• Journal of Korean Society for Quality Management
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• v.30 no.2
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• pp.60-71
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• 2002

The business's paradigm is rapidly changing from product-out to market-in due to Open-door, intensive competitiveness, the variety of the customer's need. Starting from this needs of the times, CRM based on the understanding which company's value coming from the customers is in everyone's mouth. But it can said that it stay in the Immature level at the understanding of this Importance, strategic approach Therefore, the basic objective of this study is to grope the strategic approach that can stand out basic competitive power of department store during the construction of CRM in department store. To achieve the objective of this study, first, we will find out the general error which companies commit during the construction of CRM, second, we will consider the grafting possibility with e-CRM in the case of the CRM's construction in department store. Finally, we will exhibit the conceptual model of department store's CRM which apply the membership card for effectiveness of the Customer Relationship Management.

• Journal of Information Technology Applications and Management
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• v.19 no.4
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• pp.197-212
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• 2012

In this paper, we report the public IT policy case results to restructure informatization level indices for small and medium sized enterprise(SME). The indices restructuring project was initiated by TIPA with the group of experts during 2011, and the newly amended indices was employed as the formal instrument to measure SME informatization level. The critical drivers to reform the indices include simplification for more accurate measurement of SME informatization level, reshaping key representative indices of smart IT to better publicize SME's interest toward advanced IT, and systematic reconfiguration of performance measures which reflect business performance enhancement effect through IT investment. Indeed, the IT performance indices are unified to incorporate the instrument for general SME informatization level survey and IT adoption subsidy's effectiveness appraisal. The procedures and details of logic illustrated in this paper provides useful insight for successful implementation of SME informatization as well as for the better policy deployment of IT subsidization for SMEs.

• Journal of Information Technology Applications and Management
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• v.16 no.3
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• pp.17-28
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• 2009

This paper presents a novel method for evaluating the usefulness of online product recommendation. Previous studies on evaluating recommendation systems have mostly relied on two methods : testing the accuracy of estimating user preferences by recommendation systems, or empirically testing the effectiveness with lab experiments involving human participants. The former does not measure the usefulness directly and hence can be misleading; the latter is expensive in that it requires a working online store System and test participants. In order to address the problems, the proposed approach uses simulation to imitate customer behavior and evaluate the usefulness of recommendation. Models for user behavior and an abstract Internet store are developed for simulation. Actual simulation experiments are performed to illustrate the use of the approach.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.31 no.2
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• pp.61-70
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• 2008

This paper describes case studies on workflow impact analyze with an enterprise ontology (EO). We build the EO with an ontology editor $Prot{\acute{e}}g{\acute{e}}$ and integrate concepts of enterprise architecture and a process model into it to expand the EO. We use the expanded EO and Prolog query rules to analysis workflow dependency relations from the perspectives of routing, data and role. Through this, we analyze impact of changes in workflow process. Moreover, we have found the effectiveness of the EO and $Prot{\acute{e}}g{\acute{e}}$ in modeling business management and, in particular, workflow representation and management.

• Journal of the Korea Safety Management & Science
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• v.5 no.2
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• pp.215-223
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• 2003

GE, as well as Motorola, TI, HP, ABB, and other companies, which have several suppliers from all of the world, adopted an innovation program called 6 Sigma, in order to make fundamental changes in the way they operated to fulfill customers' expectations and to evaluate and control their suppliers. Recently, as the 6 Sigma is being recognized as elementary and strategic means to improve the effectiveness of SCM(Supply Chain Management), there may be few business who does not operate 6 Sigma innovation program. Under such a circumstance, this study is aimed at expediting 6 Sigma pervasion by considering supplier evaluating scheme. It is recognized that this evaluating mechanism can be used as a great tool for the everlasting run of 6 Sigma in Korea.

