• Title/Summary/Keyword: business model

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Business Process Models for the Implementation and Operation of Internet Shopping Mall (인터넷 쇼핑몰 구축 및 운영을 위한 비즈니스 프로세스 모델)

  • 김형수;김중인
    • The Journal of Society for e-Business Studies
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    • v.4 no.3
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    • pp.95-118
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    • 1999
  • There have been many research papers and practical implementations on the various EC(Electronic Commerce) aspects such as merchant system, security, payment gateway, legal and policy issues. However, it is very hard to find the systematic approaches and business process models from the viewpoint of the company willing to start B2C(Business-To-Customer) EC. Therefore, we develop business process models for the planning, systems analysis and design, implementation, and operation of internet shopping mall to suggest a guideline and reference model for the realization of successful B2C EC.

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B2B Applications of Customer Equity Measurement Model (고객생애가치 측정모형의 B2B 비즈니스 적용연구)

  • Jung, Heon-Soo;Park, Sung-Ho
    • Korean Management Science Review
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    • v.27 no.3
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    • pp.197-211
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    • 2010
  • This research applies Blattberg's CE (customer equity) model to B2B business context. Through the model we estimate customer lifetime value of a Korean semiconductor manufacturer. The results show that Blattberg model has limiting applicability to B2B business context. To overcome the limits, several suggestions were made. The main suggestion was predicting maintenance costs for different customers groups and including decision variables regarding marketing costs that would help building a differentiated CE model for the B2B business context.

Variability Analysis Approach for Business Process Family Models (비즈니스 프로세스 패밀리 모델을 위한 가변성 분석 방법)

  • Moon, Mi-Kyeong;Yeom, Keun-Hyuk
    • The KIPS Transactions:PartD
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    • v.15D no.5
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    • pp.621-628
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    • 2008
  • Many of today's businesses need IT system's flexibility for on-demand business which can be rapidly adapted to environment changes. Service oriented architecture (SOA) provides the infrastructure which makes business flexibility possible under the on-demand operating environment. Therefore, to satisfy these requirements, new approach for assuring business flexibility and enhancing reuse is needed. In this paper, we propose an approach for developing a business process family model (BPFM) in which the variabilities in business process family can be explicitly represented by using the variability analysis method of software product line. In addition, we describe the supporting tool for this approach. It can model the BPFM and generate automatically BPMs through decision and pruning process from BPFM. By using our approach, the business and its IT system can correspond to business environment changes rapidly and efficiently.

A study of developing the efficiency test model of benefit enterprises in enterprise support business by using DEA (기업지원사업 수혜기업의 효율성 평가모형 개발에 관한 연구 - DEA를 적용하여 -)

  • Lee, Jong-Young;Kim, Myoung-Ho
    • Korean Business Review
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    • v.23 no.2
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    • pp.53-75
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    • 2010
  • Gangwon-do has evaluated the result of technical support business and marketing support business separately as a part of enterprise support business, and the evaluation, targeting enterprises, has been restricted to the investigation of satisfaction only. The study develops the model that assesses the efficiency of the enterprises using DEA, the econometric model which is approved the utility in efficiency evaluation, and evaluates it through the model. As a result, the model can be developed to the appropriate variable of the enterprise support business using the elements of input and output in the business. And by using the model of DEA, it is suggested the efficiency measurement of each enterprises' and improvement that inefficient enterprises must have. Especially, it is important to assess the efficiency of supporting enterprises primary.

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An Automatic Business Process Model Generation Tool Using Business Process Family Models (비즈니스 프로세스 패밀리 모델을 이용한 비즈니스 프로세스 모델 자동 생성 도구)

  • Hong, Min-Woo;Moon, Mi-Kyeong;Yeom, Keun-Hyuk
    • Journal of KIISE:Software and Applications
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    • v.35 no.8
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    • pp.479-492
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    • 2008
  • Nowadays, lots of requirements are changed quickly and variously. So, we need the ability to support the change of business process which is the asset of a company. To support this ability, the core asset that supports analyzing and describing about changes of business process should be exist from generating phase of a business process model. And a business process model that is satisfied the changed requirements should be automatically generated using core assets. In this paper, we present a business process family model (BPFM) which represents the commonalities and the variabilities of a set of business processes, we propose the automated tool using variabilities of BPFM and decision-making information for generation of business process model that is satisfied the changed requirements.

