• Title/Summary/Keyword: cognitive type

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Effects of menu type and paging type on the users' searching performance and subjective preference on small screens (작은 화면에서의 메뉴 형식과 페이징 형식이 메뉴 탐색에 미치는 영향)

  • Jeon, Ha-Young;Kim, Young-Eun;Yang, Ji-Sun;Han, Kwang-Hee
    • 한국HCI학회:학술대회논문집
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    • 2006.02a
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    • pp.1207-1213
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    • 2006
  • 오늘날 모바일 기기가 갖는 역할이 다양해짐과 동시에 모바일 플랫폼에서의 사용자 인터페이스(User Interface, UI)에 대한 연구 또한 활발히 이루어지고 있다. 이는 전통적인 데스크탑 플랫폼에서의 정보에 대한 일반적인 접근 방법이 모바일 기기에 적용하기에는 적절하지 않기 때문이며, 이는 모바일 기기의 제한된 스크린 크기, 부자연스러운 상호작용 방식, 그리고 기기와 관련된 기술적인 다른 요인들과 관련된다고 할 수 있다. 본 연구에서는 휴대폰, PDA, 스마트폰과 같이 작은 화면을 가진 모바일 기기에서 제시되는 메뉴를 탐색할 때 효과적인 메뉴 형식과 페이징 형식이 무엇인지 알아보고자 하였다. 메뉴 형식은 모바일 기기에서 일반적으로 많이 사용되는 열거형(list) 메뉴와 격자형(grid) 메뉴의 두 가지로 제시하였고, 페이징 형식은 한 번에 한 줄씩 화면 하단에서 위로 이동하는 스크롤(scrolling) 방식과 한 번에 한 화면 전체가 위로 이동하는 페이지 간(page-to-page) 이동 방식의 두 가지로 제시하였다. 실험 1 에서는 한 수준의 깊이를 가진 메뉴에서 메뉴 형식과 페이징 형식에 따른 탐색 과제 수행을 측정한 결과, 열거형 메뉴보다 격자형 메뉴에서 사용자들의 메뉴 탐색 수행이 유의미하게 빠르며, 사용자의 만족도 또한 높은 것으로 나타났다. 그러나 페이징 형식에 따른 메뉴 탐색 수행 시간과 선호도에는 유의미한 차이점이 없었고, 메뉴 형식과 페이징 형식간의 상호작용 또한 나타나지 않았다. 실험 2 의 결과, 두 수준의 깊이를 가진 메뉴에서는 페이징 방식이 메뉴 탐색 정확도에 미치는 유의미한 주효과가 있었다. 메뉴 탐색 수행 시간과 주관적 만족도는 실험 1 과 같게 나타났다. 이는 메뉴 형식과 페이징 방법에 따라 사용자의 수행과 선호도가 차이가 있음을 시사한다.

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The Effects of Experiential Value of on Customer Loyalty in Dessert Café of College Students: Focused on Moderating Effect of the Eating Out Consumption Patterns (대학생의 디저트카페에 대한 경험가치가 고객충성도에 미치는 영향: 외식소비성향의 조절효과를 중심으로)

  • Yoon, Hee-Souk
    • Culinary science and hospitality research
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    • v.24 no.1
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    • pp.82-95
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    • 2018
  • The purpose of this study is to investigate the relationship between experiential value, customer loyalty and eating out tendency of dessert $caf{\acute{e}}$ in college students. This survey was conducted for college students who have used dessert $caf{\acute{e}}$ mainly in college areas where dessert cafes are concentrated in Seoul. The survey was conducted on August 17, 2017 to 28 August. A total of 250 copies of the questionnaires were distributed and 208 copies of valid data were used for the analysis. The results of the analysis are as follows. First, emotional experience value and service experience value were found to affect customer loyalty, and cognitive experience value did not affect customer loyalty. Second, the economic and health seeking type showed a positive(+) moderating effect between emotional experience value and customer loyalty, and negative(-) moderating effect between cognitive experiential value and customer loyalty. Next, atmosphere seeking type showed a moderating effect between service experience value and customer loyalty, and the eating out seeking type showed a moderating effect between emotional experience value and customer loyalty. Finally, convenience seeking type showed positive(+) moderating effect between cognitive experiential value and customer loyalty, and negative(-) moderating effect between service experience value and customer loyalty. Based on the results of this study, the dessert cafe operator can grasp the experience value of college students in order to secure college students who are using dessert cafe as loyal customers. In particular, the relationship between experience value and customer loyalty, it is expected to provide useful data for constructing a specific positioning strategy according to each segment market.