• Proceedings of the KSR Conference
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• 2009.05a
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• pp.162-168
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• 2009

FMEA(Failure Mode and Effect Analysis) is a failure analysis method for the system to identify the potential failure modes, and their effects and causes to reduce or mitigate the critical effects of the system. FMEA for railway was introduced with reliability of railway system, and this was used for identifying and analysing the possible hazards qualitatively to meet the requirements in early stage of business. In general, the overall failure data of system could be managed from design stage by FMEA, and also the countermeasures to prevent many predicted failures could be established by identification of failure modes and assement of failure effects by FMEA. Using these advantages of FMEA, the effectiveness of reliability improvement could be expected if FMEA is applied continuously in operation stage. It is essential that railway vehicles are maintained with high level of safety and reliability not to happen any failures in operation. This paper is proposed the proper FMEA for maintenance of railway vehicles compared with existing FMEA.

• 한국디지털정책학회:학술대회논문집
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• 2005.11a
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• pp.45-60
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• 2005

The purpose of this study is to classify customer by e-mailing responsiveness on time-series analysis and testify the effectiveness of grouping by ROI analysis. Response recency, response frequency and Activity(RFA) of e-mailing systems were adapted for Customer segmentations. ROI analysis were consisted of open, click-through, duration time, personalization, conversion rate and email loyalty index of email systems. Major findings are as follows: RFA analysis is used for customer segmentations that is fundamental process of e-CRM applications. Customer segmentations were loyal customer, odds customer, dormant customer, secession customer and observation customer by RFA grouping. Loyal customer group has high point in all ROI index compared to other groups. These results indicated that customer responsiveness of e-mailing systems were appropriate methods to grouping the customer with demographic variables. Therefore, effective e-mailing marketing strategy of e-Biz have suitable active DB and Behavior targeting is best approach to enforcing the target e-mailing marketing.

• Proceedings of the Korea Society for Industrial Systems Conference
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• 2006.05a
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• pp.221-228
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• 2006

With the increasing use of the Internet improved Internet technologies as well as web-based applications, the effectiveness assessment of e-Learning has become one of the most practically and theoretically important issues in both Educational Engineering and Information Systems. This study suggests a research model, based on an e-Learning success model, the relationship of the e-learner's self-regulated learning strategy and the quality perception of the e-Learning environment. This research model focuses on the learning environment and on e-learning strategy. The former consists of learning management system, learning content quality and service quality that are provided by e-Loaming. The latter refers to the learners' self-regulated learning strategy. We will show the validity of the model empirically.

• Journal of Family Resource Management and Policy Review
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• v.12 no.3
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• pp.81-101
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• 2008

The purpose of this study is to examine support policies regarding work and family reconciliation, to suggest plans to improve workplace policies, and to suggest directions for further studies. This study looks at OECD's work-life reconciliation policies as well as family friendly workplace policies in Korea to find a way to enhance business' receptiveness and implementation of the policies. By examining women's labor conditions, this study finds that family friendly workplace policies are necessarily imminent in our society of low fertility and ageing. Along with the evaluation of benefit level and the effectiveness of current policies, this study uses data from interviews with working mothers who have had the experience of family friendly benefits. The results of the analyses suggest that the government should focus on improving the workplace environment in companies that do not show bias against the use of family friendly policies. In order to farm more successful policies, future studies are needed to analyze the changes of fertility, working conditions, support programs, and benefits.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.43 no.3
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• pp.87-94
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• 2020

In this study, the factors affecting the efficiency of 48 projects of private R&D institutes were analyzed using the Tobit model. Influencing factors were selected as open R&D network size, IT industry, interaction between R&D network size and IT industry, and type of R&D network cooperation. As a result of Tobit analysis, the R&D network size, the IT industry, and the type of R&D network cooperation were found to be significant. The larger the open R&D network size, the lower the efficiency, and the IT industry showed lower R&D efficiency than other industries. In addition, cooperation with universities and research institutes showed lower R&D efficiency than cooperation with companies. As a result of these studies, companies will be able to select and focus on cooperation with the outside in relations and investment allocation.