A Business Model Development System of National Research and Development Environment: The Case of Korean Land Spatialization Group (국가연구개발 환경에서의 비즈니스 모델 개발 체계: 지능형국토정보기술혁신사업을 중심으로)

  • Park, Seung-Wook;Hong, Jin-Won;Bae, Sang-Keun;Kim, Young-Soo
    • 한국벤처창업학회:학술대회논문집
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    • 2009.10a
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    • pp.51-78
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    • 2009
  • Nowaday, management of research and development(R&D) projects is focused on promotion of performance-centric R&D by market and customer-oriented R&D and commercialization, and this tendency is also appeared in national R&D projects. For the commercialization of R&D outcomes, market demand-centric R&D, establishment of commercialization plan in R&D planning and carrying out phase, and communication with external stakeholders are needed, and these activities can be performed more effectively by developing business model. However, systematical procedure for developing business model in national R&D environment haven't suggested by prior researches. Therefore, we propose a business model development system that is reflect characteristics of national R&D environment and perspectives of technology researchers and commercialization experts. Research result is expected to be usefully applied as a guideline for developing business model in national R&D projects.

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A Study on Complexity Theory of e-Business Domain - A Focused on Strategic Alliance Modeling Using Social Network - (e비즈니스 분야에서의 복잡계론 접목에 관한 연구 -사회연결망을 활용한 전략적 제휴모형을 중심으로-)

  • Park, Ki-Nam;Lee, Moon-Noh
    • The Journal of Information Systems
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    • v.18 no.3
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    • pp.47-70
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    • 2009
  • Social network is one of the representative analytical method of the complexity theory and this research analyzed various and unique strategic alliance model of e-business domain using social network technique. A lot of small and medium firms of e-business field had developed many useful type of strategic alliances for the firms tried to maximize the effect of advertisement, marketing and to make up for their weak points and to compete with huge company with capital strength long before. But it is too rare to analyze the structure of the firm networks and to study the evolution and extension of business model considered the role of each company in the network. Social network analysis helps each firm's network easily visualized and completely modelized. Additionally, this paper cries to analyze the relationship between the role of hub and broke in the firm networks for strategic alliance, and financial performance. We demonstrate the firm with finer business model to the business environment can make higher financial performance. This implies that the firm that can create new finer business model, will lead the network of e-business firms and evolve the industry of e-business.

A Study of the Perception Difference on Business Model - Focused on On-Offline Service Companies (온·오프라인 서비스 기업의 비즈니스모델 인식 차이에 관한 연구)

  • Kim, Insub;Jeon, Sunghyun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.1
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    • pp.209-223
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    • 2015
  • Google was established an online service company. Lately, Google has widened to the business area until manufacturing industry. Apple was established a computer manufacturing company. So, new business models should develop and should be innovation in order to adapt to industry environments. New business model's development and innovation are attracted on strategy to expect the high performance at companies. In particular, it is important to companies facing a variety of problems. Therefore, the purposes of this study are as follows : First, there understand the perception difference on online service company, offline service company, manufacturing company. Second, there provide for the use of strategy on online service company, offline service company, manufacturing company. The results of this study are customer factor, strategy factor, revenue factor have been statistically significant differences using ANOVA analysis in industry field, and customer factor has been statistically significant difference using t-test in business field. Then, it will expect to increase business competition through the business model.

A Role-driven Security and Access Control Model for Secured Business Process Management Systems

  • Won Jae-Kang;Kim Kwang-Hoon
    • The Journal of Information Systems
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    • v.14 no.3
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    • pp.1-8
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    • 2005
  • This paper formally defines a role-driven security and access control model of a business process in order eventually to provide a theoretical basis for realizing the secured business process management systems. That is, we propose a graphical representation and formal description of the mechanism that generates a set of role-driven security and access control models from a business process modeled by the information control net(ICN) modeling methodology that is a typical business process modeling approach for defining and specifying business processes. Based upon the mechanism, we are able to design and accomplish a secured business process management system that provides an unified resource access control mechanism of the business process management engine domain's and the application domain's. Finally, we strongly believe that the secured access control policies from the role-driven security and access control model can be easily transformed into the RBAC(Role-based Access Control) model that is a standardized security technology for computer and communications systems of commercial and civilian government organizations.

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Business Process Evaluation and Case Study for Sequential Application of BPM

  • Song, Young-Woong;Lim, Hyung-Chul;Choi, Yoon-Ki
    • Journal of Construction Engineering and Project Management
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    • v.2 no.2
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    • pp.36-44
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    • 2012
  • Adoption and practical application of BPM yet remains at a theoretic and methodological level for many industrial sectors. As for construction industry, adapting BPM into enterprise resource across all business processes could cause problems due to rapid change in corporate operation systems. Furthermore, it is unable to predict potential risks of business process while BPM are being applied. Therefore, applying BPM model to core strategy and individual task seems more effective than applying BPM model to the entire enterprise resource planning. In this paper, we define BPM and suggest a BPM model by analyzing each business unit in order to evaluate each business unit which is included in the business process architecture based on quantitative standards. This paper also presents a sequential application plan for business process model. Finally, a case study is demonstrated for the application of BPM system, focusing on cost management business, which turned out to be a top priority in the aspect of efficiency and ease based on priority analysis.