• 제목/요약/키워드: clothing preferences

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내의 소재에 대한 재질선호 및 요구 성능에 대한 연구 (A study on the Preference of Material quality and the Demand Performance of Clothing for Underwear Materials)

  • 박영희
    • 한국의류산업학회지
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    • 제11권1호
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    • pp.147-155
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    • 2009
  • This study has been made to examine the basic information, the preferences of material quality, and the demand performance of clothing for underwear materials between atopic patients and non-patients. The measurement tool was a questionnaire. For statistical analysis of data, crosstabs, ${\chi}^2$-test, t-test and ANOVA through SPSS for Windows(version 14.0) were used. The results obtained are as follows. The degree of the basic knowledge about clothing materials indicated that women was higher than men. The material decision method and the most considering part in case of selecting underwear products showed difference between men and women. The preference factors for underwear material quality were drawn with the five factors of sense of weight/pliability, lustering/see-through, tactility, and sense of cold and warmth. The preferred underwear material showed difference according to gender, existence and nonexistence of atopic determatitis, and degree of strength of skin itching caused by clothing materials. The demand performances of clothing in case of selecting underwear were drawn with the four factors of hygiene/practicality, skin protection, quality of materials, and aesthetic attribute. The demand performance of underwear showed difference according to gender, existence and nonexistence of atopic determatitis, degree of strength of skin itching caused by clothing materials.

기술.가정 교과내의 의생활영역에 대한 선호도, 인식, 필요도, 실천도, 학습요구도 (Preference, Perception, Need to Study, Practice of Learned Content and Learning Needs with Respect to the Clothing and Textiles Section of the Technology and Home Economics Curriculum)

  • 손진숙;신혜원
    • 한국가정과교육학회지
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    • 제18권3호
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    • pp.149-161
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    • 2006
  • 남녀 고등학생을 대상으로 기술 가정교과 내의 의생활영역에 대한 선호도를 살펴보고 남녀 고등학생을 의생활영역 선호도에 따라 각각 선호도가 높은 집단, 중간인 집단, 낮은 집단으로 분류하여 고등학생들의 성별과 선호도에 따라 의생활영역에 대한 인식, 필요도, 실생활 실천도. 학습요구도를 비교하였다. 기술 가정 교과 내 의생활영역은 여학생이 남학생보다 선호하는 것으로 나타났다. 의생활수업에 대한 인식은 '적성에 맞는다' 문항을 제외하고는 긍정적이었으며 성별에 따라 유의한 차이가 없는 것으로 나타났으며, 선호도가 높을수록 의생활수업에 대한 인식이 긍정적인 것으로 나타났다. 의생활영역에 대한 학습 필요도가 비교적 높았으며 옷의 손질과 보관에 대한 필요도가 가장 높게 나타났다. 남학생보다. 여학생이 학습필요도에 대한 인식이 크게 나타났다. 남녀학생 모두 선호도가 높을수록 의생영역의 학습 필요도가 높다고 하였다. 의생활 영역 실천도는 옷차림과 의복마련하기를 제외하고는 비교적 낮았으며, 옷차림 영역에서는 여학생의 실천도가 남학생보다 높았다. 남학생의 경우 의생활영역 선호도가 높을수록 실생활 실천도가 높게 나타났으나 여학생은 옷차림 영역에서만 선호도가 높을수록 실천도가 높게 나타났다. 남녀고등학생 모두 가장 높은 학습요구도를 보인 내용은 코디네이션이었으며 여학생이 남학생에 비해 의복과 환경을 제외한 모든 의생활내용에 대해 학습 요구도가 높게 나타났다. 또한 선호도가 높을수록 남녀 모두 학습요구도가 높게 나타났다.

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상황과 소비자 특성의 추구 혜택자 선호 브랜드 유형에 대한 영향 (Interactive Effects of Usage-Situations and Personal Characteristics on Benefit Soughts of Clothing and Preference of Brand Type)

  • 홍희숙;고애란
    • 한국의류학회지
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    • 제20권5호
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    • pp.738-752
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    • 1996
  • The purposes of this study were 1) to test the interactive effects of usage-situation (wedding receptions, home, and vacation) and personal characteristics (age, income, education, job or self-monitoring) on clothing benefits sought and 2) to identify brand type preference of consumer groups segmented by age, income, education, job or self-monitoring within a situation. The data were collected via a questionnaire from 601 housewives of ages 20's∼ 50's living in Seoul, Korea. The data were analyzed by factor analysis, repeated measure two-way ANOVA and Chi-square test. The results of this study were as follows. First, by repeated measure tow-way ANOVA, there were significant interactions of age and situation, and interactions of education and situation on Youth/Fashion benefits and Brand-value benefits. And interactive effects of education and situation on Self-expression benefits and Economic-value benefits were significant by repeated measure two-way A NOVA. Second, based on x2-test, brand type preference was significant difference between consumer groups segmented by age, education and job within a situation. And preferences of brand type were different among usage situations.

