Journal of the Korean Graphic Arts Communication Society
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v.31
no.1
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pp.39-49
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2013
Nowadays the printing market has shift from 2D(two dimension) industry to 3D(three dimension) industry, along with IT. With rapidly changing market, it's true that the effort to develop the printing materials and upgrade the printing qualities is produced actively in the country. Particularly, the differences in printing materials can often determine the quality of printings in the printability. In the case of the printability of offset, 9 items(paper, ink, order of printing, ink supply, blowing-up halftone, grey balance, key color(base color), overlap efficiency, quality at the halftone dot reproduction etc.) are usually considered as the important factors and used to estimate the printability at abroad. However, in domestic, ink-jet paper is not used for the printing/publishing by ink-jet printing for digital, but done mainly for offset printing. Because the paper of gloss coated type, which is the ink-jet paper, has high price, it's too hard to manufacture massively printing/publishing. Also, in the case of the paper of uncoated type, in spite of its reasonable price rather than the former, the type of uncoated one also has demerit that the ink-jet paper has a clear difference between the front and the back. Therefore, it's tough reality that Ink Jet paper is hardly taken advantage of as the printing/publishing. Thus, what is done in the first to print and/or publish on ink-jet paper is that the front and the back must be printed evenly, and appropriate to the printability of ink-jet. Although there're some kinds of ink-jet paper in the country, it has not been produced in true domestic production yet. In addition, thanks to the brightness of fluorescence brightening agent, the foreign product can offer the good-qualified one-time printing. But when it comes to the printing/publishing, there're difficulties that it may cause the Ocular Fatigue because of long-term exposure of the eyes to text. This research tries to find out the optimum ink-jet paper in domestic for the printing/publishing by studying on the printability of ink-jet on digital web-printing. And it also tries to look for the paper's brightness which can be reduce the possibility to cause the consumers' Ocular Fatigue.
Purpose - This research examined the effect of hedonic and utilitarian eating-out motivations on the evaluation of restaurant selection attributes in a fashion premium outlet. Additionally, the influence of experimental and functional attributes on customers' preference for hedonic eating-out motives and utilitarian eating-out motives, and variation of moderating effects through the gender was examined. Research design, data, and methodology - A survey was conducted to verify the established research hypothesis. The questionnaire items for the research were modified to fit the situation of the present study. In order to elaborate the questionnaire, the literature of the previous researchers was reviewed and supplemented. The survey conducted 207 online questionnaires for consumers who have visited domestic fashion premium outlets from July 4, 2017 to July 27, 2017. A total of 207 questionnaires were collected, and a total of 206 questionnaires were used for the empirical analysis after excluding one inappropriate response. In order to verify the reliability and validity of the measured variables, exploratory factor analysis and reliability analysis were performed using SPSS 20.0. Next, the structural equation model (SEM) statistical method was used to test the hypotheses of the study. Results - Hedonic motivation had more influence on experimental attribute importance than the functional attribute importance of the restaurant. However, this result was different depending on the gender. The effects of hedonic motives on empirical attributes were more influenced by female groups, and when influencing functional attributes, male groups were more influenced. However, it was statistically significant (p <0.05) in the female group only when the hedonic eating out motives influenced empirical attributes. Conclusions - This study analyzed the effect of eating-out motivation on the restaurant preference attributes and suggested practical implications. First, customers with hedonic eating-out motivations were evaluating experiential attributes to be more important than functional attributes. Second, for customers who are motivated to use practical eating-out habits, companies should provide services that meet practical and economic needs. In particular, female customers visiting restaurants need differentiated marketing strategies that make them feel new experiences rather than practical ones. In addition, it is necessary to study more complex and integrated studies which will influence restaurant selection attributes of premium outlets customers by adding various eating out motives and selection attributes.
Journal of the Korea Academia-Industrial cooperation Society
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v.11
no.8
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pp.2818-2826
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2010
This research was conducted to develop a model appropriate for the measurement of information quality of UCC service site. The evaluation factors that reflect more improvement of the information utilization capability were verified. Enhancement of information utilization capability can control greater amount of information among the users and site companies, and among users. Therefore, Wikipedia, for example, provides a Web 2.0 based information quality that is more advanced than Web 1.0 by allowing effective control of information among the users. This type of information quality presents 'information reliability' and 'information stability' as evaluation factors added to the factors such as 'information sufficiency' and 'information usability.' Information reliability and information stability are essential factors that need to conduct an evaluation in the Web 2.0 environment that can distribute greater number of information in the environment where all the users serve as participants. Moreover, 'interesting information' and 'originality of information' suggests that information itself should include the attributes that can attract the attention of users, due to the nature of the Attention Economics, which points out one of the Web 2.0 phenomenon that the number of information consumers is smaller than that of information suppliers.
