• Title/Summary/Keyword: business plan

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A Strategic Reform Plan of Korean Electronic Commerce Resource Center (전자상거래지원센터 사업 활성화 방안에 대한 연구)

  • Park, Gyeong-Hye
    • 한국디지털정책학회:학술대회논문집
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    • 2003.12a
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    • pp.219-227
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    • 2003
  • E-business including e-commerce boosts the competitiveness of corporations remarkably through the creation of new value added, positioning itself as the key to national competitive edge. Thus, advanced nations and international organizations such as WTO and OECD are structuring a positive support system for e-transformation. Korea also has been pushing for activating e-business at the government level since 2000. ECRC(Electronic Commerce Resource Centers) project is an efficient government initiative and inter-agency coordination in implementing e-Business policy for industry. This project has been sponsored by the MOCIE and operated through prime contracts with KIEC. ECRCs provide such services as educational training, technology transfer, consulting and information service related to e-Business for industry. They had given the digital opportunity demanded by industry from 1997 but in these days there are many other new e-business activating projects in Korea. This paper sought to study a strategic reform plan of ECRC.

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Revitalization plan for Korean's Venture Business (우리 나라 벤처기업의 활성화 방안)

  • Lee Kyoung-Oh
    • Management & Information Systems Review
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    • v.7
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    • pp.381-400
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    • 2001
  • Our country has been encountered with severe economic depression since IMF loan(1997). Korean economic system should be reformed according to the globalization and the world industrial trends based on adavanced technologies and skills. Todays the venture business should be considered to be the alternative of recovering Korean economy and increasing highly estimated values. Generally speaking, the venture business is defined as a new business with high risk-high return with new technical entrepreneurship. This treatise suggests the activating alternatives of the venture business in Korea. These alternatives are suggested as follows. First, several measures to incruit excellent technicians are suggested. These measures includes incruitment of parttime technicians, application of cooperative program of education training unemployees, the stock option system, a stock-sharing plan for the employees, etc. Second, in the financial aspect, activation of the foundation investment company, activation of the COSDAQ market, strengthening of technology security are suggested. Third, in the technical development aspect, amplification of inauguration assistant center, construction of technology accumulative network, etc. These measures will contribute to the development of Korean economy and the welfare of Korean people.

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A Study on the Revitalization Plan of Changwon Persimmon Theme Park by Analyzing the Actual Condition of Rural Theme Park (농촌테마공원 실태분석을 통한 창원단감테마공원 활성화 방안)

  • Choi, Young-Wan;Eun, Hee-Chang;Kim, Young-Joo
    • Journal of Korean Society of Rural Planning
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    • v.23 no.4
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    • pp.91-98
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    • 2017
  • The purpose of this study is to analyze the actual condition of the already established rural theme park, draw the weak and strong points, and come up with an efficient performance plan for Changwon Persimmon Theme Park through the benchmarking of the best overseas case. According to the analysis, it is necessary to introduce a facility and a program for family customers as a plan for promoting Changwon Persimmon Theme Park. It is required to secure safety through public operation and management, improve scalability of the facility through the establishment of multi-functional complex facility, and come up with a plan for operating a special program associated with local resources. Therefore, this study drew three activation factors: the establishment of operation and management system, the development of operation contents by facility, and the establishment of operation in each area. First, to establish the operation and management system, it is necessary to classify the organization of the theme park into the operation business area and into operation & management area by job function. Secondly, it is necessary to establish a special program in consideration of space and facility, suggest a differentiated plan for operation contents, and create a facility operation plan and program for Changwon Persimmon Theme Park. Lastly, to operate and manage Changwon Persimmon Theme Park smoothly, it is necessary to set the theme park space as open collaboration space which the local residents can share and participate in by avoiding the conventional administration-based business performance and operation. This study suggested the plan for establishing an operation and management system for Changwon Persimmon Theme Park and its operation, the establishment of a special program, a business performance strategy, and the use of internal and external spaces of the theme park.