The Effect of Lavender Aromatherapy on Cognitive Function, Emotion, and Aggressive Behavior of Elderly with Demenita (라벤더 향요법 손마사지가 치매노인의 인지기능, 정서 및 공격행동에 미치는 효과)

  • Lee Sun-Young
    • Journal of Korean Academy of Nursing
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    • v.35 no.2
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    • pp.303-312
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    • 2005
  • Purpose: This study was to develop an aromatherapy hand massage program, and to evaluate the effects of lavender aromatherapy on cognitive function, emotion, and aggressive behavior of elderly with dementia of the Alzheimer's type. Method: The Research design was a nonequivalent control group non-synchronized quasiexperimental study. Lavender aromatherapy was administrated to experimental group I for 2 weeks, jojoba oil massage was administrated to experimental group II for 2 weeks, and no treatment was administrated to the control group for 2 weeks. Data was analyzed using the $x^2-test$, ANOVA, repeated measures of ANCOVA and ANCOVA in the SPSS program package. Result: 1. Experimental group I did not show significant differences in cognitive function in relation to the experimental group II and control group. 2. Experimental group I showed significant differences in emotion and aggressive behavior in relation to the experimental group II and control group. Conclusion: A Lavender aromatherapy hand massage program is effective on emotions and aggressive behavior of elderly with dementia of the Alzheimer's type.

Game-type Recognition Rehabilitation System based on Augmented Reality through Object Understanding (증강현실 기반의 물체 인식을 통한 게임형 인지 재활 시스템)

  • Lim, Myung-Jea;Jung, Hee-Woong;Lee, Ki-Young
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.11 no.3
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    • pp.93-98
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    • 2011
  • In this paper, we propose a game type cognitive rehabilitation system using marker-based augmented reality system for intelligence development of user. Existing cognitive rehabilitation with the help of others, or a keyboard or mouse operation required to relieve the discomfort, the marker card only control it led and is advanced the method which it applied. As a result, obtained through the camera calibration for image processing, and a Augmented Reality as well as mark detection. In this paper we presented a complete rotation of the model after checking through the whole form, through a combination of multiple markers by completing the interactive objects proceed with the rehabilitation process in a manner required by the target of interest to human rehabilitation and treatment.

변칙 사례의 특성이 인지 갈등과 개념 변화에 미치는 영향

  • Gang, Seok Jin;Kim, Sun Ju;No, Tae Hui
    • Journal of the Korean Chemical Society
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    • v.45 no.6
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    • pp.589-594
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    • 2001
  • In this study, the effects of the number and the presentational type of anomalous data on students'cognitive conflict and conceptual change in studying 'conservation of mass before and after combustion'were investigated. The subjects were 128 eighth graders in a co-ed middle school. A preconception test, a test of response to anomalous data, and a conception test were administered. Four types of anomalous data varying the number (one/two) and the presentational type (text/text+figure) were presented. The results indicated that students with two anomalous data showed more cognitive conflicts than those with one. However, no significant differences in the degree of cognitive conflict were found by the presentational types of anomalous data. The ANOVA results indicated that there were no significant differences by the characteristics of anomalous data in the conception test scores.

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A Study on the Demographic Characteristics, Personality Types, and Cognitive Styles Affecting Job Satisfaction of University Librarians (대학도서관 사서들의 인구적 특성과 성격유형 및 인지양식이 직무만족에 미치는 영향에 관한 연구)

  • Yoo Kil-Ho
    • Journal of the Korean Society for Library and Information Science
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    • v.33 no.1
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    • pp.49-65
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    • 1999
  • The purpose of this study was to examine the impacts of individual factors, such as demographic characteristics, personality types and cognitive styles, on job satisfaction of university librarians. The study further investigated the relationships and interaction effects among those factors. Three independent variables examined were demographic characteristics (sex, age, year at work, and position), personality types (Type A and Type B), and cognitive styles (Held-dependence and Held-independence). The dependent varilable was the level of job satisfaction. five factors that affect the level of job satisfaction were the nature of work, salary level promotion practices, supervision style, and the relationships with co-wokers. The number of subjects participated in the study was 166 university librarians working in Pusan area. The SPSSWIN package was used for statistical analysis.

