• 제목/요약/키워드: business art

검색결과 687건 처리시간 0.021초

ASP/SaaS 산업현황과 비즈니스 모델의 개발 전략 (A State-of-the-art Survey and the Development Strategy of Business Models in ASP/SaaS Industry)

  • 서광규
    • 한국산학기술학회논문지
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    • 제9권4호
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    • pp.1074-1080
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    • 2008
  • 본 논문에서는 최근 들어 새로운 소프트웨어의 유통방식으로 이슈가 되고 있는 ASP/SaaS 산업현황과 비즈니스 모델의 개발전략에 대하여 기술한다. 먼저 ASP/SaaS 산업현황에서는 ASP의 진화개념으로서의 SaaS에 대하여 정의하고, ASP/SaaS 사업자와 이용자의 현황에 초점을 맞추어서 기술하기로 한다. 그리고 최신 IT 기술발전에 대응할 수 있는 ASP/SaaS 비즈니스 개발 전략을 제안하고자 한다. 제안된 비즈니스 개발 전략은 ASP/SaaS 사업자들이 향후 비즈니스 시장에 새롭게 진출하거나 경쟁력을 높이기 위한 가이드라인으로서 유용하게 사용될 수 있다.

The Influence of Authentic Leadership on Psychological Safety in China

  • Zhang, Meng-Tian;Choi, Myeong-Cheol;Li, Mo-Ye;Yao, Ying-Zi;Kim, Hann-Earl
    • International Journal of Advanced Culture Technology
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    • 제9권4호
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    • pp.135-144
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    • 2021
  • In an environment that places a priority on morality, authentic leadership is becoming increasingly important. Chinese enterprises are putting a lot of effort into improving their employees' psychological safety and positive psychological capital (PsyCap). This study examines the influence of authentic leadership on positive PsyCap and psychological safety, as well as the influence of positive PsyCap on psychological safety in China. It also examines whether positive PsyCap plays a mediating role. Authentic leadership has a positive effect on both positive PsyCap and psychological safety. Positive PsyCap also has a positive effect on psychological safety. Moreover, positive PsyCap had a mediation effect on the relationship between authentic leadership and psychological safety. This result means that an authentic leadership style can stimulate employees' psychological capital, make the staff more confident and promote optimistic attitudes, hopeful minds, and plenty of other positive psychological states. At the same time, it promotes the psychological safety of employees in Chinese art enterprises. The significance of this study is that it investigates the effects and processes of authentic leadership on psychological safety and positive PsyCap in Chinese art enterprises. The implications of this research bridge a theoretical gap in the field, and provide feasible suggestions and guidance for development in the discipline. Enterprises should attach importance to the selection, cultivation, and appointment of authentic leaders. They must also pay attention to trends in employee psychological safety and positive PsyCap.

2000년대 패션에 나타난 팝아트의 특성 연구 (A Study of Pop-art Fashion, from the 1960's to the Present)

  • 최수아;김민자
    • 복식
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    • 제58권8호
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    • pp.137-157
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    • 2008
  • The purpose of this study is to acquire clear understanding of classic Pop art, and furthermore, how it evolved within the art and fashion industries in relations until present days. Throughout the studies, it was inevitable to find that there needs to be additional traits to Richard Hamilton's famous quote regarding the definition; "Pop Art is: Popular, transient, expendable, low cost, mass produced, young, witty, sexy, gimmicky, glamorous, big business." Distinctively, though Pop art is continually evolving, sustaining, costly, authentic, and, adaptable for all ages. Pop art's varying influence continued, and Neo-pop, Japanese Neo-pop, les Nouveaux pop, Post-pop art appeared with progression. These transformed Pop arts share similar contexts with the Classic Pop art; and yet, it is inevitably more narrative, and has diversity in sources and expressions. If the Classic Pop art's been mostly flourished in the United States, new Pop arts are well established in various countries with individualities. Indeed, Pop art influenced the fashion world with attempted young and sexy looks with pastiche characters. In the 1960's, "Mods", "Teddy Boys", and "Hippie" styles became popular, and fashion trend started trickling up. Various usages of fabrics and uncommon materials were popularized due to the advanced technology and Pop art. Recently: 1) classic Pop art's been directly applied to fashion, 2) it's been reflected in more various motives and techniques 3) Neo-pop artists and designers wire involved with collaborative efforts. Undoubtedly, Pop art still remains popular for those who seek for fun; and so-called "Kidult" and "Peter-Pan syndrome" are closely correlated to the fundamentals of Pop art.