Study on aWeb-based Business Process Evaluation Model for BPM using BSC and Fuzzy AHP (BSC와 Fuzzy AHP를 활용한 웹 기반의 BPM 대상 프로세스 선정에 관한 연구)

  • Lee, Seung-Sin;Cho, Chi-Woon
    • IE interfaces
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    • v.22 no.1
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    • pp.26-37
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    • 2009
  • BPM(Business Process Management) secures the agility of an enterprise through automation, integration, and optimization of business process. For the successful BPM introduction, the evaluation and selection of suitable processes for BPM are very important. But as to process evaluation and selection standards, in fact, various selection elements exist and they have to be considered. Therefore, it is very difficult to evaluate systematically and reasonably business processes for enterprises or concerned persons that plan to introduce BPM. This paper describes a Web-based business process evaluation model for BPM using BSC(Balanced Scorecard) and fuzzy AHP(Analytic Hierarchy Process). A Web-based business process evaluation system was implemented based on this and it provides many useful business process evaluation results to enterprises or concerned persons that have insufficient experience and knowledge about BPM, and initially plan to implement BPMS(Business Process Management System). Thus, this paper demonstrates the applicability of fuzzy AHP concept in business process evaluation and selection for BPM, and provides a systemic guidance in the decision-making process.

The research in rationalization of the use of energy in electric power (에너지 이용 합리화를 위한 전기에너지 사용계획 수립에 관한 연구)

  • Kim, Man-Kook;Nam, Si-Bok
    • Proceedings of the Korean Institute of IIIuminating and Electrical Installation Engineers Conference
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    • 2009.05a
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    • pp.392-399
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    • 2009
  • This study investigates and analyzed electrical energy curtailment effect by each business department and by energy use efficiency elevation equipment because do an energy use plan that is enforced in each variety business that is developed in domestic by model. When plan the recent electrical energy use with this, I wish to contribute in energy use general planning establishment improvement that is aiming energy efficiency improvement newly by groping improvement plan moment deduce problem. Specially, search present condition and problem by electrical energy curtailment equipment application that probes mass and analyzed, and is applied in present our country according to analysis contents to the latest energy use plan that was enforced on energy use rationality narration but allowed purpose.

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A Study on the Priority Affecting the Succession of the Family Firm Using AHP (후계자 관점에서 가업승계에 영향을 미치는 요인들의 중요도에 대한 AHP분석 연구)

  • Cho, Namjae;Lee, YunSeok;Kim, Ji-Hee;Yu, Giseob
    • Korean small business review
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    • v.43 no.1
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    • pp.147-164
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    • 2021
  • This study focuses on succession in a family business which is the crucial factor affecting future and survival of a family business. Especially, the study concentrate a successor's view which is regarded as a key-player during the succession. In this study, we used AHP (Analytic Hierarchy Process) methodology to identify priorities of factors influencing succession. We divided into two-tier level. The first-tier is defined as 1) the relationship with an incumbent CEO, 2) a successor 's management ability, 3) a successor' s self-efficacy and 4) succession plan. For the second-tier of each first-tier have 3 sub-factors ; 1) the relationship with an incumbent CEO is set as level of mutual trust, sharing the vision of a company, and level of communication each other. 2) A successor 's management ability is based on business competence, education and training and interpersonal management ability, 3) a successor 's self-efficacy was set as successor' s willingness of succession, confidence of overcoming crisis and confidence of achieving objectives. Lastly, 4) a succession plan is set as finance plan, leadership transformation plan and human-organization management plan. A total of 93 questionnaires is distributed and retrieved, and 88 questionnaires are used for the study, excluding those with missing data. As a result of this study, successors selected 1) the relationship with an incumbent C.E.O. as the most important priority in the first-tier. The second is 2) a successor 's management ability, the third is 3) a successor' s self-efficacy, and the last priority is 4) a succession plan. In particular, 3 sub-factors that make up the relationship with an incumbent are the most important factors. These factors rank the first to the third in the final result.