Journal of the Korea Academia-Industrial cooperation Society
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v.14
no.12
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pp.6395-6402
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2013
This study evaluated dental health care providers to identify strategic management implications for providing improved dental health dental health care services to consumers. For this purpose, adental health care satisfaction survey was conducted on 1,156 patients (more than 20 years of age) at a dental clinic follow-up visit in a small-town dentist clinic Gyeongsangbuk-do province from August 1, 2013 to September 13, 2013. The dental health service value satisfaction in the gender and age (p<.05), monthly income (p<.001), dental health service quality satisfaction indentists according to gender (p<.05), education (p<.01), monthly income (p<.001), word-of-mouth effect of satisfaction job (p<.05), age and monthly income (p<.001) were investigated. Acorrelation was observed between the variables of the dental health services dental health services quality sub areas: certainty, reliability, and materiality. The interrelation between the dental health service showed the value of the variable(p<.000). The dental health services, routes elected, customer satisfaction with the dentist, reason for choosing a dentist, dental doctor reused and word-of-mouth effect of the satisfaction variable and the association with the volume(+) showed a correlation. The establishment new hospital management strategies can improve the quality of health care services to the patients and provide high-quality health care services.
Purpose: This study was conducted to analyze food consumption behavior of women by marital status based on the 2015 consumer survey data on Food Consumption Behaviors of the Korea Rural Economic Institute. Methods: We analyzed data describing 3,312 women aged 19 ~ 75 who were the main buyers of foods in their household. The food purchase patterns, dining-out behavior, and use of food-delivery and take-out were investigated. Results: Overall, 40.5% of unmarried women shopped for food once per week and 37.4% spent 200,000 ~ 400,000 won per month. Additionally, 43.1% of married women shopped 2 ~ 3 times per week and 26.6% spent 400,000 ~ 600,000 won (p < 0.0001). Dining-out frequency and one-time cost per person of dining-out for unmarried women were higher than those for married women. With delivery/take-out food frequency, 2 time per week was the highest rate among married women (34.6%) and once per week was the highest among unmarried women (31.2%) respectively. Conclusion: The results of this study indicate food consumption behaviors and trends of Korean women by marital status. This study provides basic data that will be useful for food industries establishing marketing strategies to better meet consumer demands.
Kim, Hu Yong;Ryu, Kuk Mu;Kim, Kyoon Tai;Jun, Young Hun;Kim, Yea Sang
Korean Journal of Construction Engineering and Management
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v.19
no.6
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pp.124-134
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2018
Despite the many advantages of modular housing, low preference for modular housing for consumers who are familiar with RC structure leads to high construction cost of modular housing. The cost of modular buildings is about 130% of that of RC structures, so it is urgent to secure economical efficiency of modular buildings. Therefore, in this study, after calculating the savings amount of modular housing by type of construction work, economic analysis was conducted from a long - term perspective. In order to carry out the research, the authors compiled and analyzed the material cost, labor cost, and expenses incurred by each type of work by reclassifying the statement of the modular housing into the factory production and the site installation. After that, Pareto diagrams were created to find a core work that is included in the cost ratio of about 80%, and selected it as a cost reduction subject. Based on the assumption that the market size of domestic modular housing is similar to the level of modular advanced countries such as Japan and European countries, six cost reduction methods were set up that reflects the characteristics of the modular construction method and used for the expert interviews. Cost saving potentials in percentage from the interview were converted to the amount of savings that can be achieved by each type of method when applying the method. Finally, the findings of the study are expected to suggest long-term directions for technical development for modular construction and cost savings.
