• Title/Summary/Keyword: choice attributes

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A Study on Emergence of Innovative Retailing and Its Development Process (혁신적인 소매업태의 출현과 발전과정에 관한 연구)

  • Park, Chul-Ju;Jeong, Tae-Seok
    • Journal of Distribution Science
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    • v.9 no.1
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    • pp.29-38
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    • 2011
  • Since a distribution market was opened in 1993 after the conclusion of the Uruguay Round (UR), various new businesses emerged in the Korean retail industry, such as convenience shops, supermarkets, specialty stores, non-store marketing methods, and cyber shopping malls, in addition to traditional markets and department stores. Competition among these retail businesses has intensified. According to the National Statistical Office (NSO), the growth rate of the total retail industry has shown a 32% increase in the past 5 years. While department stores, supermarkets, specialty stores, and other non-store retailing venues have shown signs of stagnation at a growth rate of 20-30%, which is similar to the growth rate of the entire retail industry, convenience shops and non-store marketing have shown 60-70% growth over the same period. By comparison, the growth rate of cyber shopping malls has nearly tripled. When applying development aspects of retail businesses through the competition to the retail life cycle, mom-and-pop stores and traditional markets have already entered the decline phase as specialty stores reach their maturity phase and demonstrate their limit of growth. Department stores are now in the latter part of the growth phase, which is still considered to have some growth potential. Big super markets are still in the early part of their growth stage although they were introduced 20 years ago. Meanwhile, retail businesses such as convenience stores, supermarkets, mail order houses, and warehouse stores are entering the middle growth phase and are expected to continue with their quantitative growth. At a time when most retail businesses in Korea are in a state of development or in the full growth stage, what kind of new innovative retailing will appear and develop? Moreover, what growth engine will drive it? This study analyzes the appearance of innovative retailing and its development process by establishing a discussable consumer's choice model through the interlocking mutual behavior of differentiated competitiveness and consumers' choice based on an awareness of this issue. The analysis of the results of this study can be summarized as follows. First, if a new vacuum zone emerges at the retail market level, innovative retailing such as low price/low service or high price/high service will emerge simultaneously. Second, if the number of new businesses in the vacuum zone increases, this will create competitiveness among the businesses, and each retailer will develop raising of level. Third, if a new business that raises the level develops, competition between the new and the existing retailer will occur, and an assimilation process between the existing retailing and the new retailing will be unfolded. Fourth, each retailing will promote distribution innovations in order to break the frontier of the existing distribution technology, and other retailing will follow the innovator. On the basis of an analysis of the abovementioned results, this study presents the following three suggestions. First, responding to the consumer's decision-making process on the attributes of retail shops that promote differentiation in strategies, this study established a consumer's choice model that can be discussed in relation to changes in market share. Second, this study provided an analysis of the emerging and developmental processes of innovative retail businesses using a more precise logical structure on the basis of the consumer's choice model described in this study. Third, the development process of retail businesses discussed in this study presented retailing solutions regarding management aspects on how to compose a strong retail mix that can help retail businesses gain competitive advantages in the market.

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The Study on the Directions of KCR4 under the New ICP 2009 (국제목록원칙 2009 제정에 따른 한국목록규칙의 방향성에 관한 연구)

  • Lee, Mi-Hwa
    • Journal of the Korean Society for Library and Information Science
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    • v.46 no.2
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    • pp.261-280
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    • 2012
  • This study seeks to replace PaRIS Principles and find directions of revising KCR4 by analyzing the international Cataloging Principles 2009(ICP 2009) established in the environment of Machine Readable Cataloging. ICP 2009 was reflected in cataloging rules such as RDA and ISBD 2010 as the minimal principles for uniformity in establishing each nation's cataloging rules. In contrary, KCR4 needs to be revised because it has never been changed after 2003, and has only description rules without any rules for the choice and forms of access points. Therefore, this study aims to grasp requirements that should be reflected in KCR4 through analyzing ICP 2009. In first step, it is to grasp the features of ICP 2009 by comparing PaRIS Principle and ICP 2009 and to compare KCR4 in aspects of ICP 2009. The detailed elements for comparison between ICP 2009 and KCR4 are scope, general principles, entitles, attributes, and relationships, objectives and functions of the catalogue, bibliographic description, access points, foundations for search capabilities as the contents of ICP 2009. As a result, this study could give some directions of KCR4 in the future. First, ISBD 2010 and conceptual models should be reflected in KCR4 in description. Second, it should regulate the authority access points in KCR4 based on ICP 2009. Third, it will describe essential access points of work and expression attributes in bibliographic records and authority records to find works and expression. This study will contribute to guide the national cataloging rules.