A Study on the Feasibility of the Timing for the Implementation of Energy-Saving Plan of Buildings Based on the Approval of Business Plan and Construction Permit (건축물에너지절약계획서의 사업계획승인, 건축허가에 따른 적용시점의 타당성 연구)

  • Kim, Dae-Won;Kim, Young-Il;Chung, Kwang-Seop
    • Journal of Energy Engineering
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    • v.21 no.3
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    • pp.265-270
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    • 2012
  • The delay in the construction permit for the building, which obtained the approval of business proposal, may lead to a difference in the maintenance cost ranging between 20% and 30% in the neighborhood where the residents moved in, along with the new project under construction in the surrounding area amidst rigorous regulations that aim to promote energy-saving and the heightened interest of the public in energy conservation, and such problem would become the major source of serious public complaints. Thus, the energy-saving plan needs to be prepared when the approval is granted to the business plan. In order to prevent public complaints or ensure effectiveness of government's energy plan, it may be effective to apply the energy-saving plan based on current standards upon the award of construction permit when two years have elapsed since the date of the scheduled commencement of construction or when the start of construction is delayed as stipulated in the Article 18 of the Enforcement Decree of Housing Act. If the energy-saving plan and related technologies are merely the parts of license and permit process without fully serving their purposes and functions, it would be waste of time to deploy a lot of workforce and review and seek consultation. The government or owners of buildings need to fully understand the energy-saving aspects and exert effort to enhance the energy efficiency of buildings.

The Marketing Strategy to Stimulate Customer's Interest in Art-Gallery Business Plan

  • HAN, Soomin;KANG, Eungoo
    • Journal of Distribution Science
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    • v.18 no.8
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    • pp.47-54
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    • 2020
  • Purpose: Through strategic marketing, art galleries can help retain the artistic value in an extensively urbanized world and also provide a means to showcase aspirational messages that artworks attempt to portray. The purpose of the current study is to analyze a marketing strategy for an art gallery based on prior marketing theories. Research design, data and methodology: Scant research is available to guide regarding what elements of marketing theories should be applied to accomplish customer satisfaction in an art gallery business plan. Thus, the present authors suggest more specific marketing strategy using four traditional marketing theories for practitioners who conduct business planning strategy in an art gallery. Results: The current study suggests the synthesized model for a successful business plan of an art gallery and figured out that two distinctive segments through marketing mix and SWOT analysis are ideal because it would be easier to meet visitors' aesthetic tastes while still meeting organizational objectives. Conclusions: As all other businesses, art galleries have to adapt to survive by innovating some of the components of the marketing mix to create a competitive advantage. It also requires a strategy for that combines targeting and segmenting with the incorporation of the marketing mix to attain competitiveness.

A Study on the Better Housing Plan Competition by the Architectural Association of Chosun in 1992 (1992년 조선건축회에 의한 개선주책설계도안 현상모집에 관한 고찰)

  • 서귀숙
    • Journal of the Korean housing association
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    • v.11 no.3
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    • pp.29-41
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    • 2000
  • The main object of this research was to study the better housing business by the Architectural Association of Chosun. The Architectural Association of Chosun was founded in 1992 and it influenced great deal on the development of Korean architecture. The Architectural Association of Chosun took the first step in business by holding the Better Housing Plan Competition which was the first housing plan competition in Korea, Also, it meant the enlightenment of better cultural housing. Overall, it can be summarized as follows; 1) It could be considered that the Architectural Association of Chosun was connected with the Japanese Colonial Policy of that time. 2) The Better Housing Plan Competition indicated the way of improving better living condition. 3) Most of the prize-wining works emphasized economical and practical way of housing. 4) The wanted to get out of the old conventional way of hosing. 5) All the plans showed \" the living\" and it meant that \" the living: is the centre of family life which connected the modern housing plan. 6) Western way of life was combined with the conventional style, in other words, modernization of life was derived from the western style. 7) Better housing plan which is more suitable for the Korean weather and environment was not considered. 8) Colonial domination of Japanese style could also be found in housing. Most of the plans used Japanese style as the basic housing style. housing style.

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A Study on the Master Plan for Development of u-City Export Model (u-City 수출 모델 개발을 위한 마스터플랜 수립 방안에 관한 연구)

  • Kim, Yun-Hyung;Park, Kwang-Ho
    • The Journal of Society for e-Business Studies
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    • v.17 no.2
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    • pp.1-22
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    • 2012
  • In this paper, we propose a master planning framework for the development of u-City export model. The framework consists of a general plan, a construction plan, an operation plan and an evaluation plan for the successful penetration of u-City overseas market, respectively. In order to derive those planning elements, governmental policies and related literature for u-City export is thoroughly reviewed. The framework is applied to a project which develops an u-City export model. This study will contribute to the realization of such governmental policies for the revitalization of u-City export as well as the activation of u-City export by the private sector.