Journal of the Korea Society of Computer and Information
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v.17
no.1
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pp.61-69
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2012
Smart Grid is the next-generation intelligent power grid that maximizes energy efficiency with the convergence of IT technologies and the existing power grid. Smart Grid is created solution for standardization and interoperability. Smart Grid industry enables consumers to check power rates in real time for active power consumption. It also enables suppliers to measure their expected power generation load, which stabilizes the operation of the power system. Smart industy was ecolved actively cause Wireless communication is being considered for AMI system and wireless communication using ZigBee sensor has been applied in various industly. In this paper, we proposed efficient addressing scheme for improving the performance of the routing algorithm using ZigBee in Smart Grid environment. A distributed address allocation scheme used an existing algorithm has wasted address space. Therefore proposing x, y coordinate axes from divide address space of 16 bit to solve this problem. Each node was reduced not only bitwise but also multi hop using the coordinate axes while routing than Cskip algorithm. I compared the performance between the standard and the proposed mechanism through the numerical analysis. Simulation verify performance about decrease averaging multi hop count that compare proposing algorithm and another. The numerical analysis results show that proposed algorithm reduce multi hop than ZigBee distributed address assignment and another.
The purpose of this study was to examine the recognition of citizens in Busan on the doctor-designation system, the awareness of medical consumers with experience of using this system and their satisfaction in an effort to seek ways of improving this system. The subjects in this study were the selected citizens in Busan who were at the age of 20 and up. As a result, it's found that the largest group of the respondents was female, in their 20s, received college or higher education, students and in the service industry, and that the most common monthly mean income was between two and 2.99 million won. 27.7 percent were aware of the doctor-designation system, and 23.7 percent became cognizant of the system through others who had used it. The rate of knowing the rules of the doctor-designation system (the right answer) stood at 66.3 percent. They got to know about the system through mass media(31.9%), and used it since it offered highly specialized treatment(57.5%). The respondents who had used it intended to reuse it(76.3%), and the reason was that they were provided with high-class medical services (35.2%). The respondents who had used this system got a mean of 2.96 in satisfaction level, which was not high in general. They mentioned more publicity efforts(91.2%), offering information in a conspicuous place (96.7%) and cutting doctor-designation treatment fee as a means of improving this system. As for how to ensure the operating efficiency of the system, sustained publicity seem to be necessary to raise awareness of the system among patients, and it's required to take measures to relieve patients of financial burden caused by medical bills.
This research aimed to analyze the effects of brand equity has on satisfaction and brand loyalty of food service consumers in restaurants. For the empirical analysis, we used the self-administered method, using 250 copies of questionnaire in total. 235 copies(94%) was collected and we used the 223 copies(89%) for the analysis. For data processing, we used the statistical package program of SPSS WIN Version 12.0, conducting a frequency analysis, a reliability analysis and a factor analysis, and verifying hypotheses through a regression analysis. As the result of the research, for the hypothesis that "Brand equity(brand recognition, brand image, perceived quality, brand attitude) will have a significant effect on satisfaction," it showed that brand recognition, brand image and perceived quality have a significant effect on satisfaction, and for the hypothesis that "Satisfaction will have a significant effect on brand loyalty," it showed that satisfaction has a significant effect on brand loyalty. For the hypothesis that "Brand equity (brand recognition, brand image, perceived quality, brand attitude) will have a significant effect on brand loyalty," it showed that brand recognition, perceived quality and brand attitude have a significant effect on brand loyalty. To build a competitive brand of the food service industry on the basis of the results of this research, they will concentrate their energy on outlining strategies which can remind customers of their brands by managing their brands systematically and on strengthening their brand equity effectively.
The study focuses on the ICT industry, which is considered future growth engine. Tthe main objective of the research is to examine the extent of the competitiveness of the Chinese ICT industry, which is rapidly emerging as a competitor of the ICT industry in Korea. The ICT items subject to primary analysis of this study were computer and peripherals items. Analysis methods used were MSI (Market Share Index), EBI (Export Bias Index), and MCA (Market Comparative Advantage). The analysis period was from 2008 to 2016, and the analysis dater used were the export-import data provided by KITA. According to the study, Korean market share of Chinese computers and peripherals items has continued to increase, exports concentrated on the Korean market are intensifying, though the degree of competitiveness gained by the Korean market is quite strong. In particular, 852851, 847160 items have the largest competitiveness in the Korean market compared to other items used in this study. The implications of this study for the Korean market are as follows: i) improvement of quality with price ii) convergence product development between computer and peripherals items and consumer -friendly design development, and iii) marketing efforts to improve product awareness so that consumers recognize Korean computer and peripherals products.
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