Study on the impact of satisfaction with convention destination on city image: Focusing on Cheonan 2009 Well-being Food Expo's case (컨벤션 개최지에 대한 만족도가 도시 이미지에 미치는 영향에 관한 연구 - 2009천안웰빙식품 엑스포 중심으로 -)

  • Yu, Pyung-Yui;Jeon, In-Oh
    • Management & Information Systems Review
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    • v.28 no.4
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    • pp.253-291
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    • 2009
  • Expo, as one of the types of convention, is defined as the exhibition of which primary object is the public enlightenment. It displays lots of exhibits from countries around the world created or produced by advanced technologies, but its priority is actually on suggesting value of product, usability and creativity, not on seeking for purchasers of those products. Thus, the world's event Expo can be deemed as the place for educating visitors with various features in both current and future generation in terms of "experience". This study intends to grasp the attributes and elements of the host cities and to look into the formation of city image after being a spectator and the relation for suggesting systematic and rational measures on planning and promoting the Expo. For the foregoing measures, this study suggests effective management measures for Expo spectators by disclosing attributes of host cities, relationship with the formation of city images, and satisfactory relationship among Expo spectators. For achieving the purpose of this study, the relationship between spectators who visited the 'Cheonan 2009 Wellbeing Food Expo' and each element on the basis of the measuring devices deducted through a preparatory research. Based on the results deducted through positive analysis, it intends to expect qualitative improvement of 'Cheonan 2009 Wellbeing Food Expo' and to suggest measures for elevating satisfaction level of Expo spectators by displaying alternative elements for spectators' choice at the Expo and gives continuous suggestion on managing spectators.

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A Comparative Study Between Korea And Japan on Low-Carborn Vehicles Selection attributes and purchase Dates According to Consumer Characteristics (소비자 특성에 따른 저탄소자동차선택속성요인과 구매 시기에 관한 한·일 비교연구)

  • Yim, Ki-Heung
    • Journal of Digital Convergence
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    • v.17 no.12
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    • pp.159-170
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    • 2019
  • This study is an online survey for consumers in the metropolitan areas of Japan and Korea, which are advanced countries in Asia, and the maturity of the automobile market. The purpose of this study is to compare the results of Korea and Japan. As a result of this study, we analyzed the differences between the consumer characteristics and the optional attribute factors of low-carbon automobiles of Korea. There was a difference. It was found that the factors of low carbon car selection attribute differed with age, and that stability was more important when selecting low carbon car as income level increased. In Japan, there were no differences in the selection attribute factors of low carbon cars by gender, age and income. In addition, there is no difference in the relationship between the future purchase timings of low-carbon car types in both Korea and Japan. Implications of this study Korea has a meaningful result that Korea tends to select low-carbon automobiles with an emphasis on economic aspects and ages, and that safety tends to emphasize safety of low-carbon automobiles according to income levels. In the case of low carbon car, there was a tendency to select a low carbon car without any difference in consumer characteristics. The relationship between the expected purchase time according to the type of low carbon car and the Korean car show that the preferred car within the next 10 years among the low carbon car types is electric car and Japan prefers hybrid car.