창조경제와 도시 아트 클러스터: 서울시 화랑의 입지 특성을 중심으로 (The Creative Economy and Urban Art Clusters: Locational Characteristics of Art Galleries in Seoul)

  • 김학희
    • 대한지리학회지
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    • 제42권2호
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    • pp.258-279
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    • 2007
  • 도시 경쟁력 제고 수단으로 문화 및 예술에 대한 관심이 고조되고, 창조경제에서 문화 및 예술 산업의 중요성이 주목 받고 있다. 서유럽과 북미를 중심으로 도시 재활성화 및 젠트리피케이션 과정에서 아티스트 및 미술관의 역할에 대한 다양한 연구가 이루어졌으나, 예술 작품과 문화 소비자를 매개하는 상업 화랑들의 입지 패턴과 요인에 대한 경험적 연구는 거의 이루어지지 않았다. 특히 아시아 대도시의 도심 재개발 및 젠트리피케이션 과정과 문화 소비 공간 확산에 대한 경험적 연구는 부족한 상황이다. 본 연구에서는 서울시 상업 화랑을 중심으로 아트 클러스터의 성장과 쇠퇴 과정을 이해하고, 그 분포 특성을 도시의 역사성과 시대적 특성, 예술가 집단의 성격과 연결시켜 설명하고자 하였다. 이를 위해 런던과 뉴욕과 같은 대도시에서 아티스트 및 화랑이 클러스터를 형성하는 배경을 아티스트의 생태, 아트 비즈니스의 특성, 세계화의 영향을 중심으로 고찰하였다. 서울의 화랑 입지는 예술가나 문화적 요인보다는 상업적 논리에 의해 결정되고 문화소비공간으로 쉽게 전환되는 경향이 있으며, 화랑의 분포는 도시 개발 정책과 맞물린 지대의 상승, 문화 소비 취향의 변화, 국내외 미술 시장의 경기 변동에 따라 역동적으로 변화하는 입지 주기 순환 양상을 보인다.

현대미술에 나타난 패브릭에 대한 고찰 - 08 광주 비엔날레 패브릭 작품 중심으로- (A Study on Fabrics Shown in Contemporary Art -Focused on Fabric Works in the Gwangju Biennale 2008-)

  • 정형호;배수정
    • 패션비즈니스
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    • 제14권4호
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    • pp.74-90
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    • 2010
  • The history of contemporary art in the 20th century can be said the history of changes. Today the variety of objects destroy the boundaries of each genre. This study aims to understand the relationship between fashion and art that becomes closer by examining contemporary art in the Gwangju Biennale 2008 to enlarge the range of understanding of mutual communication between contemporary art and fabrics which are the object of fashion. The research method was to investigate the characteristics and expression methods of object fabrics shown in contemporary art through the review of papers published at home and abroad, related literatures, and Internet materials. Also, the meaning, technique, and methods of fabrics were analyzed from works introduced in the Gwangju Biennale 2008. In order to achieve this purpose, fabric was examined as the object of work in Gwangju Biennale 2008. As a result, it is found that fabric plays an important role in changing environment newly with more dynamic, abundant, and comfortable and softer feeling than any other artistic materials and enlarging the boundaries of artistic materials by exploring formative possibility. Furthermore, its multi-dimensional expression characteristic presents unbounded possibility. Fabric which has long formed close relationship with human life has taken its place as one genre now. It departs from the past principles of fabric handicraft and the restriction of a classical norm and becomes characteristic of very wide-ranging selection of materials and free expression. Its soft and warm texture provides emotional stability for a human. Although the peculiarity of fabric as an active concept to human environment and new materials and technique based on the aesthetic consciousness of a human rely on the high development of industry, it is significant that artists' liberation from their concept and material sense is accompanied by the expression of freedom.