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모자제품의 소비행동과 디자인 선호도 차이 (Difference in Consumption Behavior and Preferences on Hat Produts)

  • 김차현;박문희
    • 한국의류학회지
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    • 제33권7호
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    • pp.1038-1049
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    • 2009
  • A hat is an important fashion accessory item for a total fashion coordination and the number of millineries is increasing in the current accessory market. This research provides basic information about the millinery in relation to consumer consumption behavior, preference, and satisfaction with hat products. A survey was conducted among 395 individuals age 20 and over who were quota sampled according to age and gender to investigate the differences between genders and different age groups. The collected data were statistically treated with the SPSS 12.0 program in terms of frequency, percentage, mean, standard error, cross tabulation, t-test, one-way ANOVA, and a Duncan-test. The results are as follows: 1. Respondents wear hats for ornamental purposes regardless of the season. They discard hats when they become out of style 2 to 3 years after the purchase. 2. In general, consumers prefer the baseball cap design among various hat product categories. Achromatic colors were the favorite color tone and the preferred material was woven cloth. 3. Consumers were most satisfied with colors and most dissatisfied with deformation after laundering. 4. There was a significant difference in preferences among the different age groups. Younger consumers were more concerned about individual image and style. Older consumers considered hats as a functional means such as protecting themselves from the sun. 5. There was a significant gender difference. Compared to males, female consumers were more concerned about the quality of sewing and colorfastness than male consumers.

A Comparative Study of Korean and the US College Female Students′ Clothing Buying Behavior

  • Hwang, Choon-Sup;Kim, Sun-Ah
    • International Journal of Costume and Fashion
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    • 제4권
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    • pp.47-61
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    • 2004
  • This study analyzed the buying patterns of American and Korean female college students in terms of criteria for clothing selection; store preferences; criteria for store selection; fashion information sources; expressions of customer dissatisfaction; purchasing frequency and motivations for purchasing clothes. The study was implemented through self-administered questionnaires which were back translated for validity. The samples consisted of 730 female college students majoring in the fields related to clothing and textiles: 310 U.S. and 412 Korean students. Likert scales were used for most measures with 1=never or very unimportant and 5=always or very important. Data were analyzed by factor analysis, analysis of covariance, Duncans multiple comparison, and t-test. Results are as follows: 1) Design factor was the most important criteria in clothing selection with no differences between country groups. There were, however, significant differences for psychological exhibition factors, practical and economic factors. 2) Both groups preferred specialty and department stores, with department stores more popular in Korea. 3) Merchandise was the most important store selection criterion and fashion magazines and self-experience were rated as the most important information sources for the both groups. 4) Korean group expressed their dissatisfaction with and observable problem with a product before purchase more often than U.S. group, but the U.S. group was more vocal about color loss or shrinkage after care procedures. 5) Some clear differences between the two countries emerged. Marketers targeting American consumers should pay more attention to practicality and service; to Korean consumers more symbolic meaning of products.

한국(韓國) 고대(古代) 가계의 기능(機能)과 의미(意味) (The Functions and Meanings of Korea Ancient Gagye)

  • 임린;김은정
    • 복식
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    • 제59권2호
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    • pp.18-28
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    • 2009
  • Korea Ancient Gagye in Clothing history has the following meanings with ceremonial, social, and aesthetic aspects, related to symbolism of its formality and procedures, flexibility about social aspects, and clothing beauty. First, Gagye must be worn in formal ceremonies with its clothes. Different Gagye in different time and place means the symbolism of its formality and ceremonies. Gagye played a big role as a means to carry out national ceremonies In diplomatic relationship with China. Second, Korea Ancient Gagye had been worn in every class irrespective of social status. Because it could be worn reflecting personal preferences even in old communities. Additionally Gagye had flexibility to reflect the historical aspects and improved various Gagye types reflecting Buddhism and practical science. So Gagye becomes significant sharing the common value with Korea Clothing culture. Third, Korea Ancient Gagye developed aesthetic spirit concerning beauty of Clothing. In the Age of the Three States, Clothing and Gagye types kept balanced and made good harmony. Gagye had gotten little exaggerated and expanded and become changed into loaded hair type.