A Study on the Effects of Role Models on Differences in Entrepreneurs' Characteristics (롤 모델의 창업자 특성차이에 대한 영향에 관한 연구)

  • Joo-Heon Lee
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.2
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    • pp.53-66
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    • 2023
  • Role models are also known to influence an individual's job or career choice. The positive effect of role models on entrepreneurship has already been revealed through many precious researches. It is said that people choose not only family members who are related by blood, such as parents, siblings, and relatives, but also acquaintances whom they have met through social relationships as role models. In this study, we divided into entrepreneurs with no role models other than themselves and entrepreneurs with role models. In addition, we classified parental siblings and relative role models as role models with strong ties, and acquaintance role models as role models with weak ties. We analyzed the differences in personal attributes, entrepreneurial orientation factors, and learning orientation between the entrepreneurs with role models and those without role models. Also, the differences in personal attributes, innovativeness, proactiveness, risk-taking propensity, and learning orientation between the entrepreneurs with strong ties role models and those with weak ties role models were examined. The empirical analysis results are as follows. First, it was found that the proportion of women entrepreneurs without role models is higher. Second, the entrepreneurs with role models with weak ties tend to run larger scale start-ups. Third, it was found that the entrepreneurs with role models of weak ties tend to have higher learning orientation. Fourth, gender shows the greatest influence on th absence or presence of role models. Fifth, it was found that learning orientation and startup size have the greatest influence on the decision of the role model with weak ties or that with strong ties.

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Analysis of Consumer Preferences for Wine (국산 포도주 개발을 위한 소비자 선호분석)

  • Park, Eun-Kyung;Ryu, Jin-Chun;Kim, Tae-Kyun
    • Food Science and Preservation
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    • v.17 no.3
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    • pp.418-424
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    • 2010
  • Although the wine industry continues to grow, little empirical research on consumer preferences has been conducted. Thus, our objective was to analyze consumer views on wine attributes. A choice experiment (CE) was designed to detect a marginal willingness to pay for particular characteristics of wine (balance, flavor, color, clarity, and value-for-money). A questionnaire was administered and 286 responses were received. A multinomial logit model was estimated using the maximum likelihood method. The results indicated that balance, flavor, color, clarity, and price were all important to consumers. The CE data revealed that estimates of marginal willingness to pay were 31,899 won/bottle for balance, 23,088 won/bottle for flavor, 3,230 won/bottle for color, and 25,936 won/bottle for clarity. The balance of a wine was most important, and the flavor, clarity, and color were also significant. The results of this work will be of assistance in promoting the domestic wine industry.

A Transaction Cost Approach to Analysis on Determinants of Korean SMEs' Transformation into Direct Export (거래비용이론을 이용한 중소기업의 직접수출 전환 결정요인 분석)

  • HA, Sungheun;Jeong, Yoon-Say;Park, Hyun-Hee
    • International Commerce and Information Review
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    • v.18 no.3
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    • pp.181-201
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    • 2016
  • In this study, transaction cost approach was applied to analysis on direct export determinants of SMEs by using key attributes of transactions, asset specificity, environmental uncertainty, frequency and marketing capability, with a parameter of opportunism. Typical Transaction Cost Analysis theory explains that when transaction cost with business channels(whether it is for buy or sell) increase, the firms integrate the channels. So it is a choice made by firms regarding direct versus indirect channels. The theory was extended to a model of choice of institutional form of direct or indirect export by a norm of opportunism in this empirical study. The survey result showed that lower level of asset specificity and marketing capability or higher level of environmental uncertainty were likely to expose indirect exporters to higher level of opportunism of direct exporter. And we also saw that indirect exporters were likely to choose direct export chanel when opportunism of exporters was higher. From the standpoint of theory, we can say that the basic propositions of the Transaction Cost Analysis, except the attribute of frequency, are supported. This study result could provide a profiling of target business areas and firms for government's policy on direct export promotion of SMEs.

