So they could use electronic bidding system via internet and have information sharing with their partners such as retailers. Therefore, they could expand market share to Seoul and reduce inventory and manage their customer more effectively than before.

중소제조업의 서비스화 결정요인이 성과에 미치는 영향 : 서비스화 역량의 매개효과를 중심으로 (The influence of Servitization Decision Factors on the Performance of SMEs : Focused on the Mediating Effects of Servitization Competency)

  • 서지연;박광호
    • 산업경영시스템학회지
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    • 제42권2호
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    • pp.49-61
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    • 2019
  • As the technological gap amongst manufacturers decreases, the life cycle of products has shortened, and competition accelerates due to the development of technology, incumbent manufacturing companies face growth limitations. In order to overcome such business issues, manufacturing companies are increasingly interested in changes in business models and innovations, especially in the direction of providing services where they can maintain the competitive advantage of their products. In such context, this empirical study examines managerial leadership, differentiation strategies, and products and services pricing as 'servitization factors', which can be driving forces for moving into a new era of growth for Korean SMEs, focusing on the mediating effects of servitization competency. The results are as follows : First, it was confirmed that executive leadership, differentiation strategy, and information & communication technology capability have a direct effect on service sales. Second, the process competency, partnership competency, and ICT competency, which are presented as the service competence of SMEs, were found to play an important role in inducing service sales in managerial leadership, differentiation strategy, product and services pricing. It also emphasized the role of the public policy such as helping to foster SMEs as key partners in the expansion of social facilities and establishing platforms through ICT and data utilization for the convergence of manufacturing services.