기능성 의류 설계를 위한 50~60대 여성의 캐주얼 재킷 선호도 (Casual Jacket Design Preference of Women Aged 50s-60s for Functional Clothing)

  • 백경자;이정란
    • 한국의류학회지
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    • 제35권2호
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    • pp.156-166
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    • 2011
  • This study investigated the casual jacket design preferences of women aged 50s and 60s and suggested a prototype design for functional clothing. All age groups liked the casual jacket with a length between the waist and hip, a convertible collar, and a single-breasted design. Those in their 50s preferred fitted or semi-fitted casual jackets while those in their 60s preferred semi-fitted casual jackets. Although, there were significant differences between the preferred jacket designs and ready-made brand jacket designs, most brand jacket designs were casual, semi-fitted, middle-hip length, single-breasted, and with stand-rolled or convertible collars. The analysis of the sleeve styles in brand jackets showed that consumers needed designs that are more decorative. Fashion designers for senior citizens need to design elderly clothing that is comfortable, fashionable, functional, and considers a universal design for ease of clothing function. It will also make the senior citizen fashion market more appealing to consumers. To provide jacket designs for senior citizens, we suggested casual jacket designs for embedding a functional device as well as a new jacket design library for women in their 50s and 60s.

통학복 유형에 따른 의복행동에 관한 비교연구 -광주지역 남.여 고등학생을 중심으로- (A Comparative Study on the Clothing Behavior by a Type of Campus Wear -With an Emphasis for the Boy's and Girl's High School Students in Kwangju-)

  • 유명의
    • 대한가정학회지
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    • 제30권1호
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    • pp.11-24
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    • 1992
  • The purpose of this study is to investigate the present states and preferences for a type of campus wear, the differences between the life-style variables and clothing behavior among school uniform students and non-uniform students, to explore variabels of the purchasing tendency in clothes of boys' and girls' high school students. The questionnaires were administered to samples of four boys' and girls' high schools respectively in Kwangju. The data from 522 respondants were analyzed in using Frequency and T-test. The results were as follows: 1. Most of schools are likely to take a school uniform system in the near future but students do not have favorable attitude against the system. 2. There were partly significant differences between the clothing behavior variables (boys : psychological dependence, comfort and atmosphere of the store, girls : downtown shopping) among school uniform students and non-uniform students. 3. There were partly significant differences between life-style variables(boys : leadership and social attitude, advertisement confidence, girls : price consciousness) among school uniform students and non-uniform students. 4. About 80% of the subject group planned their clothing purchase in advance, and their parents and friends influenced on clothing buying behaviors more then other fashion information sources, however, for the boy students the atmosphere of the store is most affecting variables. The store in which the subject group purchased clothing most frequently was a specialty fashion store. In clothing selection, aesthetic factors were showen as important factor and the most affecting mass media is TV.

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The Changing Clothing-Image of Women Politicians in Korea in Relation to the Improvement of Women's Status

  • Choy, Hyon-Sook
    • International Journal of Costume and Fashion
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    • 제8권2호
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    • pp.20-31
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    • 2008
  • A person's external image is a non-verbal form of communication, through which the person's tastes, mode of thought, preferences, and overall personality is expressed. The dominant factor in building an external image is clothing, since clothing-images provide the most information about a person in the least amount of time. This study aims to investigate the relationship between the clothing- images of women politicians and the improvement of women's social status in Korea, by focusing on changes in clothing-image of female politicians at public functions throughout modern Korean history, and inquiring into the method of classification concerning aforementioned images. The time period of this study starts from 1945, when the first female political party was established, to the 2008 presidential elections. The methodology of this study consists of literature study of related books, theses and journals, which was jointly conducted with empirical study consisting of the research of news photographs of major daily newspapers. This study confirmed the clothing images of women politicians since liberation till 2000's reflects the directions of women's movement and their status in return. It is especially meaningful that the sudden increase of romantic and feminine images among the women politician in Korea is the reflection of the ideas of postmodern feminism which emphasize the acknowledgement of womanhood and the enjoyment of being a woman as its core.

상업 패턴을 포함한 의류 DIY 패키지 개발 (The Development of Clothing DIY Packages Including Commercial Patterns)

  • 이은혜
    • 한국의류산업학회지
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    • 제25권3호
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    • pp.333-345
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    • 2023
  • The rising demand for fashion do-it-yourself (DIY) products that cater to individual preferences and which allow for creative expression has highlighted the need for systematic organization within the clothing society. This study addresses this gap by identifying and discussing clothing DIY packages and proposes a systematic package model comprising essential raw materials, commercial patterns, and production instructions. Four key elements have been emphasized to differentiate and enhance the product. Firstly, highly practical commercial patterns have been developed to facilitate easy transformations - from blouses to dresses. Furthermore, the versatility of these patterns has been optimized so as to allow their utilization as outerwear, increasing their efficiency. Secondly, to accommodate diverse body shapes, the package offers six different sizes, providing users with a range of options tailored to their specific measurements. Thirdly, detailed production instructions are provided, supplemented by a Q&A bulletin board. The instructions are available in a printed format, featuring actual photographs on A4 paper, while video production instructions are accessible via a QR code, ensuring comprehensive guidance. Lastly, the basic package comprises clothing patterns, production instructions, fabrics, and labels, providing a complete toolkit for clothing DIY enthusiasts. This study aims to contribute to the development of the hobby sewing field and to establish a practical resource for the clothing DIY package industry.