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선택 실험법을 이용한 친환경 보일러의 시장 점유율 예측

  • Kim, Mi-Jeong;Bae, Jeong-Hwan
    • Environmental and Resource Economics Review
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    • v.21 no.3
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    • pp.595-625
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    • 2012
  • Recently environment-friendly pellet boilers have interests as emissions of greenhouse gases are regulated internationally and energy security becomes more important to oil addicted countries including Republic of Korea. But the Korean market for pellet boilers is on the initial stage due to the high production costs relative to other conventional boilers. Hence the Korean government has supported financially and promoted the pellet boiler business. In this sense, it would contribute market stratergy and effective promotion policy for both of the government and private companies if we can forecast market shares of pellet boilers appropriately. For this purpose, this study surveyed potential consumers' preferences on pellet boilers among various alternatives using a choice experiment reflecting intangible costs. As the market share of new technology increases, intangible costs decline. According to different intangible cost scenarios, we experimented people's preferences on oil, gas, electric, and pellet boilers. A multinomial logit model was employed to estimate coefficient parameters of common attributes for various alternative boilers. Based on the estimates, we forecasted market shares of individual boilers. We found that as intangible costs decline, the market share of pellet boiler increase substantically while market shares of electric and gas boilers decrease dramatically. The market share of oil boiler did not change significantly. Meanwhile, as people are more rich, more educated, and exposed to advertisement on pellet boilers, the likelihood of choosing the pellet boiler increases.

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A Study on the Feasibility to Digitalize of cadastral maps of North Korea (북한 지역 지적측량원도 디지털화의 편익추정)

  • Lee, Young-Sung;Moon, Heong-Ahn;Kim, Kab-Sung;Kim, Min-Jae
    • Journal of the Korean Regional Science Association
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    • v.32 no.2
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    • pp.3-13
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    • 2016
  • This study is to analyze the feasibility of a project to digitalize the originals of cadastral maps of North Korea, a total of 299,688 sheets archived in South Korea's National Archives. The cost-benefit analysis is limited on the digitalization of the original cadastral maps of lands, woods and fields, information analysis on land attributes and platform construction, and the benefit analyses are divided into divided territory ones, namely intrinsic value, heritage value, direct and indirect utility value, military and strategic value and the foundation for inter-Korean unification, and post-unification ones such as the confirmation of ownerships, control of social conflicts, reconnection of family lines, arrangement of lot numbers, cadastral management and urban planning. Such benefits are estimated through the double-bound dichotomous choice of the contingent valuation method (CVM). The scenarios show that benefit in the divided territory is expected to reach 586.8billion won in the current value. The amount was calculated from the payable amount (7,925won) multiplied by the whole number of households. The post-unification benefit is estimated at 324.3billion to 594.1billion won as the payable amount (8,023won) is multiplied by the whole number of households.

A Study on Formativeness of De Stijl in Contemporary Fashion (현대패션에 나타난 데 스틸(De Stijl)의 조형성 연구)

  • Jung, Yeon Yi;Park, Hee Jeong;Kan, Ho Sup
    • Journal of the Korean Society of Costume
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    • v.65 no.3
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    • pp.62-75
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    • 2015
  • The purpose of this study is to examine how fine art is received in fashion, and to contribute to the development of a creative fashion culture. In order to do this examination, this study focuses on the formative ideas of De Stijl which appeared in the early 20th century. In addition, this study presents examples of today's fashion that still reflects the formative ideas of De Stijl. The De stijl movement did not last for a long time, but it has had significant influence on modern art, and has been a source of inspiration to fashion designers since the Mondrian look was presented by Yves Saint Laurent in 1965. The study on the basis of De Stijl such as Neo-Plasticism of Piet Mondrian and Elementalism of Theo van Doesburg, has been conducted in this study. As a result, this study presents formative characteristics of the De Stijl group in fashion as follows: First, contemporary fashion designers have searched for proportion and thickness of lines and the side split using lines, a stylistic trait of an artist in the De Stijl group. Second, color scheme defined by the De Stijl group has been applied with modification to contemporary fashion. Modification and selective choice of the limited colors are for a contemporaneous style. Third, formative ideas of De Stijl, which strives to achieve the vision of Utopia, has turned up in contemporary fashion as a simple and minimal silhouette. Contemporary fashion has enhanced their aesthetic value by deriving not only a superficial expression but also plastic principle and philosophy from De stijl. It can be regarded as the fashion's ideal way to embrace style of art and it might be so described as a key to edifying artistic and creative attributes of fashion.