자기감시성과 패션브랜드 럭셔리 수준에 따른 패션제품의 명화 주입 효과에 관한 연구 (Art Infusion Effect on Fashion Products according to Self-monitoring and the Luxury Level of Fashion Brands)

  • 최효정;황선진;여준상
    • 한국의류학회지
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    • 제39권2호
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    • pp.175-189
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    • 2015
  • This study empirically confirmed how an art infusion into fashion products affect consumer's preference through Study 1 and Study 2. Study 1 examined the effect of an art infusion and the difference of an art infusion effect according to self-monitoring scale by designing groups composed of 2 (art infusion: infusion versus non-infusion) ${\times}2$ (self-monitoring: high versus low). Study 2 examined the difference of an art infusion effect according to the luxury level of fashion brands by designing groups composed of 2 (art infusion: infused versus non-infused) ${\times}2$ (fashion brand luxury levels: high versus mid versus low). This study was conducted using a convenience sample of women in their 20s and 30s residing in the Seoul and Daegu region. In Study 1, 162 participants were randomly assigned to two experiment situations of art infusion. In Study 2, 192 participants were randomly assigned to six experiment situations of art infusion and luxury level of fashion brands. For the data analysis, we conducted reliability analysis, two-way ANOVA and simple main effect analysis using SPSS 18.0 statistics package. The results of Study 1 and 2 are as follows. First, consumer's preference was shown to be higher for fashion products with art infusion rather than fashion products without art infusion. Second, the positive effect of art infusion on consumer's preference was significant in the group of high selfmonitors. But there was a non-significant effect of art infusion in the group of low self-monitors. Lastly, the positive effect of art infusion on consumer's preference is higher in the case of a mid-level luxury brand rather than in the case of a high-level luxury brand and low-level luxury brand.

문화마케팅을 통한 패션업체의 브랜드 이미지 관리에 관한 연구 -패션브랜드와 문화예술 이미지 부합도를 중심으로- (A Study on the Effect of Cultural Marketing on Fashion Brand Image Management)

  • 황선진;이윤경
    • 한국의류학회지
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    • 제32권2호
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    • pp.223-234
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    • 2008
  • This Study is designed to identify the appropriate fields of culture and art supporting activities in fashion business and to propose an effective culture and art strategy on establishment of positive fashion brand attitude. Subjects of this study were 242 young male and female consumers interested in fashion and culture marketing activities. Data were analyzed by using SPSS 12.0 with Independent-Sample T-Test, ANOVA, Duncan test. Also, we suggested the FBFit(Fashion Brand-Mecenat Fit) model by using Prefmap3. The results are as follows: First, it was revealed that culture art marketing activities such as a film, a popular music, a musical of the art and culture fields were important for maintaining the positive fashion brand image. Second, the consumer with recognition of culture and art supporting activities had a positive attitude on culture and art marketing of fashion brand. Third, FBFit model was revealed that there was a significant difference an appropriate culture and art fields for each fashion brand image. Therefore, each fashion brand has to select appropriate fields of culture and art marketing activities by considering their fashion brand image with a long term perspective.

미술작가의 최종학력, 출신학교 및 성별이 작품 판매 여부와 작품 판매 가격에 미치는 영향: 아트페어 마니프 시장을 중심으로 (The Effects of Artists' Education Level, College of Graduation and Gender on Art Sales Possibility and Art Price: Focusing on MANIF Art Fair Market)