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A Study on Fashion Design Cognition Using Eye Tracking (시선 추적을 활용한 패션 디자인 인지에 관한 연구)

  • Lee, Shin-Young
    • Fashion & Textile Research Journal
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    • v.23 no.3
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    • pp.323-336
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    • 2021
  • This study investigated the cognitive process of fashion design images through eye activity tracking. Differences in the cognitive process and gaze activity according to image elements were confirmed. The results of the study are as follows. First, a difference was found between groups in the gaze time for each section according to the model and design. Although model diversity is an important factor leading the interest of observers, the simplicity of the model was deemed more effective for observing the design. Second, the examination of the differences by segments regarding the gaze weight of the image area showed differences for each group. When a similar type of model is repeated, the proportion of face recognition decreases, and the proportion of design recognition time increases. Conversely, when the model diversity is high, the same amount of time is devoted to recognizing the model's face in all the processes. Additionally, there was a difference in the gaze activity in recognizing the same design according to the type of model. These results enabled the confirmation of the importance of the model as an image recognition factor in fashion design. In the fashion industry, it is important to find a cognitive factor that attracts and retains consumers' attention. If the design recognition effect is further maximized by finding service points to be utilized, the brand's sustainability is expected to be enhanced even in the rapidly changing fashion industry.

The Effect of the Types of Learning Material and Epistemological Beliefs in an Ill-structured Problem Solving

  • OH, Suna;KIM, Yeonsoon;KANG, Sungkwan
    • Educational Technology International
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    • v.16 no.2
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    • pp.183-200
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    • 2015
  • This study investigated the effect of learning achievements and cognitive load according to different types of presenting learning materials and epistemological beliefs (EB). Learning achievements in this study were composed by retention and transfer of ill-structured problem. A total of 80 college students participated in the study. Prior to the learning, students were guided to fill out a questionnaire regarding epistemological beliefs and a prior knowledge test. The students of each group studied with a different type of reading material: full text (FT), full text including key questions (KeyFT) and full text including a concept map (CmFT). After a session of study was finished, they were asked to complete the posttest: retention and transfer. The results showed that there was a significant difference in transfer achievements. CmFT outperformed higher scores than the other types. There was no significant difference in retention among the groups. It is strongly believed that the types of presenting learning materials may have affected the understanding of ill-structured problem solving skills. Students with sophisticated EB showed higher achievements on retention and transfer than naive-EB and mixed-EB. Even though the data showed decrease of the cognitive load on the type of materials and EB, there were no significant differences on the cognitive load. We should consider a positive effect of types of presenting learning materials and EB enhancing capabilities of solving ill-structured problems in real life.

Cross-Model Effect of Model Types, Product Gender Identity and Message Appeal Type (모델유형과 제품의 성 정체성 그리고 메시지 소구에 따른 크로스 광고모델 효과)

  • Kim, Eun-Hee;Yu, Seung Yeob
    • Journal of Digital Convergence
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    • v.12 no.6
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    • pp.105-114
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    • 2014
  • This study has recently been issued to businesses and consumers who examined the effects of cross-advertising model. Experimental design, the model type (2) ${\times}$ sexuality products (2) ${\times}$ advertising message appeal form (2) is a factorial design. The results are as follows. First, the advertising model, based on the type of cognitive response to advertising than the general model of cross-recall index was higher model. Second, the product of gender identity in response to what the advertising product for women than men was higher index of product recalls. Third, the ad attention model ANOVA results for each type of message, the main effect of appeal type was identified. In addition, the type and model of sexual identity, and message appeal type in the type of model interaction effects were found. Finally, the model-product analysis of goodness of fit, the model type and sexual identity and appeal type messages of main effect were identified. The result is more efficient advertising effect model strategies for promoting meaningful results, it is meant to be confirmed.