  • 최단비;정태영;신형덕
    • 한국산학기술학회논문지
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    • 제14권4호
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    • pp.1582-1588
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    • 2013
  • 국내외 미술시장의 규모가 성장하면서 미술품 가격요인에 관한 다양한 연구들이 이루어졌지만 미술품 가격에 영향을 미치는 중요한 요인으로 작용하는 작가 프리미엄에 대한 실증 연구는 상대적으로 미진했다. 본 연구는 국내 아트페어 중 2010년 마니프(MANIF)에 출품한 작가를 대상으로 작가 프리미엄을 결정짓는 요인 중 학력수준과 출신대학 그리고 성별이 출품 작품의 판매 여부와 작품 가격에 미치는 영향을 분석하였다. 이를 위해 통제변수로는 미술품의 장르, 규격, 그리고 미술은행 소장여부를 포함시켰다. 그 결과 상위권 대학 출신 작가가 하위권 대학 출신 작가에 비해 유의하게 판매 성사 실적과 판매 가격이 높았으며, 남성이 여성에 비해 판매 가격이 높았던 것으로 나타났다. 본 연구는 몇 가지 시사점을 제시하고 있는데, 첫째, 일반적인 예상과 같이 상위권 대학 출신 작가는 작가 프리미엄을 갖는다는 것이고, 둘째, 예상과는 달리 작가의 최종학력은 작가의 프리미엄에 반영되지 않는다는 것이다. 성별 효과가 부분적으로나마(판매 여부에서는 존재하지 않지만 판매 가격에서) 존재한다는 것은 아직도 한국의 미술 시장에서는 남성 작가 프리미엄이 남아 있다는 것을 시사한다.

공공예술의 기본 특성에 따른 이용자 만족도 영향요인 연구-공항 공공예술을 중심으로 (Research on The Influencing Factors of User Satisfaction Based on Basic Characteristics of Public Art-A Case Study of Airport Public Art)

  • 장온;추장운;김치용
    • 한국멀티미디어학회논문지
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    • 제25권8호
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    • pp.1167-1174
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    • 2022
  • With the sustainable development and transformation of the city, public art as a business card of the famous city of culture has become a hot topic of research. The intervention of public art in public space not only brings users a sense of space experience, but also becomes a unique carrier of urban and rural image making. Although there is much research on the classification, aesthetics and function of public art, there is few quantitative research on user satisfaction. This paper takes the basic features of airport public art as a research object and the basic features of airport public art as the theoretical basis to study the impact of the basic characteristics of airport public art on user satisfaction. Research methods were based on questionnaire data of 247 people, in which models and hypotheses were tested using SPSS 21.0 software, based on the induction and extraction of nine influential factors in the basic characteristics of public art. The study found that public interpretation, media patterns, color perception, modeling form, place perception, city image and memory have significant positive effects on user satisfaction. The sharedness of public art, cognition and communication in public culture and spatial relations do not affect satisfaction. Conclusion, inspiration and prospect provide suggestions for designers and reference data and theoretical support for public art evaluation.

The Effect of Psychological Counseling using Art Therapy on Improving Worker's Job Efficiency

  • Soomin, HAN
    • 산경연구논집
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    • 제14권3호
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    • pp.19-26
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    • 2023
  • Purpose: There is little emphasis on alternative forms of communication in psychotherapy, thus leaving a gap in research on the impact and effects of alternatives such as using artistic expressions. The current research, therefore, seeks to address the gap by investigating the effect of psychological counseling using Art Therapy on improving workers' job efficiency. Research design, data and methodology: The present author collected topic related to prior studies in terms of psychological counseling, art therapy, and employee job efficiency. And then, the author conducted clear procedure of the screening to eliminate inappropriate previous works including conference papers and dissertations so that this research could obtain only journal articles and books which have been proven by high degree of reliability and validity. Results: This research has concluded that psychological counselling using art therapy is pertinent to improving the worker's job efficiency in various ways, addressing properly mental health issues ranging from small to complicated or acute issues, thus promoting the well-being of employees to work at their optimum or best possible conditions. Conclusions: Psychological counseling using art therapy improves self-confidence, esteem, and awareness. Further, it enhances their social skills, expression capability, and general work ability. Elsewhere it improves coping with pain and reduces stress and depression.